Bréhal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Bréhal in 2025? Explore comprehensive Airbnb analytics for Bréhal, Normandy, France to uncover income potential. This 2025 STR market report for Bréhal, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 81 active listings.
Whether you're considering an Airbnb investment in Bréhal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bréhal Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bréhal Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bréhal (2025)
Understanding the monthly revenue variations for Airbnb listings in Bréhal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bréhal is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bréhal across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,022+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,880 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,167 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $619, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bréhal
Bréhal Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bréhal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bréhal:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bréhal
Average Daily Rate (ADR) Airbnb Trends in Bréhal (2025)
Effective short term rental pricing strategy in Bréhal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bréhal typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Bréhal
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Airbnb Seasonality Analysis & Trends in Bréhal (2025)
Peak Season (August, July, June)
- Revenue averages $2,395 per month
- Occupancy rates average 53.0%
- Daily rates average $135
Shoulder Season
- Revenue averages $1,448 per month
- Occupancy maintains around 34.6%
- Daily rates hold near $129
Low Season (January, February, March)
- Revenue drops to average $795 per month
- Occupancy decreases to average 23.3%
- Daily rates adjust to average $121
Seasonality Insights for Bréhal
- The Airbnb seasonality in Bréhal shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bréhal's highest earning potential, with monthly revenues capable of climbing to $2,743, occupancy reaching a high of 65.0%, and ADRs peaking at $137.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $706, occupancy could drop to 20.3%, and ADRs may adjust down to $120.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bréhal.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bréhal seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bréhal (2025)
Exploring the top neighborhoods for short-term rentals in Bréhal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Bréhal | A beautiful beach area ideal for sunbathing, swimming, and family activities. Attracts tourists looking for a relaxing seaside getaway in Normandy. | Plage de Bréhal, Watersports, Beach restaurants, Coastal hiking trails, Family-friendly activities |
| Bréhal Village | A charming village atmosphere with local shops, cafes, and cultural experiences. Great for guests wanting a taste of authentic French life away from tourist hotspots. | Local markets, Historic church, Café culture, Artisan shops, Cultural festivals |
| Granville | Nearby coastal town known for its rich history and beautiful harbor. Popular among tourists for its historical sites and proximity to Mont Saint-Michel. | Granville ramparts, Christian Dior Museum, Granville marina, Shell Museum, Mont Saint-Michel access |
| Jullouville | A tranquil seaside resort, perfect for families and those looking for quieter beach experiences. Offers beautiful beaches and local dining options. | Plage de Jullouville, Local seafood restaurants, Walking trails, Cycling routes, Family-friendly beaches |
| Avranches | A historical town rich in heritage and close to major tourist attractions like Mont Saint-Michel. Appeals to history and culture enthusiasts. | Scriptorial Museum, Avranches Botanical Garden, Historic Abbey, Local history tours, Shopping |
| Saint-Pair-sur-Mer | A picturesque coastal area with beautiful beaches and vibrant local life, perfect for beach lovers and outdoor enthusiasts. | Saint-Pair beach, Coastal hikes, Art galleries, Restaurants with local cuisine, Water sports activities |
| Saint-Lô | Located inland but known for its historical significance and regional attractions. Appeals to tourists interested in history and culture. | Saint-Lô Castle, Local museums, Historical walking tours, Weekend markets, Shopping |
| Chausey Islands | A unique destination comprising a group of small islands renowned for their stunning natural beauty. Ideal for guests looking for unique experiences away from the crowd. | Chausey beaches, Nature trails, Boat trips, Seashell collection, Island exploration |
Understanding Airbnb License Requirements & STR Laws in Bréhal (2025)
While Bréhal, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bréhal to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 10% licensed listings)
Top Performing Airbnb Properties in Bréhal (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bréhalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Mon Rêve 12 pers 500m from the beach
Entire Place • 5 bedrooms
Villa La Cale, 12pers, 100m beach, 30m shops
Entire Place • 5 bedrooms
Sea Front and Coup de Coeur!!
