Hourtin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hourtin in 2025? Explore comprehensive Airbnb analytics for Hourtin, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Hourtin, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 310 active listings.

Whether you're considering an Airbnb investment in Hourtin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hourtin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hourtin Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$140
The average rental revenue earned for an occupied room per day in Hourtin.
Occupancy Rate(?)
42.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,930
Typical annual income for an Airbnb listing in Hourtin. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.4%
Slight decrease (-1.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Hourtin.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Hourtin.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
310
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hourtin (2025)

Understanding the monthly revenue variations for Airbnb listings in Hourtin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hourtin is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hourtin across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,399+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,994 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,084 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $582, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hourtin

Hourtin Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hourtin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hourtin:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hourtin

Average Daily Rate (ADR) Airbnb Trends in Hourtin (2025)

Effective short term rental pricing strategy in Hourtin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hourtin typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $246+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
  • Typical properties (Median) charge around $107 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Hourtin

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Airbnb Seasonality Analysis & Trends in Hourtin (2025)

Peak Season (August, July, May)
  • Revenue averages $2,766 per month
  • Occupancy rates average 53.1%
  • Daily rates average $146
Shoulder Season
  • Revenue averages $1,463 per month
  • Occupancy maintains around 30.6%
  • Daily rates hold near $137
Low Season (January, February, March)
  • Revenue drops to average $702 per month
  • Occupancy decreases to average 21.6%
  • Daily rates adjust to average $132

Seasonality Insights for Hourtin

  • The Airbnb seasonality in Hourtin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hourtin's highest earning potential, with monthly revenues capable of climbing to $3,522, occupancy reaching a high of 71.4%, and ADRs peaking at $150.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $597, occupancy could drop to 20.9%, and ADRs may adjust down to $131.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hourtin.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hourtin seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hourtin (2025)

Exploring the top neighborhoods for short-term rentals in Hourtin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hourtin Plage
A beautiful beach area that attracts tourists looking for sun and sand. This beachfront locale is perfect for families and beachgoers, offering plenty of water activities and relaxation.
Hourtin Beach, La Lagune de Hourtin, Cannelloni Canot, Water sports rentals, Cycle paths
Hourtin Lake
An idyllic location near one of the largest lakes in France, ideal for nature lovers and outdoor enthusiasts. The area is great for swimming, sailing, and fishing, making it a hit with families.
Lake Hourtin, Nature trails, Fishing spots, Sailing clubs, Picnic areas
Hourtin Village
The charming village atmosphere, rich in history and culture, makes it an appealing place for visitors interested in local cuisine and traditions. It also offers quaint shops and local markets.
Historic buildings, Local markets, Café terraces, Bicycle tours, Wine tasting experiences
Montalivet-les-Bains
A nearby resort area that is popular for its vibrant summer atmosphere and beach activities, making it attractive for homeowners looking to rent during tourist season.
Montalivet Beach, Market of Montalivet, Surf schools, Kitesurfing spots, Bars and restaurants
Carcans
A picturesque destination close to nature reserves and the ocean, appealing to those looking for a tranquil retreat while still being close to popular tourist spots.
Carcans Plage, Nature reserve, Bike rentals, Wine estates, Beach volleyball courts
Le Porge
This serene coastal town offers a peaceful atmosphere and beautiful landscapes. It appeals to visitors seeking relaxation away from more crowded tourist areas while still having access to the beach.
Le Porge Beach, Natural dunes, Cycle paths, Surfer hotspots, Wildlife viewing
Soulac-sur-Mer
A traditional seaside destination with historical architecture and a lively boardwalk. It's favored by families and those wanting to combine beach time with heritage sights.
Soulac Beach, Promenade, Casino, Heritage sites, Local seafood restaurants
Lesparre-Médoc
The gateway to Bordeaux's wine country, this area attracts wine enthusiasts and those looking for a rural escape with plenty of vineyard tours and tastings available.
Wine chateaux, Bicycle routes, Local festivals, Markets, Scenic vineyards

Understanding Airbnb License Requirements & STR Laws in Hourtin (2025)

While Hourtin, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hourtin to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Hourtin (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hourtinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa with direct ocean view 23 sleeping

Villa with direct ocean view 23 sleeping

Entire Place • 7 bedrooms

$131,548
Revenue
34.1%
Occupancy
$633.21
Daily Rate
Family home, 8 bedrooms, heated pool.

Family home, 8 bedrooms, heated pool.

