Meursac Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Meursac in 2025? Explore comprehensive Airbnb analytics for Meursac, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Meursac, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Meursac, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Meursac Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Meursac Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$114
The average rental revenue earned for an occupied room per day in Meursac.
Occupancy Rate(?)
35.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,897
Typical annual income for an Airbnb listing in Meursac. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.3%
Strong growth (12.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Meursac.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Meursac.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Meursac (2025)

Understanding the monthly revenue variations for Airbnb listings in Meursac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Meursac is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Meursac across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,586+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,863 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $964 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $487, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Meursac

Meursac Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Meursac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Meursac:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Meursac

Average Daily Rate (ADR) Airbnb Trends in Meursac (2025)

Effective short term rental pricing strategy in Meursac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Meursac typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $82 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Meursac

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Airbnb Seasonality Analysis & Trends in Meursac (2025)

Peak Season (August, April, July)
  • Revenue averages $2,462 per month
  • Occupancy rates average 46.7%
  • Daily rates average $114
Shoulder Season
  • Revenue averages $1,339 per month
  • Occupancy maintains around 32.2%
  • Daily rates hold near $99
Low Season (January, November, December)
  • Revenue drops to average $587 per month
  • Occupancy decreases to average 19.9%
  • Daily rates adjust to average $100

Seasonality Insights for Meursac

  • The Airbnb seasonality in Meursac shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Meursac's highest earning potential, with monthly revenues capable of climbing to $2,982, occupancy reaching a high of 66.9%, and ADRs peaking at $122.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $393, occupancy could drop to 15.5%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Meursac.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Meursac seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Meursac (2025)

Exploring the top neighborhoods for short-term rentals in Meursac? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Meursac Village
A charming village with traditional architecture and a close-knit community feel. Ideal for visitors seeking an authentic French countryside experience.
Eglise Saint-Etienne, Chateau de Meursac, Local markets, Nature walking trails
Cognac
Famous for its brandy production, Cognac attracts tourists to its distilleries and vineyards, making it a profitable location for Airbnb hosting.
Cognac Hennessy, Cognac Rémy Martin, Château de Cognac, Cognac Museum, La Rochelle Aquarium
Rochefort
A historical maritime town with beautiful parks and museums. Great for families and history buffs exploring the maritime heritage of France.
Corderie Royale, La Maison de Pierre Loti, Rochefort Port, Museum of the Navy
Royan
A coastal resort town with sandy beaches and a vibrant summer atmosphere, ideal for attracting beachgoers and vacationers.
Royan Beach, Notre-Dame Church, Pontaillac Beach, Palmyre Zoo, Côte de Beauté
Saintes
Known for its Roman ruins and historical architecture, this town is appealing to tourists interested in history and culture.
Saintes Amphitheatre, Arch of Germanicus, Saint-Pierre Cathedral, Parks and gardens
Oleron Island
A beautiful island with stunning beaches and natural landscapes, perfect for a relaxing getaway and outdoor activities.
Oleron Beaches, Fort Boyard, La Cotinière, Local seafood restaurants
La Rochelle
A vibrant port city known for its beautiful old town, marina, and cultural events, making it a hotspot for tourists year-round.
Old Port of La Rochelle, Towers of La Rochelle, Aquarium La Rochelle, Cultural festivals
Charente Maritime
A region rich in natural beauty and outdoor activities, suitable for tourists looking for adventure and exploration.
Île de Ré, La Rochelle vineyards, Biking trails, Scenic boat trips

Understanding Airbnb License Requirements & STR Laws in Meursac (2025)

While Meursac, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Meursac to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Meursac (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Meursacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Comfortable house for  8 people

