Montlouis-sur-Loire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Centre-Val de Loire, France
Is Airbnb profitable in Montlouis-sur-Loire in 2025? Explore comprehensive Airbnb analytics for Montlouis-sur-Loire, Centre-Val de Loire, France to uncover income potential. This 2025 STR market report for Montlouis-sur-Loire, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 76 active listings.
Whether you're considering an Airbnb investment in Montlouis-sur-Loire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Montlouis-sur-Loire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Montlouis-sur-Loire Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Montlouis-sur-Loire (2025)
Understanding the monthly revenue variations for Airbnb listings in Montlouis-sur-Loire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montlouis-sur-Loire is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montlouis-sur-Loire across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,399+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,044 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,194 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $560, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montlouis-sur-Loire
Montlouis-sur-Loire Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Montlouis-sur-Loire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montlouis-sur-Loire:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montlouis-sur-Loire
Average Daily Rate (ADR) Airbnb Trends in Montlouis-sur-Loire (2025)
Effective short term rental pricing strategy in Montlouis-sur-Loire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montlouis-sur-Loire typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Montlouis-sur-Loire
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Airbnb Seasonality Analysis & Trends in Montlouis-sur-Loire (2025)
Peak Season (August, July, May)
- Revenue averages $2,136 per month
- Occupancy rates average 56.2%
- Daily rates average $110
Shoulder Season
- Revenue averages $1,572 per month
- Occupancy maintains around 40.9%
- Daily rates hold near $108
Low Season (January, February, March)
- Revenue drops to average $1,089 per month
- Occupancy decreases to average 29.7%
- Daily rates adjust to average $107
Seasonality Insights for Montlouis-sur-Loire
- The Airbnb seasonality in Montlouis-sur-Loire shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Montlouis-sur-Loire's highest earning potential, with monthly revenues capable of climbing to $2,277, occupancy reaching a high of 60.3%, and ADRs peaking at $111.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $914, occupancy could drop to 28.6%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montlouis-sur-Loire.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Montlouis-sur-Loire seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Montlouis-sur-Loire (2025)
Exploring the top neighborhoods for short-term rentals in Montlouis-sur-Loire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Montlouis-sur-Loire City Center | The heart of Montlouis-sur-Loire, close to shops and dining. Ideal for visitors looking to enjoy local culture and amenities within walking distance. | Montlouis-sur-Loire Market, Local Cafes, Eglise Saint-Étienne, Loire River Walks, Wine Tasting Rooms |
| Château de Montlouis | This historical site attracts tourists interested in French heritage and architecture. Great for guests who appreciate history and beautiful landscapes. | Château de Montlouis, Wine Cellars, Botanical Gardens, Loire Valley Vineyards |
| Loire River Banks | Stunning natural scenery and outdoor activities along the banks of the Loire. Perfect for nature lovers and those looking for recreational activities. | Bike Trails, Kayaking, Fishing Spots, Picnic Areas, Scenic Views |
| Nearby Amboise | A short drive from Montlouis-sur-Loire, Amboise offers a rich history and attractions, appealing to both tourists and history enthusiasts. | Château d'Amboise, Clos Lucé, Amboise Market, Loire Valley Tours, Amboise River Walk |
| Local Wineries | The area is famous for its vineyards and wine production. Attracts wine lovers and offers unique tasting experiences. | Vineyard Tours, Wine Tastings, Wine Festivals, Local Gastronomy Events |
| Neuville-sur-Brenne | A charming nearby village with a serene atmosphere. Offers a peaceful retreat for those looking to escape the hustle and bustle. | Local Parks, Walking Trails, Community Events, Rural Market |
| Cultural Events Spaces | Montlouis-sur-Loire hosts various cultural events and festivals throughout the year. Attractive for tourists interested in local culture. | Local Festivals, Music Events, Art Exhibitions, Community Gatherings |
| Historical Sites | The area is rich in history with several historical landmarks. Ideal for tourists who appreciate culture and history during their stay. | Historical Monuments, Guided Tours, Cultural Heritage Sites |
Understanding Airbnb License Requirements & STR Laws in Montlouis-sur-Loire (2025)
While Montlouis-sur-Loire, Centre-Val de Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Montlouis-sur-Loire to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Montlouis-sur-Loire (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montlouis-sur-Loirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large cottage (15-20 pers) - Hot tub / small garden
Entire Place • 6 bedrooms
Comfortable house between vineyards and Loire
Entire Place • 4 bedrooms
House (15/20 pers) Ptt garden/jacuzzi
Entire Place • 5 bedrooms
Fully renovated cottage in old stables
Entire Place • 4 bedrooms
Villa Premium Loire à vélo Amboise Tours
Entire Place • 3 bedrooms
Maison au vert et en ville
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Montlouis-sur-Loire (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Montlouis-sur-Loire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jean-Marie | 1 | $69,228 | 37 | 4.51/5.0 |
| Celine | 1 | $66,519 | 35 | 4.94/5.0 |
| Nathalie | 1 | $51,360 | 5 | 4.20/5.0 |
| Eric | 1 | $50,593 | 140 | 5.00/5.0 |
| Séverine | 1 | $37,046 | 28 | 4.89/5.0 |
| Host #16875530 | 1 | $33,329 | 0 | 0.00/5.0 |
| Laetitia | 1 | $31,598 | 108 | 4.86/5.0 |
| Sophie Et Yvan | 3 | $31,395 | 93 | 4.98/5.0 |
| Sylvette | 2 | $28,167 | 154 | 4.94/5.0 |
| Carole & David | 1 | $27,537 | 160 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montlouis-sur-Loire.
