Les Pieux Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Les Pieux in 2025? Explore comprehensive Airbnb analytics for Les Pieux, Normandy, France to uncover income potential. This 2025 STR market report for Les Pieux, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Les Pieux, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Les Pieux Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Les Pieux Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Les Pieux (2025)
Understanding the monthly revenue variations for Airbnb listings in Les Pieux is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Les Pieux is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Les Pieux across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,163+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,430 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,569 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $868, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Les Pieux
Les Pieux Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Les Pieux STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Les Pieux:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Les Pieux
Average Daily Rate (ADR) Airbnb Trends in Les Pieux (2025)
Effective short term rental pricing strategy in Les Pieux involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Les Pieux typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $155+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Les Pieux
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Airbnb Seasonality Analysis & Trends in Les Pieux (2025)
Peak Season (August, July, April)
- Revenue averages $2,464 per month
- Occupancy rates average 67.3%
- Daily rates average $107
Shoulder Season
- Revenue averages $1,677 per month
- Occupancy maintains around 48.4%
- Daily rates hold near $100
Low Season (January, February, March)
- Revenue drops to average $986 per month
- Occupancy decreases to average 36.6%
- Daily rates adjust to average $94
Seasonality Insights for Les Pieux
- The Airbnb seasonality in Les Pieux shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Les Pieux's highest earning potential, with monthly revenues capable of climbing to $2,823, occupancy reaching a high of 78.8%, and ADRs peaking at $110.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $564, occupancy could drop to 23.7%, and ADRs may adjust down to $93.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Les Pieux.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Les Pieux seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Les Pieux (2025)
Exploring the top neighborhoods for short-term rentals in Les Pieux? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Les Pieux Town Center | The charming town center offers a picturesque French village atmosphere with local shops and eateries, making it attractive for tourists wanting an authentic experience. | Église Saint-Étienne de Les Pieux, Parks and gardens, Local markets, Cafés and bakeries |
| Cherbourg-Octeville | Nearby Cherbourg is a larger city with rich maritime history and cultural attractions, drawing in visitors who want to explore local museums and ports. | Cité de la Mer, Cherbourg Harbour, The Liberation Museum, Basilique de la Trinité |
| Dunes de Varreville | This natural area features stunning beaches and dunes, ideal for those seeking a peaceful beach getaway close to nature, making it popular among families. | Varreville Beach, Dunes Park, Scenic walking trails, Water sports opportunities |
| Barfleur | A nearby historic village known for its beautiful harbor and well-preserved architecture, attracting guests interested in history and photography. | Barfleur Harbour, Église Saint-Étienne, Historic buildings, Local seafood restaurants |
| Portbail | Portbail offers beautiful coastal views and a friendly village atmosphere, perfect for vacationing families and couples on romantic getaways. | Portbail Beach, Local boutiques, Fishing activities, Natural coastal beauty |
| Jardin des plantes de Caen | Though a bit further, the botanical gardens in Caen are a must-visit for nature lovers and provide a peaceful retreat, luring in tourists from Les Pieux. | Botanical gardens, Walking paths, Seasonal flower displays |
| Saint-Vaast-la-Hougue | Famous for its historical sites and beautiful coastline, this area appeals to those interested in maritime history and stunning landscapes. | Tatihou Island, Saint-Vaast-la-Hougue Castle, Beaches, Local festivals |
| Carentan-les-Marais | Known for its World War II history, Carentan attracts history buffs and tourists interested in military landmarks and memorials. | Carentan Market, Museum of the Landing, Memorials and Battle sites |
Understanding Airbnb License Requirements & STR Laws in Les Pieux (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Les Pieux. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Les Pieux to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Les Pieux (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Les Pieuxbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The sound of the waves - Sciotot beach - sea view
Entire Place • 1 bedroom
comfortable by the sea, sea view
Entire Place • 4 bedrooms
Sciotot: The barn - access to the sea
Entire Place • 1 bedroom
La Boulangerie - Beach and surf at the end of the garden
Entire Place • 1 bedroom
Renovated Beachfront House
Entire Place • 3 bedrooms
Big house, charm & comfort, sea view, Sciotot
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Les Pieux (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Les Pieux based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Najet | 5 | $94,852 | 183 | 4.99/5.0 |
| Laurence Et Cyrille | 2 | $59,252 | 195 | 4.92/5.0 |
| Béatrice | 2 | $40,021 | 32 | 5.00/5.0 |
| Florence | 1 | $37,703 | 10 | 5.00/5.0 |
| Astrid Et Bertrand | 1 | $36,626 | 230 | 4.63/5.0 |
| Rey | 1 | $31,404 | 175 | 4.83/5.0 |
| Stéphane | 1 | $30,763 | 124 | 4.98/5.0 |
| Jean | 1 | $29,621 | 35 | 5.00/5.0 |
| Bernie | 2 | $27,720 | 111 | 4.89/5.0 |
| Marie-Line | 1 | $27,669 | 81 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Les Pieux.
