Hermanville-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Hermanville-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Hermanville-sur-Mer, Normandy, France to uncover income potential. This 2025 STR market report for Hermanville-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 104 active listings.
Whether you're considering an Airbnb investment in Hermanville-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hermanville-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hermanville-sur-Mer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hermanville-sur-Mer (2025)
Understanding the monthly revenue variations for Airbnb listings in Hermanville-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hermanville-sur-Mer is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hermanville-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,965+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,243 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,346 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $781, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hermanville-sur-Mer
Hermanville-sur-Mer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hermanville-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hermanville-sur-Mer:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hermanville-sur-Mer
Average Daily Rate (ADR) Airbnb Trends in Hermanville-sur-Mer (2025)
Effective short term rental pricing strategy in Hermanville-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hermanville-sur-Mer typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $250+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Hermanville-sur-Mer
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Airbnb Seasonality Analysis & Trends in Hermanville-sur-Mer (2025)
Peak Season (August, July, May)
- Revenue averages $2,988 per month
- Occupancy rates average 62.2%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,800 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $130
Low Season (January, February, March)
- Revenue drops to average $880 per month
- Occupancy decreases to average 24.8%
- Daily rates adjust to average $126
Seasonality Insights for Hermanville-sur-Mer
- The Airbnb seasonality in Hermanville-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hermanville-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $3,268, occupancy reaching a high of 72.9%, and ADRs peaking at $137.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $818, occupancy could drop to 21.5%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hermanville-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hermanville-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hermanville-sur-Mer (2025)
Exploring the top neighborhoods for short-term rentals in Hermanville-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Hermanville | A stunning beach area that attracts both locals and tourists during the summer, perfect for hosting beach vacations. | Hermanville Beach, Water sports activities, Restaurants along the beach, Promenade, Local markets |
| Mémorial de Caen | A historical site that draws visitors interested in WWII history, making it a prime spot for educational tourism. | Mémorial de Caen Museum, War memorials, Historical exhibitions |
| Village de Hermanville-sur-Mer | Charming village atmosphere with local shops and cafés. Ideal for short stays in a cozy environment. | Local cafés, Artisan shops, Cultural events, Local festivals |
| Nearby Caen | The city's rich history and cultural offerings attract many visitors, providing excellent opportunities for hosting. | Château de Caen, Caen Memorial, Festyland Park, Abbaye aux Hommes, Local restaurants |
| Center of Hermanville | Easy access to essential amenities and local attractions, good for both short-term and long-term stays. | Local shops, Community parks, Dining options |
| War Museum area | Attracts history buffs and tourists interested in learning more about the D-Day events and local history. | Various war museums, Guided tours, Historical reenactments |
| Cultural hotspots | Potential for hosting tourists interested in the local arts and culture scene throughout the year. | Local galleries, Cultural events and festivals, Live music venues |
| Natural Parks nearby | Surrounding natural parks offer outdoor adventures and activities such as hiking and cycling, attracting nature lovers. | Parc naturel régional des Boucles de la Seine Normande, Hiking trails, Wildlife hotspots |
Understanding Airbnb License Requirements & STR Laws in Hermanville-sur-Mer (2025)
While Hermanville-sur-Mer, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hermanville-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Hermanville-sur-Mer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hermanville-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wooden House -Pool & Sauna- 200 m from the beach
Entire Place • 6 bedrooms
Spacious and modern home
Entire Place • 3 bedrooms
Normandy WATERFRONT VILLA
Entire Place • 5 bedrooms
Maison les roses facing the sea. Juno Beach.
Entire Place • 4 bedrooms
House 50 meters from the sea Garden 4 bedrooms 2 bathrooms
Entire Place • 4 bedrooms
Villa Normande en front de mer
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hermanville-sur-Mer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hermanville-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Agnès | 1 | $98,253 | 79 | 4.95/5.0 |
| Bastian | 1 | $69,279 | 19 | 4.63/5.0 |
| Catherine | 1 | $67,512 | 41 | 4.83/5.0 |
| Julien | 3 | $67,368 | 53 | 4.68/5.0 |
| Karinne | 1 | $55,150 | 86 | 4.87/5.0 |
| François | 3 | $53,823 | 1564 | 4.46/5.0 |
| Thomas | 1 | $49,061 | 124 | 4.92/5.0 |
| Emmanuel | 1 | $43,268 | 47 | 4.66/5.0 |
| Charles | 1 | $38,923 | 59 | 4.76/5.0 |
| Anne | 1 | $38,617 | 22 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hermanville-sur-Mer.