Entire Place • 4 bedrooms
Villa Cécile 5 Bedroom, 10 People
Entire Place • 5 bedrooms
Family and dog friendly beach house
Entire Place • 6 bedrooms
Beachfront house 3 bedrooms 2 bathrooms enclosed garden
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bréhal (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bréhal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Conciergerie STMB Bréhal | 8 | $130,263 | 254 | 4.89/5.0 |
| Emilie | 5 | $115,311 | 131 | 3.87/5.0 |
| Marion | 2 | $60,945 | 20 | 2.48/5.0 |
| Véronique | 2 | $52,126 | 230 | 4.95/5.0 |
| Martial | 1 | $50,384 | 41 | 4.90/5.0 |
| Catherine | 1 | $47,960 | 5 | 5.00/5.0 |
| Virginie | 5 | $47,322 | 146 | 4.97/5.0 |
| Polly | 1 | $38,891 | 23 | 4.74/5.0 |
| Vincent | 2 | $38,621 | 61 | 4.99/5.0 |
| Frederic | 1 | $27,344 | 316 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bréhal.
Dive Deeper: Advanced Bréhal STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bréhal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBréhal Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bréhal
- The Bréhal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 81 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bréhal, House properties are the most common (70.4%), reflecting the local real estate landscape.
- Houses represent a significant 70.4% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 3.7%) offer potential for unique stay experiences.
Bréhal Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bréhal
- The dominant room capacity in Bréhal is 2 bedrooms listings, making up 34.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 58.1% of the active Airbnb listings in Bréhal, indicating a high concentration in these sizes.
- A significant 38.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bréhal.
Bréhal Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bréhal
- The most common guest capacity trend in Bréhal vacation rentals is listings accommodating 4 guests (32.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Bréhal STR market, accounting for 54.3% of listings.
- 43.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bréhal.
- On average, properties in Bréhal are equipped to host 5.0 guests.
Bréhal Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bréhal
- The most common availability pattern in Bréhal falls within the 271-366 days range, representing 49.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bréhal (37%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bréhal Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
26.9% of total
2 Nights
25 listings
32.1% of total
3 Nights
10 listings
12.8% of total
4-6 Nights
7 listings
9% of total
7-29 Nights
5 listings
6.4% of total
30+ Nights
10 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Bréhal is 2 Nights, adopted by 32.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Bréhal, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 32.1% of Bréhal hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bréhal.
Bréhal Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
19 listings
26.4% of total
Moderate
23 listings
31.9% of total
Firm
20 listings
27.8% of total
Strict
10 listings
13.9% of total
Cancellation Policy Insights for Bréhal
- The prevailing Airbnb cancellation policy trend in Bréhal is Moderate, used by 31.9% of listings.
- There's a relatively balanced mix between guest-friendly (58.3%) and stricter (41.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.9% market standard in Bréhal.
- Using a Strict policy might deter some guests, as only 13.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bréhal.
Bréhal STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bréhal
- The overall average booking lead time for vacation rentals in Bréhal is 51 days.
- Guests book furthest in advance for stays during July (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Bréhal.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Bréhal averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bréhal (2025)
Amenity Prevalence
Amenity Insights for Bréhal
- Essential amenities in Bréhal that guests expect include: Heating, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bréhal: Heating, Hot water.
- Prioritize adding missing essentials: Heating, Hot water.
- Consider adding popular differentiators like Refrigerator or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bréhal to stay competitive.
Bréhal Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bréhal
- The typical guest profile for Airbnb in Bréhal consists of primarily domestic travelers (85%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 85.4% of guests.
- Key international markets include France (85.4%) and Germany (3.8%).
- Top languages spoken are French (46.5%) followed by English (32.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Caen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bréhal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Gonneville-en-Auge | 12 | $3,061 | $235.90 | 40% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| Saint Lawrence | 11 | $2,911 | $317.86 | 52% |
| Auberville | 22 | $2,777 | $249.63 | 36% |
| St Ouen | 15 | $2,635 | $339.51 | 51% |
| Chambellay | 11 | $2,525 | $255.24 | 34% |
| St Clement | 14 | $2,522 | $219.76 | 51% |
| Grouville | 21 | $2,510 | $218.40 | 52% |