Saintes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France
Is Airbnb profitable in Saintes in 2025? Explore comprehensive Airbnb analytics for Saintes, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Saintes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 186 active listings.
Whether you're considering an Airbnb investment in Saintes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saintes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saintes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saintes (2025)
Understanding the monthly revenue variations for Airbnb listings in Saintes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saintes is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saintes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,933+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,335 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $859 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $478, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saintes
Saintes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saintes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saintes:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saintes
Average Daily Rate (ADR) Airbnb Trends in Saintes (2025)
Effective short term rental pricing strategy in Saintes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saintes typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $115+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $89 or more.
- Typical properties (Median) charge around $61 per night.
- Entry-level properties (Bottom 25%) earn around $47 per night.
Average Daily Rate (ADR) Trend by Month in Saintes
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Airbnb Seasonality Analysis & Trends in Saintes (2025)
Peak Season (August, May, July)
- Revenue averages $1,426 per month
- Occupancy rates average 56.6%
- Daily rates average $80
Shoulder Season
- Revenue averages $996 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $77
Low Season (January, February, March)
- Revenue drops to average $676 per month
- Occupancy decreases to average 35.4%
- Daily rates adjust to average $74
Seasonality Insights for Saintes
- The Airbnb seasonality in Saintes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saintes's highest earning potential, with monthly revenues capable of climbing to $1,601, occupancy reaching a high of 67.0%, and ADRs peaking at $81.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $655, occupancy could drop to 30.8%, and ADRs may adjust down to $72.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saintes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saintes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saintes (2025)
Exploring the top neighborhoods for short-term rentals in Saintes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The heart of Saintes, known for its historic architecture and vibrant atmosphere. It's ideal for tourists wanting to explore local culture, shops, and cafes. | Saint-Pierre Cathedral, Musee de Tessé, Arch of Germanicus, Place Bassompierre, Saintes Amphitheatre |
| Saintes Port | A scenic area along the Charente River, offering lovely views and a peaceful environment. Great for visitors seeking leisure activities and nature. | Charente River walks, Saintes Marina, Les Jardins du Monde, Nearby vineyards, Water sports opportunities |
| La Cité de l'Automobile | A unique automotive museum attracting car enthusiasts and families. This area is perfect for educational stays and unique experiences. | Cité de l'Automobile museum, Exhibitions of classic cars, Workshops and events, Nearby cafes, Gift shop for car lovers |
| Saint-Savinien | A quaint nearby village with charm and simplicity, perfect for a tranquil getaway. Great for families and couples looking for a quiet retreat. | Chateau de Saint-Savinien, Local markets, Countryside walks, Nearby historic sites, Riverside parks |
| Cognac | Famous for its brandy, this area offers rich history and a unique tasting experience. Attracts visitors interested in gastronomy and local spirits. | Cognac distilleries, Cognac town center, Historic sites, Tasting tours, Riverside walks |
| Saint-Jean-d'Angély | A historic town with a vibrant community and various cultural sites. Ideal for visitors interested in French history and local culture. | Saint-Jean-d'Angély Abbey, Local markets, Historic architecture, Nearby attractions, Community events |
| Pons | A charming town with medieval architecture and a rich history. A nice stop for those exploring the region, with less tourist traffic. | Pons Castle, Historic old town, Local shops, Cafes and restaurants, Nearby countryside |
| Murviel-lès-Béziers | A peaceful village offering a rural French experience. Ideal for guests looking to relax and enjoy the landscapes and local cuisine. | Scenic vineyards, Tranquil countryside, Local bistros, Nature walks, Historical sites nearby |
Understanding Airbnb License Requirements & STR Laws in Saintes (2025)
While Saintes, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saintes to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Saintes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saintesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming house_ Saintes
Entire Place • 3 bedrooms
Spacious 4 bedroom home
Entire Place • 4 bedrooms
Beautiful quiet house with a hot tub
Entire Place • 3 bedrooms
Cignonnerie
Entire Place • 4 bedrooms
House of character, zen, downtown
Entire Place • 4 bedrooms
Coeur de Saintes 4* - WIFI CLIM
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saintes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saintes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marie-Lou | 9 | $126,241 | 383 | 4.66/5.0 |
| Olivier | 6 | $59,702 | 1450 | 4.97/5.0 |
| Chantal | 5 | $55,892 | 261 | 4.87/5.0 |
| Sebastien | 2 | $33,321 | 245 | 4.91/5.0 |
| Marie | 3 | $30,808 | 57 | 4.83/5.0 |
| Marie Laure | 1 | $28,545 | 68 | 4.91/5.0 |
| Pascal | 1 | $28,416 | 35 | 4.94/5.0 |
| Harold | 2 | $28,157 | 103 | 4.78/5.0 |
| Karine | 2 | $25,821 | 158 | 4.78/5.0 |
| Benjamin | 2 | $25,195 | 103 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saintes.
