Wissant Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France
Is Airbnb profitable in Wissant in 2025? Explore comprehensive Airbnb analytics for Wissant, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Wissant, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 208 active listings.
Whether you're considering an Airbnb investment in Wissant, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wissant Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Wissant Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Wissant (2025)
Understanding the monthly revenue variations for Airbnb listings in Wissant is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wissant is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wissant across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,935+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,260 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,020 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,232, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wissant
Wissant Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Wissant STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wissant:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wissant
Average Daily Rate (ADR) Airbnb Trends in Wissant (2025)
Effective short term rental pricing strategy in Wissant involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wissant typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $283+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $200 or more.
- Typical properties (Median) charge around $146 per night.
- Entry-level properties (Bottom 25%) earn around $108 per night.
Average Daily Rate (ADR) Trend by Month in Wissant
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Airbnb Seasonality Analysis & Trends in Wissant (2025)
Peak Season (August, July, May)
- Revenue averages $3,939 per month
- Occupancy rates average 65.3%
- Daily rates average $176
Shoulder Season
- Revenue averages $2,475 per month
- Occupancy maintains around 41.9%
- Daily rates hold near $173
Low Season (January, February, March)
- Revenue drops to average $1,372 per month
- Occupancy decreases to average 27.1%
- Daily rates adjust to average $170
Seasonality Insights for Wissant
- The Airbnb seasonality in Wissant shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Wissant's highest earning potential, with monthly revenues capable of climbing to $4,302, occupancy reaching a high of 72.5%, and ADRs peaking at $178.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,297, occupancy could drop to 23.9%, and ADRs may adjust down to $169.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wissant.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Wissant seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Wissant (2025)
Exploring the top neighborhoods for short-term rentals in Wissant? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| La Plage | Wissant's main beach area, perfect for sun-seekers and beach lovers. Offers a stunning view of the coastline and easy access to water activities. | Wissant Beach, Dune of Wissant, Beach clubs, Water sports rentals, Cafés along the beach |
| Village Centre | The charming village center is known for its picturesque streets and local shops. A great area for those looking to experience local culture and cuisine. | Local bakeries, Artisan shops, Restaurants, Market square, Historic buildings |
| Cap Blanc-Nez | A natural stunning area with cliffs and breathtaking views of the sea. It's ideal for nature lovers and those who enjoy hiking and scenic landscapes. | Cap Blanc-Nez cliffs, Walking trails, Wildlife viewing, Picnic spots, Beautiful lookout points |
| Cap Gris-Nez | Another extraordinary natural area with dramatic landscapes and coastal views. Attracts tourists interested in outdoor activities and photography. | Cap Gris-Nez cliffs, Hiking paths, Historic lookout points, Observation of maritime traffic, Nature reserves |
| Campsite Area | This area is popular for camping and outdoor activities, appealing to families and groups who enjoy nature and the outdoors. | Camping facilities, Nature trails, Family-friendly activities, Close proximity to the beach, Barbecue spots |
| Cultural Path | A region rich in history and culture, appealing to tourists interested in the local heritage and events throughout the year. | Historical landmarks, Cultural festivals, Museums, Art installations, Local events |
| Nearby Coastal Towns | Quick access to other charming coastal towns like Boulogne-sur-Mer and Etaples, expanding tourist options and attractions. | Boulogne-sur-Mer aquarium, Etaples' fishing port, Charming waterfronts, Culinary experiences, Local markets |
| Cycling Routes | Wissant is part of many scenic cycling routes, attracting biking enthusiasts looking for beautiful landscapes and coastal rides. | Biking trails, Cycling events, Scenic routes, Bike rental shops, Nature views |
Understanding Airbnb License Requirements & STR Laws in Wissant (2025)
While Wissant, Hauts-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wissant to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Wissant (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wissantbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa La Piscine**** in Wissant Côte d Opale
Entire Place • 6 bedrooms
Family villa with exceptional SEA VIEWS WISSANT
Entire Place • 5 bedrooms
House in Wissant 100m from sea
Entire Place • 4 bedrooms
La Source - Wissantaise historic villa
Entire Place • 5 bedrooms
Family villa
Entire Place • 5 bedrooms
House in Wissant; 5 bedrooms 4 baths 200 m from the beach
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Wissant (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Wissant based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Frédérique | 4 | $342,488 | 160 | 4.88/5.0 |
| Héloïse | 2 | $119,283 | 60 | 4.72/5.0 |
| Agathe | 1 | $109,321 | 52 | 4.90/5.0 |
| David | 1 | $90,415 | 39 | 4.82/5.0 |
| Stéphane | 2 | $83,065 | 69 | 4.72/5.0 |
| Caroline | 1 | $69,724 | 18 | 4.89/5.0 |
| Olivier | 2 | $69,573 | 32 | 4.81/5.0 |
| Jules | 1 | $67,563 | 55 | 4.47/5.0 |
| Susan | 1 | $66,989 | 130 | 4.61/5.0 |
| Declemy | 2 | $65,447 | 30 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wissant.
