Luc-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Luc-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Luc-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Luc-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 160 active listings.

Whether you're considering an Airbnb investment in Luc-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Luc-sur-Mer Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Luc-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$107
The average rental revenue earned for an occupied room per day in Luc-sur-Mer.
Occupancy Rate(?)
45.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,657
Typical annual income for an Airbnb listing in Luc-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.7%
Significant decrease (-12.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Luc-sur-Mer.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Luc-sur-Mer.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
160
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Luc-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Luc-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Luc-sur-Mer is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Luc-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,885+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,968 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,256 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $757, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Luc-sur-Mer

Luc-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Luc-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Luc-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Luc-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Luc-sur-Mer (2025)

Effective short term rental pricing strategy in Luc-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Luc-sur-Mer typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $166+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $123 or more.
  • Typical properties (Median) charge around $91 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Luc-sur-Mer

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Airbnb Seasonality Analysis & Trends in Luc-sur-Mer (2025)

Peak Season (August, July, June)
  • Revenue averages $2,460 per month
  • Occupancy rates average 64.3%
  • Daily rates average $117
Shoulder Season
  • Revenue averages $1,392 per month
  • Occupancy maintains around 40.3%
  • Daily rates hold near $107
Low Season (January, February, March)
  • Revenue drops to average $760 per month
  • Occupancy decreases to average 30.0%
  • Daily rates adjust to average $97

Seasonality Insights for Luc-sur-Mer

  • The Airbnb seasonality in Luc-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Luc-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $2,691, occupancy reaching a high of 77.0%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $701, occupancy could drop to 24.0%, and ADRs may adjust down to $96.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Luc-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Luc-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Luc-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Luc-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Promenade de Luc-sur-Mer
A beautiful seafront promenade perfect for strolls and enjoying the ocean view. It attracts both tourists and locals, making it an ideal spot for vacation rentals.
Beachfront access, Restaurants and cafes, Market stalls, Promenade cycling paths
Les Roches Noires
Known for its stunning natural rock formations and beach area, this location is popular among families looking for a relaxing getaway.
Roches Noires Beach, Seaside park, Fishing spots
Centre-ville
The town center has charming shops, restaurants, and local culture, making it appealing for visitors interested in the local lifestyle.
Local markets, Village square, Cafés and boutiques, Historical buildings
Luc Valley
A serene location with scenic views and nature trails, appealing for visitors who prefer quiet retreats and outdoor activities.
Walking trails, Scenic views, Nature parks
Île de la Cabane
A small island offering a unique and tranquil vacation experience, attracting tourists looking for adventure and nature.
Kayaking opportunities, Bird watching, Scenic views
Water sports area
Great for adventure seekers and water sports enthusiasts. This area offers activities like surfing, sailing, and paddleboarding.
Surf schools, Rental equipment, Beach sports events
Nearby Caen
Just a short drive away, Caen provides additional cultural and historical attractions, appealing to those who want a mix of city life and seaside charm.
Caen Memorial Museum, Abbey of Saint-Étienne, Shopping districts, Historical sites
Bayeux
Famous for its tapestry and historical significance, a day trip destination that attracts tourists staying in Luc-sur-Mer.
Bayeux Tapestry, Bayeux Cathedral, Local museums, Cafés

Understanding Airbnb License Requirements & STR Laws in Luc-sur-Mer (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Luc-sur-Mer. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Luc-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Luc-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Luc-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Balaena - house with garden near beach

Balaena - house with garden near beach

Entire Place • 4 bedrooms

$61,955
Revenue
79.0%
Occupancy
$200.61
Daily Rate
Lune YourHostHelper

Lune YourHostHelper

Entire Place • 5 bedrooms

$45,684
Revenue
32.7%
Occupancy
$363.80
Daily Rate
Les 7 elves - House with garden, wifi, parking

Les 7 elves - House with garden, wifi, parking

Entire Place • 3 bedrooms

$40,674
Revenue
63.4%
Occupancy
$139.49
Daily Rate
mother-of-pearl holiday home in Luc sur mer

mother-of-pearl holiday home in Luc sur mer

Entire Place • 4 bedrooms

$35,441
Revenue
46.7%
Occupancy
$396.38
Daily Rate
La Petite Baleine, 50 m from the beach

