Ussel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ussel in 2025? Explore comprehensive Airbnb analytics for Ussel, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Ussel, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Ussel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ussel Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ussel Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$80
The average rental revenue earned for an occupied room per day in Ussel.
Occupancy Rate(?)
43.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,207
Typical annual income for an Airbnb listing in Ussel. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-22.7%
Significant decrease (-22.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ussel.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Ussel.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ussel (2025)

Understanding the monthly revenue variations for Airbnb listings in Ussel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ussel is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ussel across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,089+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,405 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $860 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $461, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ussel

Ussel Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ussel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ussel:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ussel

Average Daily Rate (ADR) Airbnb Trends in Ussel (2025)

Effective short term rental pricing strategy in Ussel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ussel typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $135+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $70 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Ussel

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Airbnb Seasonality Analysis & Trends in Ussel (2025)

Peak Season (August, July, May)
  • Revenue averages $1,323 per month
  • Occupancy rates average 49.0%
  • Daily rates average $82
Shoulder Season
  • Revenue averages $1,016 per month
  • Occupancy maintains around 37.0%
  • Daily rates hold near $82
Low Season (February, March, November)
  • Revenue drops to average $735 per month
  • Occupancy decreases to average 33.9%
  • Daily rates adjust to average $82

Seasonality Insights for Ussel

  • The Airbnb seasonality in Ussel shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ussel's highest earning potential, with monthly revenues capable of climbing to $1,488, occupancy reaching a high of 58.9%, and ADRs peaking at $85.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $697, occupancy could drop to 24.5%, and ADRs may adjust down to $80.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ussel.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ussel seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ussel (2025)

Exploring the top neighborhoods for short-term rentals in Ussel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
Ussel's vibrant center with shops, cafes, and cultural sites. A perfect hub for tourists looking to explore local history and amenities.
Ussel Castle, Saint-Pierre Church, Museum of Ussel, Local Markets, Cafes and Restaurants
La Vienne
This scenic area near the river offers picturesque views and outdoor activities. Ideal for nature lovers and families.
River Vienne, Walking Trails, Picnic Spots, Fishing Activities, Scenic Views
Parc Naturel Régional de Millevaches
A stunning natural park offering biodiversity and outdoor sports. Great for eco-tourism and attracting nature enthusiasts.
Hiking Trails, Lakes, Wildlife Watching, Cycling Routes, Campsites
Historical District
Rich in history with ancient buildings and charming streets. Draws visitors interested in history and culture.
Medieval Streets, Historical Buildings, Museums, Artisan Shops, Local Crafts
Local Vineyards
Ussel's nearby vineyards offer wine tasting experiences. Ideal for wine lovers looking for unique experiences away from city life.
Wine Tours, Tasting Sessions, Vineyard Walks, Local Produce Market, Scenic Drives
Sports Complex
Home to various sports facilities and events, attracting sports enthusiasts and families.
Stadium, Sports Events, Playgrounds, Winter Sports Facilities, Local Competitions
Cultural Events Venues
Ussel hosts various cultural events throughout the year, attracting visitors for festivals and performances.
Cultural Festivals, Theater, Live Music, Art Exhibitions, Food Festivals
Surrounding Countryside
The beautiful countryside around Ussel perfect for rural getaways and relaxation. Appeals to those looking to escape the city.
Scenic Drives, Countryside Walks, Farm Visits, Local Cuisine Experiences, Nature Retreats

Understanding Airbnb License Requirements & STR Laws in Ussel (2025)

With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Ussel. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ussel to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 13% licensed listings)

Top Performing Airbnb Properties in Ussel (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Usselbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Entire Apartment Ussel 19200

