Isigny-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Isigny-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Isigny-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Isigny-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Isigny-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Isigny-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Isigny-sur-Mer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Isigny-sur-Mer (2025)
Understanding the monthly revenue variations for Airbnb listings in Isigny-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Isigny-sur-Mer is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Isigny-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,712+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,776 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,035 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $547, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Isigny-sur-Mer
Isigny-sur-Mer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Isigny-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Isigny-sur-Mer:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Isigny-sur-Mer
Average Daily Rate (ADR) Airbnb Trends in Isigny-sur-Mer (2025)
Effective short term rental pricing strategy in Isigny-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Isigny-sur-Mer typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $225+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Isigny-sur-Mer
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Airbnb Seasonality Analysis & Trends in Isigny-sur-Mer (2025)
Peak Season (August, June, May)
- Revenue averages $2,276 per month
- Occupancy rates average 50.3%
- Daily rates average $127
Shoulder Season
- Revenue averages $1,369 per month
- Occupancy maintains around 37.3%
- Daily rates hold near $119
Low Season (January, February, March)
- Revenue drops to average $637 per month
- Occupancy decreases to average 23.7%
- Daily rates adjust to average $117
Seasonality Insights for Isigny-sur-Mer
- The Airbnb seasonality in Isigny-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Isigny-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $2,370, occupancy reaching a high of 60.6%, and ADRs peaking at $132.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $545, occupancy could drop to 18.7%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Isigny-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Isigny-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Isigny-sur-Mer (2025)
Exploring the top neighborhoods for short-term rentals in Isigny-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Isigny-sur-Mer Downtown | The heart of Isigny-sur-Mer, filled with local shops, cafes, and historical sites. Ideal for tourists looking to experience the local culture and cuisine of Normandy. | Isigny-sur-Mer Market, Local bakeries, Church of Saint-Honorine, Cider museums |
Calvados Countryside | Surrounding areas of Isigny-sur-Mer showcase the breathtaking Norman countryside. Perfect for guests seeking tranquility and natural beauty. | Domaine de la Pommeraie, Biodynamic farms, Scenic cycling routes, Norman landscapes |
Local Beaches | The nearby sandy beaches are perfect for summer tourists seeking relaxation by the sea. Great for families and beach lovers alike. | Utah Beach, Omaha Beach, Bréhal Beach, Beachside cafes |
Historical Site Tours | Close proximity to famous historical sites from World War II. Attracts history buffs and educational tourists. | Omaha Beach Memorial, American Cemetery, Pointe du Hoc, Arromanches 360 Circular Cinema |
Culinary Experiences | Isigny-sur-Mer is famous for its dairy products and cider. Guests can enjoy cooking classes and tastings, making it a culinary hotspot. | Farmhouse cheese tours, Cider tasting tours, Local food markets, Cooking classes |
Normandy D-Day Landings | Strategically located for visiting key D-Day beaches and memorials, drawing visitors interested in military history. | D-Day Experience, Pegasus Bridge Museum, Sword Beach, Gold Beach |
Cultural Festivals | The area hosts several cultural and food festivals throughout the year, making it attractive for event-based travel. | Isigny-sur-Mer food festival, Normandy Folk Festival, Local art exhibitions, Music events |
Bayeux Excursions | Just a short drive to Bayeux, famous for its tapestry and charm. A great option for guests wanting a day trip to this historic town. | Bayeux Tapestry, Bayeux Cathedral, Bayeux Museum, Local boutiques |
Understanding Airbnb License Requirements & STR Laws in Isigny-sur-Mer (2025)
While Isigny-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Isigny-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Isigny-sur-Mer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Isigny-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House in Isigny-sur-Mer
Entire Place • 3 bedrooms

