Hérouville-Saint-Clair Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Hérouville-Saint-Clair in 2025? Explore comprehensive Airbnb analytics for Hérouville-Saint-Clair, Normandy, France to uncover income potential. This 2025 STR market report for Hérouville-Saint-Clair, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Hérouville-Saint-Clair, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hérouville-Saint-Clair Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hérouville-Saint-Clair Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hérouville-Saint-Clair (2025)
Understanding the monthly revenue variations for Airbnb listings in Hérouville-Saint-Clair is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hérouville-Saint-Clair is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hérouville-Saint-Clair across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,540+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,579 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $912 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $502, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hérouville-Saint-Clair
Hérouville-Saint-Clair Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hérouville-Saint-Clair STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hérouville-Saint-Clair:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hérouville-Saint-Clair
Average Daily Rate (ADR) Airbnb Trends in Hérouville-Saint-Clair (2025)
Effective short term rental pricing strategy in Hérouville-Saint-Clair involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hérouville-Saint-Clair typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $140+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
- Typical properties (Median) charge around $59 per night.
- Entry-level properties (Bottom 25%) earn around $40 per night.
Average Daily Rate (ADR) Trend by Month in Hérouville-Saint-Clair
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Airbnb Seasonality Analysis & Trends in Hérouville-Saint-Clair (2025)
Peak Season (May, June, August)
- Revenue averages $1,816 per month
- Occupancy rates average 55.1%
- Daily rates average $77
Shoulder Season
- Revenue averages $1,256 per month
- Occupancy maintains around 48.8%
- Daily rates hold near $81
Low Season (January, February, March)
- Revenue drops to average $839 per month
- Occupancy decreases to average 42.5%
- Daily rates adjust to average $91
Seasonality Insights for Hérouville-Saint-Clair
- The Airbnb seasonality in Hérouville-Saint-Clair shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hérouville-Saint-Clair's highest earning potential, with monthly revenues capable of climbing to $1,832, occupancy reaching a high of 55.5%, and ADRs peaking at $91.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $736, occupancy could drop to 37.9%, and ADRs may adjust down to $74.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hérouville-Saint-Clair.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hérouville-Saint-Clair seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hérouville-Saint-Clair (2025)
Exploring the top neighborhoods for short-term rentals in Hérouville-Saint-Clair? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | Hérouville-Saint-Clair's city center offers convenient access to shopping, dining, and local attractions. It's a hub for both tourists and business travelers looking for a central location. | Saint-Martin Church, Parc de la Côte de Nacre, La Halte de l'Équihen, local cafes and restaurants |
| Côte de Nacre | This seaside area provides stunning views and proximity to the beach, making it popular for summer visitors. The area is great for relaxation and outdoor activities. | Côte de Nacre beaches, water sports, scenic walking paths, local seafood restaurants |
| Near Caen | Being close to Caen, visitors can enjoy the historical sites and museums of the city while staying in a quieter environment. Ideal for cultural tourism. | Caen Memorial Museum, Abbey of Saint-Étienne, Château de Caen, local markets |
| Parc des Impressionnistes | This park area is family-friendly and attracts visitors for picnics and outdoor activities. Ideal for those looking for a peaceful retreat near nature. | Impressionist park, playgrounds, walking and biking paths, outdoor art installations |
| Universities Area | Due to its proximity to educational institutions, this area attracts students, academics, and families, making it a stable market for short-term rentals. | University of Caen, student cafes, bookshops, research centers |
| Historic Sites | Rich in history, this area offers historical tours and is appealing for tourists interested in the historical aspects of Normandy. | D-Day beaches, historical landmarks, museums, guided tours |
| Waterfront | The waterfront offers picturesque views and a tranquil setting. It's ideal for visitors looking for a peaceful getaway with access to water-based activities. | Canal de Caen à la Mer, kayaking, fishing spots, scenic strolls |
| Cultural Quarter | This area has a vibrant arts scene, attracting art lovers and those interested in local culture, making it attractive for short-term rentals. | local art galleries, theaters, cultural events, festivals |
Understanding Airbnb License Requirements & STR Laws in Hérouville-Saint-Clair (2025)
While Hérouville-Saint-Clair, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hérouville-Saint-Clair to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Hérouville-Saint-Clair (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hérouville-Saint-Clairbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"Le Petit Manoir de Lebisey" avec piscine
Entire Place • 5 bedrooms
House with Spa 10 mins from the sea
Entire Place • 3 bedrooms
Nice house with a pool close to the city center
Entire Place • 4 bedrooms
Large Apartment near Caen and the sea
Entire Place • 3 bedrooms
Entire 5pers place with a garden
Entire Place • 3 bedrooms
Charming apartment of 53 m2
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hérouville-Saint-Clair (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hérouville-Saint-Clair based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #16753541 | 1 | $116,756 | 34 | 4.97/5.0 |
| Stephan | 2 | $47,624 | 39 | 4.88/5.0 |
| Jérôme | 5 | $37,162 | 237 | 4.91/5.0 |
| Valérie | 1 | $30,245 | 5 | 5.00/5.0 |
| Laetitia | 2 | $27,936 | 82 | 4.91/5.0 |
| Ronnie | 1 | $27,050 | 62 | 4.94/5.0 |
| Mélissa | 1 | $26,098 | 74 | 4.73/5.0 |
| Aline | 1 | $20,933 | 8 | 5.00/5.0 |
| Host #564751487 | 1 | $19,592 | 15 | 4.67/5.0 |
| Jeanne | 1 | $18,764 | 14 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hérouville-Saint-Clair.
