Marquise Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France
Is Airbnb profitable in Marquise in 2025? Explore comprehensive Airbnb analytics for Marquise, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Marquise, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Marquise, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marquise Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marquise Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marquise (2025)
Understanding the monthly revenue variations for Airbnb listings in Marquise is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marquise is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marquise across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,430+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,631 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,085 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $638, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marquise
Marquise Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marquise STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marquise:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marquise
Average Daily Rate (ADR) Airbnb Trends in Marquise (2025)
Effective short term rental pricing strategy in Marquise involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marquise typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $112 or more.
- Typical properties (Median) charge around $85 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Marquise
Get Live Marquise Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Marquise (2025)
Peak Season (August, July, May)
- Revenue averages $2,079 per month
- Occupancy rates average 60.8%
- Daily rates average $100
Shoulder Season
- Revenue averages $1,196 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $98
Low Season (January, February, March)
- Revenue drops to average $746 per month
- Occupancy decreases to average 29.4%
- Daily rates adjust to average $95
Seasonality Insights for Marquise
- The Airbnb seasonality in Marquise shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marquise's highest earning potential, with monthly revenues capable of climbing to $2,396, occupancy reaching a high of 73.4%, and ADRs peaking at $101.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $706, occupancy could drop to 27.2%, and ADRs may adjust down to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marquise.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marquise seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marquise (2025)
Exploring the top neighborhoods for short-term rentals in Marquise? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Marquise Old Town | Charming historic center with medieval architecture and rich history, attracting visitors interested in culture and heritage. | Saint-Pierre Church, Town Hall, Historic Streets of Marquise, Local Cafés and Shops, Nearby Beaches |
| Cap Gris-Nez | Spectacular coastal cliffs offering breathtaking views of the English Channel, ideal for nature lovers and hikers. | Cap Gris-Nez Lighthouse, Walking Trails, Beaches, Panoramic Views |
| Wimereux | Picturesque seaside resort town known for its sandy beaches and Belle Époque architecture, popular for holidaymakers. | Wimereux Beach, Promenade, Marine Villas, Restaurant and Cafés |
| Boulogne-sur-Mer | Larger city nearby known for its marine museum and historic old town, appealing to tourists exploring the area. | Nausicaá National Sea Centre, Boulogne Castle, Old Town, Restaurants and Shops, Beaches |
| Hardelot-Plage | Popular family-friendly beach destination with amenities for leisure and outdoor activities. | Hardelot Beach, Golf Courses, Nature Reserves, Cycling Paths |
| Etaples | Charming town close to the coast, offering a glimpse into traditional French life and a connection to nearby fishing industries. | Etaples Military Cemetery, Fishing Port, Local Markets |
| Le Touquet-Paris-Plage | Famous upscale seaside resort known for its vibrant atmosphere and luxury accommodations, attracting affluent visitors. | Le Touquet Beach, Shopping District, Golf Courses, Casino |
| Calais | Strategically located town known for its ferry connections to England, offering unique attractions and cultural experiences. | Calais Lighthouse, Museum of Fine Arts, Beaches, Shopping Centres |
Understanding Airbnb License Requirements & STR Laws in Marquise (2025)
While Marquise, Hauts-de-France, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marquise to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Marquise (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marquisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Loft Zen
Entire Place • 1 bedroom
Côte D 'opale - Maison Apaisante Rated 3 stars
Entire Place • 2 bedrooms
farmhouse between land and sea
Entire Place • 4 bedrooms
Villa Spa : La Joly Marquise
Entire Place • 2 bedrooms
Gîte la pause entre les capes
Entire Place • 2 bedrooms
Welcome to Au Cœur du Sénéchal
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marquise (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marquise based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Loft Zen | 1 | $57,002 | 70 | 4.84/5.0 |
| Christelle Et Morgan | 4 | $40,274 | 159 | 4.61/5.0 |
| Anthony | 2 | $29,931 | 430 | 4.63/5.0 |
| Cindy | 1 | $27,835 | 117 | 4.95/5.0 |
| Céline Et Geoffray | 2 | $23,995 | 118 | 4.83/5.0 |
| Corinne | 1 | $23,774 | 73 | 4.86/5.0 |
| Morgan | 1 | $17,166 | 15 | 4.80/5.0 |
| Ludovic | 1 | $16,986 | 63 | 4.94/5.0 |
| Suzy | 1 | $16,828 | 85 | 4.80/5.0 |
| Marie | 3 | $16,464 | 145 | 4.39/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marquise.
Dive Deeper: Advanced Marquise STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marquise. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarquise Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marquise
- The Marquise Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marquise, House properties are the most common (59.3%), reflecting the local real estate landscape.
- Houses represent a significant 59.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 7.4%) offer potential for unique stay experiences.
Marquise Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marquise
- The dominant room capacity in Marquise is 1 bedroom listings, making up 51.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 85.2% of the active Airbnb listings in Marquise, indicating a high concentration in these sizes.
- With over half the market (51.9%) consisting of studios or 1-bedroom units, Marquise is particularly well-suited for individuals or couples.
Marquise Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marquise
- The most common guest capacity trend in Marquise vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Marquise STR market, accounting for 62.9% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marquise.
- On average, properties in Marquise are equipped to host 3.7 guests.
Marquise Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marquise
- The most common availability pattern in Marquise falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marquise (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marquise Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
51.9% of total
2 Nights
9 listings
33.3% of total
3 Nights
2 listings
7.4% of total
4-6 Nights
1 listings
3.7% of total
30+ Nights
1 listings
3.7% of total
Key Insights
- The most prevalent minimum stay requirement in Marquise is 1 Night, adopted by 51.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.2%) of the Marquise Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.9% of Marquise hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marquise.
Marquise Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
22.2% of total
Moderate
7 listings
25.9% of total
Firm
5 listings
18.5% of total
Strict
9 listings
33.3% of total
Cancellation Policy Insights for Marquise
- The prevailing Airbnb cancellation policy trend in Marquise is Strict, used by 33.3% of listings.
- A majority (51.8%) of hosts in Marquise utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.3% market standard in Marquise.
- With 33.3% using Strict terms, this is a viable option in Marquise, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Marquise.
Marquise STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marquise
- The overall average booking lead time for vacation rentals in Marquise is 35 days.
- Guests book furthest in advance for stays during June (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Marquise.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Marquise averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marquise (2025)
Amenity Prevalence
Amenity Insights for Marquise
- Essential amenities in Marquise that guests expect include: Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Dishes and silverware, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marquise: Kitchen, Hot water.
- Prioritize adding missing essentials: Kitchen, Hot water.
- Consider adding popular differentiators like TV or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marquise to stay competitive.
Marquise Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marquise
- The typical guest profile for Airbnb in Marquise consists of a mix of domestic (60%) and international guests, often arriving from nearby Lille, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 59.9% of guests.
- Key international markets include France (59.9%) and Belgium (20%).
- Top languages spoken are French (39.7%) followed by English (33.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marquise Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo-Reninge | 12 | $6,193 | $432.10 | 49% |
| Morienval | 10 | $5,794 | $400.84 | 32% |
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Bonneville-sur-Touques | 16 | $3,903 | $367.00 | 40% |
| Luneray | 12 | $3,745 | $526.24 | 42% |
| Rosoy-en-Multien | 15 | $3,558 | $367.61 | 51% |
| Saint-Étienne-la-Thillaye | 24 | $3,459 | $325.89 | 42% |
| Cricquebœuf | 10 | $3,417 | $268.29 | 46% |
| Caumont | 11 | $3,350 | $286.17 | 49% |
| Sevenoaks | 168 | $3,040 | $271.64 | 44% |