Freyming-Merlebach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grand Est, France
Is Airbnb profitable in Freyming-Merlebach in 2025? Explore comprehensive Airbnb analytics for Freyming-Merlebach, Grand Est, France to uncover income potential. This 2025 STR market report for Freyming-Merlebach, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Freyming-Merlebach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Freyming-Merlebach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Freyming-Merlebach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Freyming-Merlebach (2025)
Understanding the monthly revenue variations for Airbnb listings in Freyming-Merlebach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Freyming-Merlebach is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Freyming-Merlebach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,702+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,137 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $725 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $451, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Freyming-Merlebach
Freyming-Merlebach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Freyming-Merlebach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Freyming-Merlebach:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Freyming-Merlebach
Average Daily Rate (ADR) Airbnb Trends in Freyming-Merlebach (2025)
Effective short term rental pricing strategy in Freyming-Merlebach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Freyming-Merlebach typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $85+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $64 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $44 per night.
Average Daily Rate (ADR) Trend by Month in Freyming-Merlebach
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Airbnb Seasonality Analysis & Trends in Freyming-Merlebach (2025)
Peak Season (May, June, April)
- Revenue averages $1,268 per month
- Occupancy rates average 56.0%
- Daily rates average $55
Shoulder Season
- Revenue averages $885 per month
- Occupancy maintains around 51.8%
- Daily rates hold near $56
Low Season (January, February, March)
- Revenue drops to average $550 per month
- Occupancy decreases to average 33.7%
- Daily rates adjust to average $56
Seasonality Insights for Freyming-Merlebach
- The Airbnb seasonality in Freyming-Merlebach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Freyming-Merlebach's highest earning potential, with monthly revenues capable of climbing to $1,311, occupancy reaching a high of 58.5%, and ADRs peaking at $57.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $447, occupancy could drop to 26.8%, and ADRs may adjust down to $54.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Freyming-Merlebach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Freyming-Merlebach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Freyming-Merlebach (2025)
Exploring the top neighborhoods for short-term rentals in Freyming-Merlebach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Freyming-Merlebach City Center | Central area with easy access to shops, cafes, and restaurants, ideal for travelers seeking convenience. Great for visitors exploring the region. | Le Parc de la Paix, Local shops, Cafés and restaurants, Cultural events in the town square |
Nearby Nature Reserves | Close to beautiful natural parks and reserves, perfect for nature lovers and outdoor enthusiasts. Attracts families and adventure seekers. | Parc Naturel Régional de Lorraine, Walking trails, Picnic areas, Bird watching spots |
Cultural District | Region known for local art and cultural heritage, attracts tourists interested in history and culture. Provides a unique local experience. | Local museums, Cultural festivals, Art studios, Historical sites |
Gérardmer Lake | A short drive away, this area features stunning views and recreational activities, ideal for tourists looking for relaxation and adventure. | Lake Gérardmer, Hiking trails, Ski resorts in winter, Water sports activities |
Nearby Wausau | A quaint area with local vendors and eateries, attracting guests looking for an authentic local experience away from the hustle. | Local markets, Family-owned restaurants, Artisan shops, Festivals |
Historical Routes | In the vicinity of historical routes and landmarks, great for travelers interested in history and education. | WWI and WWII historical sites, Guided tours, Monuments, Museums about the history of the region |
Local Vineyards | Freyming-Merlebach is near renowned vineyards, drawing wine enthusiasts and tourists interested in wine tasting experiences. | Wine tasting tours, Vineyard tours, Local wine festivals, Gourmet dining experiences |
Saarbrücken proximity | Being close to Saarbrücken, Germany, attracts visitors looking for cross-border experiences and urban excitement. | Shopping in Saarbrücken, Cultural attractions in Germany, Dining options, Public transport connectivity |
Understanding Airbnb License Requirements & STR Laws in Freyming-Merlebach (2025)
While Freyming-Merlebach, Grand Est, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Freyming-Merlebach to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Freyming-Merlebach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Freyming-Merlebachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gite St Nicolas - Ancient Horticultural Farmhouse
Entire Place • 1 bedroom

Baltimore - Cocon - Parking - Fibre
Entire Place • 1 bedroom

New York - Cozy - Balcon - Parking - Fibre
Entire Place • N/A

Relais Glassdell
Entire Place • 1 bedroom

F4 1st floor, 3 bedrooms, 6 people, with balcony.
Entire Place • 3 bedrooms

A 3 bedroom one-on-one Canyon Spa
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Freyming-Merlebach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Freyming-Merlebach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Joachim | 2 | $26,400 | 60 | 4.69/5.0 |
Nathalie | 1 | $22,544 | 35 | 4.89/5.0 |
Jean Marc | 3 | $19,896 | 125 | 4.73/5.0 |
Jean | 1 | $11,239 | 22 | 4.82/5.0 |
Carmelo | 1 | $10,665 | 588 | 4.83/5.0 |
Sebastien | 2 | $9,675 | 29 | 4.50/5.0 |
Marc | 1 | $9,483 | 67 | 4.91/5.0 |
Marie-Claude | 1 | $6,799 | 239 | 4.84/5.0 |
Elise | 1 | $6,045 | 3 | 5.00/5.0 |
Thibaut | 1 | $5,363 | 74 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Freyming-Merlebach.
Dive Deeper: Advanced Freyming-Merlebach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Freyming-Merlebach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFreyming-Merlebach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Freyming-Merlebach
- The Freyming-Merlebach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Freyming-Merlebach, Apartment/Condo properties are the most common (82.4%), reflecting the local real estate landscape.
- Houses represent a significant 17.6% portion, catering likely to families or larger groups.
Freyming-Merlebach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Freyming-Merlebach
- The dominant room capacity in Freyming-Merlebach is 1 bedroom listings, making up 52.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 70.5% of the active Airbnb listings in Freyming-Merlebach, indicating a high concentration in these sizes.
- With over half the market (52.9%) consisting of studios or 1-bedroom units, Freyming-Merlebach is particularly well-suited for individuals or couples.
Freyming-Merlebach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Freyming-Merlebach
- The most common guest capacity trend in Freyming-Merlebach vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Freyming-Merlebach STR market, accounting for 47.0% of listings.
- 17.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Freyming-Merlebach.
- On average, properties in Freyming-Merlebach are equipped to host 3.4 guests.
Freyming-Merlebach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Freyming-Merlebach
- The most common availability pattern in Freyming-Merlebach falls within the 181-270 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Freyming-Merlebach (52.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Freyming-Merlebach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
23.5% of total
2 Nights
8 listings
47.1% of total
3 Nights
4 listings
23.5% of total
4-6 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Freyming-Merlebach is 2 Nights, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.6%) of the Freyming-Merlebach Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.1% of Freyming-Merlebach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Freyming-Merlebach.
Freyming-Merlebach Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
5 listings
29.4% of total
Firm
1 listings
5.9% of total
Strict
6 listings
35.3% of total
Cancellation Policy Insights for Freyming-Merlebach
- The prevailing Airbnb cancellation policy trend in Freyming-Merlebach is Strict, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 35.3% market standard in Freyming-Merlebach.
- With 35.3% using Strict terms, this is a viable option in Freyming-Merlebach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Freyming-Merlebach.
Freyming-Merlebach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Freyming-Merlebach
- The overall average booking lead time for vacation rentals in Freyming-Merlebach is 22 days.
- Guests book furthest in advance for stays during April (average 48 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (33 days avg.) sees the longest lead times, while Fall (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Freyming-Merlebach.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Freyming-Merlebach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Freyming-Merlebach (2025)
Amenity Prevalence
Amenity Insights for Freyming-Merlebach
- Essential amenities in Freyming-Merlebach that guests expect include: Free parking on premises, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Freyming-Merlebach: Free parking on premises, TV, Kitchen.
- Consider adding popular differentiators like Refrigerator or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Freyming-Merlebach to stay competitive.
Freyming-Merlebach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Freyming-Merlebach
- The typical guest profile for Airbnb in Freyming-Merlebach consists of primarily domestic travelers (78%), often arriving from nearby Nancy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 77.8% of guests.
- Key international markets include France (77.8%) and Germany (8.2%).
- Top languages spoken are French (40.5%) followed by English (32.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nancy and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Freyming-Merlebach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Ittenheim | 19 | $3,672 | $228.19 | 45% |
Furdenheim | 16 | $3,576 | $330.05 | 50% |
Ondenval | 10 | $3,432 | $235.00 | 45% |
Aubel | 33 | $3,418 | $244.77 | 44% |
Saint-Hubert | 28 | $3,414 | $294.66 | 41% |
Samrée | 16 | $3,330 | $366.11 | 30% |
Bertogne | 30 | $3,297 | $296.96 | 38% |
Wellin | 12 | $3,084 | $202.34 | 42% |
Le Valtin | 18 | $3,072 | $289.72 | 38% |
Griesheim-près-Molsheim | 19 | $3,065 | $263.48 | 41% |