Dive Deeper: Advanced Hermanville-sur-Mer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hermanville-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHermanville-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hermanville-sur-Mer
- The Hermanville-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.4% of the 104 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hermanville-sur-Mer, House properties are the most common (65.4%), reflecting the local real estate landscape.
- Houses represent a significant 65.4% portion, catering likely to families or larger groups.
- The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 2.9%) offer potential for unique stay experiences.
Hermanville-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hermanville-sur-Mer
- The dominant room capacity in Hermanville-sur-Mer is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.7% of the active Airbnb listings in Hermanville-sur-Mer, indicating a high concentration in these sizes.
- A significant 29.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hermanville-sur-Mer.
Hermanville-sur-Mer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hermanville-sur-Mer
- The most common guest capacity trend in Hermanville-sur-Mer vacation rentals is listings accommodating 4 guests (23.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hermanville-sur-Mer STR market, accounting for 44.3% of listings.
- 41.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hermanville-sur-Mer.
- On average, properties in Hermanville-sur-Mer are equipped to host 4.5 guests.
Hermanville-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hermanville-sur-Mer
- The most common availability pattern in Hermanville-sur-Mer falls within the 181-270 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Hermanville-sur-Mer (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hermanville-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
17% of total
2 Nights
41 listings
41% of total
3 Nights
16 listings
16% of total
4-6 Nights
10 listings
10% of total
7-29 Nights
5 listings
5% of total
30+ Nights
11 listings
11% of total
Key Insights
- The most prevalent minimum stay requirement in Hermanville-sur-Mer is 2 Nights, adopted by 41% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11%) caters to monthly stays (30+ nights) in Hermanville-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41% of Hermanville-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17% currently do.
- A 2-night minimum appears standard (41%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 11% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hermanville-sur-Mer.
Hermanville-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
20 listings
22.7% of total
Moderate
25 listings
28.4% of total
Firm
25 listings
28.4% of total
Strict
18 listings
20.5% of total
Cancellation Policy Insights for Hermanville-sur-Mer
- The prevailing Airbnb cancellation policy trend in Hermanville-sur-Mer is Moderate, used by 28.4% of listings.
- There's a relatively balanced mix between guest-friendly (51.1%) and stricter (48.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.4% market standard in Hermanville-sur-Mer.
- Regularly review your cancellation policy against competitors and market demand shifts in Hermanville-sur-Mer.
Hermanville-sur-Mer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hermanville-sur-Mer
- The overall average booking lead time for vacation rentals in Hermanville-sur-Mer is 61 days.
- Guests book furthest in advance for stays during June (average 127 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (104 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Hermanville-sur-Mer.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 104 days) to capture early planners.
- Monitor your own booking lead times against these Hermanville-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hermanville-sur-Mer (2025)
Amenity Prevalence
Amenity Insights for Hermanville-sur-Mer
- Essential amenities in Hermanville-sur-Mer that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hermanville-sur-Mer: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Hot water or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hermanville-sur-Mer to stay competitive.
Hermanville-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hermanville-sur-Mer
- The typical guest profile for Airbnb in Hermanville-sur-Mer consists of primarily domestic travelers (73%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 73.1% of guests.
- Key international markets include France (73.1%) and United Kingdom (9.7%).
- Top languages spoken are French (40.4%) followed by English (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and England.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hermanville-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
| Luneray | 12 | $3,745 | $526.24 | 42% |
| Furzehill | 12 | $3,537 | $256.32 | 47% |
| Shorwell | 28 | $3,511 | $283.08 | 45% |
| St Ives | 15 | $3,509 | $243.56 | 46% |
| Roedean | 47 | $3,494 | $257.09 | 47% |
| Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
| Cricquebœuf | 10 | $3,417 | $268.29 | 46% |