Bernay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Normandy, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bernay in 2025? Explore comprehensive Airbnb analytics for Bernay, Normandy, France to uncover income potential. This 2025 STR market report for Bernay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Bernay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bernay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bernay Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$136
The average rental revenue earned for an occupied room per day in Bernay.
Occupancy Rate(?)
32.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,860
Typical annual income for an Airbnb listing in Bernay. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.4%
Strong growth (29.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bernay.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Bernay.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bernay (2025)

Understanding the monthly revenue variations for Airbnb listings in Bernay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bernay is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bernay across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,688+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,657 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $817 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bernay

Bernay Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bernay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bernay:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bernay

Average Daily Rate (ADR) Airbnb Trends in Bernay (2025)

Effective short term rental pricing strategy in Bernay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bernay typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $176+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
  • Typical properties (Median) charge around $84 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Bernay

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Airbnb Seasonality Analysis & Trends in Bernay (2025)

Peak Season (August, May, June)
  • Revenue averages $1,787 per month
  • Occupancy rates average 37.8%
  • Daily rates average $102
Shoulder Season
  • Revenue averages $1,236 per month
  • Occupancy maintains around 30.7%
  • Daily rates hold near $121
Low Season (February, March, October)
  • Revenue drops to average $808 per month
  • Occupancy decreases to average 30.6%
  • Daily rates adjust to average $140

Seasonality Insights for Bernay

  • The Airbnb seasonality in Bernay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bernay's highest earning potential, with monthly revenues capable of climbing to $1,992, occupancy reaching a high of 52.9%, and ADRs peaking at $198.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $771, occupancy could drop to 24.7%, and ADRs may adjust down to $101.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bernay.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bernay seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bernay (2025)

Exploring the top neighborhoods for short-term rentals in Bernay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Bernay
The historic center of Bernay is famous for its beautiful half-timbered houses, charming streets, and picturesque scenery. It's a great location for tourists who want to explore the rich history of the region.
Church of Saint-Étienne, Museum of Bernay, Rue de la République, Place de l'Hotel de Ville
Viaduc des Arts
Known for its unique architectural features and vibrant cultural scene, this area attracts visitors looking for artistic and historical experiences, making it ideal for short stays.
Viaduc des Arts, Parc de la Falaise, Galerie David d'Angers, Vin & Vin
Abbaye de Saint Georges
This historical site is a big draw for tourists interested in French history and architecture, providing a beautiful backdrop for stays in Bernay.
Abbaye de Saint Georges, Jardins de l'Abbaye, Historical Tours, Cultural Events
Parc des expositions
Close to the exhibition and fair grounds, this area tends to attract business travelers as well as families visiting for events and activities.
Parc des Expositions, Cultural Events, Food Festivals
Rue des Boucheries
A lively street known for its shops and eateries, perfect for tourists wanting to experience local cuisine and shopping.
Local shops, Bistros, Restaurants, Cafes
La Petite Venise
A romantic area with canals and scenic riverside walks, this location attracts couples and those seeking a picturesque experience.
Canals, Scenic Walks, Waterfront Dining
Les Jardins de la Préfecture
This area offers formal gardens and green spaces, making it ideal for those looking for tranquility in their stay.
Formal Gardens, Picnic Areas, Walking Trails
Tourist Information Center
As a central hub for tourists, staying near the information center ensures easy access to local attractions, maps, and tours.
Tourist Information Center, Local Tours, Guided Activities

Understanding Airbnb License Requirements & STR Laws in Bernay (2025)

While Bernay, Normandy, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bernay to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Bernay (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bernaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Atypical house, hyper city center, quiet

Atypical house, hyper city center, quiet

Entire Place • 7 bedrooms

$43,483
Revenue
19.9%
Occupancy
$303.41
Daily Rate
House in the heart of Bernay with garden

House in the heart of Bernay with garden

Entire Place • 6 bedrooms

$38,360
Revenue
29.2%
Occupancy
$871.36
Daily Rate
19th century Norman mansion

19th century Norman mansion

Entire Place • 7 bedrooms

$34,804
Revenue
35.1%
Occupancy
$402.92
Daily Rate
Maison Normande on the edge of the forest