Dive Deeper: Advanced Hérouville-Saint-Clair STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hérouville-Saint-Clair. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHérouville-Saint-Clair Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hérouville-Saint-Clair
- The Hérouville-Saint-Clair Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.2% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Hérouville-Saint-Clair, Apartment/Condo properties are the most common (55.4%), reflecting the local real estate landscape.
- Houses represent a significant 29.2% portion, catering likely to families or larger groups.
- The presence of 12.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.1%) offer potential for unique stay experiences.
Hérouville-Saint-Clair Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hérouville-Saint-Clair
- The dominant room capacity in Hérouville-Saint-Clair is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.9% of the active Airbnb listings in Hérouville-Saint-Clair, indicating a high concentration in these sizes.
Hérouville-Saint-Clair Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hérouville-Saint-Clair
- The most common guest capacity trend in Hérouville-Saint-Clair vacation rentals is listings accommodating 2 guests (26.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Hérouville-Saint-Clair STR market, accounting for 49.3% of listings.
- 15.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hérouville-Saint-Clair.
- On average, properties in Hérouville-Saint-Clair are equipped to host 2.9 guests.
Hérouville-Saint-Clair Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hérouville-Saint-Clair
- The most common availability pattern in Hérouville-Saint-Clair falls within the 271-366 days range, representing 47.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hérouville-Saint-Clair (27.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hérouville-Saint-Clair Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
24.6% of total
2 Nights
29 listings
50.9% of total
3 Nights
6 listings
10.5% of total
4-6 Nights
5 listings
8.8% of total
7-29 Nights
1 listings
1.8% of total
30+ Nights
2 listings
3.5% of total
Key Insights
- The most prevalent minimum stay requirement in Hérouville-Saint-Clair is 2 Nights, adopted by 50.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.5%) of the Hérouville-Saint-Clair Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50.9% of Hérouville-Saint-Clair hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.6% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hérouville-Saint-Clair.
Hérouville-Saint-Clair Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
42% of total
Moderate
21 listings
42% of total
Firm
5 listings
10% of total
Strict
3 listings
6% of total
Cancellation Policy Insights for Hérouville-Saint-Clair
- The prevailing Airbnb cancellation policy trend in Hérouville-Saint-Clair is Flexible, used by 42% of listings.
- The market strongly favors guest-friendly terms, with 84.0% of listings offering Flexible or Moderate policies. This suggests guests in Hérouville-Saint-Clair may expect booking flexibility.
- Strict cancellation policies are quite rare (6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42% market standard in Hérouville-Saint-Clair.
- Using a Strict policy might deter some guests, as only 6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hérouville-Saint-Clair.
Hérouville-Saint-Clair STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hérouville-Saint-Clair
- The overall average booking lead time for vacation rentals in Hérouville-Saint-Clair is 50 days.
- Guests book furthest in advance for stays during June (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (68 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Hérouville-Saint-Clair.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Hérouville-Saint-Clair averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hérouville-Saint-Clair (2025)
Amenity Prevalence
Amenity Insights for Hérouville-Saint-Clair
- Popular amenities like Kitchen, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hérouville-Saint-Clair to stay competitive.
Hérouville-Saint-Clair Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hérouville-Saint-Clair
- The typical guest profile for Airbnb in Hérouville-Saint-Clair consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 83.1% of guests.
- Key international markets include France (83.1%) and United Kingdom (3.8%).
- Top languages spoken are French (41.6%) followed by English (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hérouville-Saint-Clair Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
| Luneray | 12 | $3,745 | $526.24 | 42% |
| Furzehill | 12 | $3,537 | $256.32 | 47% |
| Shorwell | 28 | $3,511 | $283.08 | 45% |
| St Ives | 15 | $3,509 | $243.56 | 46% |
| Roedean | 47 | $3,494 | $257.09 | 47% |
| Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
| Cricquebœuf | 10 | $3,417 | $268.29 | 46% |