Guéret Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Guéret in 2025? Explore comprehensive Airbnb analytics for Guéret, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Guéret, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Guéret, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Guéret Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Guéret Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$76
The average rental revenue earned for an occupied room per day in Guéret.
Occupancy Rate(?)
46.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,130
Typical annual income for an Airbnb listing in Guéret. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.8%
Slight decrease (-0.8%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Guéret.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Guéret.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Guéret (2025)

Understanding the monthly revenue variations for Airbnb listings in Guéret is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guéret is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guéret across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,861+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,451 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $982 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $614, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Guéret

Guéret Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Guéret STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guéret:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 51%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Guéret

Average Daily Rate (ADR) Airbnb Trends in Guéret (2025)

Effective short term rental pricing strategy in Guéret involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guéret typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $95+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $78 or more.
  • Typical properties (Median) charge around $57 per night.
  • Entry-level properties (Bottom 25%) earn around $45 per night.

Average Daily Rate (ADR) Trend by Month in Guéret

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Airbnb Seasonality Analysis & Trends in Guéret (2025)

Peak Season (May, June, April)
  • Revenue averages $1,467 per month
  • Occupancy rates average 52.5%
  • Daily rates average $67
Shoulder Season
  • Revenue averages $1,101 per month
  • Occupancy maintains around 52.2%
  • Daily rates hold near $70
Low Season (January, February, March)
  • Revenue drops to average $837 per month
  • Occupancy decreases to average 41.6%
  • Daily rates adjust to average $72

Seasonality Insights for Guéret

  • The Airbnb seasonality in Guéret shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Guéret's highest earning potential, with monthly revenues capable of climbing to $1,506, occupancy reaching a high of 61.3%, and ADRs peaking at $76.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $765, occupancy could drop to 39.7%, and ADRs may adjust down to $66.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Guéret.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Guéret seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Guéret (2025)

Exploring the top neighborhoods for short-term rentals in Guéret? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The heart of Guéret, featuring historic architecture and a charming atmosphere. Attracts visitors for local dining and cultural experiences.
Guéret Museum, Saint-Julien Church, Château de Guéret
Parc Naturel Régional de la Brenne
A stunning natural park nearby, perfect for outdoor enthusiasts. Ideal for rural tourism and eco-friendly stays.
Birdwatching, Hiking Trails, Beautiful Lakes
Château de Villemonteix
A picturesque château offering guided tours, attracting history enthusiasts and tourists.
Château tours, Beautiful Gardens
Local Markets
Numerous local markets that reflect the culture and gastronomy of the region, popular for visitors looking for authentic experiences.
Weekly Farmers Market, Craft Stalls, Local Produce
Bourganeuf
A nearby town with historical significance, rich in medieval architecture and picturesque landscapes, appealing for history buffs.
Bourganeuf Castle, Historical Town Center
Monts de Guéret
A mountainous region offering stunning views and outdoor activities, ideal for guests seeking nature and adventure.
Hiking, Scenic Views, Wildlife Watching
La Creuse
The surrounding region is known for its beautiful landscapes and rural charm, attracting visitors interested in tranquility.
Scenic Drives, Local Vineyards
Villeranges
A small village with traditional French charm, presenting a unique opportunity for guests looking for an authentic local experience.
Local Shops, Traditional Cuisine

Understanding Airbnb License Requirements & STR Laws in Guéret (2025)

While Guéret, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Guéret to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Guéret (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Guéretbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Lormonie gite 15 pers heated covered pool

Villa Lormonie gite 15 pers heated covered pool

Entire Place • 7 bedrooms

$38,904
Revenue
25.2%
Occupancy
$501.80
Daily Rate
For rent pavilion in hollow  .

For rent pavilion in hollow .

