Tonnay-Charente Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tonnay-Charente in 2025? Explore comprehensive Airbnb analytics for Tonnay-Charente, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Tonnay-Charente, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Tonnay-Charente, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tonnay-Charente Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tonnay-Charente Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$101
The average rental revenue earned for an occupied room per day in Tonnay-Charente.
Occupancy Rate(?)
41.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,583
Typical annual income for an Airbnb listing in Tonnay-Charente. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.5%
Slight decrease (-4.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Tonnay-Charente.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Tonnay-Charente.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tonnay-Charente (2025)

Understanding the monthly revenue variations for Airbnb listings in Tonnay-Charente is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tonnay-Charente is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tonnay-Charente across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,268+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,508 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $782 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $339, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tonnay-Charente

Tonnay-Charente Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tonnay-Charente STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tonnay-Charente:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tonnay-Charente

Average Daily Rate (ADR) Airbnb Trends in Tonnay-Charente (2025)

Effective short term rental pricing strategy in Tonnay-Charente involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tonnay-Charente typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $168+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
  • Typical properties (Median) charge around $71 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Tonnay-Charente

Get Live Tonnay-Charente Market Intelligence 👇

Discover Tonnay-Charente Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Tonnay-Charente (2025)

Peak Season (August, July, April)
  • Revenue averages $1,576 per month
  • Occupancy rates average 47.2%
  • Daily rates average $95
Shoulder Season
  • Revenue averages $917 per month
  • Occupancy maintains around 30.0%
  • Daily rates hold near $97
Low Season (February, March, October)
  • Revenue drops to average $631 per month
  • Occupancy decreases to average 28.2%
  • Daily rates adjust to average $95

Seasonality Insights for Tonnay-Charente

  • The Airbnb seasonality in Tonnay-Charente shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tonnay-Charente's highest earning potential, with monthly revenues capable of climbing to $1,973, occupancy reaching a high of 60.9%, and ADRs peaking at $102.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $618, occupancy could drop to 22.2%, and ADRs may adjust down to $93.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tonnay-Charente.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tonnay-Charente seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tonnay-Charente (2025)

Exploring the top neighborhoods for short-term rentals in Tonnay-Charente? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Tonnay-Charente Centre
The heart of Tonnay-Charente, offering a quaint atmosphere with local shops and cafes. Ideal for visitors wanting to experience the French small-town charm and local culture.
Château de Tonnay-Charente, Église Saint-Maurice, Local markets, Café de la Liberté
Port de Tonnay-Charente
A picturesque port area perfect for those who enjoy waterfront views and activities. Ideal for families and couples looking for a relaxing getaway by the water.
Charente River, Marina, Water sports activities, Restaurants with river views
Nearby Rochefort
A short drive from Tonnay-Charente, known for its maritime heritage and historical sites. Attracts history enthusiasts looking to explore the naval history of France.
Corderie Royale, Musée National de la Marine, Rochefort's downtown, Riverside walks
Green Spaces of Tonnay-Charente
Featuring parks and recreation areas, perfect for nature lovers and families. This area appeals to visitors wanting outdoor activities and relaxation.
Parc de la République, Promenade de la Charente, Cycling paths, Picnic areas
Historical Sites
Tonnay-Charente features numerous historical buildings and sites, attracting tourists interested in history and culture.
Historical buildings, Local museums, Guided historical tours, Cultural events
Culinary Experience Area
Famous for its regional cuisine and local food markets, attracting food lovers and culinary tourists.
Local bistros, Food market, Cooking classes, Wine tasting tours
Vibrant Nightlife
For those looking for evening entertainment, this area offers local bars and venues showcasing live music and events.
Local bars, Music venues, Night markets, Festivals
Outdoor Adventure
Close to nature parks and adventure activities for thrill-seekers and outdoor enthusiasts.
Hiking trails, Outdoor sports activities, Nature reserves, Adventure parks

Understanding Airbnb License Requirements & STR Laws in Tonnay-Charente (2025)

While Tonnay-Charente, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tonnay-Charente to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Tonnay-Charente (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tonnay-Charentebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

LE GRAND FRANC cozy cottage close to all shops

LE GRAND FRANC cozy cottage close to all shops

Entire Place • 3 bedrooms

$29,465
Revenue
50.9%
Occupancy
$149.48
Daily Rate
Charentaise with pool 6-8 pers

Charentaise with pool 6-8 pers

Entire Place • 3 bedrooms

$23,676
Revenue
68.1%
Occupancy
$90.21
Daily Rate
Le Colibri-Pitia living room of 57 m2-4 bedrooms-2 bathrooms

