La Roche-Posay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in La Roche-Posay in 2025? Explore comprehensive Airbnb analytics for La Roche-Posay, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for La Roche-Posay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 121 active listings.

Whether you're considering an Airbnb investment in La Roche-Posay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Roche-Posay Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Roche-Posay Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$64
The average rental revenue earned for an occupied room per day in La Roche-Posay.
Occupancy Rate(?)
41.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$5,079
Typical annual income for an Airbnb listing in La Roche-Posay. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
26.0%
Strong growth (26.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in La Roche-Posay.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in La Roche-Posay.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
121
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Roche-Posay (2025)

Understanding the monthly revenue variations for Airbnb listings in La Roche-Posay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Roche-Posay is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Roche-Posay across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,227+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $862 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $571 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $300, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Roche-Posay

La Roche-Posay Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Roche-Posay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Roche-Posay:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Roche-Posay

Average Daily Rate (ADR) Airbnb Trends in La Roche-Posay (2025)

Effective short term rental pricing strategy in La Roche-Posay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Roche-Posay typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $95+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
  • Typical properties (Median) charge around $39 per night.
  • Entry-level properties (Bottom 25%) earn around $32 per night.

Average Daily Rate (ADR) Trend by Month in La Roche-Posay

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Airbnb Seasonality Analysis & Trends in La Roche-Posay (2025)

Peak Season (August, May, April)
  • Revenue averages $903 per month
  • Occupancy rates average 49.9%
  • Daily rates average $58
Shoulder Season
  • Revenue averages $692 per month
  • Occupancy maintains around 47.6%
  • Daily rates hold near $59
Low Season (January, March, December)
  • Revenue drops to average $407 per month
  • Occupancy decreases to average 31.3%
  • Daily rates adjust to average $58

Seasonality Insights for La Roche-Posay

  • The Airbnb seasonality in La Roche-Posay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Roche-Posay's highest earning potential, with monthly revenues capable of climbing to $978, occupancy reaching a high of 60.2%, and ADRs peaking at $60.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $343, occupancy could drop to 27.6%, and ADRs may adjust down to $57.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Roche-Posay.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Roche-Posay seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Roche-Posay (2025)

Exploring the top neighborhoods for short-term rentals in La Roche-Posay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Thermes de La Roche-Posay
Famous for its spa facilities and healing thermal waters, La Roche-Posay attracts visitors seeking wellness and relaxation, making it an ideal location for Airbnb hosting.
Thermes de La Roche-Posay, Spa Aquacept, Casino de La Roche-Posay, Sentier des Caves, Église Saint-Pierre
Historic Center
The charming streets and historical architecture draw tourists interested in culture and history, creating a demand for short-term rentals in the area.
Château de La Roche-Posay, Place du Marché, Les Halles, Le Jardin Public
Lac de La Roche-Posay
A scenic area offering recreational activities like boating and fishing, perfect for families and nature enthusiasts, increasing the rental potential.
Lac de La Roche-Posay, Promenade autour du lac, Randonnées et activités nautiques
Nearby Vineyards
Located near several vineyards, this area attracts wine tourism, appealing to guests interested in wine tasting and culinary experiences.
Vignobles de la Vienne, Wine tasting tours, Local markets
Historic Villages
The surrounding picturesque villages offer a slice of rural French life, ideal for those wanting a peaceful retreat away from busy tourist areas.
Villages de la région, Local festivals, Countryside walks
Parc Naturel Régional de la Brenne
A beautiful nature reserve nearby, perfect for nature lovers, hiking, and bird watching, promoting eco-tourism opportunities.
Nature trails, Bird watching, Photography spots
Futuroscope
A major theme park located not far from La Roche-Posay, attracting families and tourists looking for entertainment and activities for all ages.
Futuroscope theme park, Attractions and shows, Nearby hotels and amenities
Poitiers City Center
Proximity to the vibrant city of Poitiers adds urban amenities and attractions, appealing to those who want to explore city life while staying in a quieter area.
Poitiers Cathedral, Pulsar exhibition, Place Charles de Gaulle, Local shops and restaurants

Understanding Airbnb License Requirements & STR Laws in La Roche-Posay (2025)

With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in La Roche-Posay. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Roche-Posay to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 11% licensed listings)

Top Performing Airbnb Properties in La Roche-Posay (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Roche-Posaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Townhouse with Private Courtyard | Rated 2*

Townhouse with Private Courtyard | Rated 2*

Entire Place • 2 bedrooms

$26,637
Revenue
74.9%
Occupancy
$92.27
Daily Rate
Contemporary house in the heart of La Roche-Posay

Contemporary house in the heart of La Roche-Posay

Entire Place • 3 bedrooms

$23,216
Revenue
54.9%
Occupancy
$115.72
Daily Rate
Studio Cosy Classé**Au Coeur De La Cité Médiévale

Studio Cosy Classé**Au Coeur De La Cité Médiévale

Entire Place • 1 bedroom

$20,124
Revenue
72.3%
Occupancy
$76.03
Daily Rate
Lovely bright house in La Roche Posay