Entire Place • 2 bedrooms

$24,771
Revenue
84.9%
Occupancy
$76.48
Daily Rate
Maison Hortense in Guéret

Maison Hortense in Guéret

Entire Place • 2 bedrooms

$20,273
Revenue
37.8%
Occupancy
$82.14
Daily Rate
Road Trip Room - La Pause Bike

Road Trip Room - La Pause Bike

Private Room • N/A

$18,628
Revenue
46.5%
Occupancy
$134.70
Daily Rate
Beautiful little guesthouse of 105 m2

Beautiful little guesthouse of 105 m2

Entire Place • 2 bedrooms

$18,270
Revenue
51.3%
Occupancy
$78.83
Daily Rate
Apartment near the body of water of Courtilles

Apartment near the body of water of Courtilles

Entire Place • 1 bedroom

$16,972
Revenue
53.3%
Occupancy
$71.59
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Guéret (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Guéret based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Christophe3$40,3211234.91/5.0
Veronique1$38,904184.89/5.0
Aline Et Aurélien5$34,957100.88/5.0
Marie3$32,569213.31/5.0
Sylvie1$24,771324.91/5.0
Sylvie1$20,273254.88/5.0
Florence2$19,007112.33/5.0
Pierre1$18,2701674.91/5.0
Manon1$16,972384.97/5.0
Didier1$15,562914.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guéret.

Dive Deeper: Advanced Guéret STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guéret. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Guéret Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Guéret

  • The Guéret Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Guéret, Apartment/Condo properties are the most common (62.5%), reflecting the local real estate landscape.
  • Houses represent a significant 30% portion, catering likely to families or larger groups.
  • The presence of 7.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Guéret Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Guéret

  • The dominant room capacity in Guéret is 1 bedroom listings, making up 60% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Guéret, indicating a high concentration in these sizes.
  • With over half the market (60%) consisting of studios or 1-bedroom units, Guéret is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Guéret.

Guéret Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Guéret

  • The most common guest capacity trend in Guéret vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Guéret STR market, accounting for 75.0% of listings.
  • A significant 42.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Guéret.
  • On average, properties in Guéret are equipped to host 2.9 guests.

Guéret Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Guéret

  • The most common availability pattern in Guéret falls within the 271-366 days range, representing 35% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 52.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Guéret (32.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 47.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Guéret Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (60.5%)

1 Night

23 listings

60.5% of total

2 Nights (21.1%)

2 Nights

8 listings

21.1% of total

3 Nights (7.9%)

3 Nights

3 listings

7.9% of total

30+ Nights (10.5%)

30+ Nights

4 listings

10.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Guéret is 1 Night, adopted by 60.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.6%) of the Guéret Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.5%) caters to monthly stays (30+ nights) in Guéret, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 60.5% of Guéret hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guéret.

Guéret Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (19.4%)

Flexible

6 listings

19.4% of total

Moderate (19.4%)

Moderate

6 listings

19.4% of total

Firm (19.4%)

Firm

6 listings

19.4% of total

Strict (41.9%)

Strict

13 listings

41.9% of total

Cancellation Policy Insights for Guéret

  • The prevailing Airbnb cancellation policy trend in Guéret is Strict, used by 41.9% of listings.
  • A majority (61.3%) of hosts in Guéret utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 41.9% market standard in Guéret.
  • With 41.9% using Strict terms, this is a viable option in Guéret, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Guéret.

Guéret STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Guéret

  • The overall average booking lead time for vacation rentals in Guéret is 28 days.
  • Guests book furthest in advance for stays during April (average 61 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Guéret.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
  • Monitor your own booking lead times against these Guéret averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Guéret (2025)

Amenity Prevalence

Amenity Insights for Guéret

  • Essential amenities in Guéret that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Guéret: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Guéret to stay competitive.

Guéret Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Guéret

  • The typical guest profile for Airbnb in Guéret consists of primarily domestic travelers (95%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 94.5% of guests.
  • Key international markets include France (94.5%) and United Kingdom (2.4%).
  • Top languages spoken are French (48.5%) followed by English (30.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Guéret Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Millançay11$3,476$370.4239%
Coteaux-sur-Loire19$3,328$270.0041%
Langon-sur-Cher12$3,127$400.2735%
Villiers-sur-Loir10$2,967$216.5141%
Artannes-sur-Indre21$2,949$275.9141%
Cellettes41$2,711$275.6840%
Ambillou18$2,701$370.9728%
Santranges10$2,697$176.9838%
Saint-Pierre-Roche11$2,627$166.2148%
Le Grand-Pressigny11$2,511$266.7231%

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