Saint-Laurent-Médoc Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France
Is Airbnb profitable in Saint-Laurent-Médoc in 2025? Explore comprehensive Airbnb analytics for Saint-Laurent-Médoc, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Saint-Laurent-Médoc, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Saint-Laurent-Médoc, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Laurent-Médoc Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Laurent-Médoc Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Laurent-Médoc (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Laurent-Médoc is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Laurent-Médoc is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Laurent-Médoc across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,472+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,748 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,145 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $726, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Laurent-Médoc
Saint-Laurent-Médoc Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Laurent-Médoc STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Laurent-Médoc:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Laurent-Médoc
Average Daily Rate (ADR) Airbnb Trends in Saint-Laurent-Médoc (2025)
Effective short term rental pricing strategy in Saint-Laurent-Médoc involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Laurent-Médoc typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $320+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
- Typical properties (Median) charge around $89 per night.
- Entry-level properties (Bottom 25%) earn around $73 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Laurent-Médoc
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Airbnb Seasonality Analysis & Trends in Saint-Laurent-Médoc (2025)
Peak Season (August, October, July)
- Revenue averages $2,271 per month
- Occupancy rates average 53.0%
- Daily rates average $147
Shoulder Season
- Revenue averages $1,681 per month
- Occupancy maintains around 42.0%
- Daily rates hold near $148
Low Season (January, February, March)
- Revenue drops to average $1,017 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $147
Seasonality Insights for Saint-Laurent-Médoc
- The Airbnb seasonality in Saint-Laurent-Médoc shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Laurent-Médoc's highest earning potential, with monthly revenues capable of climbing to $2,630, occupancy reaching a high of 68.9%, and ADRs peaking at $154.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $969, occupancy could drop to 28.3%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Laurent-Médoc.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Laurent-Médoc seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Laurent-Médoc (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Laurent-Médoc? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Château de Pichon Longueville | Renowned wine estate offering beautiful vineyard views and luxury accommodations. Ideal for wine enthusiasts and tourists looking for a unique experience in the Bordeaux wine region. | Château Pichon Longueville, Wine tastings, Bordeaux vineyards, Bicycle tours of the countryside |
| Soulac-sur-Mer | Charming beach town known for its beautiful sandy beaches and seaside activities. A popular destination for families and beach lovers, especially during the summer. | Soulac Beach, Basilique Notre-Dame de la Fin des Terres, Water sports, Coastal bike paths |
| Pauillac | A historic town in the heart of the Médoc wine region, perfect for wine lovers looking to explore prestigious vineyards and châteaux. | Wine estates and châteaux, River views, Local markets, Cultural festivals |
| Médoc Natural Regional Park | A stunning natural area known for its diverse ecosystems and outdoor activities, attracting nature lovers and adventure seekers. | Hiking trails, Birdwatching, Cycling routes, Local wildlife |
| Listrac-Médoc | A peaceful rural area with vineyards and charming landscapes, ideal for those seeking a calm getaway in nature. | Vineyard tours, Scenic views, Local produce markets |
| Margaux | Famous wine village known for its prestigious wineries. Attracts wine aficionados and tourists curious about the wine-making process. | Château Margaux, Wine tours, Gourmet restaurants, Riverside walks |
| Lesparre-Médoc | A quaint town with a mix of history and local culture, perfect for visitors looking to explore the broader Médoc region. | Town center historical sites, Local shops, Community events, Nearby vineyards |
| Saint-Estèphe | Another renowned wine commune, offering a rich wine heritage and beautiful landscapes, attracting visitors who appreciate fine wines and tranquil settings. | Château Cos d'Estournel, Wine tasting tours, Estuary views, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Saint-Laurent-Médoc (2025)
With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Laurent-Médoc. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Laurent-Médoc to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 12% licensed listings)
Top Performing Airbnb Properties in Saint-Laurent-Médoc (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Laurent-Médocbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bornéo du Château Saint-Laurent
Entire Place • 5 bedrooms
La Planquette - Piscine - Spa - Pétanque
Entire Place • 6 bedrooms
Renovated barn with pool for 8-10 people.
Entire Place • 4 bedrooms
Cilaos - House with garden in the heart of the medoc
Entire Place • 2 bedrooms
Uluwatu - cosy cottage
Entire Place • 1 bedroom
Gite au champ de foire
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Laurent-Médoc (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Laurent-Médoc based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #135683506 | 3 | $68,677 | 3 | 0.00/5.0 |
| Mélik | 1 | $46,228 | 13 | 4.92/5.0 |
| Gaël Et Anne | 3 | $45,577 | 469 | 4.92/5.0 |
| Thibaut | 1 | $32,378 | 14 | 4.93/5.0 |
| Virginie | 2 | $22,830 | 170 | 4.89/5.0 |
| Annemarie Et Yeroun | 1 | $14,267 | 46 | 4.98/5.0 |
| Host #25578577 | 1 | $13,583 | 2 | 0.00/5.0 |
| Jeremy | 1 | $13,319 | 18 | 4.56/5.0 |
| Kelly | 1 | $13,038 | 34 | 4.79/5.0 |
| Isabelle | 1 | $11,987 | 87 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Laurent-Médoc.