Dive Deeper: Advanced Saintes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saintes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaintes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saintes
- The Saintes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.7% of the 186 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saintes, House properties are the most common (44.1%), reflecting the local real estate landscape.
- Houses represent a significant 44.1% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 3.7%) offer potential for unique stay experiences.
Saintes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saintes
- The dominant room capacity in Saintes is 1 bedroom listings, making up 39.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.6% of the active Airbnb listings in Saintes, indicating a high concentration in these sizes.
Saintes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saintes
- The most common guest capacity trend in Saintes vacation rentals is listings accommodating 2 guests (39.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Saintes STR market, accounting for 62.3% of listings.
- 14.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saintes.
- On average, properties in Saintes are equipped to host 3.0 guests.
Saintes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saintes
- The most common availability pattern in Saintes falls within the 271-366 days range, representing 40.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saintes (32.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saintes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
60 listings
35.3% of total
2 Nights
53 listings
31.2% of total
3 Nights
24 listings
14.1% of total
4-6 Nights
14 listings
8.2% of total
7-29 Nights
6 listings
3.5% of total
30+ Nights
13 listings
7.6% of total
Key Insights
- The most prevalent minimum stay requirement in Saintes is 1 Night, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.5%) of the Saintes Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.3% of Saintes hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saintes.
Saintes Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
58 listings
36.3% of total
Moderate
58 listings
36.3% of total
Firm
27 listings
16.9% of total
Strict
17 listings
10.6% of total
Cancellation Policy Insights for Saintes
- The prevailing Airbnb cancellation policy trend in Saintes is Flexible, used by 36.3% of listings.
- The market strongly favors guest-friendly terms, with 72.6% of listings offering Flexible or Moderate policies. This suggests guests in Saintes may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.3% market standard in Saintes.
- Using a Strict policy might deter some guests, as only 10.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Saintes.
Saintes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saintes
- The overall average booking lead time for vacation rentals in Saintes is 42 days.
- Guests book furthest in advance for stays during June (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Saintes.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Saintes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saintes (2025)
Amenity Prevalence
Amenity Insights for Saintes
- Popular amenities like Heating, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saintes to stay competitive.
Saintes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saintes
- The typical guest profile for Airbnb in Saintes consists of primarily domestic travelers (88%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.0% of guests.
- Key international markets include France (88%) and United Kingdom (2.6%).
- Top languages spoken are French (46.7%) followed by English (30.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Bordeaux.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saintes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Saint-Laurent-des-Combes | 11 | $3,526 | $706.18 | 23% |
| Astaffort | 10 | $3,393 | $314.20 | 35% |
| Cénac | 18 | $2,773 | $268.58 | 53% |
| Bourneau | 11 | $2,747 | $442.07 | 35% |
| Nuaillé-d'Aunis | 10 | $2,741 | $373.83 | 37% |
| Cérons | 11 | $2,635 | $196.16 | 39% |
| Galgon | 12 | $2,599 | $210.34 | 48% |
| Eynesse | 14 | $2,564 | $282.87 | 36% |
| Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
| Le Grand-Pressigny | 11 | $2,511 | $266.72 | 31% |