Niort Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France
Is Airbnb profitable in Niort in 2025? Explore comprehensive Airbnb analytics for Niort, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Niort, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 355 active listings.
Whether you're considering an Airbnb investment in Niort, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Niort Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Niort Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Niort (2025)
Understanding the monthly revenue variations for Airbnb listings in Niort is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Niort is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Niort across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,678+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,220 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $756 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $357, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Niort
Niort Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Niort STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Niort:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Niort
Average Daily Rate (ADR) Airbnb Trends in Niort (2025)
Effective short term rental pricing strategy in Niort involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Niort typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $98+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $71 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $39 per night.
Average Daily Rate (ADR) Trend by Month in Niort
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Airbnb Seasonality Analysis & Trends in Niort (2025)
Peak Season (May, June, August)
- Revenue averages $1,192 per month
- Occupancy rates average 43.5%
- Daily rates average $66
Shoulder Season
- Revenue averages $920 per month
- Occupancy maintains around 44.3%
- Daily rates hold near $67
Low Season (January, February, March)
- Revenue drops to average $640 per month
- Occupancy decreases to average 37.5%
- Daily rates adjust to average $67
Seasonality Insights for Niort
- The Airbnb seasonality in Niort shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Niort's highest earning potential, with monthly revenues capable of climbing to $1,331, occupancy reaching a high of 52.0%, and ADRs peaking at $70.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $611, occupancy could drop to 34.2%, and ADRs may adjust down to $65.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Niort.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Niort seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Niort (2025)
Exploring the top neighborhoods for short-term rentals in Niort? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The heart of Niort offers historical architecture, shops, and restaurants. It’s a vibrant area attracting both tourists and locals, making it ideal for Airbnb hosting. | Niort Castle, Place de la Brèche, Les Halles de Niort, Église Saint-André, Musee Bernard d'Agesci |
| La Sèvre Niortaise | This picturesque area by the river provides a beautiful setting with walking paths and scenic views. It’s popular for nature tourism and outdoor activities. | Les Marais Poitevin, Boat excursions, Cycling paths along the river, Nature reserves |
| Chauray | A suburban area close to Niort, offering a more residential experience while still having easy access to the city. Attractive for families visiting Niort. | Parc de la Préfecture, Lakes and parks, Local cafes and restaurants |
| Prailles | Known for its rural charm, Prailles attracts visitors looking for tranquility and nature, making it suitable for those seeking a peaceful getaway. | Nature walks, Local farms, Historic sites |
| ZAC de la Ménardière | An emerging area with new developments and businesses, appealing to both business travelers and families wanting modern accommodations. | Shopping centers, Local businesses, Modern amenities |
| Achat-Sud | This area is well-connected to the city and offers various services and amenities. It’s suitable for attracting both short- and long-term guests. | Nearby parks, Shopping options, Cafes and restaurants |
| Le Petit Niortais | A charming district close to Niort that combines the allure of small-town living with accessibility to the city, popular among weekend travelers. | Local markets, Historical buildings, Community events |
| La Glycère | Located near the city center yet providing a more relaxed environment, making it a great spot for those seeking convenience without the hustle and bustle. | Cultural festivals, Local dining, Art galleries |
Understanding Airbnb License Requirements & STR Laws in Niort (2025)
While Niort, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Niort to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Niort (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Niortbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House for 15 ppl. with sauna, jacuzzi and spa
Entire Place • 7 bedrooms
Grande Maison de famille
Entire Place • 6 bedrooms
Charming family home
Entire Place • 4 bedrooms
Gite "Les 4 saisons"
Entire Place • 4 bedrooms
Villa Donna Jacuzzi billiards garden downtown
Entire Place • 4 bedrooms
Triplex luxe 4 pers. dans Château d'Eau
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Niort (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Niort based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #433133040 | 1 | $90,261 | 1 | 0.00/5.0 |
| Pierre-Yves | 6 | $74,645 | 703 | 4.85/5.0 |
| Gilles Et Marine | 4 | $70,408 | 250 | 4.98/5.0 |
| Olivier | 7 | $67,626 | 411 | 4.94/5.0 |
| Sophie Et Sam | 4 | $54,531 | 371 | 4.89/5.0 |
| Aude | 4 | $48,653 | 99 | 4.62/5.0 |
| Host #25106856 | 1 | $44,687 | 0 | 0.00/5.0 |
| Coralie | 1 | $41,679 | 18 | 5.00/5.0 |
| Michael | 9 | $41,320 | 152 | 4.78/5.0 |
| Moussa | 9 | $40,969 | 225 | 3.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Niort.
