Le Robert Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Martinique, France
Is Airbnb profitable in Le Robert in 2025? Explore comprehensive Airbnb analytics for Le Robert, Martinique, France to uncover income potential. This 2025 STR market report for Le Robert, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 214 active listings.
Whether you're considering an Airbnb investment in Le Robert, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Le Robert Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Le Robert Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Le Robert (2025)
Understanding the monthly revenue variations for Airbnb listings in Le Robert is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Le Robert is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Le Robert across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,690+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,225 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,315 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $631, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Le Robert
Le Robert Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Le Robert STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Le Robert:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Le Robert
Average Daily Rate (ADR) Airbnb Trends in Le Robert (2025)
Effective short term rental pricing strategy in Le Robert involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Le Robert typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $265+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $63 per night.
Average Daily Rate (ADR) Trend by Month in Le Robert
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Airbnb Seasonality Analysis & Trends in Le Robert (2025)
Peak Season (February, January, April)
- Revenue averages $2,230 per month
- Occupancy rates average 57.0%
- Daily rates average $138
Shoulder Season
- Revenue averages $1,808 per month
- Occupancy maintains around 44.3%
- Daily rates hold near $132
Low Season (September, October, November)
- Revenue drops to average $1,299 per month
- Occupancy decreases to average 37.3%
- Daily rates adjust to average $131
Seasonality Insights for Le Robert
- The Airbnb seasonality in Le Robert shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Le Robert's highest earning potential, with monthly revenues capable of climbing to $2,360, occupancy reaching a high of 66.5%, and ADRs peaking at $143.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,236, occupancy could drop to 34.2%, and ADRs may adjust down to $127.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Le Robert.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Le Robert seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Le Robert (2025)
Exploring the top neighborhoods for short-term rentals in Le Robert? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Le Robert Beach | A beautiful beach area known for its scenic views and water activities. Ideal for tourists looking to relax and enjoy the sun. | Le Robert Beach, Water sports, Local restaurants, Sunset viewing spots |
| Îlet Chancel | A serene islet offering tranquility and natural beauty. Perfect for eco-tourists and those seeking peaceful getaways. | Îlet Chancel beaches, Snorkeling spots, Nature trails, Wildlife viewing |
| Cohíba | Known for its vibrant local culture and proximity to amenities. Attractive for tourists wanting to experience local life. | Local markets, Cultural events, Nearby beaches, Restaurants |
| Pointe Faula | A popular spot for windsurfing and water sports, attracting active tourists. Features beautiful natural landscapes. | Windsurfing, Sandy beaches, Shallow waters, Natural parks |
| La Baie du Robert | A picturesque bay area that offers stunning views and is popular for boat excursions. Great for adventure seekers and families. | Boat tours, Scenic views, Local seafood, Historical sites |
| Sainte-Marie | A charming coastal town known for its vibrant music and art scene. Ideal for tourists looking for cultural experiences. | Art galleries, Music festivals, Historical architecture, Local cuisine |
| Le Françoise | Attracts visitors looking for a more laid-back experience with beautiful landscapes and local culture. Suitable for long and short stays. | Scenic trails, Local beaches, Historical sites, Cultural experiences |
| Case-Pilote | This area offers a mix of cultural heritage and natural beauty, ideal for travelers interested in history and outdoor activities. | Historical sites, Historical architecture, Local markets, Cultural heritage |
Understanding Airbnb License Requirements & STR Laws in Le Robert (2025)
While Le Robert, Martinique, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Le Robert to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Le Robert (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Le Robertbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Alexina
Entire Place • 4 bedrooms
La Villa Oro Bianco
Entire Place • 3 bedrooms
Villa Fleur d 'O, seaside furnished tourist 4*
Entire Place • 3 bedrooms
Magnificent Villa with Pool and Ocean View
Entire Place • 4 bedrooms
Villa NALA, beachfront, pool, relaxing standing
Entire Place • 2 bedrooms
House with private pool
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Le Robert (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Le Robert based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Romain Et Cyrielle | 6 | $292,804 | 147 | 4.08/5.0 |
| Gilda & Massimo | 4 | $126,409 | 283 | 4.92/5.0 |
| Ian | 1 | $93,924 | 5 | 5.00/5.0 |
| Jeanluc | 2 | $58,902 | 7 | 3.83/5.0 |
| Samuel | 2 | $57,165 | 35 | 4.84/5.0 |
| Lyna | 3 | $56,281 | 385 | 4.76/5.0 |
| Maréva | 3 | $55,899 | 81 | 4.83/5.0 |
| Sandrine | 1 | $55,350 | 76 | 4.95/5.0 |
| Danielle | 1 | $54,197 | 9 | 4.56/5.0 |
| Severine | 2 | $52,038 | 8 | 2.43/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Le Robert.
