Jullouville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Jullouville in 2025? Explore comprehensive Airbnb analytics for Jullouville, Normandy, France to uncover income potential. This 2025 STR market report for Jullouville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 148 active listings.

Whether you're considering an Airbnb investment in Jullouville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jullouville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Jullouville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$139
The average rental revenue earned for an occupied room per day in Jullouville.
Occupancy Rate(?)
43.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,827
Typical annual income for an Airbnb listing in Jullouville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.5%
Strong growth (12.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Jullouville.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Jullouville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
148
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Jullouville (2025)

Understanding the monthly revenue variations for Airbnb listings in Jullouville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jullouville is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jullouville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,889+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,408 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,442 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $779, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Jullouville

Jullouville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Jullouville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jullouville:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Jullouville

Average Daily Rate (ADR) Airbnb Trends in Jullouville (2025)

Effective short term rental pricing strategy in Jullouville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jullouville typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $248+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $194 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Jullouville

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Airbnb Seasonality Analysis & Trends in Jullouville (2025)

Peak Season (August, July, May)
  • Revenue averages $2,977 per month
  • Occupancy rates average 59.4%
  • Daily rates average $165
Shoulder Season
  • Revenue averages $1,812 per month
  • Occupancy maintains around 37.8%
  • Daily rates hold near $154
Low Season (January, February, March)
  • Revenue drops to average $997 per month
  • Occupancy decreases to average 25.6%
  • Daily rates adjust to average $137

Seasonality Insights for Jullouville

  • The Airbnb seasonality in Jullouville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Jullouville's highest earning potential, with monthly revenues capable of climbing to $3,321, occupancy reaching a high of 72.9%, and ADRs peaking at $167.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $858, occupancy could drop to 23.0%, and ADRs may adjust down to $136.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jullouville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Jullouville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Jullouville (2025)

Exploring the top neighborhoods for short-term rentals in Jullouville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plage de Jullouville
A beautiful beach area attracting families and beachgoers, known for its golden sands and water activities.
Jullouville Beach, Promenade des Planches, Local restaurants and cafes, Water sports rental, Scenic walking paths
Centre Ville
The town center offers proximity to local shops, markets, and dining, making it appealing for visitors who want to experience local culture.
Town Hall, Local artisan shops, Weekly markets, Cafés and bakeries, Cultural events
Mont Saint-Michel Viewpoint
Close to the famous Mont Saint-Michel, this area attracts tourists wanting to experience Normandy's famous landmark and its scenic surroundings.
Mont Saint-Michel, Abbay de Mont Saint-Michel, Scenic viewpoints, Nature walks, Photography spots
Château de Gratot
A historical site attracting visitors interested in culture and history, this area offers a unique experience with beautiful landscapes.
Château de Gratot, Historical gardens, Local history exhibition, Photography opportunities, Peaceful surroundings
Baie de Granville
A stunning bay area perfect for outdoor activities, boating, and nature lovers, attracting eco-tourists and families alike.
Granville's marina, Fishing opportunities, Seaside promenades, Casinos, Coastal trails
Nigloland
An amusement park just a short drive away, this area attracts families with children looking for fun and entertainment.
Nigloland amusement park, Family-friendly activities, Seasonal events, Themed attractions, Restaurants
St. Pair sur Mer
A nearby charming seaside resort known for its tranquil atmosphere and beautiful beaches, ideal for peaceful retreats.
St. Pair sur Mer Beach, Local seafood restaurants, Cycling paths, Nature reserves, Coastal views
Local vineyards
Normandy is known for its cider and apple brandy, attracting tourists interested in local food and wine experiences.
Cider tasting tours, Local vineyards, Farmers markets, Culinary workshops, Scenic countryside

Understanding Airbnb License Requirements & STR Laws in Jullouville (2025)

While Jullouville, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jullouville to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Jullouville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Jullouvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Carpe Diem

Carpe Diem

Entire Place • 5 bedrooms

$68,727
Revenue
40.6%
Occupancy
$650.18
Daily Rate
Modern villa by the sea

Modern villa by the sea

Entire Place • 5 bedrooms

$67,444
Revenue
23.7%
Occupancy
$460.36
Daily Rate
Beautiful Villa at 300m from the beach

Beautiful Villa at 300m from the beach

Entire Place • 4 bedrooms

$64,617
Revenue
57.5%
Occupancy
$269.65
Daily Rate
Family house 10 pers 3mn walk from the beach