Lovely bright house in La Roche Posay

Entire Place • 2 bedrooms

$15,951
Revenue
74.4%
Occupancy
$53.59
Daily Rate
Appartement T3 90m², piscine, parking, jardin

Appartement T3 90m², piscine, parking, jardin

Entire Place • 2 bedrooms

$14,113
Revenue
43.7%
Occupancy
$223.83
Daily Rate
Luxury 19th-century château in the Loire Valley

Luxury 19th-century château in the Loire Valley

Entire Place • 10 bedrooms

$12,577
Revenue
33.3%
Occupancy
$1237.84
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Roche-Posay (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Roche-Posay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laurence9$36,579373.43/5.0
Florent2$36,5142234.76/5.0
Muriel Et Nicolas5$35,254724.72/5.0
Anne-Sophie2$32,6911024.99/5.0
Cécilia Romain5$31,9521254.86/5.0
Stéphane Et Sandrine4$29,1341224.73/5.0
Noémie Et Cyril3$24,868574.79/5.0
Host #4876496942$24,57230.00/5.0
Ophelie1$23,216514.96/5.0
Sophie2$19,794634.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Roche-Posay.

Dive Deeper: Advanced La Roche-Posay STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Roche-Posay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Roche-Posay Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Roche-Posay

  • The La Roche-Posay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.5% of the 121 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Roche-Posay, Apartment/Condo properties are the most common (76%), reflecting the local real estate landscape.
  • Houses represent a significant 19.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, unique stays (combined 4.1%) offer potential for unique stay experiences.

La Roche-Posay Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Roche-Posay

  • The dominant room capacity in La Roche-Posay is 1 bedroom listings, making up 56.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 74.4% of the active Airbnb listings in La Roche-Posay, indicating a high concentration in these sizes.
  • With over half the market (56.2%) consisting of studios or 1-bedroom units, La Roche-Posay is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in La Roche-Posay.

La Roche-Posay Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Roche-Posay

  • The most common guest capacity trend in La Roche-Posay vacation rentals is listings accommodating 2 guests (42.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the La Roche-Posay STR market, accounting for 71.0% of listings.
  • A significant 42.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in La Roche-Posay.
  • 11.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Roche-Posay.
  • On average, properties in La Roche-Posay are equipped to host 3.3 guests.

La Roche-Posay Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Roche-Posay

  • The most common availability pattern in La Roche-Posay falls within the 271-366 days range, representing 51.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in La Roche-Posay (25.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Roche-Posay Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.4%)

1 Night

24 listings

22.4% of total

2 Nights (11.2%)

2 Nights

12 listings

11.2% of total

3 Nights (6.5%)

3 Nights

7 listings

6.5% of total

4-6 Nights (29%)

4-6 Nights

31 listings

29% of total

7-29 Nights (27.1%)

7-29 Nights

29 listings

27.1% of total

30+ Nights (3.7%)

30+ Nights

4 listings

3.7% of total

Key Insights

  • The most prevalent minimum stay requirement in La Roche-Posay is 4-6 Nights, adopted by 29% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 29% of La Roche-Posay hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.4% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Roche-Posay.

La Roche-Posay Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.6%)

Flexible

30 listings

28.6% of total

Moderate (28.6%)

Moderate

30 listings

28.6% of total

Firm (16.2%)

Firm

17 listings

16.2% of total

Strict (26.7%)

Strict

28 listings

26.7% of total

Cancellation Policy Insights for La Roche-Posay

  • The prevailing Airbnb cancellation policy trend in La Roche-Posay is Flexible, used by 28.6% of listings.
  • There's a relatively balanced mix between guest-friendly (57.2%) and stricter (42.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 28.6% market standard in La Roche-Posay.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Roche-Posay.

La Roche-Posay STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Roche-Posay

  • The overall average booking lead time for vacation rentals in La Roche-Posay is 49 days.
  • Guests book furthest in advance for stays during October (average 79 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (70 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in La Roche-Posay.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these La Roche-Posay averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Roche-Posay (2025)

Amenity Prevalence

Amenity Insights for La Roche-Posay

  • Essential amenities in La Roche-Posay that guests expect include: TV, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Wifi, Washer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Roche-Posay: TV, Heating, Kitchen.
  • Prioritize adding missing essentials: TV, Heating, Kitchen.
  • Consider adding popular differentiators like Smoke alarm or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Roche-Posay to stay competitive.

La Roche-Posay Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Roche-Posay

  • The typical guest profile for Airbnb in La Roche-Posay consists of primarily domestic travelers (96%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 95.5% of guests.
  • Key international markets include France (95.5%) and United Kingdom (1.1%).
  • Top languages spoken are French (52.4%) followed by English (31.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Tours.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Roche-Posay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Millançay11$3,476$370.4239%
Coteaux-sur-Loire19$3,328$270.0041%
Langon-sur-Cher12$3,127$400.2735%
Villiers-sur-Loir10$2,967$216.5141%
Artannes-sur-Indre21$2,949$275.9141%
Vallon-sur-Gée11$2,913$379.0130%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Cellettes41$2,711$275.6840%
Ambillou18$2,701$370.9728%

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