Longues-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Longues-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Longues-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Longues-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Longues-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Longues-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Longues-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$187
The average rental revenue earned for an occupied room per day in Longues-sur-Mer.
Occupancy Rate(?)
45.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,573
Typical annual income for an Airbnb listing in Longues-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.3%
Strong growth (15.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Longues-sur-Mer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Longues-sur-Mer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Longues-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Longues-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Longues-sur-Mer is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Longues-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,416+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,653 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,362 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,252, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Longues-sur-Mer

Longues-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Longues-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Longues-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Longues-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Longues-sur-Mer (2025)

Effective short term rental pricing strategy in Longues-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Longues-sur-Mer typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $350+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $245 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $121 per night.

Average Daily Rate (ADR) Trend by Month in Longues-sur-Mer

Get Live Longues-sur-Mer Market Intelligence 👇

Discover Longues-sur-Mer Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Longues-sur-Mer (2025)

Peak Season (May, August, June)
  • Revenue averages $3,953 per month
  • Occupancy rates average 54.3%
  • Daily rates average $245
Shoulder Season
  • Revenue averages $2,721 per month
  • Occupancy maintains around 45.2%
  • Daily rates hold near $219
Low Season (January, February, March)
  • Revenue drops to average $1,474 per month
  • Occupancy decreases to average 29.6%
  • Daily rates adjust to average $178

Seasonality Insights for Longues-sur-Mer

  • The Airbnb seasonality in Longues-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Longues-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $4,093, occupancy reaching a high of 66.2%, and ADRs peaking at $253.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,115, occupancy could drop to 26.1%, and ADRs may adjust down to $176.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Longues-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Longues-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Longues-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Longues-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Omaha Beach
Historic World War II site with beautiful stretches of coastline, attracting tourists interested in history and beach activities. Ideal for visitors looking for a blend of heritage and relaxation.
Omaha Beach Museum, American Cemetery, Memorials and historical sites, Seaside cafes and restaurants
Pointe du Hoc
Famous for its dramatic cliffs and historical significance during D-Day. It's a prime location for tourists seeking history and stunning views of the English Channel.
Pointe du Hoc Ranger Monument, Clifftop views, Memorial sites, Walking trails along the cliffs
Arromanches-les-Bains
Known for its role in the D-Day landings, this charming town offers fascinating history and beautiful beaches. Popular with history buffs and families.
Arromanches 360 Circular Cinema, D-Day Museum, Historic remnants of the floating harbor, Beaches and waterfront cafes
Bayeux
Famous for the medieval Bayeux Tapestry and its charming town center. It attracts tourists interested in culture, history, and Normandy's medieval past.
Bayeux Tapestry Museum, Cathedral of Notre-Dame, Historic town center, Cafes and shops
Honfleur
A picturesque harbor town in Normandy known for its charming streets and vibrant arts scene. Popular with both international tourists and locals.
Vieux Bassin (Old Port), Saint-Catherine's Church, Art galleries, Boutiques and restaurants
Caen
A city rich in history, known for its castle and museums. Appeals to tourists interested in Normandy's past and cultural sites.
Caen Castle, Memorial de Caen, Church of Saint-Pierre, Botanical Garden
Cherbourg
A major port city with maritime history and beautiful coastline. Attracts tourists interested in seafaring history and beautiful views.
Cité de la Mer, Cherbourg Maritime Museum, Fort du Roule, Sea excursions
Deauville
A stylish resort town known for its film festival and beach, catering to luxury vacationers. Popular with those seeking a vibrant beach atmosphere.
Deauville Beach, Les Planches, Deauville Casino, Shopping and dining options

Understanding Airbnb License Requirements & STR Laws in Longues-sur-Mer (2025)

While Longues-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Longues-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Longues-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Longues-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Les Palmiers

Les Palmiers

Entire Place • 5 bedrooms

$70,858
Revenue
62.6%
Occupancy
$261.91
Daily Rate
At the foot of the batteries - Air-conditioned cottage for 12p

At the foot of the batteries - Air-conditioned cottage for 12p

Entire Place • 5 bedrooms

$49,557
Revenue
39.6%
Occupancy
$325.64
Daily Rate
Gîte à la ferme de la Tourelle

Gîte à la ferme de la Tourelle

Entire Place • 6 bedrooms

$48,855
Revenue
31.0%
Occupancy
$336.09
Daily Rate
Les Peupliers

Les Peupliers

Entire Place • 3 bedrooms

$43,581
Revenue
71.0%
Occupancy
$151.04
Daily Rate
Longues Abbey, French Heritage C12th monument

Longues Abbey, French Heritage C12th monument

Private Room • 5 bedrooms

$43,462
Revenue
33.0%
Occupancy
$350.21
Daily Rate
Former farmhouse, in the heart of the landing sites

Former farmhouse, in the heart of the landing sites

Entire Place • 4 bedrooms

$37,292
Revenue
75.0%
Occupancy
$179.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Longues-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Longues-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Claudie2$114,439884.92/5.0
Mathieu3$65,9461194.93/5.0
Coralie1$49,557225.00/5.0
Delphine1$48,85564.33/5.0
Jerome1$43,462124.92/5.0
Emmanuel1$37,2921034.89/5.0
Quesnel1$36,435504.88/5.0
Florentin1$35,4041334.98/5.0
Alexia1$33,3873194.94/5.0
Emilie1$26,157294.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Longues-sur-Mer.

Dive Deeper: Advanced Longues-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Longues-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Longues-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Longues-sur-Mer

  • The Longues-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Longues-sur-Mer, House properties are the most common (63.6%), reflecting the local real estate landscape.
  • Houses represent a significant 63.6% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, hotel/boutique (combined 9.0%) offer potential for unique stay experiences.

Longues-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Longues-sur-Mer

  • The dominant room capacity in Longues-sur-Mer is 3 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 5+ bedrooms properties represent 54.5% of the active Airbnb listings in Longues-sur-Mer, indicating a high concentration in these sizes.
  • A significant 72.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Longues-sur-Mer.

Longues-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Longues-sur-Mer

  • The most common guest capacity trend in Longues-sur-Mer vacation rentals is listings accommodating 8+ guests (45.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Longues-sur-Mer STR market, accounting for 63.7% of listings.
  • 72.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Longues-sur-Mer.
  • On average, properties in Longues-sur-Mer are equipped to host 6.4 guests.

Longues-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Longues-sur-Mer

  • The most common availability pattern in Longues-sur-Mer falls within the 271-366 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 68.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Longues-sur-Mer (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Longues-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.1%)

1 Night

2 listings

9.1% of total

2 Nights (45.5%)

2 Nights

10 listings

45.5% of total

3 Nights (13.6%)

3 Nights

3 listings

13.6% of total

4-6 Nights (18.2%)

4-6 Nights

4 listings

18.2% of total

7-29 Nights (4.5%)

7-29 Nights

1 listings

4.5% of total

30+ Nights (9.1%)

30+ Nights

2 listings

9.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Longues-sur-Mer is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of Longues-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.1% currently do.
  • A 2-night minimum appears standard (45.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Longues-sur-Mer.

Longues-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (27.8%)

Flexible

5 listings

27.8% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Firm (16.7%)

Firm

3 listings

16.7% of total

Strict (33.3%)

Strict

6 listings

33.3% of total

Cancellation Policy Insights for Longues-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Longues-sur-Mer is Strict, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33.3% market standard in Longues-sur-Mer.
  • With 33.3% using Strict terms, this is a viable option in Longues-sur-Mer, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Longues-sur-Mer.

Longues-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Longues-sur-Mer

  • The overall average booking lead time for vacation rentals in Longues-sur-Mer is 67 days.
  • Guests book furthest in advance for stays during June (average 152 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (128 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Longues-sur-Mer.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 152 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 128 days) to capture early planners.
  • Monitor your own booking lead times against these Longues-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Longues-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Longues-sur-Mer

  • Essential amenities in Longues-sur-Mer that guests expect include: Free parking on premises, Kitchen, Smoke alarm, TV, Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Hot water, BBQ grill are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Longues-sur-Mer: Free parking on premises, Kitchen, Smoke alarm, TV, Wifi, Heating.
  • Prioritize adding missing essentials: Smoke alarm, TV, Wifi, Heating.
  • Consider adding popular differentiators like Washer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Longues-sur-Mer to stay competitive.

Longues-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Longues-sur-Mer

  • The typical guest profile for Airbnb in Longues-sur-Mer consists of a mix of domestic (49%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 49.4% of guests.
  • Key international markets include France (49.4%) and United States (15.1%).
  • Top languages spoken are English (46.1%) followed by French (28.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Longues-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer11$5,076$293.9555%
Nettlestone26$3,980$391.9942%
Bonneville-sur-Touques16$3,903$367.0040%
Luneray12$3,745$526.2442%
Furzehill12$3,537$256.3247%
Shorwell28$3,511$283.0845%
St Ives15$3,509$243.5646%
Roedean47$3,494$257.0947%
Saint-Étienne-la-Thillaye24$3,459$325.8942%
Cricquebœuf10$3,417$268.2946%

Maximize Your Airbnb Income in Longues-sur-Mer

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights