Saint-Étienne-la-Thillaye Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Étienne-la-Thillaye in 2025? Explore comprehensive Airbnb analytics for Saint-Étienne-la-Thillaye, Normandy, France to uncover income potential. This 2025 STR market report for Saint-Étienne-la-Thillaye, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Saint-Étienne-la-Thillaye, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Étienne-la-Thillaye Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Étienne-la-Thillaye Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$326
The average rental revenue earned for an occupied room per day in Saint-Étienne-la-Thillaye.
Occupancy Rate(?)
41.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$41,502
Typical annual income for an Airbnb listing in Saint-Étienne-la-Thillaye. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
42.9%
Strong growth (42.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Étienne-la-Thillaye.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Saint-Étienne-la-Thillaye.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Étienne-la-Thillaye (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Étienne-la-Thillaye is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Étienne-la-Thillaye is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Étienne-la-Thillaye across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $11,619+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,099 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,464 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,309, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Étienne-la-Thillaye

Saint-Étienne-la-Thillaye Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Étienne-la-Thillaye STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Étienne-la-Thillaye:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Étienne-la-Thillaye

Average Daily Rate (ADR) Airbnb Trends in Saint-Étienne-la-Thillaye (2025)

Effective short term rental pricing strategy in Saint-Étienne-la-Thillaye involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Étienne-la-Thillaye typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $735+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $450 or more.
  • Typical properties (Median) charge around $240 per night.
  • Entry-level properties (Bottom 25%) earn around $158 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Étienne-la-Thillaye

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Airbnb Seasonality Analysis & Trends in Saint-Étienne-la-Thillaye (2025)

Peak Season (August, July, May)
  • Revenue averages $6,579 per month
  • Occupancy rates average 52.5%
  • Daily rates average $343
Shoulder Season
  • Revenue averages $4,571 per month
  • Occupancy maintains around 39.0%
  • Daily rates hold near $331
Low Season (January, February, October)
  • Revenue drops to average $2,839 per month
  • Occupancy decreases to average 27.5%
  • Daily rates adjust to average $330

Seasonality Insights for Saint-Étienne-la-Thillaye

  • The Airbnb seasonality in Saint-Étienne-la-Thillaye shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Étienne-la-Thillaye's highest earning potential, with monthly revenues capable of climbing to $6,623, occupancy reaching a high of 62.3%, and ADRs peaking at $344.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,394, occupancy could drop to 24.0%, and ADRs may adjust down to $320.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Étienne-la-Thillaye.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Étienne-la-Thillaye seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Étienne-la-Thillaye (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Étienne-la-Thillaye? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Côte de Nacre
Beautiful coastline area known for its sandy beaches and proximity to nature. Ideal for those looking for a seaside escape with various water activities.
Gold Beach, Sword Beach, Juno Beach, Ouistreham, Caen Memorial Museum
Honfleur
Charming port town famous for its picturesque harbor and artistic history. Popular with tourists seeking cultural experiences and scenic views.
Vieux Bassin, Saint Catherine's Church, Honfleur Museum of Contemporary Arts, Satie House and Museum, Maisons Satie
Deauville
Famous resort town known for its casinos, horse racing, and beautiful beaches. Attracts a wealthy clientele and luxury travelers.
Deauville Beach, Les Planches promenade, Deauville Casino, Deauville International Center, American Film Festival
Étretat
Known for its stunning chalk cliffs and natural beauty, this area attracts hikers and nature lovers looking for breathtaking views.
Étretat Cliffs, Falaise d'Amont, Golf d'Étretat, Les Jardins d'Etretat
Rouen
Historic city known for its architecture and rich history. An attractive option for tourists interested in medieval culture and art.
Rouen Cathedral, Gros Horloge, Musee des Beaux-Arts, Old Market Square, Joan of Arc Historial
Lisieux
Known for its pilgrimage sites and beautiful basilica, Lisieux attracts religious tourists and those interested in French history.
Basilique Sainte-Thérèse, Saint-Pierre Cathedral, Carmel of Lisieux, Musee d'Art et d'Histoire
Bernay
Quaint town with medieval architecture and a charming atmosphere. Ideal for travelers seeking a peaceful retreat with cultural attractions.
Saint-Évremond Church, Bernay Museum, Les Jardins de la Pêcherie
Fécamp
Coastal town known for its rich fishing history and beautiful beaches, making it a great spot for seaside activities and relaxation.
Fécamp Beach, Palais Bénédictine, Fécamp Abbey, Hiking Trails along the cliffs

Understanding Airbnb License Requirements & STR Laws in Saint-Étienne-la-Thillaye (2025)

While Saint-Étienne-la-Thillaye, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Étienne-la-Thillaye to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Saint-Étienne-la-Thillaye (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Étienne-la-Thillayebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Leonard

Villa Leonard

Entire Place • 7 bedrooms

$166,097
Revenue
57.2%
Occupancy
$1015.53
Daily Rate
Domaine de Syrka Deauville

Domaine de Syrka Deauville

Entire Place • 7 bedrooms

$132,967
Revenue
69.4%
Occupancy
$690.87
Daily Rate
La Cavalière - 6 Chambres Piscine - St

La Cavalière - 6 Chambres Piscine - St

Entire Place • 6 bedrooms

$112,013
Revenue
58.9%
Occupancy
$728.54
Daily Rate
Family house-10 min Deauville