Dive Deeper: Advanced Montlouis-sur-Loire STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montlouis-sur-Loire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontlouis-sur-Loire Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montlouis-sur-Loire
- The Montlouis-sur-Loire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.6% of the 76 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montlouis-sur-Loire, House properties are the most common (84.2%), reflecting the local real estate landscape.
- Houses represent a significant 84.2% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others, unique stays (combined 10.4%) offer potential for unique stay experiences.
Montlouis-sur-Loire Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montlouis-sur-Loire
- The dominant room capacity in Montlouis-sur-Loire is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 51.3% of the active Airbnb listings in Montlouis-sur-Loire, indicating a high concentration in these sizes.
- A significant 32.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montlouis-sur-Loire.
Montlouis-sur-Loire Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montlouis-sur-Loire
- The most common guest capacity trend in Montlouis-sur-Loire vacation rentals is listings accommodating 4 guests (18.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Montlouis-sur-Loire STR market, accounting for 35.5% of listings.
- 35.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montlouis-sur-Loire.
- On average, properties in Montlouis-sur-Loire are equipped to host 4.1 guests.
Montlouis-sur-Loire Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montlouis-sur-Loire
- The most common availability pattern in Montlouis-sur-Loire falls within the 181-270 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Montlouis-sur-Loire (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Montlouis-sur-Loire Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
35.2% of total
2 Nights
23 listings
32.4% of total
3 Nights
5 listings
7% of total
4-6 Nights
5 listings
7% of total
7-29 Nights
1 listings
1.4% of total
30+ Nights
12 listings
16.9% of total
Key Insights
- The most prevalent minimum stay requirement in Montlouis-sur-Loire is 1 Night, adopted by 35.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.6%) of the Montlouis-sur-Loire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.9%) caters to monthly stays (30+ nights) in Montlouis-sur-Loire, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.2% of Montlouis-sur-Loire hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montlouis-sur-Loire.
Montlouis-sur-Loire Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
21 listings
30.9% of total
Moderate
24 listings
35.3% of total
Firm
11 listings
16.2% of total
Strict
12 listings
17.6% of total
Cancellation Policy Insights for Montlouis-sur-Loire
- The prevailing Airbnb cancellation policy trend in Montlouis-sur-Loire is Moderate, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (66.2%) and stricter (33.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35.3% market standard in Montlouis-sur-Loire.
- Regularly review your cancellation policy against competitors and market demand shifts in Montlouis-sur-Loire.
Montlouis-sur-Loire STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Montlouis-sur-Loire
- The overall average booking lead time for vacation rentals in Montlouis-sur-Loire is 48 days.
- Guests book furthest in advance for stays during July (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Montlouis-sur-Loire.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Montlouis-sur-Loire averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Montlouis-sur-Loire (2025)
Amenity Prevalence
Amenity Insights for Montlouis-sur-Loire
- Essential amenities in Montlouis-sur-Loire that guests expect include: Heating, Hot water, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montlouis-sur-Loire: Heating, Hot water, Wifi.
- Prioritize adding missing essentials: Heating, Hot water, Wifi.
- Consider adding popular differentiators like TV or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montlouis-sur-Loire to stay competitive.
Montlouis-sur-Loire Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Montlouis-sur-Loire
- The typical guest profile for Airbnb in Montlouis-sur-Loire consists of primarily domestic travelers (74%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 74.4% of guests.
- Key international markets include France (74.4%) and United Kingdom (7.4%).
- Top languages spoken are French (38.4%) followed by English (33.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Montlouis-sur-Loire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Couture-Boussey | 12 | $3,620 | $378.08 | 28% |
| Millançay | 11 | $3,476 | $370.42 | 39% |
| Coteaux-sur-Loire | 19 | $3,328 | $270.00 | 41% |
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Langon-sur-Cher | 12 | $3,127 | $400.27 | 35% |
| Mesnils-sur-Iton | 22 | $3,028 | $309.05 | 40% |
| Villiers-sur-Loir | 10 | $2,967 | $216.51 | 41% |
| Artannes-sur-Indre | 21 | $2,949 | $275.91 | 41% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| La Ferté-en-Ouche | 19 | $2,854 | $258.24 | 39% |