Dive Deeper: Advanced Les Pieux STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Les Pieux. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLes Pieux Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Les Pieux
- The Les Pieux Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.8% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Les Pieux, House properties are the most common (71.1%), reflecting the local real estate landscape.
- Houses represent a significant 71.1% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Les Pieux Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Les Pieux
- The dominant room capacity in Les Pieux is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.2% of the active Airbnb listings in Les Pieux, indicating a high concentration in these sizes.
- A significant 29.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Les Pieux.
Les Pieux Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Les Pieux
- The most common guest capacity trend in Les Pieux vacation rentals is listings accommodating 2 guests (31.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Les Pieux STR market, accounting for 57.9% of listings.
- 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Les Pieux.
- On average, properties in Les Pieux are equipped to host 4.0 guests.
Les Pieux Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Les Pieux
- The most common availability pattern in Les Pieux falls within the 91-180 days range, representing 44.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 47.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Les Pieux (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 55.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Les Pieux Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
16.2% of total
2 Nights
18 listings
48.6% of total
3 Nights
5 listings
13.5% of total
4-6 Nights
7 listings
18.9% of total
30+ Nights
1 listings
2.7% of total
Key Insights
- The most prevalent minimum stay requirement in Les Pieux is 2 Nights, adopted by 48.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.8%) of the Les Pieux Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.7%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 48.6% of Les Pieux hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.2% currently do.
- A 2-night minimum appears standard (48.6%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Les Pieux.
Les Pieux Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
24.3% of total
Moderate
6 listings
16.2% of total
Firm
16 listings
43.2% of total
Strict
6 listings
16.2% of total
Cancellation Policy Insights for Les Pieux
- The prevailing Airbnb cancellation policy trend in Les Pieux is Firm, used by 43.2% of listings.
- A majority (59.4%) of hosts in Les Pieux utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43.2% market standard in Les Pieux.
- Regularly review your cancellation policy against competitors and market demand shifts in Les Pieux.
Les Pieux STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Les Pieux
- The overall average booking lead time for vacation rentals in Les Pieux is 50 days.
- Guests book furthest in advance for stays during July (average 117 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Les Pieux.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 117 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
- Monitor your own booking lead times against these Les Pieux averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Les Pieux (2025)
Amenity Prevalence
Amenity Insights for Les Pieux
- Essential amenities in Les Pieux that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Washer, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Les Pieux: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Smoke alarm or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Les Pieux to stay competitive.
Les Pieux Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Les Pieux
- The typical guest profile for Airbnb in Les Pieux consists of primarily domestic travelers (76%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 75.8% of guests.
- Key international markets include France (75.8%) and Germany (6.7%).
- Top languages spoken are French (41.5%) followed by English (35.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Caen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Les Pieux Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Osmington | 32 | $4,097 | $279.33 | 55% |
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Crossways | 37 | $3,903 | $460.52 | 33% |
| West Lulworth | 59 | $3,559 | $262.94 | 50% |
| Furzehill | 12 | $3,537 | $256.32 | 47% |
| Shorwell | 28 | $3,511 | $283.08 | 45% |
| St Ives | 15 | $3,509 | $243.56 | 46% |
| Roedean | 47 | $3,494 | $257.09 | 47% |