Maison Normande on the edge of the forest

Entire Place • 3 bedrooms

$24,804
Revenue
65.6%
Occupancy
$107.33
Daily Rate
Maison Léontine in Bernay

Maison Léontine in Bernay

Entire Place • 2 bedrooms

$23,594
Revenue
65.4%
Occupancy
$123.09
Daily Rate
House with garden/parking in the city center

House with garden/parking in the city center

Entire Place • 3 bedrooms

$23,094
Revenue
39.6%
Occupancy
$134.36
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bernay (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bernay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pauline2$46,729854.88/5.0
Manuela1$43,483144.86/5.0
Matt1$38,360124.92/5.0
Anne2$31,991305.00/5.0
Thomas2$29,128634.93/5.0
Thibault1$24,804204.90/5.0
Camille1$23,094225.00/5.0
John1$19,237434.81/5.0
Brice1$14,79265.00/5.0
Madeleine1$11,821374.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bernay.

Dive Deeper: Advanced Bernay STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bernay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bernay Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bernay

  • The Bernay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bernay, House properties are the most common (64.5%), reflecting the local real estate landscape.
  • Houses represent a significant 64.5% portion, catering likely to families or larger groups.
  • The presence of 16.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Bernay Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bernay

  • The dominant room capacity in Bernay is 1 bedroom listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 58.1% of the active Airbnb listings in Bernay, indicating a high concentration in these sizes.
  • A significant 25.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bernay.

Bernay Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bernay

  • The most common guest capacity trend in Bernay vacation rentals is listings accommodating 4 guests (25.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Bernay STR market, accounting for 41.9% of listings.
  • 29.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bernay.
  • On average, properties in Bernay are equipped to host 3.8 guests.

Bernay Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bernay

  • The most common availability pattern in Bernay falls within the 271-366 days range, representing 54.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bernay (29%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bernay Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (48.4%)

1 Night

15 listings

48.4% of total

2 Nights (48.4%)

2 Nights

15 listings

48.4% of total

4-6 Nights (3.2%)

4-6 Nights

1 listings

3.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Bernay is 1 Night, adopted by 48.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.8%) of the Bernay Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 48.4% of Bernay hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bernay.

Bernay Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (35.5%)

Flexible

11 listings

35.5% of total

Moderate (29%)

Moderate

9 listings

29% of total

Firm (12.9%)

Firm

4 listings

12.9% of total

Strict (22.6%)

Strict

7 listings

22.6% of total

Cancellation Policy Insights for Bernay

  • The prevailing Airbnb cancellation policy trend in Bernay is Flexible, used by 35.5% of listings.
  • There's a relatively balanced mix between guest-friendly (64.5%) and stricter (35.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.5% market standard in Bernay.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bernay.

Bernay STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bernay

  • The overall average booking lead time for vacation rentals in Bernay is 44 days.
  • Guests book furthest in advance for stays during August (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Bernay.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Bernay averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bernay (2025)

Amenity Prevalence

Amenity Insights for Bernay

  • Essential amenities in Bernay that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bernay: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bernay to stay competitive.

Bernay Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bernay

  • The typical guest profile for Airbnb in Bernay consists of primarily domestic travelers (69%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 69.2% of guests.
  • Key international markets include France (69.2%) and United Kingdom (13.5%).
  • Top languages spoken are French (39.7%) followed by English (35.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and England.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bernay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Poterie-Cap-d'Antifer11$5,076$293.9555%
Bonneville-sur-Touques16$3,903$367.0040%
Luneray12$3,745$526.2442%
La Couture-Boussey12$3,620$378.0828%
Roedean47$3,494$257.0947%
Saint-Étienne-la-Thillaye24$3,459$325.8942%
Cricquebœuf10$3,417$268.2946%
Caumont11$3,350$286.1749%
Moulins-le-Carbonnel11$3,213$320.8535%
Gonneville-en-Auge12$3,061$235.9040%

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