Arras Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hauts-de-France, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Arras in 2025? Explore comprehensive Airbnb analytics for Arras, Hauts-de-France, France to uncover income potential. This 2025 STR market report for Arras, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 314 active listings.

Whether you're considering an Airbnb investment in Arras, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Arras Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Arras Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$83
The average rental revenue earned for an occupied room per day in Arras.
Occupancy Rate(?)
45.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,704
Typical annual income for an Airbnb listing in Arras. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.6%
Strong growth (20.6%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Arras.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Arras.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
314
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Arras (2025)

Understanding the monthly revenue variations for Airbnb listings in Arras is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Arras is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Arras across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,479+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,731 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,170 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $643, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Arras

Arras Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Arras STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Arras:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Arras

Average Daily Rate (ADR) Airbnb Trends in Arras (2025)

Effective short term rental pricing strategy in Arras involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Arras typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $132+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $71 per night.
  • Entry-level properties (Bottom 25%) earn around $54 per night.

Average Daily Rate (ADR) Trend by Month in Arras

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Airbnb Seasonality Analysis & Trends in Arras (2025)

Peak Season (June, May, December)
  • Revenue averages $1,783 per month
  • Occupancy rates average 51.8%
  • Daily rates average $86
Shoulder Season
  • Revenue averages $1,350 per month
  • Occupancy maintains around 48.2%
  • Daily rates hold near $85
Low Season (January, February, March)
  • Revenue drops to average $900 per month
  • Occupancy decreases to average 39.9%
  • Daily rates adjust to average $79

Seasonality Insights for Arras

  • The Airbnb seasonality in Arras shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Arras's highest earning potential, with monthly revenues capable of climbing to $1,876, occupancy reaching a high of 58.2%, and ADRs peaking at $90.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $812, occupancy could drop to 36.4%, and ADRs may adjust down to $78.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Arras.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Arras seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Arras (2025)

Exploring the top neighborhoods for short-term rentals in Arras? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The heart of Arras, featuring historic architecture and a vibrant atmosphere. Ideal for tourists wanting to explore local cafés, shops, and cultural sites.
Grand Place, Beffroi d'Arras, Carrière Wellington, Basilique Saint-Vaast, Musée des Beaux-Arts
St. Nicholas Quarter
A charming neighborhood with quaint streets and a mix of local life and historical significance. Great for visitors seeking a more residential feel with easy access to attractions.
Église Saint-Nicolas, local bakeries, small restaurants, walking paths near the river
Arras Cathedral area
Surroundings of one of the city’s main historical sites. Attracts history enthusiasts and those interested in architecture.
Arras Cathedral, Place des Héros, historical buildings, tourist information center
Les Jardins de la Gare
A picturesque area near the train station, known for its gardens and parks. Suitable for families and visitors who enjoy outdoor spaces.
Jardin des Plantes, Parc de la Préfecture
Souterrain d'Arras
Famous for its underground Saturday markets and historical tours. Unique for visitors who want to explore subterranean attractions.
Souterrain d'Arras, local artisan markets
Rue de la Gare
A bustling street with shops, eateries, and close proximity to transportation. Perfect for convenience-focused travelers.
local cafés, restaurants, shopping street
Place du Théâtre
Cultural hub with art venues and theaters. Attracts those interested in performing arts and cultural events.
Théâtre d'Arras, cultural festivals, local art galleries
Chateau de Arras
Historic site with beautiful views and gardens. A romantic spot for couples and those interested in history and architecture.
Château d'Arras, landscaped gardens, historical tours

Understanding Airbnb License Requirements & STR Laws in Arras (2025)

With 23% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Arras. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Arras to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 23% licensed listings)

Top Performing Airbnb Properties in Arras (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Arrasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Grand Place Amazing 17P accommodation

Grand Place Amazing 17P accommodation

Entire Place • 4 bedrooms

$126,937
Revenue
55.6%
Occupancy
$506.53
Daily Rate
Amazing Duplex Apartment 8P

Amazing Duplex Apartment 8P

Entire Place • 3 bedrooms

$58,676
Revenue
45.5%
Occupancy
$298.71
Daily Rate
Grande Maison 14 personnes

Grande Maison 14 personnes

Entire Place • 8 bedrooms

$44,177
Revenue
52.8%
Occupancy
$330.22
Daily Rate
Pleasant townhouse with a comfortable garden

