Saint-Louis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Guadeloupe, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Louis in 2025? Explore comprehensive Airbnb analytics for Saint-Louis, Guadeloupe, France to uncover income potential. This 2025 STR market report for Saint-Louis, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 81 active listings.

Whether you're considering an Airbnb investment in Saint-Louis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Louis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Louis Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$141
The average rental revenue earned for an occupied room per day in Saint-Louis.
Occupancy Rate(?)
29.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$11,538
Typical annual income for an Airbnb listing in Saint-Louis. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.6%
Strong growth (29.6%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Saint-Louis.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Saint-Louis.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
81
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Louis (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Louis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Louis is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Louis across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,723+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,822 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $805 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $351, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Louis

Saint-Louis Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Louis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Louis:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Louis

Average Daily Rate (ADR) Airbnb Trends in Saint-Louis (2025)

Effective short term rental pricing strategy in Saint-Louis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Louis typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $303+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $91 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Louis

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Airbnb Seasonality Analysis & Trends in Saint-Louis (2025)

Peak Season (April, January, August)
  • Revenue averages $1,655 per month
  • Occupancy rates average 34.1%
  • Daily rates average $140
Shoulder Season
  • Revenue averages $1,438 per month
  • Occupancy maintains around 31.5%
  • Daily rates hold near $139
Low Season (July, September, October)
  • Revenue drops to average $1,246 per month
  • Occupancy decreases to average 24.9%
  • Daily rates adjust to average $137

Seasonality Insights for Saint-Louis

  • The Airbnb seasonality in Saint-Louis shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Louis's highest earning potential, with monthly revenues capable of climbing to $1,809, occupancy reaching a high of 42.3%, and ADRs peaking at $143.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,193, occupancy could drop to 20.9%, and ADRs may adjust down to $135.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Louis.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Louis seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Louis (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Louis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Grande-Terre
The main island of Guadeloupe known for its stunning beaches and vibrant local culture. This area attracts tourists looking for beautiful seaside locations and local experiences.
Plage de Sainte-Anne, Le Gosier, Pointe-a-Pitre, Historical Museum, Fort Delgrès, Karukera Land
Basse-Terre
Known for its lush landscapes and natural beauty, Basse-Terre is perfect for those seeking adventures in nature. The area hosts numerous hiking trails and connects visitors with Guadeloupe's rich flora and fauna.
La Soufrière Volcano, National Park of Guadeloupe, Chutes du Carbet, Jacques Cousteau Underwater Reserve, Plage de Grande Anse, Saint-Claude
Sainte-Anne
A charming coastal town with beautiful beaches and a relaxed atmosphere, making it a favorite among families and couples. It's known for its vibrant market and local restaurants.
Anse Caritan Beach, Plage de la Caravelle, Sainte-Anne Market, Ilet Chevalier, Les Salines, La Pointe Marin
Le Gosier
A bustling seaside town known for its nightlife, restaurants, and beaches, making it a popular destination for tourists looking for activities and relaxation.
Ilet du Gosier, Plage de la Datcha, Slave Route Memorial, Musee Saint-John Perse, Fort Fleur d'Epée, Le Gosier Night Market
Deshaies
Famous for its botanical garden and stunning coastline, Deshaies attracts visitors looking for a picturesque setting and tropical scenery.
Deshaies Botanical Garden, Plage de Grande Anse, Leroux Beach, Landstretch of Grande Anse, The Cousteau Reserve, Fort Royal
Saint-François
A vibrant town known for its marina, golf courses, and beautiful beaches, attracting tourists who enjoy sailing, water sports, and luxury accommodations.
Plage de la Coulée, Saint-François Marina, Golf International de Saint-François, Ilet à Gourde, L’Archipel Guadeloupe, Creole Beach
Marie-Galante
An island known for its idyllic beaches and local rum production, perfect for those seeking a tranquil getaway and authentic Guadeloupean experiences.
Plage de la Feuillère, Rhum Distilleries, Grande Anse Beach, Moulin à Vent, Gueule Grand Gouffre, Natural Pools of Marie-Galante
Les Saintes
A picturesque archipelago with charming villages and stunning views, Les Saintes is ideal for visitors looking for a peaceful retreat and cultural history.
Terre-de-Haut, Fort Napoléon, Pain de Sucre, Anse Crawen Beach, Tante Arlette’s Creole Cuisine, Plage de Pompier

Understanding Airbnb License Requirements & STR Laws in Saint-Louis (2025)

While Saint-Louis, Guadeloupe, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Louis to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Saint-Louis (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Louisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tikofol - swimming pool - Marie-Galante

Tikofol - swimming pool - Marie-Galante

Entire Place • 6 bedrooms

$77,582
Revenue
52.6%
Occupancy
$404.53
Daily Rate
Tikofol 3 rooms - Marie Galante

