Saint-Marcouf Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Saint-Marcouf in 2025? Explore comprehensive Airbnb analytics for Saint-Marcouf, Normandy, France to uncover income potential. This 2025 STR market report for Saint-Marcouf, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Saint-Marcouf, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Marcouf Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Marcouf Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Marcouf (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Marcouf is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Marcouf is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Marcouf across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,122+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,729 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,641 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $937, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Marcouf
Saint-Marcouf Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Marcouf STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Marcouf:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Marcouf
Average Daily Rate (ADR) Airbnb Trends in Saint-Marcouf (2025)
Effective short term rental pricing strategy in Saint-Marcouf involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Marcouf typically peaks in June and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $215 or more.
- Typical properties (Median) charge around $152 per night.
- Entry-level properties (Bottom 25%) earn around $98 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Marcouf
Get Live Saint-Marcouf Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Saint-Marcouf (2025)
Peak Season (August, July, June)
- Revenue averages $3,439 per month
- Occupancy rates average 53.8%
- Daily rates average $179
Shoulder Season
- Revenue averages $2,082 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $172
Low Season (January, February, March)
- Revenue drops to average $785 per month
- Occupancy decreases to average 21.6%
- Daily rates adjust to average $172
Seasonality Insights for Saint-Marcouf
- The Airbnb seasonality in Saint-Marcouf shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Marcouf's highest earning potential, with monthly revenues capable of climbing to $3,715, occupancy reaching a high of 63.4%, and ADRs peaking at $180.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $745, occupancy could drop to 15.9%, and ADRs may adjust down to $165.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Marcouf.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Marcouf seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Marcouf (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Marcouf? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Saint-Marcouf Beach | A picturesque beach area perfect for summer vacations, attracting families and beach lovers. The sandy shores and relaxed atmosphere make it ideal for beachside Airbnbs. | Saint-Marcouf Beach, Normandy coastal walks, Le Havre de Saint-Marcouf, Scenic bike routes, Local seafood restaurants |
| Sainte-Marie-du-Mont | Rich in history and close to the D-Day landing beaches, attracting history buffs and tourists interested in World War II sites. | Utah Beach, Sainte-Marie-du-Mont Church, D-Day Experience Museum, Historic sites of WWII |
| Carentan-les-Marais | A vibrant town with a charming center, offering a mix of historical sightseeing and local culture, good for guests interested in local traditions and markets. | Carentan marina, Local markets, The Marais du Cotentin et du Bessin Natural Regional Park, Cultural events |
| Pointe du Hoc | A dramatic cliff top overlooking the ocean, famous for its historical significance during WWII, and offers stunning views, attracting tourists and nature lovers. | Pointe du Hoc Ranger Monument, Cliff walks, Military history sites |
| Isigny-sur-Mer | Known for its dairy production and gastronomy, it attracts food enthusiasts and those interested in local culinary experiences. | Isigny butter, Cider tasting, Local farms, Château de Lantheuil |
| Saint-Lô | A historic town offering a blend of culture and activity with various annual festivals. It appeals to guests seeking a vibrant town experience. | Saint-Lô Cathedral, Museum of the Battle of Normandy, Annual horse festival, Local arts and crafts market |
| Cherbourg-en-Cotentin | A port city with rich maritime history, great for tourists wanting to explore the coast, historical sites, and enjoy fresh seafood. | Cité de la Mer, Cherbourg Marina, Naval Museum, Fort du Roule |
| Barfleur | A charming fishing village known for its beautiful harbor and colorful houses. Great for tourists looking for a quaint, relaxing atmosphere. | Barfleur harbor, Historic lighthouse, Beach walks, Local boat tours |
Understanding Airbnb License Requirements & STR Laws in Saint-Marcouf (2025)
While Saint-Marcouf, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Marcouf to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saint-Marcouf (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Marcoufbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Les Coquillages, waterfront home
Entire Place • 5 bedrooms
Gîte la mer
Entire Place • 2 bedrooms
Villa entre mer et marais
Entire Place • 5 bedrooms
the beach, perfect for 5 people
Entire Place • 2 bedrooms
Maison avec Piscine bord de mer
Entire Place • 3 bedrooms
Sea 30 meters away, enclosed lot. Pets considered.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Marcouf (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Marcouf based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Véronique | 4 | $137,881 | 41 | 4.88/5.0 |
| Host #418429091 | 1 | $35,260 | 3 | 5.00/5.0 |
| Host #157760657 | 1 | $28,615 | 3 | 5.00/5.0 |
| Charline Et Christophe | 1 | $26,029 | 10 | 5.00/5.0 |
| Gregory | 1 | $21,364 | 30 | 4.97/5.0 |
| Host #60355760 | 3 | $20,689 | 1 | 0.00/5.0 |
| Christian | 1 | $20,518 | 27 | 4.96/5.0 |
| Stephane | 1 | $20,242 | 14 | 4.86/5.0 |
| Novasol | 1 | $18,592 | 10 | 4.70/5.0 |
| Fanny | 1 | $17,767 | 7 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Marcouf.
Dive Deeper: Advanced Saint-Marcouf STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Marcouf. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Marcouf Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Marcouf
- The Saint-Marcouf Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Marcouf, House properties are the most common (84.6%), reflecting the local real estate landscape.
- Houses represent a significant 84.6% portion, catering likely to families or larger groups.
- The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.8%) offer potential for unique stay experiences.
Saint-Marcouf Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Marcouf
- The dominant room capacity in Saint-Marcouf is 3 bedrooms listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.6% of the active Airbnb listings in Saint-Marcouf, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Marcouf.
Saint-Marcouf Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Marcouf
- The most common guest capacity trend in Saint-Marcouf vacation rentals is listings accommodating 6 guests (26.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Saint-Marcouf STR market, accounting for 46.1% of listings.
- 49.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Marcouf.
- On average, properties in Saint-Marcouf are equipped to host 5.3 guests.
Saint-Marcouf Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Marcouf
- The most common availability pattern in Saint-Marcouf falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint-Marcouf (46.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Marcouf Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
20.8% of total
2 Nights
4 listings
16.7% of total
3 Nights
5 listings
20.8% of total
4-6 Nights
4 listings
16.7% of total
7-29 Nights
1 listings
4.2% of total
30+ Nights
5 listings
20.8% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Marcouf is 1 Night, adopted by 20.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20.8%) caters to monthly stays (30+ nights) in Saint-Marcouf, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 20.8% of Saint-Marcouf hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 20.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Marcouf.
Saint-Marcouf Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
6.7% of total
Flexible
4 listings
26.7% of total
Moderate
3 listings
20% of total
Firm
6 listings
40% of total
Strict
1 listings
6.7% of total
Cancellation Policy Insights for Saint-Marcouf
- The prevailing Airbnb cancellation policy trend in Saint-Marcouf is Firm, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (46.7%) and stricter (46.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 40% market standard in Saint-Marcouf.
- Using a Strict policy might deter some guests, as only 6.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Marcouf.
Saint-Marcouf STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Marcouf
- The overall average booking lead time for vacation rentals in Saint-Marcouf is 46 days.
- Guests book furthest in advance for stays during June (average 134 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (97 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Saint-Marcouf.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Marcouf averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Marcouf (2025)
Amenity Prevalence
Amenity Insights for Saint-Marcouf
- Essential amenities in Saint-Marcouf that guests expect include: Kitchen, Heating, TV, Wifi, Smoke alarm, Washer, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Outdoor dining area, BBQ grill are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Marcouf: Kitchen, Heating, TV, Wifi, Smoke alarm, Washer, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Washer, Free parking on premises.
- Consider adding popular differentiators like Hot water or Outdoor dining area to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Marcouf to stay competitive.
Saint-Marcouf Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Marcouf
- The typical guest profile for Airbnb in Saint-Marcouf consists of primarily domestic travelers (69%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 69.3% of guests.
- Key international markets include France (69.3%) and United States (8%).
- Top languages spoken are French (42.1%) followed by English (30.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and England.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Marcouf Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Osmington | 32 | $4,097 | $279.33 | 55% |
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Crossways | 37 | $3,903 | $460.52 | 33% |
| West Lulworth | 59 | $3,559 | $262.94 | 50% |
| Furzehill | 12 | $3,537 | $256.32 | 47% |
| Shorwell | 28 | $3,511 | $283.08 | 45% |
| St Ives | 15 | $3,509 | $243.56 | 46% |
| Roedean | 47 | $3,494 | $257.09 | 47% |