Le Colibri-Pitia living room of 57 m2-4 bedrooms-2 bathrooms

Entire Place • 5 bedrooms

$16,427
Revenue
23.2%
Occupancy
$251.47
Daily Rate
La Chauvinette

La Chauvinette

Entire Place • 1 bedroom

$14,500
Revenue
36.7%
Occupancy
$83.20
Daily Rate
Maison Saint-Anne

Maison Saint-Anne

Entire Place • 2 bedrooms

$13,479
Revenue
35.6%
Occupancy
$73.76
Daily Rate
Cheerful step-free and pleasant to live in

Cheerful step-free and pleasant to live in

Entire Place • 2 bedrooms

$11,547
Revenue
68.4%
Occupancy
$85.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tonnay-Charente (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tonnay-Charente based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sara Et Patrice1$29,465554.95/5.0
Alexandre1$23,676564.73/5.0
Béatrice2$21,545564.89/5.0
Alain & Elisabeth2$20,2902644.94/5.0
Emmanuel1$16,4271264.90/5.0
Claudine & Bruno1$14,500234.87/5.0
Jean-Charles1$13,479254.92/5.0
Marie1$11,533594.98/5.0
Louis1$10,656194.84/5.0
Host #4209870921$10,44334.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tonnay-Charente.

Dive Deeper: Advanced Tonnay-Charente STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tonnay-Charente. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tonnay-Charente Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tonnay-Charente

  • The Tonnay-Charente Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.8% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tonnay-Charente, House properties are the most common (69.7%), reflecting the local real estate landscape.
  • Houses represent a significant 69.7% portion, catering likely to families or larger groups.
  • The presence of 15.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.0%) offer potential for unique stay experiences.

Tonnay-Charente Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tonnay-Charente

  • The dominant room capacity in Tonnay-Charente is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Tonnay-Charente, indicating a high concentration in these sizes.

Tonnay-Charente Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tonnay-Charente

  • The most common guest capacity trend in Tonnay-Charente vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Tonnay-Charente STR market, accounting for 57.5% of listings.
  • 21.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tonnay-Charente.
  • On average, properties in Tonnay-Charente are equipped to host 3.4 guests.

Tonnay-Charente Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tonnay-Charente

  • The most common availability pattern in Tonnay-Charente falls within the 271-366 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tonnay-Charente (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tonnay-Charente Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.8%)

1 Night

13 listings

44.8% of total

2 Nights (31%)

2 Nights

9 listings

31% of total

3 Nights (10.3%)

3 Nights

3 listings

10.3% of total

4-6 Nights (6.9%)

4-6 Nights

2 listings

6.9% of total

7-29 Nights (6.9%)

7-29 Nights

2 listings

6.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Tonnay-Charente is 1 Night, adopted by 44.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.8%) of the Tonnay-Charente Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.8% of Tonnay-Charente hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tonnay-Charente.

Tonnay-Charente Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44.8%)

Flexible

13 listings

44.8% of total

Moderate (41.4%)

Moderate

12 listings

41.4% of total

Firm

1 listings

3.4% of total

Strict (10.3%)

Strict

3 listings

10.3% of total

Cancellation Policy Insights for Tonnay-Charente

  • The prevailing Airbnb cancellation policy trend in Tonnay-Charente is Flexible, used by 44.8% of listings.
  • The market strongly favors guest-friendly terms, with 86.2% of listings offering Flexible or Moderate policies. This suggests guests in Tonnay-Charente may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44.8% market standard in Tonnay-Charente.
  • Using a Strict policy might deter some guests, as only 10.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tonnay-Charente.

Tonnay-Charente STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tonnay-Charente

  • The overall average booking lead time for vacation rentals in Tonnay-Charente is 44 days.
  • Guests book furthest in advance for stays during July (average 71 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Tonnay-Charente.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Tonnay-Charente averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tonnay-Charente (2025)

Amenity Prevalence

Amenity Insights for Tonnay-Charente

  • Popular amenities like Wifi, Heating, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tonnay-Charente to stay competitive.

Tonnay-Charente Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tonnay-Charente

  • The typical guest profile for Airbnb in Tonnay-Charente consists of primarily domestic travelers (92%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 91.5% of guests.
  • Key international markets include France (91.5%) and United Kingdom (1.8%).
  • Top languages spoken are French (50.4%) followed by English (31.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tonnay-Charente Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Laurent-des-Combes11$3,526$706.1823%
Astaffort10$3,393$314.2035%
Cénac18$2,773$268.5853%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Cérons11$2,635$196.1639%
Galgon12$2,599$210.3448%
Eynesse14$2,564$282.8736%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Le Grand-Pressigny11$2,511$266.7231%

Maximize Your Airbnb Income in Tonnay-Charente

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights