Lion-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Lion-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Lion-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Lion-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 104 active listings.
Whether you're considering an Airbnb investment in Lion-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lion-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lion-sur-Mer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lion-sur-Mer (2025)
Understanding the monthly revenue variations for Airbnb listings in Lion-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lion-sur-Mer is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lion-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,365+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,213 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,376 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $698, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lion-sur-Mer
Lion-sur-Mer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lion-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lion-sur-Mer:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lion-sur-Mer
Average Daily Rate (ADR) Airbnb Trends in Lion-sur-Mer (2025)
Effective short term rental pricing strategy in Lion-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lion-sur-Mer typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $234+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Lion-sur-Mer
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Airbnb Seasonality Analysis & Trends in Lion-sur-Mer (2025)
Peak Season (August, July, June)
- Revenue averages $2,815 per month
- Occupancy rates average 58.9%
- Daily rates average $148
Shoulder Season
- Revenue averages $1,545 per month
- Occupancy maintains around 38.0%
- Daily rates hold near $143
Low Season (January, February, March)
- Revenue drops to average $967 per month
- Occupancy decreases to average 31.4%
- Daily rates adjust to average $141
Seasonality Insights for Lion-sur-Mer
- The Airbnb seasonality in Lion-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lion-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $3,383, occupancy reaching a high of 70.4%, and ADRs peaking at $151.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $908, occupancy could drop to 26.1%, and ADRs may adjust down to $138.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lion-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lion-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lion-sur-Mer (2025)
Exploring the top neighborhoods for short-term rentals in Lion-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Lion-sur-Mer | A beautiful beach area popular with families and tourists during the summer months. Offers direct beach access, restaurants, and activities for all ages. | Lion-sur-Mer Beach, Water sports rentals, Beachfront restaurants, Promenade for walking and cycling |
| Historic Center | The charming historic center of Lion-sur-Mer features traditional Normandy architecture and local shops. Ideal for travelers interested in history and culture. | Église Saint-Étienne, local markets, historical buildings, quaint cafes and bakeries |
| D-Day Beaches | Close proximity to the famous D-Day landing sites, which attract history buffs and tourists. A significant area for education and remembrance. | Juno Beach Centre, Gold Beach Museum, Utah Beach Museum, Omaha Beach Memorial |
| Caen | Nearby city Caen offers a richer urban experience with historic sites, museums, and shopping. Great for guests looking for more than just beach life. | Château de Caen, Pegasus Bridge, Memorial de Caen, Jardin des Plantes, Église de Saint-Pierre |
| Bénouville | A picturesque village known for its charming atmosphere and the famous Pegasus Bridge. Popular among those interested in the Normandy landings and natural beauty. | Pegasus Bridge, Bénouville Gardens, Shopping at local artisan shops, Scenic riverside views |
| Colleville-Montgomery | Another historical site close to Lion-sur-Mer, this area offers more insights into the D-Day landings and beautiful coastal views. | Gold Beach, La Cambre Nature Reserve, Mémorial de la Paix, local museums |
| Culturama | A cultural center that provides entertainment and activities, perfect for families and cultural enthusiasts. | theater performances, art exhibitions, family-friendly events |
| Local Vineyards | Explore the nearby vineyards that produce local wines. Ideal for wine enthusiasts and those looking to experience regional specialties. | Winery tours, Wine tasting events, Scenic vineyard views |
Understanding Airbnb License Requirements & STR Laws in Lion-sur-Mer (2025)
While Lion-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lion-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Lion-sur-Mer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lion-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Villa Océane — Beach & old presbytery
Entire Place • 5 bedrooms
Family home/500m from the sea
Entire Place • 5 bedrooms
La maison des lighthouses, 100m from the sea
Entire Place • 3 bedrooms
Villa, piscine, 100m de la plage
Entire Place • 6 bedrooms
Exceptional apartment with stunning sea views
Entire Place • 4 bedrooms
Villa Evasion vue mer
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lion-sur-Mer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lion-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Raphaëlle | 2 | $65,398 | 98 | 4.73/5.0 |
| Emmanuelle | 3 | $64,718 | 860 | 4.83/5.0 |
| Christophe | 2 | $61,676 | 37 | 2.48/5.0 |
| Romain Et Anne | 3 | $60,824 | 442 | 4.85/5.0 |
| Nestor | 1 | $57,890 | 48 | 4.56/5.0 |
| Céline | 1 | $50,174 | 6 | 4.67/5.0 |
| Valérie | 1 | $49,923 | 38 | 4.92/5.0 |
| Sandrine | 1 | $43,599 | 96 | 4.97/5.0 |
| Arnaud | 1 | $42,882 | 34 | 4.79/5.0 |
| Céline | 1 | $39,990 | 28 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lion-sur-Mer.
Dive Deeper: Advanced Lion-sur-Mer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lion-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLion-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lion-sur-Mer
- The Lion-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.8% of the 104 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lion-sur-Mer, House properties are the most common (55.8%), reflecting the local real estate landscape.
- Houses represent a significant 55.8% portion, catering likely to families or larger groups.
- The presence of 13.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 3.9%) offer potential for unique stay experiences.
Lion-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lion-sur-Mer
- The dominant room capacity in Lion-sur-Mer is 2 bedrooms listings, making up 32.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 59.6% of the active Airbnb listings in Lion-sur-Mer, indicating a high concentration in these sizes.
- A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lion-sur-Mer.
Lion-sur-Mer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lion-sur-Mer
- The most common guest capacity trend in Lion-sur-Mer vacation rentals is listings accommodating 4 guests (26%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Lion-sur-Mer STR market, accounting for 47.2% of listings.
- 26.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lion-sur-Mer.
- On average, properties in Lion-sur-Mer are equipped to host 3.9 guests.
Lion-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lion-sur-Mer
- The most common availability pattern in Lion-sur-Mer falls within the 181-270 days range, representing 40.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lion-sur-Mer (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lion-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
18.6% of total
2 Nights
40 listings
39.2% of total
3 Nights
13 listings
12.7% of total
4-6 Nights
6 listings
5.9% of total
7-29 Nights
8 listings
7.8% of total
30+ Nights
16 listings
15.7% of total
Key Insights
- The most prevalent minimum stay requirement in Lion-sur-Mer is 2 Nights, adopted by 39.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.7%) caters to monthly stays (30+ nights) in Lion-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.2% of Lion-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.6% currently do.
- A 2-night minimum appears standard (39.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lion-sur-Mer.
Lion-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
25 listings
26% of total
Moderate
29 listings
30.2% of total
Firm
20 listings
20.8% of total
Strict
22 listings
22.9% of total
Cancellation Policy Insights for Lion-sur-Mer
- The prevailing Airbnb cancellation policy trend in Lion-sur-Mer is Moderate, used by 30.2% of listings.
- There's a relatively balanced mix between guest-friendly (56.2%) and stricter (43.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.2% market standard in Lion-sur-Mer.
- Regularly review your cancellation policy against competitors and market demand shifts in Lion-sur-Mer.
Lion-sur-Mer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lion-sur-Mer
- The overall average booking lead time for vacation rentals in Lion-sur-Mer is 58 days.
- Guests book furthest in advance for stays during June (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Lion-sur-Mer.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these Lion-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lion-sur-Mer (2025)
Amenity Prevalence
Amenity Insights for Lion-sur-Mer
- Popular amenities like Heating, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lion-sur-Mer to stay competitive.
Lion-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lion-sur-Mer
- The typical guest profile for Airbnb in Lion-sur-Mer consists of primarily domestic travelers (70%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 70.2% of guests.
- Key international markets include France (70.2%) and United Kingdom (8.6%).
- Top languages spoken are French (40.4%) followed by English (34.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and England.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lion-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
| Luneray | 12 | $3,745 | $526.24 | 42% |
| Furzehill | 12 | $3,537 | $256.32 | 47% |
| Shorwell | 28 | $3,511 | $283.08 | 45% |
| St Ives | 15 | $3,509 | $243.56 | 46% |
| Roedean | 47 | $3,494 | $257.09 | 47% |
| Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
| Cricquebœuf | 10 | $3,417 | $268.29 | 46% |