Tourneville-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Tourneville-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Tourneville-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Tourneville-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Tourneville-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tourneville-sur-Mer Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tourneville-sur-Mer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tourneville-sur-Mer (2025)
Understanding the monthly revenue variations for Airbnb listings in Tourneville-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tourneville-sur-Mer is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tourneville-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,723+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,965 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,262 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $735, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tourneville-sur-Mer
Tourneville-sur-Mer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tourneville-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tourneville-sur-Mer:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tourneville-sur-Mer
Average Daily Rate (ADR) Airbnb Trends in Tourneville-sur-Mer (2025)
Effective short term rental pricing strategy in Tourneville-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tourneville-sur-Mer typically peaks in November and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Tourneville-sur-Mer
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Airbnb Seasonality Analysis & Trends in Tourneville-sur-Mer (2025)
Peak Season (August, July, May)
- Revenue averages $2,351 per month
- Occupancy rates average 59.5%
- Daily rates average $123
Shoulder Season
- Revenue averages $1,355 per month
- Occupancy maintains around 37.3%
- Daily rates hold near $120
Low Season (January, February, November)
- Revenue drops to average $868 per month
- Occupancy decreases to average 28.5%
- Daily rates adjust to average $121
Seasonality Insights for Tourneville-sur-Mer
- The Airbnb seasonality in Tourneville-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tourneville-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $2,650, occupancy reaching a high of 65.9%, and ADRs peaking at $126.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $818, occupancy could drop to 23.8%, and ADRs may adjust down to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tourneville-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tourneville-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tourneville-sur-Mer (2025)
Exploring the top neighborhoods for short-term rentals in Tourneville-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tourneville Main Square | The central hub of Tourneville-sur-Mer, this area attracts tourists due to its vibrant atmosphere and proximity to local shops and cafes. Ideal for short-term rentals. | Tourneville Church, Local Markets, Cafes and Bistros |
| Seaside Promenade | A picturesque walkway along the coast, popular for evening strolls and breathtaking views. A prime location for guests looking for a beach getaway. | Beach Access, Coastal Cafes, Scenic Viewpoints, Water Activities |
| Historic District | Known for its charming architecture and historical landmarks, this area appeals to those interested in the culture and history of Normandy. | Old Town Charm, Historical Museums, Local Art Galleries |
| Near the Cliffs | Famous for its stunning cliff views and natural beauty, perfect for nature lovers and outdoor enthusiasts. | Cliffside Walks, Hiking Trails, Photography Spots |
| Village Center | The heart of the community with local events, festivals, and a friendly atmosphere, making it appealing to families and travelers. | Local Events, Community Parks, Shops and Restaurants |
| Cultural Arts Quarter | Home to several artisan shops and galleries, attracting guests interested in the local craft scene and art culture. | Artisan Studios, Cultural Events, Workshops |
| Spa and Wellness Area | A retreat area with wellness centers and spas, ideal for those seeking relaxation and rejuvenation during their stay. | Wellness Centers, Spas, Yoga Retreats |
| Wine and Dine District | Known for its fine dining options and wine experiences, appealing to foodies and those looking to enjoy local cuisine. | Gourmet Restaurants, Wine Tasting Events, Local Cuisine Markets |
Understanding Airbnb License Requirements & STR Laws in Tourneville-sur-Mer (2025)
With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Tourneville-sur-Mer. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tourneville-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 12% licensed listings)
Top Performing Airbnb Properties in Tourneville-sur-Mer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tourneville-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
1 km beach, 3-star family home with charm.
Entire Place • 4 bedrooms
Gites 16 pers. starry 1km sea.
Entire Place • 7 bedrooms
Beachfront family home
Entire Place • 3 bedrooms
La Rose des Vents d 'ELéNa
Entire Place • 4 bedrooms
100m from the beach
Entire Place • 4 bedrooms
L’Abri-Côtier 30 meters from the sea
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tourneville-sur-Mer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tourneville-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ker Chouers | 2 | $65,410 | 14 | 4.83/5.0 |
| Morgan | 2 | $32,242 | 44 | 4.89/5.0 |
| Corinne | 1 | $22,827 | 5 | 4.40/5.0 |
| Gaetan | 1 | $21,664 | 92 | 4.83/5.0 |
| Anik | 1 | $20,961 | 4 | 5.00/5.0 |
| Jordan | 1 | $20,841 | 45 | 4.93/5.0 |
| Gilbert | 1 | $20,552 | 17 | 4.94/5.0 |
| Marième | 1 | $20,469 | 3 | 5.00/5.0 |
| Romane | 1 | $19,578 | 32 | 4.97/5.0 |
| Alex | 1 | $19,538 | 48 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tourneville-sur-Mer.
