Loches Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Centre-Val de Loire, France
Is Airbnb profitable in Loches in 2025? Explore comprehensive Airbnb analytics for Loches, Centre-Val de Loire, France to uncover income potential. This 2025 STR market report for Loches, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 72 active listings.
Whether you're considering an Airbnb investment in Loches, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Loches Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Loches Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Loches (2025)
Understanding the monthly revenue variations for Airbnb listings in Loches is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Loches is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Loches across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,737+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,770 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,046 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $532, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Loches
Loches Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Loches STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Loches:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Loches
Average Daily Rate (ADR) Airbnb Trends in Loches (2025)
Effective short term rental pricing strategy in Loches involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Loches typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $192+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $75 per night.
Average Daily Rate (ADR) Trend by Month in Loches
Get Live Loches Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Loches (2025)
Peak Season (May, August, April)
- Revenue averages $1,932 per month
- Occupancy rates average 44.2%
- Daily rates average $130
Shoulder Season
- Revenue averages $1,234 per month
- Occupancy maintains around 34.5%
- Daily rates hold near $127
Low Season (February, March, November)
- Revenue drops to average $941 per month
- Occupancy decreases to average 27.8%
- Daily rates adjust to average $117
Seasonality Insights for Loches
- The Airbnb seasonality in Loches shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Loches's highest earning potential, with monthly revenues capable of climbing to $2,121, occupancy reaching a high of 53.1%, and ADRs peaking at $133.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $927, occupancy could drop to 25.2%, and ADRs may adjust down to $115.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Loches.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Loches seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Loches (2025)
Exploring the top neighborhoods for short-term rentals in Loches? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Loches City Center | Loches is rich in history and is a key tourist destination in the Loire Valley. The city center offers proximity to historic sites and amenities, making it perfect for tourists. | Château de Loches, Royal City of Loches, Church of Saint-Ours, Loches Market, Historic Streets of Loches |
| Château de Montpoupon | A stunning chateau located nearby, popular among visitors interested in French history and architecture. A rural charm that attracts those interested in the serene countryside. | Château de Montpoupon, Countryside Walks, Wine Tasting Tours, Local Artisan Shops |
| Beaumont-en-Véron | A picturesque village near Loches, ideal for nature lovers and those seeking a tranquil environment. Perfect for family vacations and nature retreats. | River Loire, Scenic Nature Trails, Charming Village Center, Local Wineries |
| Chédigny | Known for its beautiful rose gardens, this small village attracts visitors year-round. It provides a unique stay for those interested in gardening and nature. | Chédigny Rose Garden, Local Artisans, Outdoor Markets |
| Sainte-Maure-de-Touraine | A quaint town with rich cultural heritage and local markets. Popular for short getaways and offers culinary experiences. | Local Cheese Market, Châteaux Nearby, Historical Buildings, Riverside Walks |
| Verneuil-le-Château | A rural area offering beautiful landscapes and tranquility. Great for hosts looking to offer a peaceful retreat away from city life. | Scenic Views, Hiking Trails, Nature Parks |
| Saint-Aignan-sur-Cher | Bordering the Cher River, this area is perfect for those looking to explore the nearby Beauval Zoo and wine regions. | Beauval Zoo, Cher River Activities, Wine Tasting |
| Prissac | A hidden gem with natural beauty, attracting those who enjoy outdoor activities such as hiking and cycling. Provides an authentic experience through rural France. | Hiking Trails, Local Cycling Routes, Nature Reserves |
Understanding Airbnb License Requirements & STR Laws in Loches (2025)
While Loches, Centre-Val de Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Loches to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Loches (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lochesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The home of Emeric, in peace-1km from the center
Entire Place • 3 bedrooms
Palais D’Or
Entire Place • 7 bedrooms
Love & Sens
Entire Place • 1 bedroom
Family home, great view, large garden
Entire Place • 5 bedrooms
Gîte Saint Joseph
Entire Place • 2 bedrooms
Cottage in the great outdoors
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Loches (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Loches based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| La Conciergerie | 12 | $109,824 | 107 | 2.74/5.0 |
| Steeve | 3 | $49,303 | 188 | 4.90/5.0 |
| Véro & Arnaud | 2 | $46,895 | 446 | 4.96/5.0 |
| Charlotte | 2 | $44,929 | 86 | 4.81/5.0 |
| Emeric | 1 | $38,859 | 20 | 5.00/5.0 |
| Frédérique | 2 | $38,071 | 48 | 4.96/5.0 |
| Claire | 2 | $37,811 | 91 | 4.93/5.0 |
| Host #449488095 | 1 | $34,828 | 1 | 0.00/5.0 |
| Stephanie | 1 | $32,859 | 12 | 5.00/5.0 |
| Marie-Lys | 1 | $31,987 | 37 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Loches.
Dive Deeper: Advanced Loches STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Loches. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLoches Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Loches
- The Loches Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.1% of the 72 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Loches, House properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 62.5% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 4.2%) offer potential for unique stay experiences.
Loches Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Loches
- The dominant room capacity in Loches is 1 bedroom listings, making up 36.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.9% of the active Airbnb listings in Loches, indicating a high concentration in these sizes.
- A significant 30.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Loches.
Loches Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Loches
- The most common guest capacity trend in Loches vacation rentals is listings accommodating 4 guests (30.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Loches STR market, accounting for 51.4% of listings.
- 36.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Loches.
- On average, properties in Loches are equipped to host 4.4 guests.
Loches Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Loches
- The most common availability pattern in Loches falls within the 271-366 days range, representing 47.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Loches (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Loches Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
34.4% of total
2 Nights
21 listings
34.4% of total
3 Nights
9 listings
14.8% of total
4-6 Nights
3 listings
4.9% of total
7-29 Nights
1 listings
1.6% of total
30+ Nights
6 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Loches is 1 Night, adopted by 34.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.8%) of the Loches Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34.4% of Loches hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Loches.
Loches Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.8% of total
Flexible
15 listings
26.3% of total
Moderate
19 listings
33.3% of total
Firm
6 listings
10.5% of total
Strict
16 listings
28.1% of total
Cancellation Policy Insights for Loches
- The prevailing Airbnb cancellation policy trend in Loches is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (59.6%) and stricter (38.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Loches.
- Regularly review your cancellation policy against competitors and market demand shifts in Loches.
Loches STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Loches
- The overall average booking lead time for vacation rentals in Loches is 51 days.
- Guests book furthest in advance for stays during September (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Loches.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Loches averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Loches (2025)
Amenity Prevalence
Amenity Insights for Loches
- Essential amenities in Loches that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Loches: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Loches to stay competitive.
Loches Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Loches
- The typical guest profile for Airbnb in Loches consists of primarily domestic travelers (86%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 85.7% of guests.
- Key international markets include France (85.7%) and United Kingdom (5.1%).
- Top languages spoken are French (47%) followed by English (33%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Tours.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Loches Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| La Couture-Boussey | 12 | $3,620 | $378.08 | 28% |
| Millançay | 11 | $3,476 | $370.42 | 39% |
| Coteaux-sur-Loire | 19 | $3,328 | $270.00 | 41% |
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Langon-sur-Cher | 12 | $3,127 | $400.27 | 35% |
| Mesnils-sur-Iton | 22 | $3,028 | $309.05 | 40% |
| Villiers-sur-Loir | 10 | $2,967 | $216.51 | 41% |
| Artannes-sur-Indre | 21 | $2,949 | $275.91 | 41% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| La Ferté-en-Ouche | 19 | $2,854 | $258.24 | 39% |