Bretteville-sur-Ay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France
Is Airbnb profitable in Bretteville-sur-Ay in 2025? Explore comprehensive Airbnb analytics for Bretteville-sur-Ay, Normandy, France to uncover income potential. This 2025 STR market report for Bretteville-sur-Ay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Bretteville-sur-Ay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bretteville-sur-Ay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bretteville-sur-Ay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bretteville-sur-Ay (2025)
Understanding the monthly revenue variations for Airbnb listings in Bretteville-sur-Ay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bretteville-sur-Ay is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bretteville-sur-Ay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,370+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,524 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,675 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,040, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bretteville-sur-Ay
Bretteville-sur-Ay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bretteville-sur-Ay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bretteville-sur-Ay:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bretteville-sur-Ay
Average Daily Rate (ADR) Airbnb Trends in Bretteville-sur-Ay (2025)
Effective short term rental pricing strategy in Bretteville-sur-Ay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bretteville-sur-Ay typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $224+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $95 per night.
Average Daily Rate (ADR) Trend by Month in Bretteville-sur-Ay
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Airbnb Seasonality Analysis & Trends in Bretteville-sur-Ay (2025)
Peak Season (July, August, May)
- Revenue averages $3,286 per month
- Occupancy rates average 64.6%
- Daily rates average $165
Shoulder Season
- Revenue averages $1,916 per month
- Occupancy maintains around 35.2%
- Daily rates hold near $157
Low Season (January, February, March)
- Revenue drops to average $1,226 per month
- Occupancy decreases to average 22.0%
- Daily rates adjust to average $141
Seasonality Insights for Bretteville-sur-Ay
- The Airbnb seasonality in Bretteville-sur-Ay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bretteville-sur-Ay's highest earning potential, with monthly revenues capable of climbing to $3,824, occupancy reaching a high of 74.5%, and ADRs peaking at $170.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,155, occupancy could drop to 16.1%, and ADRs may adjust down to $139.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bretteville-sur-Ay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bretteville-sur-Ay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bretteville-sur-Ay (2025)
Exploring the top neighborhoods for short-term rentals in Bretteville-sur-Ay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bretteville-sur-Ay Beach | Charming coastal area known for its sandy beaches and peaceful environment. Ideal for families and couples looking for a relaxing getaway by the sea. | Plage de Bretteville-sur-Ay, Local seafood restaurants, Scenic walking trails, Fishing opportunities, Coastal hiking paths |
| Cultural Historical Center | A center rich in history with several historic buildings and cultural sites. Attracts visitors interested in exploring the heritage of Normandy. | Bretteville Church, Musee de la Libération, Local markets, Historic town architecture, Art exhibitions |
| Nature and Hiking Trails | Beautiful natural landscapes that offer hiking and outdoor activities. Great for nature lovers and those looking to escape to the countryside. | Normandy countryside, Hiking trails to Mont Saint-Michel, Local flora and fauna, Bird watching spots, Picnic areas |
| Local Vineyards and Countryside | Region known for its vineyards and apple orchards, bringing a taste of local cider and wine culture. Appeals to foodies and wine enthusiasts. | Cider houses, Wine tasting tours, Apple orchards, Normandy cuisine experiences, Charming village tours |
| Historical Sites | Nearby historical sites make it attractive for tourists interested in World War history and medieval architecture. | D-Day beaches, Museums of WWII, Normandy American Cemetery, Château de Carrouges, Historic battlefields |
| Fishing Villages | Picturesque fishing villages and ports that draw visitors looking for scenic views and authentic coastal experiences. | Barfleur, Port of Hautot, Local fish markets, Seaside cafes, Photography spots |
| Local Festivals | The area hosts various local festivals throughout the year, making it lively and attracting visitors for cultural experiences. | Cider festival, Local art fairs, Seaside summer markets, Normandy food fest, Craft markets |
| Proximity to Major Cities | Close to larger cities such as Cherbourg and Saint-Lô, providing easy access to urban amenities while offering a quiet retreat. | Shopping and dining in Cherbourg, Cultural events in Saint-Lô, Local transportation links, Access to urban amenities, Historical museums |
Understanding Airbnb License Requirements & STR Laws in Bretteville-sur-Ay (2025)
While Bretteville-sur-Ay, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bretteville-sur-Ay to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bretteville-sur-Ay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bretteville-sur-Aybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gîtes de La Lucerie
Entire Place • 6 bedrooms
Jacuzzi house 50 m from the beach
Entire Place • 4 bedrooms
Spa / Sauna Beachfront Villa
Entire Place • 4 bedrooms
A zen break for two.