Dive Deeper: Advanced Tourneville-sur-Mer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tourneville-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTourneville-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tourneville-sur-Mer
- The Tourneville-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tourneville-sur-Mer, House properties are the most common (87.9%), reflecting the local real estate landscape.
- Houses represent a significant 87.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.0%) offer potential for unique stay experiences.
Tourneville-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tourneville-sur-Mer
- The dominant room capacity in Tourneville-sur-Mer is 3 bedrooms listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Tourneville-sur-Mer, indicating a high concentration in these sizes.
- A significant 66.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tourneville-sur-Mer.
Tourneville-sur-Mer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tourneville-sur-Mer
- The most common guest capacity trend in Tourneville-sur-Mer vacation rentals is listings accommodating 8+ guests (27.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Tourneville-sur-Mer STR market, accounting for 54.6% of listings.
- 63.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tourneville-sur-Mer.
- On average, properties in Tourneville-sur-Mer are equipped to host 5.8 guests.
Tourneville-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tourneville-sur-Mer
- The most common availability pattern in Tourneville-sur-Mer falls within the 271-366 days range, representing 48.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Tourneville-sur-Mer (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tourneville-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
6.5% of total
2 Nights
14 listings
45.2% of total
3 Nights
2 listings
6.5% of total
4-6 Nights
8 listings
25.8% of total
7-29 Nights
4 listings
12.9% of total
30+ Nights
1 listings
3.2% of total
Key Insights
- The most prevalent minimum stay requirement in Tourneville-sur-Mer is 2 Nights, adopted by 45.2% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.2% of Tourneville-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.5% currently do.
- A 2-night minimum appears standard (45.2%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tourneville-sur-Mer.
Tourneville-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
37.9% of total
Moderate
8 listings
27.6% of total
Firm
5 listings
17.2% of total
Strict
5 listings
17.2% of total
Cancellation Policy Insights for Tourneville-sur-Mer
- The prevailing Airbnb cancellation policy trend in Tourneville-sur-Mer is Flexible, used by 37.9% of listings.
- There's a relatively balanced mix between guest-friendly (65.5%) and stricter (34.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.9% market standard in Tourneville-sur-Mer.
- Regularly review your cancellation policy against competitors and market demand shifts in Tourneville-sur-Mer.
Tourneville-sur-Mer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tourneville-sur-Mer
- The overall average booking lead time for vacation rentals in Tourneville-sur-Mer is 66 days.
- Guests book furthest in advance for stays during July (average 116 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (114 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Tourneville-sur-Mer.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 114 days) to capture early planners.
- Monitor your own booking lead times against these Tourneville-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tourneville-sur-Mer (2025)
Amenity Prevalence
Amenity Insights for Tourneville-sur-Mer
- Essential amenities in Tourneville-sur-Mer that guests expect include: Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, TV, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tourneville-sur-Mer: Heating, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tourneville-sur-Mer to stay competitive.
Tourneville-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tourneville-sur-Mer
- The typical guest profile for Airbnb in Tourneville-sur-Mer consists of primarily domestic travelers (81%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 80.5% of guests.
- Key international markets include France (80.5%) and United Kingdom (5.2%).
- Top languages spoken are French (42.5%) followed by English (33.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tourneville-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Gonneville-en-Auge | 12 | $3,061 | $235.90 | 40% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| Saint Lawrence | 11 | $2,911 | $317.86 | 52% |
| Auberville | 22 | $2,777 | $249.63 | 36% |
| St Ouen | 15 | $2,635 | $339.51 | 51% |
| Chambellay | 11 | $2,525 | $255.24 | 34% |
| St Clement | 14 | $2,522 | $219.76 | 51% |
| Grouville | 21 | $2,510 | $218.40 | 52% |