Entire Place • 8 bedrooms

$92,091
Revenue
26.7%
Occupancy
$973.30
Daily Rate
La Piqueyrotte des amis

La Piqueyrotte des amis

Entire Place • 4 bedrooms

$53,523
Revenue
38.1%
Occupancy
$283.18
Daily Rate
Villa Les Glycines, 14 people, 7 bedrooms.

Villa Les Glycines, 14 people, 7 bedrooms.

Entire Place • 7 bedrooms

$52,070
Revenue
56.0%
Occupancy
$401.55
Daily Rate
"Villa Bambou"

"Villa Bambou"

Entire Place • 4 bedrooms

$50,817
Revenue
63.4%
Occupancy
$519.84
Daily Rate
Villa Albizia à 150m de l'océan, billard ping-pong

Villa Albizia à 150m de l'océan, billard ping-pong

Entire Place • 3 bedrooms

$49,824
Revenue
75.8%
Occupancy
$325.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hourtin (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hourtin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Muriel10$241,6261774.49/5.0
Eugénie5$191,418202.67/5.0
Vincent2$123,955445.00/5.0
Barbara Et Gilles2$97,815625.00/5.0
Stephanie2$66,172705.00/5.0
Mj & Pierre3$55,4431274.90/5.0
Melanie1$53,523174.88/5.0
Aurélie1$52,070175.00/5.0
Holidu2$47,33662.50/5.0
Evelyn2$46,211114.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hourtin.

Dive Deeper: Advanced Hourtin STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hourtin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hourtin Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hourtin

  • The Hourtin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.4% of the 310 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hourtin, House properties are the most common (79%), reflecting the local real estate landscape.
  • Houses represent a significant 79% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, outdoor/unique (combined 4.8%) offer potential for unique stay experiences.

Hourtin Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hourtin

  • The dominant room capacity in Hourtin is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 64.5% of the active Airbnb listings in Hourtin, indicating a high concentration in these sizes.
  • A significant 37.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hourtin.

Hourtin Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hourtin

  • The most common guest capacity trend in Hourtin vacation rentals is listings accommodating 4 guests (29.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Hourtin STR market, accounting for 48.4% of listings.
  • 43.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hourtin.
  • On average, properties in Hourtin are equipped to host 5.3 guests.

Hourtin Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hourtin

  • The most common availability pattern in Hourtin falls within the 271-366 days range, representing 64.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Hourtin (46.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hourtin Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.7%)

1 Night

40 listings

13.7% of total

2 Nights (27.1%)

2 Nights

79 listings

27.1% of total

3 Nights (14.8%)

3 Nights

43 listings

14.8% of total

4-6 Nights (16.5%)

4-6 Nights

48 listings

16.5% of total

7-29 Nights (22.3%)

7-29 Nights

65 listings

22.3% of total

30+ Nights (5.5%)

30+ Nights

16 listings

5.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Hourtin is 2 Nights, adopted by 27.1% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 27.1% of Hourtin hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hourtin.

Hourtin Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

4 listings

1.5% of total

Flexible (16.5%)

Flexible

44 listings

16.5% of total

Moderate (15%)

Moderate

40 listings

15% of total

Firm (27.1%)

Firm

72 listings

27.1% of total

Strict (39.8%)

Strict

106 listings

39.8% of total

Cancellation Policy Insights for Hourtin

  • The prevailing Airbnb cancellation policy trend in Hourtin is Strict, used by 39.8% of listings.
  • A majority (66.9%) of hosts in Hourtin utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 39.8% market standard in Hourtin.
  • With 39.8% using Strict terms, this is a viable option in Hourtin, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hourtin.

Hourtin STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hourtin

  • The overall average booking lead time for vacation rentals in Hourtin is 64 days.
  • Guests book furthest in advance for stays during July (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Hourtin.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Hourtin averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hourtin (2025)

Amenity Prevalence

Amenity Insights for Hourtin

  • Essential amenities in Hourtin that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Free parking on premises, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hourtin: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hourtin to stay competitive.

Hourtin Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hourtin

  • The typical guest profile for Airbnb in Hourtin consists of primarily domestic travelers (86%), often arriving from nearby Bordeaux, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 85.8% of guests.
  • Key international markets include France (85.8%) and Germany (5.2%).
  • Top languages spoken are French (43.2%) followed by English (34.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bordeaux and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hourtin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Laurent-des-Combes11$3,526$706.1823%
Cénac18$2,773$268.5853%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Cérons11$2,635$196.1639%
Galgon12$2,599$210.3448%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Sainte-Florence10$2,445$233.7846%
Saint-Hippolyte10$2,443$204.9844%
Lège-Cap-Ferret1,210$2,420$337.4041%

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