Le Marin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Martinique, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Le Marin in 2025? Explore comprehensive Airbnb analytics for Le Marin, Martinique, France to uncover income potential. This 2025 STR market report for Le Marin, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 229 active listings.

Whether you're considering an Airbnb investment in Le Marin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Le Marin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Le Marin Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$131
The average rental revenue earned for an occupied room per day in Le Marin.
Occupancy Rate(?)
40.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,269
Typical annual income for an Airbnb listing in Le Marin. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.8%
Slight decrease (-2.8%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Le Marin.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Le Marin.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
229
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Le Marin (2025)

Understanding the monthly revenue variations for Airbnb listings in Le Marin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Le Marin is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Le Marin across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,855+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,480 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,284 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $629, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Le Marin

Le Marin Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Le Marin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Le Marin:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Le Marin

Average Daily Rate (ADR) Airbnb Trends in Le Marin (2025)

Effective short term rental pricing strategy in Le Marin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Le Marin typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Le Marin

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Airbnb Seasonality Analysis & Trends in Le Marin (2025)

Peak Season (January, February, April)
  • Revenue averages $2,328 per month
  • Occupancy rates average 58.0%
  • Daily rates average $148
Shoulder Season
  • Revenue averages $1,762 per month
  • Occupancy maintains around 42.7%
  • Daily rates hold near $150
Low Season (June, September, October)
  • Revenue drops to average $1,263 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $166

Seasonality Insights for Le Marin

  • The Airbnb seasonality in Le Marin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Le Marin's highest earning potential, with monthly revenues capable of climbing to $2,443, occupancy reaching a high of 64.2%, and ADRs peaking at $169.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,122, occupancy could drop to 28.9%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Le Marin.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Le Marin seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Le Marin (2025)

Exploring the top neighborhoods for short-term rentals in Le Marin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Les Salines
Famous for its stunning beach with clear turquoise waters, Les Salines attracts tourists looking for a tropical paradise. This location is ideal for vacationers seeking sun, sand, and relaxation.
Les Salines Beach, Plage de la Pointe Marin, Pointe Marin Lagoon, Local beach bars and restaurants
Le Marin Town Center
As a bustling town and a key location for marina activities, Le Marin is a favorite among sailing enthusiasts and those looking for local culture and amenities. Its vibrant atmosphere makes it attractive for visitors.
Le Marin Marina, Local markets, Restaurants and cafes, Shopping areas, Cultural events
Cap Chevalier
Known for its scenic coastal views and quiet beaches, Cap Chevalier is perfect for visitors seeking a serene getaway. It is less crowded but offers beautiful landscapes.
Cap Chevalier Beach, Anse Michel, Nature trails, Water sports activities
Sainte-Anne
A vibrant area rich in local culture and stunning beaches, Santo-Anne is ideal for families and tourists seeking a lively atmosphere with plenty of activities.
Sainte-Anne Beach, Local food markets, Cultural festivals, Water sports
Les Trois-Îlets
A historical town on the opposite side of Fort-de-France, Les Trois-Îlets offers a blend of culture and beach life, appealing to visitors interested in history and recreation.
Pointe du Bout Beach, La Savane des Esclaves, Golf courses, Local art galleries
Anse Dufour
A hidden gem known for its tranquil beach and snorkeling spots, Anse Dufour attracts nature lovers and those seeking a peaceful retreat.
Anse Dufour Beach, Snorkeling tours, Delicious local cuisine, Charming village
Anse Noire
Close to Anse Dufour, Anse Noire is famous for its black sand beach and is perfect for snorkeling. Ideal for tourists looking for unique geological features.
Anse Noire Beach, Snorkeling spots, Secluded nature trails
Fort-de-France
The capital city offers a mix of culture, history, and city life. Visitors can enjoy local cuisine, colonial architecture, and vibrant markets.
La Savane Park, Fort Saint-Louis, Local markets, Museums, Cathedral of St. Louis

Understanding Airbnb License Requirements & STR Laws in Le Marin (2025)

While Le Marin, Martinique, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Le Marin to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Le Marin (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Le Marinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa 12 to 14 pers exceptional sea view

Villa 12 to 14 pers exceptional sea view

Entire Place • 6 bedrooms

$81,958
Revenue
54.6%
Occupancy
$411.50
Daily Rate
Manman Dlo

Manman Dlo

Entire Place • 4 bedrooms

$71,362
Revenue
46.1%
Occupancy
$452.66
Daily Rate
Villa Bwa Ti Baum

Villa Bwa Ti Baum

Entire Place • 2 bedrooms

$65,265
Revenue
83.0%
Occupancy
$209.41
Daily Rate
Maison T3 Nid Bleu - Private Swimming Pool

