Sully-sur-Loire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Centre-Val de Loire, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sully-sur-Loire in 2025? Explore comprehensive Airbnb analytics for Sully-sur-Loire, Centre-Val de Loire, France to uncover income potential. This 2025 STR market report for Sully-sur-Loire, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Sully-sur-Loire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sully-sur-Loire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sully-sur-Loire Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$83
The average rental revenue earned for an occupied room per day in Sully-sur-Loire.
Occupancy Rate(?)
37.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,535
Typical annual income for an Airbnb listing in Sully-sur-Loire. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-38.2%
Significant decrease (-38.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Sully-sur-Loire.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Sully-sur-Loire.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sully-sur-Loire (2025)

Understanding the monthly revenue variations for Airbnb listings in Sully-sur-Loire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sully-sur-Loire is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sully-sur-Loire across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,987+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,330 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $772 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $298, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sully-sur-Loire

Sully-sur-Loire Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sully-sur-Loire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sully-sur-Loire:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sully-sur-Loire

Average Daily Rate (ADR) Airbnb Trends in Sully-sur-Loire (2025)

Effective short term rental pricing strategy in Sully-sur-Loire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sully-sur-Loire typically peaks in November and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $138+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
  • Typical properties (Median) charge around $69 per night.
  • Entry-level properties (Bottom 25%) earn around $51 per night.

Average Daily Rate (ADR) Trend by Month in Sully-sur-Loire

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Airbnb Seasonality Analysis & Trends in Sully-sur-Loire (2025)

Peak Season (July, August, May)
  • Revenue averages $1,272 per month
  • Occupancy rates average 46.3%
  • Daily rates average $85
Shoulder Season
  • Revenue averages $982 per month
  • Occupancy maintains around 37.1%
  • Daily rates hold near $82
Low Season (January, October, November)
  • Revenue drops to average $668 per month
  • Occupancy decreases to average 26.0%
  • Daily rates adjust to average $85

Seasonality Insights for Sully-sur-Loire

  • The Airbnb seasonality in Sully-sur-Loire shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sully-sur-Loire's highest earning potential, with monthly revenues capable of climbing to $1,336, occupancy reaching a high of 52.2%, and ADRs peaking at $89.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $631, occupancy could drop to 23.6%, and ADRs may adjust down to $79.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sully-sur-Loire.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sully-sur-Loire seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sully-sur-Loire (2025)

Exploring the top neighborhoods for short-term rentals in Sully-sur-Loire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sully-sur-Loire Historic Center
Charming area steeped in history, featuring medieval architecture and proximity to the Loire River. Ideal for tourists interested in culture and history.
Sully-sur-Loire Castle, Church of Saint-Yan, Loire River banks, Local markets, Historic buildings
Barrage de St-Maur
Scenic area providing outdoor activities and water sports, ideal for nature lovers and families. Close to beautiful landscapes and recreational opportunities.
St-Maur Water Sports, Walking trails, Picnic areas, Fishing spots, Nature reserves
Loire Valley Wine Region
Famous wine region known for its vineyards and beautiful countryside. Attracts wine enthusiasts and those seeking a serene getaway.
Vineyard tours, Wine tasting, Château de Chambord, vineyard landscapes, Local wine festivals
Nature Park of the Loire Valley
Protected natural area offering wildlife watching and beautiful walking paths. Perfect for eco-tourists and outdoor enthusiasts.
Nature trails, Bird watching, Biking routes, Picnic areas, Guided nature tours
Cultural Heritage Sites
Rich in cultural heritage with historic sites and museums that educate about the region's past. Attractive for history buffs and educational tours.
Musee de l'Empereur, Historical exhibitions, Guided tours of local history, Cultural events, Art installations
Local Cuisine Experience
Region known for its gastronomic delights and local cuisine. Great for foodies and those looking to experience authentic French culture.
Local bistros, Wine and cheese tasting, Cooking classes, Food festivals, Farmers' markets
Outdoor Recreational Areas
Abundant parks and recreational facilities perfect for families and adventure seekers. Attractive for visitors who enjoy active lifestyles.
Cycling paths, Hiking trails, Family parks, Adventure sports, Playgrounds
Cultural Festivals and Events
Host to various festivals throughout the year, bringing together locals and tourists to celebrate culture, music, and art. Great for travelers looking for unique experiences.
Annual music festivals, Cultural fairs, Art exhibitions, Local artisan markets, Traditional music performances

Understanding Airbnb License Requirements & STR Laws in Sully-sur-Loire (2025)

While Sully-sur-Loire, Centre-Val de Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sully-sur-Loire to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 3% licensed listings)

Top Performing Airbnb Properties in Sully-sur-Loire (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sully-sur-Loirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Belle longère Sully-sur-Loire, 6 horse boxes

Belle longère Sully-sur-Loire, 6 horse boxes

Entire Place • 6 bedrooms

$51,985
Revenue
46.1%
Occupancy
$306.56
Daily Rate
COSY SULLY Downtown/Castle

COSY SULLY Downtown/Castle

Entire Place • 2 bedrooms

$24,639
Revenue
60.7%
Occupancy
$91.99
Daily Rate
CHAPY house in the city center:
1-11 people

CHAPY house in the city center: 1-11 people

Entire Place • 3 bedrooms

$15,624
Revenue
47.1%
Occupancy
$90.12
Daily Rate
Townhouse with terrace

Townhouse with terrace

Entire Place • 2 bedrooms

$14,936
Revenue
48.3%
Occupancy
$73.67
Daily Rate
Marie Galante, townhouse

Marie Galante, townhouse

Entire Place • 3 bedrooms

$14,316
Revenue
24.4%
Occupancy
$94.64
Daily Rate
Comfortable house near Centre Sully

Comfortable house near Centre Sully

Entire Place • 4 bedrooms

$14,016
Revenue
35.1%
Occupancy
$101.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sully-sur-Loire (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sully-sur-Loire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Virginie1$51,9852074.99/5.0
Cecile1$24,639194.68/5.0
Jean-Luc4$17,454193.67/5.0
Christiane1$15,624464.80/5.0
Pierre1$14,936424.67/5.0
Thierry1$14,316244.96/5.0
Nathalie Et André1$14,01684.88/5.0
Lise2$13,3841984.80/5.0
Regis2$13,014674.45/5.0
Romain1$12,810174.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sully-sur-Loire.

Dive Deeper: Advanced Sully-sur-Loire STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sully-sur-Loire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sully-sur-Loire Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sully-sur-Loire

  • The Sully-sur-Loire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sully-sur-Loire, House properties are the most common (52.5%), reflecting the local real estate landscape.
  • Houses represent a significant 52.5% portion, catering likely to families or larger groups.
  • The presence of 7.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 5.0%) offer potential for unique stay experiences.

Sully-sur-Loire Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sully-sur-Loire

  • The dominant room capacity in Sully-sur-Loire is 1 bedroom listings, making up 32.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Sully-sur-Loire, indicating a high concentration in these sizes.
  • A significant 30.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sully-sur-Loire.

Sully-sur-Loire Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sully-sur-Loire

  • The most common guest capacity trend in Sully-sur-Loire vacation rentals is listings accommodating 2 guests (27.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Sully-sur-Loire STR market, accounting for 50.0% of listings.
  • 32.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sully-sur-Loire.
  • On average, properties in Sully-sur-Loire are equipped to host 3.9 guests.

Sully-sur-Loire Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sully-sur-Loire

  • The most common availability pattern in Sully-sur-Loire falls within the 271-366 days range, representing 52.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sully-sur-Loire (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sully-sur-Loire Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30%)

1 Night

12 listings

30% of total

2 Nights (45%)

2 Nights

18 listings

45% of total

3 Nights (5%)

3 Nights

2 listings

5% of total

4-6 Nights (2.5%)

4-6 Nights

1 listings

2.5% of total

7-29 Nights (2.5%)

7-29 Nights

1 listings

2.5% of total

30+ Nights (15%)

30+ Nights

6 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Sully-sur-Loire is 2 Nights, adopted by 45% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.0%) of the Sully-sur-Loire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Sully-sur-Loire, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45% of Sully-sur-Loire hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sully-sur-Loire.

Sully-sur-Loire Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (46.2%)

Flexible

18 listings

46.2% of total

Moderate (25.6%)

Moderate

10 listings

25.6% of total

Firm (15.4%)

Firm

6 listings

15.4% of total

Strict (12.8%)

Strict

5 listings

12.8% of total

Cancellation Policy Insights for Sully-sur-Loire

  • The prevailing Airbnb cancellation policy trend in Sully-sur-Loire is Flexible, used by 46.2% of listings.
  • The market strongly favors guest-friendly terms, with 71.8% of listings offering Flexible or Moderate policies. This suggests guests in Sully-sur-Loire may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 46.2% market standard in Sully-sur-Loire.
  • Using a Strict policy might deter some guests, as only 12.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sully-sur-Loire.

Sully-sur-Loire STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sully-sur-Loire

  • The overall average booking lead time for vacation rentals in Sully-sur-Loire is 46 days.
  • Guests book furthest in advance for stays during May (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Sully-sur-Loire.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Sully-sur-Loire averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sully-sur-Loire (2025)

Amenity Prevalence

Amenity Insights for Sully-sur-Loire

  • Essential amenities in Sully-sur-Loire that guests expect include: Heating, Kitchen, Hot water, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Refrigerator, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sully-sur-Loire: Heating, Kitchen, Hot water, TV.
  • Prioritize adding missing essentials: Heating, Kitchen, Hot water, TV.
  • Consider adding popular differentiators like Smoke alarm or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sully-sur-Loire to stay competitive.

Sully-sur-Loire Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sully-sur-Loire

  • The typical guest profile for Airbnb in Sully-sur-Loire consists of primarily domestic travelers (84%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 83.6% of guests.
  • Key international markets include France (83.6%) and Belgium (4.2%).
  • Top languages spoken are French (43.8%) followed by English (29.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Warsaw.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sully-sur-Loire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Verdelot13$3,885$300.7946%
La Couture-Boussey12$3,620$378.0828%
Dourdan15$3,576$223.0652%
Millançay11$3,476$370.4239%
Chaintreaux11$3,136$278.2834%
Langon-sur-Cher12$3,127$400.2735%
Mesnils-sur-Iton22$3,028$309.0540%
Tournan-en-Brie16$3,020$249.9847%
Saint-Rémy-l'Honoré17$2,840$355.8641%
Barbizon44$2,803$303.2541%

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