Moulin de Gron - Charming house
Entire Place • 4 bedrooms

Villa Boutrois
Entire Place • 4 bedrooms

Le Clos de Blisse - Juno Lodge
Entire Place • 1 bedroom

Maison Pierre Landing Beach
Entire Place • 5 bedrooms

Overlord HQ
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Isigny-sur-Mer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Isigny-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Loic, Estelle And Co | 1 | $76,902 | 14 | 4.79/5.0 |
Karine Et David | 3 | $46,164 | 50 | 4.97/5.0 |
François Valerie | 2 | $38,551 | 70 | 4.96/5.0 |
Samuelle | 2 | $36,494 | 170 | 2.50/5.0 |
Gwendoline | 1 | $35,085 | 52 | 4.85/5.0 |
Romain | 1 | $31,932 | 5 | 5.00/5.0 |
Sebastien | 3 | $27,594 | 174 | 4.89/5.0 |
Catherine | 2 | $26,084 | 22 | 2.50/5.0 |
Jb | 1 | $24,189 | 12 | 4.67/5.0 |
Frederic | 1 | $22,871 | 26 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Isigny-sur-Mer.
Dive Deeper: Advanced Isigny-sur-Mer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Isigny-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIsigny-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Isigny-sur-Mer
- The Isigny-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Isigny-sur-Mer, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.7%) offer potential for unique stay experiences.
Isigny-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Isigny-sur-Mer
- The dominant room capacity in Isigny-sur-Mer is 1 bedroom listings, making up 37% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.5% of the active Airbnb listings in Isigny-sur-Mer, indicating a high concentration in these sizes.
- A significant 20.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Isigny-sur-Mer.
Isigny-sur-Mer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Isigny-sur-Mer
- The most common guest capacity trend in Isigny-sur-Mer vacation rentals is listings accommodating 2 guests (31.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Isigny-sur-Mer STR market, accounting for 57.4% of listings.
- 29.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Isigny-sur-Mer.
- On average, properties in Isigny-sur-Mer are equipped to host 4.0 guests.
Isigny-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Isigny-sur-Mer
- The most common availability pattern in Isigny-sur-Mer falls within the 271-366 days range, representing 48.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Isigny-sur-Mer (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Isigny-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
24.1% of total
2 Nights
16 listings
29.6% of total
3 Nights
9 listings
16.7% of total
4-6 Nights
8 listings
14.8% of total
7-29 Nights
1 listings
1.9% of total
30+ Nights
7 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Isigny-sur-Mer is 2 Nights, adopted by 29.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13%) caters to monthly stays (30+ nights) in Isigny-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.6% of Isigny-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Isigny-sur-Mer.
Isigny-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
21.3% of total
Moderate
14 listings
29.8% of total
Firm
10 listings
21.3% of total
Strict
13 listings
27.7% of total
Cancellation Policy Insights for Isigny-sur-Mer
- The prevailing Airbnb cancellation policy trend in Isigny-sur-Mer is Moderate, used by 29.8% of listings.
- There's a relatively balanced mix between guest-friendly (51.1%) and stricter (49.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.8% market standard in Isigny-sur-Mer.
- Regularly review your cancellation policy against competitors and market demand shifts in Isigny-sur-Mer.
Isigny-sur-Mer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Isigny-sur-Mer
- The overall average booking lead time for vacation rentals in Isigny-sur-Mer is 68 days.
- Guests book furthest in advance for stays during June (average 156 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Isigny-sur-Mer.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 156 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Isigny-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Isigny-sur-Mer (2025)
Amenity Prevalence
Amenity Insights for Isigny-sur-Mer
- Essential amenities in Isigny-sur-Mer that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Isigny-sur-Mer: Heating.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Isigny-sur-Mer to stay competitive.
Isigny-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Isigny-sur-Mer
- The typical guest profile for Airbnb in Isigny-sur-Mer consists of primarily domestic travelers (67%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 67.4% of guests.
- Key international markets include France (67.4%) and United Kingdom (8%).
- Top languages spoken are French (37.3%) followed by English (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rouen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Isigny-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Winsham | 10 | $5,154 | $484.22 | 52% |
Osmington | 32 | $4,097 | $279.33 | 55% |
St Martin | 14 | $4,074 | $436.70 | 51% |
Nettlestone | 26 | $3,980 | $391.99 | 42% |
Crossways | 37 | $3,903 | $460.52 | 33% |
West Lulworth | 59 | $3,559 | $262.94 | 50% |
Furzehill | 12 | $3,537 | $256.32 | 47% |
Shorwell | 28 | $3,511 | $283.08 | 45% |
St Ives | 15 | $3,509 | $243.56 | 46% |
Roedean | 47 | $3,494 | $257.09 | 47% |