Dive Deeper: Advanced Wissant STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wissant. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWissant Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wissant
- The Wissant Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.1% of the 208 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Wissant, House properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 62.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 3.8%) offer potential for unique stay experiences.
Wissant Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wissant
- The dominant room capacity in Wissant is 3 bedrooms listings, making up 26% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 49.6% of the active Airbnb listings in Wissant, indicating a high concentration in these sizes.
- A significant 46.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wissant.
Wissant Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wissant
- The most common guest capacity trend in Wissant vacation rentals is listings accommodating 8+ guests (26.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Wissant STR market, accounting for 48.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wissant.
- On average, properties in Wissant are equipped to host 5.4 guests.
Wissant Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wissant
- The most common availability pattern in Wissant falls within the 181-270 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Wissant (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Wissant Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
4.9% of total
2 Nights
111 listings
54.7% of total
3 Nights
15 listings
7.4% of total
4-6 Nights
19 listings
9.4% of total
7-29 Nights
11 listings
5.4% of total
30+ Nights
37 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Wissant is 2 Nights, adopted by 54.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Wissant, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.7% of Wissant hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.9% currently do.
- A 2-night minimum appears standard (54.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wissant.
Wissant Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.5% of total
Flexible
10 listings
5.2% of total
Moderate
48 listings
24.9% of total
Firm
44 listings
22.8% of total
Strict
90 listings
46.6% of total
Cancellation Policy Insights for Wissant
- The prevailing Airbnb cancellation policy trend in Wissant is Strict, used by 46.6% of listings.
- A majority (69.4%) of hosts in Wissant utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.6% market standard in Wissant.
- With 46.6% using Strict terms, this is a viable option in Wissant, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Wissant.
Wissant STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Wissant
- The overall average booking lead time for vacation rentals in Wissant is 67 days.
- Guests book furthest in advance for stays during July (average 134 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Wissant.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Wissant averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Wissant (2025)
Amenity Prevalence
Amenity Insights for Wissant
- Essential amenities in Wissant that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wissant: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wissant to stay competitive.
Wissant Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Wissant
- The typical guest profile for Airbnb in Wissant consists of predominantly international visitors (68%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 32.1% of guests.
- Key international markets include Belgium (43.6%) and France (32.1%).
- Top languages spoken are English (33.2%) followed by French (32.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Wissant Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo-Reninge | 12 | $6,193 | $432.10 | 49% |
| Morienval | 10 | $5,794 | $400.84 | 32% |
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
| Luneray | 12 | $3,745 | $526.24 | 42% |
| Rosoy-en-Multien | 15 | $3,558 | $367.61 | 51% |
| Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
| Cricquebœuf | 10 | $3,417 | $268.29 | 46% |
| Caumont | 11 | $3,350 | $286.17 | 49% |
| Sevenoaks | 168 | $3,040 | $271.64 | 44% |