Sarreguemines Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grand Est, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sarreguemines in 2025? Explore comprehensive Airbnb analytics for Sarreguemines, Grand Est, France to uncover income potential. This 2025 STR market report for Sarreguemines, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.

Whether you're considering an Airbnb investment in Sarreguemines, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sarreguemines Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sarreguemines Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$83
The average rental revenue earned for an occupied room per day in Sarreguemines.
Occupancy Rate(?)
36.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,347
Typical annual income for an Airbnb listing in Sarreguemines. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.8%
Significant decrease (-15.8%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Sarreguemines.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sarreguemines.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
48
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sarreguemines (2025)

Understanding the monthly revenue variations for Airbnb listings in Sarreguemines is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sarreguemines is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sarreguemines across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,052+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,540 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $898 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $447, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sarreguemines

Sarreguemines Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sarreguemines STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sarreguemines:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sarreguemines

Average Daily Rate (ADR) Airbnb Trends in Sarreguemines (2025)

Effective short term rental pricing strategy in Sarreguemines involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sarreguemines typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $131+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $70 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in Sarreguemines

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Airbnb Seasonality Analysis & Trends in Sarreguemines (2025)

Peak Season (May, August, April)
  • Revenue averages $1,413 per month
  • Occupancy rates average 43.7%
  • Daily rates average $75
Shoulder Season
  • Revenue averages $1,111 per month
  • Occupancy maintains around 41.3%
  • Daily rates hold near $79
Low Season (January, February, November)
  • Revenue drops to average $765 per month
  • Occupancy decreases to average 30.1%
  • Daily rates adjust to average $86

Seasonality Insights for Sarreguemines

  • The Airbnb seasonality in Sarreguemines shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sarreguemines's highest earning potential, with monthly revenues capable of climbing to $1,478, occupancy reaching a high of 54.5%, and ADRs peaking at $90.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $694, occupancy could drop to 28.8%, and ADRs may adjust down to $74.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sarreguemines.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sarreguemines seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sarreguemines (2025)

Exploring the top neighborhoods for short-term rentals in Sarreguemines? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre-ville
The heart of Sarreguemines, featuring shops, cafes, and historical buildings. Ideal for visitors wanting to explore local culture and amenities.
Sarreguemines Museum, Café de la Gare, St. Etienne Church, Historical architecture, Local boutiques
Parc de l'Hotel de Ville
A beautiful park area close to the city center, perfect for families and tourists who enjoy green spaces and leisure activities.
Hotel de Ville, Beautiful gardens, Playgrounds, Walking paths, Event spaces
Quartier de la Gare
A vibrant neighborhood surrounding the train station, making it a convenient spot for travelers arriving by train and close to local transportation.
Train station, Nearby cafes and restaurants, Local transport links, Accessibility to neighboring cities
La Forêt
A charming residential area known for its quiet atmosphere and beautiful forest trails. Attractive to nature lovers and those seeking a peaceful retreat.
Forests and walking trails, Nature parks, Picnic areas, Bird watching
Rue du Commerce
A bustling street filled with shops and eateries, popular among locals and visitors looking for a taste of local life and shopping.
Local shops, Restaurants, Coffee shops, Market places, Street events
Terrasse
A unique district with an expansive view over the city, offering outdoor spaces for relaxation and gatherings, popular for leisure activities.
Scenic views, Outdoor cafes, Walking paths, Community events
Gros Chêne
A suburban area known for its family-friendly environment and proximity to parks, appealing to visitors seeking longer stays in a residential setting.
Residential parks, Playgrounds, Schools and community centers, Local markets
Industrie/Atelier
An emerging area with industrial charm, attracting hip tourists and artists, known for its creative spaces and cultural events.
Art studios, Creative workshops, Local art culture, Event spaces

Understanding Airbnb License Requirements & STR Laws in Sarreguemines (2025)

With 10% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Sarreguemines. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sarreguemines to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 10% licensed listings)

Top Performing Airbnb Properties in Sarreguemines (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sarregueminesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

" Le 40"

" Le 40"

Entire Place • 2 bedrooms

$27,659
Revenue
42.7%
Occupancy
$145.35
Daily Rate
Charming country house with idyllic garden

Charming country house with idyllic garden

Entire Place • 3 bedrooms

$26,901
Revenue
53.0%
Occupancy
$110.90
Daily Rate
Lovely family home  on the golf course near Saarbrücken

Lovely family home on the golf course near Saarbrücken

Entire Place • 4 bedrooms

$26,226
Revenue
56.1%
Occupancy
$127.91
Daily Rate
Apartment. 3 bedrooms , 96m2 view of Saarland classified 3*

Apartment. 3 bedrooms , 96m2 view of Saarland classified 3*

Entire Place • 3 bedrooms

$21,946
Revenue
51.2%
Occupancy
$95.30
Daily Rate
Blies'Art - Sarreguemines - 4 people

Blies'Art - Sarreguemines - 4 people

Entire Place • 1 bedroom

$17,863
Revenue
60.3%
Occupancy
$69.04
Daily Rate
Cosy accommodation, Saarland Therme, ideal for couples.