Entire Apartment Ussel 19200

Entire Place • 1 bedroom

$25,748
Revenue
88.3%
Occupancy
$75.80
Daily Rate
Gite La Maison Berthe

Gite La Maison Berthe

Entire Place • 4 bedrooms

$20,758
Revenue
27.6%
Occupancy
$257.87
Daily Rate
Comfortable and nice T1 n•2

Comfortable and nice T1 n•2

Entire Place • 1 bedroom

$18,213
Revenue
56.8%
Occupancy
$73.42
Daily Rate
Comfortable and nice T1 n•1

Comfortable and nice T1 n•1

Entire Place • 1 bedroom

$14,975
Revenue
63.4%
Occupancy
$70.99
Daily Rate
Courtyard apartment with covered terrace

Courtyard apartment with covered terrace

Entire Place • 1 bedroom

$12,554
Revenue
60.8%
Occupancy
$62.27
Daily Rate
Lovely apartment in the city center.

Lovely apartment in the city center.

Entire Place • 1 bedroom

$11,631
Revenue
51.7%
Occupancy
$57.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ussel (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ussel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Arlete Et Sébastien2$33,188664.86/5.0
Fabien1$25,748414.90/5.0
Sophie1$20,758604.87/5.0
Nicolas Et Stéphanie3$20,2251584.73/5.0
Flora2$17,0831534.91/5.0
Laurence2$14,146444.83/5.0
Nico1$12,5541444.92/5.0
Christophe1$11,4414584.93/5.0
Cathy1$10,909184.83/5.0
Novasol1$10,82565.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ussel.

Dive Deeper: Advanced Ussel STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ussel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ussel Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ussel

  • The Ussel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ussel, Apartment/Condo properties are the most common (62.5%), reflecting the local real estate landscape.
  • Houses represent a significant 29.2% portion, catering likely to families or larger groups.
  • The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Ussel Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ussel

  • The dominant room capacity in Ussel is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 66.7% of the active Airbnb listings in Ussel, indicating a high concentration in these sizes.
  • A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ussel.

Ussel Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ussel

  • The most common guest capacity trend in Ussel vacation rentals is listings accommodating 2 guests (37.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Ussel STR market, accounting for 58.3% of listings.
  • 20.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ussel.
  • On average, properties in Ussel are equipped to host 3.4 guests.

Ussel Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ussel

  • The most common availability pattern in Ussel falls within the 271-366 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Ussel (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ussel Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (60.9%)

1 Night

14 listings

60.9% of total

2 Nights (26.1%)

2 Nights

6 listings

26.1% of total

3 Nights (13%)

3 Nights

3 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Ussel is 1 Night, adopted by 60.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (87.0%) of the Ussel Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 60.9% of Ussel hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ussel.

Ussel Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

4.3% of total

Flexible (34.8%)

Flexible

8 listings

34.8% of total

Moderate (39.1%)

Moderate

9 listings

39.1% of total

Firm

1 listings

4.3% of total

Strict (17.4%)

Strict

4 listings

17.4% of total

Cancellation Policy Insights for Ussel

  • The prevailing Airbnb cancellation policy trend in Ussel is Moderate, used by 39.1% of listings.
  • The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Ussel may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.1% market standard in Ussel.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ussel.

Ussel STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ussel

  • The overall average booking lead time for vacation rentals in Ussel is 40 days.
  • Guests book furthest in advance for stays during June (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Ussel.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Ussel averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ussel (2025)

Amenity Prevalence

Amenity Insights for Ussel

  • Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ussel to stay competitive.

Ussel Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ussel

  • The typical guest profile for Airbnb in Ussel consists of primarily domestic travelers (88%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 88.0% of guests.
  • Key international markets include France (88%) and Germany (3.2%).
  • Top languages spoken are French (44.7%) followed by English (31.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Toulouse.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ussel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Pierre-Roche11$2,627$166.2148%
Montaigut-le-Blanc15$2,546$163.7047%
Jayac11$2,388$202.7540%
Souvigny28$2,356$331.4834%
Fléré-la-Rivière10$2,202$186.3344%
Buzançais10$2,198$246.9642%
Saint-Victor-la-Rivière20$2,031$144.5944%
Isle18$2,016$174.7544%
Miers17$1,988$176.9146%
Varetz12$1,887$133.3342%

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