Tikofol 3 rooms - Marie Galante

Entire Place • 3 bedrooms

$55,370
Revenue
69.6%
Occupancy
$220.90
Daily Rate
Bungalow la Kawannaise: Pool, Terrace, Beach

Bungalow la Kawannaise: Pool, Terrace, Beach

Entire Place • 1 bedroom

$43,486
Revenue
57.9%
Occupancy
$178.18
Daily Rate
Villa Gligli in Marie-Galante

Villa Gligli in Marie-Galante

Entire Place • 2 bedrooms

$39,913
Revenue
34.0%
Occupancy
$297.64
Daily Rate
Villa + bungalow, piscine, superbe jardin tropical

Villa + bungalow, piscine, superbe jardin tropical

Entire Place • 4 bedrooms

$38,369
Revenue
36.1%
Occupancy
$286.12
Daily Rate
Room #2 for rent, Saint-Louis, Marie-Galante

Room #2 for rent, Saint-Louis, Marie-Galante

Private Room • 1 bedroom

$37,643
Revenue
79.7%
Occupancy
$116.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Louis (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Louis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kazamariegalante6$207,348653.88/5.0
Marla13$100,6721344.68/5.0
Katy2$72,830204.76/5.0
Caraïbes Guest1$43,486204.70/5.0
Frederic1$39,91374.71/5.0
Host #881863041$38,36910.00/5.0
Francois2$29,121994.96/5.0
Julie1$27,044114.64/5.0
Marie-Evelyne2$24,8743634.63/5.0
Host #4558937541$24,27200.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Louis.

Dive Deeper: Advanced Saint-Louis STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Louis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Louis Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Louis

  • The Saint-Louis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.2% of the 81 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Louis, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.5%) offer potential for unique stay experiences.

Saint-Louis Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Louis

  • The dominant room capacity in Saint-Louis is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.1% of the active Airbnb listings in Saint-Louis, indicating a high concentration in these sizes.

Saint-Louis Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Louis

  • The most common guest capacity trend in Saint-Louis vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Saint-Louis STR market, accounting for 64.2% of listings.
  • 19.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Louis.
  • On average, properties in Saint-Louis are equipped to host 3.7 guests.

Saint-Louis Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Louis

  • The most common availability pattern in Saint-Louis falls within the 271-366 days range, representing 65.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Saint-Louis (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Louis Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.3%)

1 Night

11 listings

14.3% of total

2 Nights (45.5%)

2 Nights

35 listings

45.5% of total

3 Nights (22.1%)

3 Nights

17 listings

22.1% of total

4-6 Nights (3.9%)

4-6 Nights

3 listings

3.9% of total

7-29 Nights (1.3%)

7-29 Nights

1 listings

1.3% of total

30+ Nights (13%)

30+ Nights

10 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Louis is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Saint-Louis, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of Saint-Louis hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
  • A 2-night minimum appears standard (45.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Louis.

Saint-Louis Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.8%)

Super Strict 30 Days

4 listings

5.8% of total

Super Strict 60 Days

1 listings

1.4% of total

Flexible (27.5%)

Flexible

19 listings

27.5% of total

Moderate (15.9%)

Moderate

11 listings

15.9% of total

Firm (29%)

Firm

20 listings

29% of total

Strict (20.3%)

Strict

14 listings

20.3% of total

Cancellation Policy Insights for Saint-Louis

  • The prevailing Airbnb cancellation policy trend in Saint-Louis is Firm, used by 29% of listings.
  • There's a relatively balanced mix between guest-friendly (43.4%) and stricter (49.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 29% market standard in Saint-Louis.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Louis.

Saint-Louis STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Louis

  • The overall average booking lead time for vacation rentals in Saint-Louis is 58 days.
  • Guests book furthest in advance for stays during May (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (83 days avg.) sees the longest lead times, while Summer (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Saint-Louis.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Louis averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Louis (2025)

Amenity Prevalence

Amenity Insights for Saint-Louis

  • Essential amenities in Saint-Louis that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Air conditioning, Coffee maker are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Louis: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Louis to stay competitive.

Saint-Louis Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Louis

  • The typical guest profile for Airbnb in Saint-Louis consists of primarily domestic travelers (71%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 71.0% of guests.
  • Key international markets include France (71%) and Guadeloupe (14.1%).
  • Top languages spoken are French (47.1%) followed by English (35.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Marseille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Louis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cap Estate20$3,175$485.9634%
Gros Islet77$3,147$393.7243%
Pigeon Island40$2,947$352.8441%
Woodford Hill14$2,376$183.2642%
Rodney Bay213$2,198$211.0343%
Bois D'orange53$1,904$362.9335%
Terre-de-Haut172$1,886$199.0241%
Saint-Pierre78$1,724$166.3242%
Le Diamant696$1,681$179.3544%
Castries105$1,678$272.9235%

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