Dive Deeper: Advanced Niort STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Niort. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNiort Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Niort
- The Niort Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.6% of the 355 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Niort, Apartment/Condo properties are the most common (56.9%), reflecting the local real estate landscape.
- Houses represent a significant 38% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 5.1%) offer potential for unique stay experiences.
Niort Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Niort
- The dominant room capacity in Niort is 1 bedroom listings, making up 53.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.9% of the active Airbnb listings in Niort, indicating a high concentration in these sizes.
- With over half the market (53.8%) consisting of studios or 1-bedroom units, Niort is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (8.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Niort.
Niort Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Niort
- The most common guest capacity trend in Niort vacation rentals is listings accommodating 2 guests (46.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Niort STR market, accounting for 67.9% of listings.
- A significant 48.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Niort.
- On average, properties in Niort are equipped to host 2.7 guests.
Niort Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Niort
- The most common availability pattern in Niort falls within the 271-366 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Niort (30.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Niort Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
159 listings
50.3% of total
2 Nights
91 listings
28.8% of total
3 Nights
20 listings
6.3% of total
4-6 Nights
16 listings
5.1% of total
7-29 Nights
11 listings
3.5% of total
30+ Nights
19 listings
6% of total
Key Insights
- The most prevalent minimum stay requirement in Niort is 1 Night, adopted by 50.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.1%) of the Niort Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50.3% of Niort hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Niort.
Niort Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
127 listings
42.2% of total
Moderate
99 listings
32.9% of total
Firm
22 listings
7.3% of total
Strict
53 listings
17.6% of total
Cancellation Policy Insights for Niort
- The prevailing Airbnb cancellation policy trend in Niort is Flexible, used by 42.2% of listings.
- The market strongly favors guest-friendly terms, with 75.1% of listings offering Flexible or Moderate policies. This suggests guests in Niort may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.2% market standard in Niort.
- Regularly review your cancellation policy against competitors and market demand shifts in Niort.
Niort STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Niort
- The overall average booking lead time for vacation rentals in Niort is 34 days.
- Guests book furthest in advance for stays during May (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (40 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Niort.
- Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Niort averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Niort (2025)
Amenity Prevalence
Amenity Insights for Niort
- Essential amenities in Niort that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Niort: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Niort to stay competitive.
Niort Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Niort
- The typical guest profile for Airbnb in Niort consists of primarily domestic travelers (93%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 92.6% of guests.
- Key international markets include France (92.6%) and Spain (1.3%).
- Top languages spoken are French (48.8%) followed by English (31.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Niort Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Coteaux-sur-Loire | 19 | $3,328 | $270.00 | 41% |
| Villiers-sur-Loir | 10 | $2,967 | $216.51 | 41% |
| Artannes-sur-Indre | 21 | $2,949 | $275.91 | 41% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| Bourneau | 11 | $2,747 | $442.07 | 35% |
| Nuaillé-d'Aunis | 10 | $2,741 | $373.83 | 37% |
| Ambillou | 18 | $2,701 | $370.97 | 28% |
| Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
| Chambellay | 11 | $2,525 | $255.24 | 34% |
| Le Grand-Pressigny | 11 | $2,511 | $266.72 | 31% |