Family house-10 min Deauville

Entire Place • 4 bedrooms

$77,534
Revenue
46.8%
Occupancy
$351.70
Daily Rate
Manoir Les Capucins: Beaumont en Auge/Deauville

Manoir Les Capucins: Beaumont en Auge/Deauville

Entire Place • 5 bedrooms

$75,622
Revenue
27.1%
Occupancy
$764.17
Daily Rate
Maison Pays d 'Auge with pool

Maison Pays d 'Auge with pool

Entire Place • 5 bedrooms

$63,306
Revenue
75.4%
Occupancy
$247.39
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Étienne-la-Thillaye (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Étienne-la-Thillaye based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jonathan1$166,09745.00/5.0
Greg1$132,96755.00/5.0
Host #4566151501$112,013174.53/5.0
Gregory1$77,53494.89/5.0
Nancy1$75,622245.00/5.0
Agnès1$63,306205.00/5.0
Mélanie1$55,297174.94/5.0
Albert1$42,64584.38/5.0
Laura1$40,28455.00/5.0
Eric1$35,047544.69/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Étienne-la-Thillaye.

Dive Deeper: Advanced Saint-Étienne-la-Thillaye STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Étienne-la-Thillaye. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Étienne-la-Thillaye Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Étienne-la-Thillaye

  • The Saint-Étienne-la-Thillaye Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Étienne-la-Thillaye, House properties are the most common (83.3%), reflecting the local real estate landscape.
  • Houses represent a significant 83.3% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 8.4%) offer potential for unique stay experiences.

Saint-Étienne-la-Thillaye Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Étienne-la-Thillaye

  • The dominant room capacity in Saint-Étienne-la-Thillaye is 5+ bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 2 bedrooms properties represent 54.1% of the active Airbnb listings in Saint-Étienne-la-Thillaye, indicating a high concentration in these sizes.
  • A significant 54.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Étienne-la-Thillaye.

Saint-Étienne-la-Thillaye Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Étienne-la-Thillaye

  • The most common guest capacity trend in Saint-Étienne-la-Thillaye vacation rentals is listings accommodating 8+ guests (45.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Saint-Étienne-la-Thillaye STR market, accounting for 66.6% of listings.
  • 66.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Étienne-la-Thillaye.
  • On average, properties in Saint-Étienne-la-Thillaye are equipped to host 6.0 guests.

Saint-Étienne-la-Thillaye Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Étienne-la-Thillaye

  • The most common availability pattern in Saint-Étienne-la-Thillaye falls within the 271-366 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Saint-Étienne-la-Thillaye (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Étienne-la-Thillaye Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.5%)

1 Night

1 listings

4.5% of total

2 Nights (45.5%)

2 Nights

10 listings

45.5% of total

3 Nights (9.1%)

3 Nights

2 listings

9.1% of total

4-6 Nights (18.2%)

4-6 Nights

4 listings

18.2% of total

30+ Nights (22.7%)

30+ Nights

5 listings

22.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Étienne-la-Thillaye is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.7%) caters to monthly stays (30+ nights) in Saint-Étienne-la-Thillaye, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of Saint-Étienne-la-Thillaye hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
  • A 2-night minimum appears standard (45.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Étienne-la-Thillaye.

Saint-Étienne-la-Thillaye Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20%)

Flexible

4 listings

20% of total

Moderate (15%)

Moderate

3 listings

15% of total

Firm (20%)

Firm

4 listings

20% of total

Strict (45%)

Strict

9 listings

45% of total

Cancellation Policy Insights for Saint-Étienne-la-Thillaye

  • The prevailing Airbnb cancellation policy trend in Saint-Étienne-la-Thillaye is Strict, used by 45% of listings.
  • A majority (65.0%) of hosts in Saint-Étienne-la-Thillaye utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45% market standard in Saint-Étienne-la-Thillaye.
  • With 45% using Strict terms, this is a viable option in Saint-Étienne-la-Thillaye, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Étienne-la-Thillaye.

Saint-Étienne-la-Thillaye STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Étienne-la-Thillaye

  • The overall average booking lead time for vacation rentals in Saint-Étienne-la-Thillaye is 29 days.
  • Guests book furthest in advance for stays during July (average 87 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Saint-Étienne-la-Thillaye.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Étienne-la-Thillaye averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Étienne-la-Thillaye (2025)

Amenity Prevalence

Amenity Insights for Saint-Étienne-la-Thillaye

  • Essential amenities in Saint-Étienne-la-Thillaye that guests expect include: Free parking on premises, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Étienne-la-Thillaye: Free parking on premises, Kitchen, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Étienne-la-Thillaye to stay competitive.

Saint-Étienne-la-Thillaye Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Étienne-la-Thillaye

  • The typical guest profile for Airbnb in Saint-Étienne-la-Thillaye consists of primarily domestic travelers (78%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 77.8% of guests.
  • Key international markets include France (77.8%) and Germany (5.9%).
  • Top languages spoken are French (42.6%) followed by English (35.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Neuilly-sur-Seine.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Étienne-la-Thillaye Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer11$5,076$293.9555%
Bonneville-sur-Touques16$3,903$367.0040%
Luneray12$3,745$526.2442%
La Couture-Boussey12$3,620$378.0828%
Roedean47$3,494$257.0947%
Cricquebœuf10$3,417$268.2946%
Caumont11$3,350$286.1749%
Moulins-le-Carbonnel11$3,213$320.8535%
Gonneville-en-Auge12$3,061$235.9040%
Mesnils-sur-Iton22$3,028$309.0540%

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