Comfortable house for 8 people

Entire Place • 3 bedrooms

$41,972
Revenue
60.0%
Occupancy
$212.34
Daily Rate
Countryside house

Countryside house

Entire Place • 3 bedrooms

$32,845
Revenue
58.8%
Occupancy
$129.58
Daily Rate
House 6/8 P - 17 km Mer Royan

House 6/8 P - 17 km Mer Royan

Entire Place • 3 bedrooms

$21,317
Revenue
32.3%
Occupancy
$119.27
Daily Rate
Mill de Chanteloube 2

Mill de Chanteloube 2

Entire Place • 3 bedrooms

$16,405
Revenue
26.7%
Occupancy
$203.35
Daily Rate
House 4/5 pers - 17 km sea

House 4/5 pers - 17 km sea

Entire Place • 2 bedrooms

$15,496
Revenue
65.9%
Occupancy
$91.07
Daily Rate
Moulin de Chanteloube

Moulin de Chanteloube

Entire Place • 3 bedrooms

$12,826
Revenue
51.0%
Occupancy
$202.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Meursac (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Meursac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Isabelle1$41,972215.00/5.0
Nadège2$36,813164.59/5.0
Aurelie1$32,845214.90/5.0
Irina2$29,231764.90/5.0
Thierry5$26,1341124.76/5.0
Angélique1$9,766105.00/5.0
Host #4621814491$9,555284.93/5.0
Anthony2$8,612514.78/5.0
Jean Marie1$4,1431674.97/5.0
Host #2757710941$3,17600.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Meursac.

Dive Deeper: Advanced Meursac STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Meursac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Meursac Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Meursac

  • The Meursac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Meursac, House properties are the most common (52.9%), reflecting the local real estate landscape.
  • Houses represent a significant 52.9% portion, catering likely to families or larger groups.
  • The presence of 29.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Meursac Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Meursac

  • The dominant room capacity in Meursac is 3 bedrooms listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 82.4% of the active Airbnb listings in Meursac, indicating a high concentration in these sizes.
  • A significant 47.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Meursac.

Meursac Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Meursac

  • The most common guest capacity trend in Meursac vacation rentals is listings accommodating 4 guests (23.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Meursac STR market, accounting for 47.0% of listings.
  • 47.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Meursac.
  • On average, properties in Meursac are equipped to host 5.2 guests.

Meursac Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Meursac

  • The most common availability pattern in Meursac falls within the 271-366 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Meursac (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Meursac Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.7%)

1 Night

1 listings

6.7% of total

2 Nights (46.7%)

2 Nights

7 listings

46.7% of total

3 Nights (26.7%)

3 Nights

4 listings

26.7% of total

4-6 Nights (13.3%)

4-6 Nights

2 listings

13.3% of total

30+ Nights (6.7%)

30+ Nights

1 listings

6.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Meursac is 2 Nights, adopted by 46.7% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.7% of Meursac hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.7% currently do.
  • A 2-night minimum appears standard (46.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Meursac.

Meursac Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.7%)

Flexible

1 listings

6.7% of total

Moderate (13.3%)

Moderate

2 listings

13.3% of total

Firm (13.3%)

Firm

2 listings

13.3% of total

Strict (66.7%)

Strict

10 listings

66.7% of total

Cancellation Policy Insights for Meursac

  • The prevailing Airbnb cancellation policy trend in Meursac is Strict, used by 66.7% of listings.
  • A majority (80.0%) of hosts in Meursac utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 66.7% market standard in Meursac.
  • With 66.7% using Strict terms, this is a viable option in Meursac, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Meursac.

Meursac STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Meursac

  • The overall average booking lead time for vacation rentals in Meursac is 43 days.
  • Guests book furthest in advance for stays during May (average 112 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (48 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Meursac.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Meursac averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Meursac (2025)

Amenity Prevalence

Amenity Insights for Meursac

  • Essential amenities in Meursac that guests expect include: Heating, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hangers, Clothing storage, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Meursac: Heating, Free parking on premises, Hot water.
  • Consider adding popular differentiators like Hangers or Clothing storage to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Meursac to stay competitive.

Meursac Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Meursac

  • The typical guest profile for Airbnb in Meursac consists of primarily domestic travelers (84%), often arriving from nearby Bordeaux, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 84.1% of guests.
  • Key international markets include France (84.1%) and Belgium (6.1%).
  • Top languages spoken are French (41.9%) followed by English (35.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bordeaux and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Meursac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Laurent-des-Combes11$3,526$706.1823%
Astaffort10$3,393$314.2035%
Cénac18$2,773$268.5853%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Cérons11$2,635$196.1639%
Galgon12$2,599$210.3448%
Eynesse14$2,564$282.8736%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Le Grand-Pressigny11$2,511$266.7231%

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