Saint-James Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Saint-James in 2025? Explore comprehensive Airbnb analytics for Saint-James, Normandy, France to uncover income potential. This 2025 STR market report for Saint-James, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 51 active listings.
Whether you're considering an Airbnb investment in Saint-James, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-James Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-James Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-James (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-James is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-James is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-James across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,429+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,054 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,157 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $612, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-James
Saint-James Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-James STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-James:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-James
Average Daily Rate (ADR) Airbnb Trends in Saint-James (2025)
Effective short term rental pricing strategy in Saint-James involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-James typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $339+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Saint-James
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Airbnb Seasonality Analysis & Trends in Saint-James (2025)
Peak Season (August, July, May)
- Revenue averages $2,548 per month
- Occupancy rates average 45.9%
- Daily rates average $186
Shoulder Season
- Revenue averages $1,497 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $168
Low Season (January, February, March)
- Revenue drops to average $786 per month
- Occupancy decreases to average 25.7%
- Daily rates adjust to average $148
Seasonality Insights for Saint-James
- The Airbnb seasonality in Saint-James shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-James's highest earning potential, with monthly revenues capable of climbing to $2,798, occupancy reaching a high of 52.6%, and ADRs peaking at $192.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $693, occupancy could drop to 22.8%, and ADRs may adjust down to $146.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-James.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-James seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-James (2025)
Exploring the top neighborhoods for short-term rentals in Saint-James? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Granville | A picturesque coastal town known for its rich maritime history and beautiful sandy beaches. Ideal for tourists looking for a seaside getaway with plenty of charm and local attractions. | Granville's beaches, Christian Dior Museum, Mont Saint-Michel views, Old Granville harbor, Malraux Museum |
| Avranches | A historic town with a stunning view of Mont Saint-Michel, this location attracts visitors interested in history and culture, providing a great opportunity for Airbnb hosting. | Mont Saint-Michel, Scriptorial of Avranches, Avranches Botanical Garden, St. Gervais Basilica, Historic center |
| Saint-Lô | Known as the capital of the Manche department, it offers a blend of history, culture, and modern amenities, making it appealing for both tourists and business travelers. | Saint-Lô's castle, Museum of Fine Arts, Historical center, Bataille de Normandie Memorial, Local markets |
| Carentan-les-Marais | A charming town that serves as a gateway to the D-Day beaches, attracting history enthusiasts and tourists alike, provides great opportunities for Airbnb. | D-Day Landing Museum, Church of Saint-Vigor, Canal de Carentan, Local markets, Historical sites |
| Cherbourg-en-Cotentin | A strategically important port town with stunning coastal views and a rich naval history. It attracts tourists through its attractions and maritime activities. | Cité de la Mer, Cherbourg Harbor, La Maison des Sciences de l'Homme, Fort du Roule, Basilique de la Trinité |
| Barneville-Carteret | A lovely seaside resort known for its stunning beaches and walking trails along the coast, making it a perfect vacation destination for families and nature lovers. | Barneville Beach, Carteret Lighthouse, Dunes of Carteret, Local shops and cafes, Water sports activities |
| Jullouville | A quaint coastal commune with beautiful beaches and a relaxed atmosphere, ideal for summer vacation rentals and attracting beachgoers. | Jullouville Beach, Promenade des Dunes, Local seafood restaurants, Nearby hiking trails, Cultural festivals |
| Saint-Pierre-Eglise | A small town that offers a glimpse into rural Normandy life, with a welcoming community that can provide tourists a unique and authentic experience. | Saint-Pierre Church, Local farms and markets, Normandy countryside, Historical monuments, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Saint-James (2025)
While Saint-James, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-James to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saint-James (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Jamesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
gite with jacuzzi and playground
Entire Place • 5 bedrooms
Gite Jewelry with Pool (Crystal)
Entire Place • 4 bedrooms
⚜Live in a 18th C. Château⚜ Mont Saint Michel Bay
Private Room • 1 bedroom
Renovated old farmhouse near Mont Saint-Michel
Entire Place • 4 bedrooms
Gite Jewelry with Pool (Topaze)
Entire Place • 3 bedrooms
Pool Jewelry Gites (Ébène)
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-James (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-James based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anais | 7 | $200,431 | 2281 | 4.89/5.0 |
| Ian & Erika | 5 | $83,679 | 37 | 3.95/5.0 |
| Chantal | 5 | $64,599 | 1399 | 3.89/5.0 |
| Alexis | 3 | $47,284 | 185 | 4.80/5.0 |
| Emmanuelle | 1 | $31,853 | 50 | 4.92/5.0 |
| Host #239828128 | 2 | $22,801 | 439 | 4.52/5.0 |
| Delphine | 3 | $22,740 | 12 | 4.58/5.0 |
| Host #436505857 | 2 | $22,547 | 13 | 4.88/5.0 |
| Eugénie ES Conciergerie | 1 | $20,878 | 26 | 4.73/5.0 |
| Prisca | 1 | $20,127 | 39 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-James.
Dive Deeper: Advanced Saint-James STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-James. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-James Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-James
- The Saint-James Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.5% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-James, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.0%) offer potential for unique stay experiences.
Saint-James Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-James
- The dominant room capacity in Saint-James is 2 bedrooms listings, making up 25.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 49.0% of the active Airbnb listings in Saint-James, indicating a high concentration in these sizes.
- A significant 41.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-James.
Saint-James Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-James
- The most common guest capacity trend in Saint-James vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Saint-James STR market, accounting for 52.9% of listings.
- 41.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-James.
- On average, properties in Saint-James are equipped to host 4.6 guests.
Saint-James Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-James
- The most common availability pattern in Saint-James falls within the 271-366 days range, representing 52.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint-James (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-James Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
53.5% of total
2 Nights
5 listings
11.6% of total
3 Nights
1 listings
2.3% of total
4-6 Nights
1 listings
2.3% of total
30+ Nights
13 listings
30.2% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-James is 1 Night, adopted by 53.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.1%) of the Saint-James Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30.2%) caters to monthly stays (30+ nights) in Saint-James, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.5% of Saint-James hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 30.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-James.
Saint-James Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
31.6% of total
Moderate
6 listings
15.8% of total
Firm
6 listings
15.8% of total
Strict
14 listings
36.8% of total
Cancellation Policy Insights for Saint-James
- The prevailing Airbnb cancellation policy trend in Saint-James is Strict, used by 36.8% of listings.
- A majority (52.6%) of hosts in Saint-James utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.8% market standard in Saint-James.
- With 36.8% using Strict terms, this is a viable option in Saint-James, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-James.
Saint-James STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-James
- The overall average booking lead time for vacation rentals in Saint-James is 51 days.
- Guests book furthest in advance for stays during June (average 105 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Saint-James.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Saint-James averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-James (2025)
Amenity Prevalence
Amenity Insights for Saint-James
- Essential amenities in Saint-James that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-James: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-James to stay competitive.
Saint-James Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-James
- The typical guest profile for Airbnb in Saint-James consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 79.4% of guests.
- Key international markets include France (79.4%) and Germany (3.3%).
- Top languages spoken are French (40.9%) followed by English (30%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-James Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Gonneville-en-Auge | 12 | $3,061 | $235.90 | 40% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| Saint Lawrence | 11 | $2,911 | $317.86 | 52% |
| Auberville | 22 | $2,777 | $249.63 | 36% |
| St Ouen | 15 | $2,635 | $339.51 | 51% |
| Chambellay | 11 | $2,525 | $255.24 | 34% |
| St Clement | 14 | $2,522 | $219.76 | 51% |
| Grouville | 21 | $2,510 | $218.40 | 52% |