La Petite Baleine, 50 m from the beach

Entire Place • 2 bedrooms

$34,930
Revenue
49.5%
Occupancy
$152.09
Daily Rate
Maison de bord de mer

Maison de bord de mer

Entire Place • 3 bedrooms

$34,677
Revenue
44.3%
Occupancy
$288.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Luc-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Luc-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Céline13$256,2863924.25/5.0
Agence COCOONR / BOOK&PAY3$87,655974.73/5.0
Hélène Et Frédéric4$68,7681264.88/5.0
Céline Et Neil2$45,814634.92/5.0
Marc1$45,684294.90/5.0
Sophie & Sébastien2$37,57395.00/5.0
Jean François1$35,441134.54/5.0
Host #356854391$34,67710.00/5.0
Marie1$33,944134.92/5.0
Stéphanie1$33,474544.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Luc-sur-Mer.

Dive Deeper: Advanced Luc-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Luc-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Luc-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Luc-sur-Mer

  • The Luc-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 160 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Luc-sur-Mer, Apartment/Condo properties are the most common (48.8%), reflecting the local real estate landscape.
  • Houses represent a significant 48.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.5%) offer potential for unique stay experiences.

Luc-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Luc-sur-Mer

  • The dominant room capacity in Luc-sur-Mer is 1 bedroom listings, making up 43.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 74.4% of the active Airbnb listings in Luc-sur-Mer, indicating a high concentration in these sizes.

Luc-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Luc-sur-Mer

  • The most common guest capacity trend in Luc-sur-Mer vacation rentals is listings accommodating 4 guests (36.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Luc-sur-Mer STR market, accounting for 63.2% of listings.
  • 20.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Luc-sur-Mer.
  • On average, properties in Luc-sur-Mer are equipped to host 3.9 guests.

Luc-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Luc-sur-Mer

  • The most common availability pattern in Luc-sur-Mer falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Luc-sur-Mer (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Luc-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.4%)

1 Night

19 listings

12.4% of total

2 Nights (48.4%)

2 Nights

74 listings

48.4% of total

3 Nights (13.7%)

3 Nights

21 listings

13.7% of total

4-6 Nights (9.2%)

4-6 Nights

14 listings

9.2% of total

7-29 Nights (7.8%)

7-29 Nights

12 listings

7.8% of total

30+ Nights (8.5%)

30+ Nights

13 listings

8.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Luc-sur-Mer is 2 Nights, adopted by 48.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.8%) of the Luc-sur-Mer Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.4% of Luc-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.4% currently do.
  • A 2-night minimum appears standard (48.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 8.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Luc-sur-Mer.

Luc-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

0.7% of total

Flexible (26.6%)

Flexible

38 listings

26.6% of total

Moderate (39.9%)

Moderate

57 listings

39.9% of total

Firm (17.5%)

Firm

25 listings

17.5% of total

Strict (15.4%)

Strict

22 listings

15.4% of total

Cancellation Policy Insights for Luc-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Luc-sur-Mer is Moderate, used by 39.9% of listings.
  • There's a relatively balanced mix between guest-friendly (66.5%) and stricter (32.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.9% market standard in Luc-sur-Mer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Luc-sur-Mer.

Luc-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Luc-sur-Mer

  • The overall average booking lead time for vacation rentals in Luc-sur-Mer is 50 days.
  • Guests book furthest in advance for stays during June (average 117 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Luc-sur-Mer.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 117 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Luc-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Luc-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Luc-sur-Mer

  • Essential amenities in Luc-sur-Mer that guests expect include: Kitchen, Hot water, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Smoke alarm, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Luc-sur-Mer: Kitchen, Hot water, Heating.
  • Prioritize adding missing essentials: Kitchen, Hot water, Heating.
  • Consider adding popular differentiators like TV or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Luc-sur-Mer to stay competitive.

Luc-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Luc-sur-Mer

  • The typical guest profile for Airbnb in Luc-sur-Mer consists of primarily domestic travelers (80%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 79.8% of guests.
  • Key international markets include France (79.8%) and United Kingdom (5.6%).
  • Top languages spoken are French (42.9%) followed by English (32.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Le Mans.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Luc-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer11$5,076$293.9555%
Nettlestone26$3,980$391.9942%
Bonneville-sur-Touques16$3,903$367.0040%
Luneray12$3,745$526.2442%
Furzehill12$3,537$256.3247%
Shorwell28$3,511$283.0845%
St Ives15$3,509$243.5646%
Roedean47$3,494$257.0947%
Saint-Étienne-la-Thillaye24$3,459$325.8942%
Cricquebœuf10$3,417$268.2946%

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