Dive Deeper: Advanced Le Robert STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Le Robert. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLe Robert Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Le Robert
- The Le Robert Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.9% of the 214 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Le Robert, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.
Le Robert Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Le Robert
- The dominant room capacity in Le Robert is 1 bedroom listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.5% of the active Airbnb listings in Le Robert, indicating a high concentration in these sizes.
- A significant 23.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Le Robert.
Le Robert Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Le Robert
- The most common guest capacity trend in Le Robert vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Le Robert STR market, accounting for 57.4% of listings.
- 27.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Le Robert.
- On average, properties in Le Robert are equipped to host 4.1 guests.
Le Robert Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Le Robert
- The most common availability pattern in Le Robert falls within the 271-366 days range, representing 50.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Le Robert (28.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Le Robert Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
4.8% of total
2 Nights
32 listings
15.5% of total
3 Nights
36 listings
17.4% of total
4-6 Nights
88 listings
42.5% of total
7-29 Nights
22 listings
10.6% of total
30+ Nights
19 listings
9.2% of total
Key Insights
- The most prevalent minimum stay requirement in Le Robert is 4-6 Nights, adopted by 42.5% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 42.5% of Le Robert hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Le Robert.
Le Robert Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
64 listings
37.6% of total
Moderate
45 listings
26.5% of total
Firm
22 listings
12.9% of total
Strict
39 listings
22.9% of total
Cancellation Policy Insights for Le Robert
- The prevailing Airbnb cancellation policy trend in Le Robert is Flexible, used by 37.6% of listings.
- There's a relatively balanced mix between guest-friendly (64.1%) and stricter (35.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.6% market standard in Le Robert.
- Regularly review your cancellation policy against competitors and market demand shifts in Le Robert.
Le Robert STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Le Robert
- The overall average booking lead time for vacation rentals in Le Robert is 67 days.
- Guests book furthest in advance for stays during February (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (87 days avg.) sees the longest lead times, while Fall (58 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Le Robert.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Le Robert averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Le Robert (2025)
Amenity Prevalence
Amenity Insights for Le Robert
- Essential amenities in Le Robert that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Le Robert: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Air conditioning or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Le Robert to stay competitive.
Le Robert Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Le Robert
- The typical guest profile for Airbnb in Le Robert consists of primarily domestic travelers (70%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 69.6% of guests.
- Key international markets include France (69.6%) and Canada (9.8%).
- Top languages spoken are French (47%) followed by English (33.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Montreal.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Le Robert Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Clinketts | 13 | $4,782 | $417.48 | 46% |
| Prospect | 34 | $4,368 | $413.85 | 45% |
| Belair | 24 | $3,983 | $374.16 | 39% |
| Rock Dundo | 19 | $3,817 | $411.50 | 45% |
| Soufrière | 91 | $3,734 | $277.78 | 49% |
| Bayfield | 10 | $3,654 | $223.06 | 38% |
| Coolie Town | 85 | $3,636 | $405.80 | 43% |
| Mount Standfast | 364 | $3,617 | $544.78 | 40% |
| Gibbes | 18 | $3,584 | $489.50 | 44% |
| Mullins | 45 | $3,538 | $655.74 | 43% |