Family house 10 pers 3mn walk from the beach

Entire Place • 5 bedrooms

$51,234
Revenue
38.3%
Occupancy
$220.94
Daily Rate
Villa 100 m from the beach

Villa 100 m from the beach

Entire Place • 4 bedrooms

$49,626
Revenue
34.1%
Occupancy
$317.43
Daily Rate
Family home - Beach 300m

Family home - Beach 300m

Entire Place • 5 bedrooms

$44,050
Revenue
36.9%
Occupancy
$286.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Jullouville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Jullouville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Conciergerie Entre Terre Et Me5$163,210654.86/5.0
Philippe8$121,4666564.62/5.0
Charlotte6$86,904222.48/5.0
Conciergerie Les Mouettes4$79,730253.60/5.0
Hôtel3$74,481143.22/5.0
Perrine2$70,84852.40/5.0
Valerie1$64,617294.76/5.0
Valerie1$51,234194.95/5.0
HC Les Sapins1$49,626134.92/5.0
Sophie1$41,437385.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jullouville.

Dive Deeper: Advanced Jullouville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jullouville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Jullouville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Jullouville

  • The Jullouville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 148 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Jullouville, House properties are the most common (59.5%), reflecting the local real estate landscape.
  • Houses represent a significant 59.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 6.8%) offer potential for unique stay experiences.

Jullouville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Jullouville

  • The dominant room capacity in Jullouville is 2 bedrooms listings, making up 35.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 63.5% of the active Airbnb listings in Jullouville, indicating a high concentration in these sizes.
  • A significant 42.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jullouville.

Jullouville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Jullouville

  • The most common guest capacity trend in Jullouville vacation rentals is listings accommodating 4 guests (29.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Jullouville STR market, accounting for 52.7% of listings.
  • 46.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jullouville.
  • On average, properties in Jullouville are equipped to host 5.2 guests.

Jullouville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Jullouville

  • The most common availability pattern in Jullouville falls within the 181-270 days range, representing 40.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Jullouville (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Jullouville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.6%)

1 Night

17 listings

11.6% of total

2 Nights (30.6%)

2 Nights

45 listings

30.6% of total

3 Nights (18.4%)

3 Nights

27 listings

18.4% of total

4-6 Nights (18.4%)

4-6 Nights

27 listings

18.4% of total

7-29 Nights (4.8%)

7-29 Nights

7 listings

4.8% of total

30+ Nights (16.3%)

30+ Nights

24 listings

16.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Jullouville is 2 Nights, adopted by 30.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (16.3%) caters to monthly stays (30+ nights) in Jullouville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 30.6% of Jullouville hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.6% currently do.
  • A 2-night minimum appears standard (30.6%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 16.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jullouville.

Jullouville Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.7% of total

Super Strict 30 Days

1 listings

0.7% of total

Flexible (20.1%)

Flexible

27 listings

20.1% of total

Moderate (23.9%)

Moderate

32 listings

23.9% of total

Firm (29.1%)

Firm

39 listings

29.1% of total

Strict (25.4%)

Strict

34 listings

25.4% of total

Cancellation Policy Insights for Jullouville

  • The prevailing Airbnb cancellation policy trend in Jullouville is Firm, used by 29.1% of listings.
  • A majority (54.5%) of hosts in Jullouville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 29.1% market standard in Jullouville.
  • Regularly review your cancellation policy against competitors and market demand shifts in Jullouville.

Jullouville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Jullouville

  • The overall average booking lead time for vacation rentals in Jullouville is 53 days.
  • Guests book furthest in advance for stays during July (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Jullouville.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Jullouville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Jullouville (2025)

Amenity Prevalence

Amenity Insights for Jullouville

  • Essential amenities in Jullouville that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Jullouville: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Jullouville to stay competitive.

Jullouville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Jullouville

  • The typical guest profile for Airbnb in Jullouville consists of primarily domestic travelers (82%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 82.1% of guests.
  • Key international markets include France (82.1%) and Germany (5.5%).
  • Top languages spoken are French (41.3%) followed by English (31.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Caen.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Jullouville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Moulins-le-Carbonnel11$3,213$320.8535%
Gonneville-en-Auge12$3,061$235.9040%
Vallon-sur-Gée11$2,913$379.0130%
Saint Lawrence11$2,911$317.8652%
Auberville22$2,777$249.6336%
St Ouen15$2,635$339.5151%
Chambellay11$2,525$255.2434%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%

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