Dive Deeper: Advanced Saint-Laurent-Médoc STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Laurent-Médoc. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Laurent-Médoc Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Laurent-Médoc
- The Saint-Laurent-Médoc Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Laurent-Médoc, House properties are the most common (60%), reflecting the local real estate landscape.
- Houses represent a significant 60% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.0%) offer potential for unique stay experiences.
Saint-Laurent-Médoc Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Laurent-Médoc
- The dominant room capacity in Saint-Laurent-Médoc is 1 bedroom listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.0% of the active Airbnb listings in Saint-Laurent-Médoc, indicating a high concentration in these sizes.
- A significant 24.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Laurent-Médoc.
Saint-Laurent-Médoc Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Laurent-Médoc
- The most common guest capacity trend in Saint-Laurent-Médoc vacation rentals is listings accommodating 4 guests (36%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Saint-Laurent-Médoc STR market, accounting for 60.0% of listings.
- 24.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Laurent-Médoc.
- On average, properties in Saint-Laurent-Médoc are equipped to host 4.1 guests.
Saint-Laurent-Médoc Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Laurent-Médoc
- The most common availability pattern in Saint-Laurent-Médoc falls within the 181-270 days range, representing 48% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint-Laurent-Médoc (52%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Laurent-Médoc Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
18.2% of total
2 Nights
7 listings
31.8% of total
3 Nights
3 listings
13.6% of total
4-6 Nights
3 listings
13.6% of total
30+ Nights
5 listings
22.7% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Laurent-Médoc is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.7%) caters to monthly stays (30+ nights) in Saint-Laurent-Médoc, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.8% of Saint-Laurent-Médoc hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.2% currently do.
- A 2-night minimum appears standard (31.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Laurent-Médoc.
Saint-Laurent-Médoc Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
31.3% of total
Moderate
5 listings
31.3% of total
Firm
3 listings
18.8% of total
Strict
3 listings
18.8% of total
Cancellation Policy Insights for Saint-Laurent-Médoc
- The prevailing Airbnb cancellation policy trend in Saint-Laurent-Médoc is Flexible, used by 31.3% of listings.
- There's a relatively balanced mix between guest-friendly (62.6%) and stricter (37.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.3% market standard in Saint-Laurent-Médoc.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Laurent-Médoc.
Saint-Laurent-Médoc STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Laurent-Médoc
- The overall average booking lead time for vacation rentals in Saint-Laurent-Médoc is 51 days.
- Guests book furthest in advance for stays during July (average 116 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Saint-Laurent-Médoc.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Laurent-Médoc averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Laurent-Médoc (2025)
Amenity Prevalence
Amenity Insights for Saint-Laurent-Médoc
- Essential amenities in Saint-Laurent-Médoc that guests expect include: Hot water, Heating, Free parking on premises, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Smoke alarm, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Laurent-Médoc: Hot water, Heating, Free parking on premises, TV, Wifi.
- Prioritize adding missing essentials: Hot water, Heating, Free parking on premises, TV, Wifi.
- Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Laurent-Médoc to stay competitive.
Saint-Laurent-Médoc Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Laurent-Médoc
- The typical guest profile for Airbnb in Saint-Laurent-Médoc consists of primarily domestic travelers (82%), often arriving from nearby Bordeaux, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 81.5% of guests.
- Key international markets include France (81.5%) and United States (6.5%).
- Top languages spoken are French (42.1%) followed by English (28.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bordeaux and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Laurent-Médoc Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Saint-Laurent-des-Combes | 11 | $3,526 | $706.18 | 23% |
| Astaffort | 10 | $3,393 | $314.20 | 35% |
| Cénac | 18 | $2,773 | $268.58 | 53% |
| Bourneau | 11 | $2,747 | $442.07 | 35% |
| Nuaillé-d'Aunis | 10 | $2,741 | $373.83 | 37% |
| Cérons | 11 | $2,635 | $196.16 | 39% |
| Galgon | 12 | $2,599 | $210.34 | 48% |
| Eynesse | 14 | $2,564 | $282.87 | 36% |
| Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
| Le Grand-Pressigny | 11 | $2,511 | $266.72 | 31% |