Entire Place • 1 bedroom
HOUSE 100 METERS FROM THE SEA
Entire Place • 3 bedrooms
Double maison avec deux Jacuzzis
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bretteville-sur-Ay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bretteville-sur-Ay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paul | 3 | $95,405 | 44 | 3.26/5.0 |
| James | 1 | $58,011 | 86 | 4.64/5.0 |
| Beatrice | 2 | $43,255 | 84 | 4.82/5.0 |
| Rachel | 2 | $38,815 | 42 | 4.78/5.0 |
| Patrick | 1 | $20,570 | 12 | 4.83/5.0 |
| Lydia | 1 | $15,396 | 44 | 4.86/5.0 |
| Host #112887803 | 2 | $15,108 | 0 | 0.00/5.0 |
| Annick | 1 | $15,037 | 62 | 4.94/5.0 |
| Cécile | 1 | $13,559 | 21 | 4.90/5.0 |
| Pierre | 1 | $13,073 | 46 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bretteville-sur-Ay.
Dive Deeper: Advanced Bretteville-sur-Ay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bretteville-sur-Ay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBretteville-sur-Ay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bretteville-sur-Ay
- The Bretteville-sur-Ay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bretteville-sur-Ay, House properties are the most common (100%), reflecting the local real estate landscape.
- Houses represent a significant 100% portion, catering likely to families or larger groups.
Bretteville-sur-Ay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bretteville-sur-Ay
- The dominant room capacity in Bretteville-sur-Ay is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Bretteville-sur-Ay, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bretteville-sur-Ay.
Bretteville-sur-Ay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bretteville-sur-Ay
- The most common guest capacity trend in Bretteville-sur-Ay vacation rentals is listings accommodating 6 guests (35%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Bretteville-sur-Ay STR market, accounting for 65.0% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bretteville-sur-Ay.
- On average, properties in Bretteville-sur-Ay are equipped to host 5.5 guests.
Bretteville-sur-Ay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bretteville-sur-Ay
- The most common availability pattern in Bretteville-sur-Ay falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bretteville-sur-Ay (35%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bretteville-sur-Ay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
5.3% of total
2 Nights
9 listings
47.4% of total
3 Nights
2 listings
10.5% of total
4-6 Nights
2 listings
10.5% of total
7-29 Nights
2 listings
10.5% of total
30+ Nights
3 listings
15.8% of total
Key Insights
- The most prevalent minimum stay requirement in Bretteville-sur-Ay is 2 Nights, adopted by 47.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.8%) caters to monthly stays (30+ nights) in Bretteville-sur-Ay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.4% of Bretteville-sur-Ay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.3% currently do.
- A 2-night minimum appears standard (47.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bretteville-sur-Ay.
Bretteville-sur-Ay Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
11.8% of total
Flexible
2 listings
11.8% of total
Moderate
1 listings
5.9% of total
Firm
9 listings
52.9% of total
Strict
3 listings
17.6% of total
Cancellation Policy Insights for Bretteville-sur-Ay
- The prevailing Airbnb cancellation policy trend in Bretteville-sur-Ay is Firm, used by 52.9% of listings.
- A majority (70.5%) of hosts in Bretteville-sur-Ay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 52.9% market standard in Bretteville-sur-Ay.
- Regularly review your cancellation policy against competitors and market demand shifts in Bretteville-sur-Ay.
Bretteville-sur-Ay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bretteville-sur-Ay
- The overall average booking lead time for vacation rentals in Bretteville-sur-Ay is 79 days.
- Guests book furthest in advance for stays during June (average 145 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (133 days avg.) sees the longest lead times, while Fall (64 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (79 days) as a baseline for your pricing and availability strategy in Bretteville-sur-Ay.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 133 days) to capture early planners.
- Monitor your own booking lead times against these Bretteville-sur-Ay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bretteville-sur-Ay (2025)
Amenity Prevalence
Amenity Insights for Bretteville-sur-Ay
- Essential amenities in Bretteville-sur-Ay that guests expect include: Hot water, TV, Free parking on premises, Heating, Kitchen, Washer, BBQ grill, Coffee maker, Hangers, Refrigerator. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bretteville-sur-Ay: Hot water, TV, Free parking on premises, Heating, Kitchen, Washer, BBQ grill, Coffee maker, Hangers, Refrigerator.
- Prioritize adding missing essentials: BBQ grill, Coffee maker, Hangers, Refrigerator.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bretteville-sur-Ay to stay competitive.
Bretteville-sur-Ay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bretteville-sur-Ay
- The typical guest profile for Airbnb in Bretteville-sur-Ay consists of primarily domestic travelers (70%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 69.6% of guests.
- Key international markets include France (69.6%) and Germany (10.4%).
- Top languages spoken are French (40.9%) followed by English (31.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rouen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bretteville-sur-Ay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Osmington | 32 | $4,097 | $279.33 | 55% |
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Crossways | 37 | $3,903 | $460.52 | 33% |
| West Lulworth | 59 | $3,559 | $262.94 | 50% |
| Furzehill | 12 | $3,537 | $256.32 | 47% |
| Shorwell | 28 | $3,511 | $283.08 | 45% |
| St Ives | 15 | $3,509 | $243.56 | 46% |
| Roedean | 47 | $3,494 | $257.09 | 47% |