Maison T3 Nid Bleu - Private Swimming Pool

Entire Place • 2 bedrooms

$57,285
Revenue
91.4%
Occupancy
$166.75
Daily Rate
Villa Mabuya: Natural Charm with Private Pool

Villa Mabuya: Natural Charm with Private Pool

Entire Place • 6 bedrooms

$54,495
Revenue
71.0%
Occupancy
$206.22
Daily Rate
CASA FERDI 2, Entire place with private swimming pool

CASA FERDI 2, Entire place with private swimming pool

Entire Place • 1 bedroom

$54,150
Revenue
82.7%
Occupancy
$171.81
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Le Marin (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Le Marin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Romain Et Cyrielle8$298,3571054.86/5.0
Erik3$117,6721084.98/5.0
Kurt4$99,8761644.87/5.0
Casa Ferdi2$97,0631024.96/5.0
Sandrine3$89,345914.92/5.0
Fabrice3$88,7231114.84/5.0
Vincent3$84,7711764.96/5.0
Caroline2$78,604424.98/5.0
Nathalie3$74,1271004.82/5.0
Eric2$73,4611224.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Le Marin.

Dive Deeper: Advanced Le Marin STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Le Marin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Le Marin Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Le Marin

  • The Le Marin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.4% of the 229 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Le Marin, House properties are the most common (52.4%), reflecting the local real estate landscape.
  • Houses represent a significant 52.4% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others (combined 6.1%) offer potential for unique stay experiences.

Le Marin Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Le Marin

  • The dominant room capacity in Le Marin is 1 bedroom listings, making up 35.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.3% of the active Airbnb listings in Le Marin, indicating a high concentration in these sizes.
  • A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Le Marin.

Le Marin Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Le Marin

  • The most common guest capacity trend in Le Marin vacation rentals is listings accommodating 4 guests (31%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Le Marin STR market, accounting for 52.8% of listings.
  • 30.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Le Marin.
  • On average, properties in Le Marin are equipped to host 4.4 guests.

Le Marin Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Le Marin

  • The most common availability pattern in Le Marin falls within the 271-366 days range, representing 55.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Le Marin (33.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Le Marin Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6%)

1 Night

13 listings

6% of total

2 Nights (8.8%)

2 Nights

19 listings

8.8% of total

3 Nights (18%)

3 Nights

39 listings

18% of total

4-6 Nights (34.6%)

4-6 Nights

75 listings

34.6% of total

7-29 Nights (18.9%)

7-29 Nights

41 listings

18.9% of total

30+ Nights (13.8%)

30+ Nights

30 listings

13.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Le Marin is 4-6 Nights, adopted by 34.6% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (14.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (13.8%) caters to monthly stays (30+ nights) in Le Marin, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 34.6% of Le Marin hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Le Marin.

Le Marin Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.5% of total

Refundable

1 listings

0.5% of total

Non-refundable

4 listings

2.1% of total

Flexible (34%)

Flexible

65 listings

34% of total

Moderate (19.9%)

Moderate

38 listings

19.9% of total

Firm (14.7%)

Firm

28 listings

14.7% of total

Strict (28.3%)

Strict

54 listings

28.3% of total

Cancellation Policy Insights for Le Marin

  • The prevailing Airbnb cancellation policy trend in Le Marin is Flexible, used by 34% of listings.
  • There's a relatively balanced mix between guest-friendly (53.9%) and stricter (43.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34% market standard in Le Marin.
  • Regularly review your cancellation policy against competitors and market demand shifts in Le Marin.

Le Marin STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Le Marin

  • The overall average booking lead time for vacation rentals in Le Marin is 81 days.
  • Guests book furthest in advance for stays during July (average 116 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 55 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (104 days avg.) sees the longest lead times, while Fall (66 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Le Marin.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 104 days) to capture early planners.
  • Monitor your own booking lead times against these Le Marin averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Le Marin (2025)

Amenity Prevalence

Amenity Insights for Le Marin

  • Essential amenities in Le Marin that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Le Marin: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Le Marin to stay competitive.

Le Marin Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Le Marin

  • The typical guest profile for Airbnb in Le Marin consists of a mix of domestic (64%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 63.7% of guests.
  • Key international markets include France (63.7%) and Canada (12.3%).
  • Top languages spoken are French (43.5%) followed by English (35.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Montreal.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Le Marin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Clinketts13$4,782$417.4846%
Prospect34$4,368$413.8545%
Belair24$3,983$374.1639%
Rock Dundo19$3,817$411.5045%
Soufrière91$3,734$277.7849%
Bayfield10$3,654$223.0638%
Coolie Town85$3,636$405.8043%
Mount Standfast364$3,617$544.7840%
Gibbes18$3,584$489.5044%
Mullins45$3,538$655.7443%

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