Pleasant townhouse with a comfortable garden

Entire Place • 4 bedrooms

$40,729
Revenue
61.0%
Occupancy
$172.90
Daily Rate
At the foot of the Belfry House 3 ch 3 sdb heart of Arras

At the foot of the Belfry House 3 ch 3 sdb heart of Arras

Entire Place • 3 bedrooms

$40,539
Revenue
74.0%
Occupancy
$130.87
Daily Rate
House in city center, 4P

House in city center, 4P

Entire Place • 2 bedrooms

$37,381
Revenue
73.3%
Occupancy
$126.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Arras (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Arras based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jean2$185,613374.90/5.0
Sébastien10$150,4573944.81/5.0
Olivier7$113,9289994.50/5.0
Amaury6$113,2661094.66/5.0
Marjorie9$111,9437584.84/5.0
Latifah Djamila5$109,777774.56/5.0
Corinne8$91,4963644.94/5.0
Host #4572285935$82,329514.74/5.0
Guillaume3$74,106484.89/5.0
Adrienne3$73,4821005.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Arras.

Dive Deeper: Advanced Arras STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Arras. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Arras Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Arras

  • The Arras Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.1% of the 314 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Arras, Apartment/Condo properties are the most common (80.3%), reflecting the local real estate landscape.
  • Houses represent a significant 15.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.2%) offer potential for unique stay experiences.

Arras Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Arras

  • The dominant room capacity in Arras is 1 bedroom listings, making up 55.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 73.3% of the active Airbnb listings in Arras, indicating a high concentration in these sizes.
  • With over half the market (55.1%) consisting of studios or 1-bedroom units, Arras is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Arras.

Arras Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Arras

  • The most common guest capacity trend in Arras vacation rentals is listings accommodating 2 guests (39.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Arras STR market, accounting for 68.8% of listings.
  • 11.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Arras.
  • On average, properties in Arras are equipped to host 3.0 guests.

Arras Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Arras

  • The most common availability pattern in Arras falls within the 181-270 days range, representing 33.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 59.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Arras (33.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 42.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Arras Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.6%)

1 Night

139 listings

47.6% of total

2 Nights (36.6%)

2 Nights

107 listings

36.6% of total

3 Nights (6.8%)

3 Nights

20 listings

6.8% of total

4-6 Nights (2.7%)

4-6 Nights

8 listings

2.7% of total

7-29 Nights (0.3%)

7-29 Nights

1 listings

0.3% of total

30+ Nights (5.8%)

30+ Nights

17 listings

5.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Arras is 1 Night, adopted by 47.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.2%) of the Arras Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.6% of Arras hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Arras.

Arras Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

0.3% of total

Non-refundable

1 listings

0.3% of total

Flexible (45.5%)

Flexible

131 listings

45.5% of total

Moderate (31.6%)

Moderate

91 listings

31.6% of total

Firm (9.4%)

Firm

27 listings

9.4% of total

Strict (12.8%)

Strict

37 listings

12.8% of total

Cancellation Policy Insights for Arras

  • The prevailing Airbnb cancellation policy trend in Arras is Flexible, used by 45.5% of listings.
  • The market strongly favors guest-friendly terms, with 77.1% of listings offering Flexible or Moderate policies. This suggests guests in Arras may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 45.5% market standard in Arras.
  • Using a Strict policy might deter some guests, as only 12.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Arras.

Arras STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Arras

  • The overall average booking lead time for vacation rentals in Arras is 42 days.
  • Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Arras.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Arras averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Arras (2025)

Amenity Prevalence

Amenity Insights for Arras

  • Essential amenities in Arras that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Arras: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Wifi or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Arras to stay competitive.

Arras Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Arras

  • The typical guest profile for Airbnb in Arras consists of primarily domestic travelers (72%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 72.3% of guests.
  • Key international markets include France (72.3%) and United Kingdom (10.8%).
  • Top languages spoken are French (43.7%) followed by English (33.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Arras Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lo-Reninge12$6,193$432.1049%
Morienval10$5,794$400.8432%
Mont-de-l'Enclus10$5,508$360.6239%
Trigny10$3,775$248.1946%
Kluisbergen17$3,584$401.5044%
Rosoy-en-Multien15$3,558$367.6151%
Ellezelles13$3,492$292.6845%
Ronse - Renaix27$3,182$335.4134%
Tardinghen12$3,021$261.5540%
Muids14$2,846$352.4239%

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