Cosy accommodation, Saarland Therme, ideal for couples.

Entire Place • 1 bedroom

$15,343
Revenue
53.4%
Occupancy
$64.39
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sarreguemines (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sarreguemines based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Élodie8$69,2582504.17/5.0
Jennifer3$38,649774.83/5.0
Nathalie1$27,659135.00/5.0
Angelika1$26,901354.83/5.0
Catarina1$26,226614.95/5.0
Nathalie1$21,9461034.95/5.0
Serge3$20,3761834.75/5.0
Les Vergers3$19,6391824.76/5.0
Katia2$19,151574.89/5.0
Elawy Rent2$18,724264.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sarreguemines.

Dive Deeper: Advanced Sarreguemines STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sarreguemines. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sarreguemines Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sarreguemines

  • The Sarreguemines Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 48 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sarreguemines, Apartment/Condo properties are the most common (81.3%), reflecting the local real estate landscape.
  • Houses represent a significant 18.8% portion, catering likely to families or larger groups.

Sarreguemines Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sarreguemines

  • The dominant room capacity in Sarreguemines is 1 bedroom listings, making up 56.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.3% of the active Airbnb listings in Sarreguemines, indicating a high concentration in these sizes.
  • With over half the market (56.3%) consisting of studios or 1-bedroom units, Sarreguemines is particularly well-suited for individuals or couples.

Sarreguemines Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sarreguemines

  • The most common guest capacity trend in Sarreguemines vacation rentals is listings accommodating 2 guests (29.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Sarreguemines STR market, accounting for 56.3% of listings.
  • 14.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sarreguemines.
  • On average, properties in Sarreguemines are equipped to host 3.7 guests.

Sarreguemines Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sarreguemines

  • The most common availability pattern in Sarreguemines falls within the 271-366 days range, representing 43.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sarreguemines (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sarreguemines Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (57.8%)

1 Night

26 listings

57.8% of total

2 Nights (20%)

2 Nights

9 listings

20% of total

3 Nights (4.4%)

3 Nights

2 listings

4.4% of total

4-6 Nights (6.7%)

4-6 Nights

3 listings

6.7% of total

7-29 Nights (2.2%)

7-29 Nights

1 listings

2.2% of total

30+ Nights (8.9%)

30+ Nights

4 listings

8.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Sarreguemines is 1 Night, adopted by 57.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.8%) of the Sarreguemines Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 57.8% of Sarreguemines hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sarreguemines.

Sarreguemines Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (37.2%)

Flexible

16 listings

37.2% of total

Moderate (44.2%)

Moderate

19 listings

44.2% of total

Firm (11.6%)

Firm

5 listings

11.6% of total

Strict (7%)

Strict

3 listings

7% of total

Cancellation Policy Insights for Sarreguemines

  • The prevailing Airbnb cancellation policy trend in Sarreguemines is Moderate, used by 44.2% of listings.
  • The market strongly favors guest-friendly terms, with 81.4% of listings offering Flexible or Moderate policies. This suggests guests in Sarreguemines may expect booking flexibility.
  • Strict cancellation policies are quite rare (7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.2% market standard in Sarreguemines.
  • Using a Strict policy might deter some guests, as only 7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sarreguemines.

Sarreguemines STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sarreguemines

  • The overall average booking lead time for vacation rentals in Sarreguemines is 32 days.
  • Guests book furthest in advance for stays during August (average 68 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Sarreguemines.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
  • Monitor your own booking lead times against these Sarreguemines averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sarreguemines (2025)

Amenity Prevalence

Amenity Insights for Sarreguemines

  • Essential amenities in Sarreguemines that guests expect include: Wifi, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sarreguemines: Wifi, Kitchen, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sarreguemines to stay competitive.

Sarreguemines Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sarreguemines

  • The typical guest profile for Airbnb in Sarreguemines consists of primarily domestic travelers (68%), often arriving from nearby Strasbourg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 68.4% of guests.
  • Key international markets include France (68.4%) and Germany (15%).
  • Top languages spoken are French (34.8%) followed by English (33.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Strasbourg and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sarreguemines Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ittenheim19$3,672$228.1945%
Furdenheim16$3,576$330.0550%
Ondenval10$3,432$235.0045%
Le Valtin18$3,072$289.7238%
Griesheim-près-Molsheim19$3,065$263.4841%
Unkel17$3,064$231.2242%
Büllingen27$3,028$267.8239%
Kruft13$2,952$212.1541%
Belmont13$2,931$260.8936%
Bütgenbach32$2,848$319.2737%

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