Nay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France
Is Airbnb profitable in Nay in 2025? Explore comprehensive Airbnb analytics for Nay, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Nay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Nay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nay Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nay (2025)
Understanding the monthly revenue variations for Airbnb listings in Nay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nay is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,334+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,576 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,090 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $701, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nay
Nay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nay:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nay
Average Daily Rate (ADR) Airbnb Trends in Nay (2025)
Effective short term rental pricing strategy in Nay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nay typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $165+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $99 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Nay
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Airbnb Seasonality Analysis & Trends in Nay (2025)
Peak Season (August, July, May)
- Revenue averages $2,121 per month
- Occupancy rates average 59.4%
- Daily rates average $97
Shoulder Season
- Revenue averages $1,339 per month
- Occupancy maintains around 44.9%
- Daily rates hold near $93
Low Season (January, February, March)
- Revenue drops to average $808 per month
- Occupancy decreases to average 38.9%
- Daily rates adjust to average $87
Seasonality Insights for Nay
- The Airbnb seasonality in Nay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nay's highest earning potential, with monthly revenues capable of climbing to $2,530, occupancy reaching a high of 74.4%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $738, occupancy could drop to 33.9%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nay (2025)
Exploring the top neighborhoods for short-term rentals in Nay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nay City Center | The heart of Nay is bustling with local shops, restaurants, and cultural sites. Proximity to historical landmarks makes it ideal for tourists and visitors interested in local culture. | Basilique de Nay, Château de Nay, Local markets, Biking trails nearby |
| Lac de Baudreix | A picturesque lake area perfect for outdoor enthusiasts and families. Offers recreational activities such as swimming, fishing, and hiking, making it a sought-after location for nature lovers. | Lac de Baudreix, Hiking trails, Picnic areas, Fishing spots |
| Montanuy | A charming village surrounded by stunning mountains, great for year-round tourism, especially for hikers and winter sports enthusiasts seeking a peaceful retreat. | Mountain hiking, Ski resorts in winter, Local cuisine, Nature reserves |
| Biarritz Beach | While not directly in Nay, its proximity to the ocean and beaches of Biarritz attracts surfers, beach lovers, and tourists looking for a vibrant coastal experience. | Biarritz Ocean, Surf schools, Famous beaches, Seaside promenades |
| Pau | Nearby city with a vibrant cultural scene and beautiful parks. Known for its rich history and proximity to the Pyrenees, attracting both business and leisure tourists. | Château de Pau, Boulevard des Pyrénées, Museums, Local festivals |
| Pyrenees National Park | This natural reserve is a major draw for hikers and nature enthusiasts, making it perfect for Airbnb hosts catering to adventure seekers. | Stunning mountain vistas, Hiking trails, Wildlife watching, Outdoor sports |
| Artouste | A ski resort that attracts winter sports enthusiasts. Ideal for short-term rentals during the ski season with a cozy lodge atmosphere. | Skiing and snowboarding, Cable car rides, Mountain scenery, Lodges and restaurants |
| Saint-Jean-de-Luz | A picturesque coastal town, famous for its beautiful beaches and Basque culture. Attracts tourists seeking a blend of relaxation and cultural experiences. | Saint-Jean-de-Luz beach, Historical sites, Local food markets, Festivals |
Understanding Airbnb License Requirements & STR Laws in Nay (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Nay. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nay to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Nay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Idylle Moment de Relaxation
Entire Place • 1 bedroom
Family home with a pool
Entire Place • 4 bedrooms
Beautiful villa with pool and panoramic view
Entire Place • 4 bedrooms
The COZY / Rated 3 * / Nay center - Apartment
Entire Place • 2 bedrooms
Charming townhouse with pool
Entire Place • 4 bedrooms
70 m2 apartment on one level, terrace and garden
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicolas | 3 | $40,869 | 192 | 4.71/5.0 |
| Bruno | 1 | $32,080 | 127 | 4.85/5.0 |
| Benoît | 1 | $31,770 | 4 | 4.50/5.0 |
| Lauriane | 1 | $27,648 | 12 | 4.92/5.0 |
| Yolanda | 1 | $16,454 | 12 | 4.75/5.0 |
| Brigitte | 1 | $16,281 | 22 | 5.00/5.0 |
| Maxime Et Julie | 1 | $15,563 | 78 | 4.91/5.0 |
| Myra | 1 | $15,118 | 58 | 4.81/5.0 |
| Peio | 1 | $13,112 | 67 | 4.88/5.0 |
| Matthieu | 1 | $13,107 | 66 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nay.
Dive Deeper: Advanced Nay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nay
- The Nay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nay, House properties are the most common (47.4%), reflecting the local real estate landscape.
- Houses represent a significant 47.4% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Nay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nay
- The dominant room capacity in Nay is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Nay, indicating a high concentration in these sizes.
- A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nay.
Nay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nay
- The most common guest capacity trend in Nay vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Nay STR market, accounting for 52.6% of listings.
- 31.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nay.
- On average, properties in Nay are equipped to host 4.1 guests.
Nay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nay
- The most common availability pattern in Nay falls within the 271-366 days range, representing 31.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 57.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Nay (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 42.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
55.6% of total
2 Nights
3 listings
16.7% of total
4-6 Nights
2 listings
11.1% of total
7-29 Nights
2 listings
11.1% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Nay is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.3%) of the Nay Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.6% of Nay hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nay.
Nay Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
42.1% of total
Moderate
1 listings
5.3% of total
Firm
6 listings
31.6% of total
Strict
4 listings
21.1% of total
Cancellation Policy Insights for Nay
- The prevailing Airbnb cancellation policy trend in Nay is Flexible, used by 42.1% of listings.
- A majority (52.7%) of hosts in Nay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.1% market standard in Nay.
- Regularly review your cancellation policy against competitors and market demand shifts in Nay.
Nay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nay
- The overall average booking lead time for vacation rentals in Nay is 56 days.
- Guests book furthest in advance for stays during August (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Nay.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Nay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nay (2025)
Amenity Prevalence
Amenity Insights for Nay
- Essential amenities in Nay that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Free parking on premises, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nay: Wifi, Heating.
- Consider adding popular differentiators like Hangers or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nay to stay competitive.
Nay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nay
- The typical guest profile for Airbnb in Nay consists of primarily domestic travelers (88%), often arriving from nearby Pau, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.0% of guests.
- Key international markets include France (88%) and United Kingdom (4%).
- Top languages spoken are French (48.1%) followed by English (26.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Pau and Bordeaux.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Sebastián | 1,426 | $3,546 | $262.81 | 49% |
| Saint-Laurent-des-Combes | 11 | $3,526 | $706.18 | 23% |
| Astaffort | 10 | $3,393 | $314.20 | 35% |
| Cénac | 18 | $2,773 | $268.58 | 53% |
| Cérons | 11 | $2,635 | $196.16 | 39% |
| Galgon | 12 | $2,599 | $210.34 | 48% |
| Esteribar | 20 | $2,574 | $276.81 | 32% |
| Hernani | 11 | $2,572 | $345.16 | 40% |
| Eynesse | 14 | $2,564 | $282.87 | 36% |
| Azet | 13 | $2,500 | $245.55 | 43% |