Bléré Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Centre-Val de Loire, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bléré in 2025? Explore comprehensive Airbnb analytics for Bléré, Centre-Val de Loire, France to uncover income potential. This 2025 STR market report for Bléré, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Bléré, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bléré Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bléré Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Bléré.
Occupancy Rate(?)
40.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,556
Typical annual income for an Airbnb listing in Bléré. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.2%
Positive growth (2.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bléré.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Bléré.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bléré (2025)

Understanding the monthly revenue variations for Airbnb listings in Bléré is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bléré is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bléré across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,833+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,200 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,327 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $721, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bléré

Bléré Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bléré STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bléré:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bléré

Average Daily Rate (ADR) Airbnb Trends in Bléré (2025)

Effective short term rental pricing strategy in Bléré involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bléré typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $230+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
  • Typical properties (Median) charge around $97 per night.
  • Entry-level properties (Bottom 25%) earn around $82 per night.

Average Daily Rate (ADR) Trend by Month in Bléré

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Airbnb Seasonality Analysis & Trends in Bléré (2025)

Peak Season (August, July, June)
  • Revenue averages $2,780 per month
  • Occupancy rates average 49.4%
  • Daily rates average $126
Shoulder Season
  • Revenue averages $2,023 per month
  • Occupancy maintains around 39.9%
  • Daily rates hold near $126
Low Season (February, March, November)
  • Revenue drops to average $1,133 per month
  • Occupancy decreases to average 28.9%
  • Daily rates adjust to average $129

Seasonality Insights for Bléré

  • The Airbnb seasonality in Bléré shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bléré's highest earning potential, with monthly revenues capable of climbing to $3,099, occupancy reaching a high of 64.9%, and ADRs peaking at $131.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $829, occupancy could drop to 25.8%, and ADRs may adjust down to $124.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bléré.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bléré seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bléré (2025)

Exploring the top neighborhoods for short-term rentals in Bléré? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Château de Chenonceau
Famous castle spanning the River Cher, attracting visitors interested in French history and architecture. A picturesque location ideal for tourists seeking a relaxing and historical stay.
Château de Chenonceau, Gardens of Chenonceau, La Pagode de Chanteloup, Les Caves du Château, Loire Valley vineyards
Amboise
A charming town with a rich history and stunning views of the Loire River. It's home to the Château d'Amboise, making it popular among tourists looking for cultural experiences and scenic views.
Château d'Amboise, Clos Lucé, Leo Park, Loire Valley vineyards, Place Michel Debré
Tours
The largest city in the region, offering a mix of history, culture, and gastronomy. An urban center with close proximity to major attractions, suitable for tourists looking for convenience and variety.
Place Plumereau, Saint-Gatien Cathedral, Musée des Beaux-Arts, Botanical Garden, Les Halles
Château d'Azay-le-Rideau
Known for its exquisite Renaissance architecture and idyllic setting, this chateau attracts visitors interested in art and history, making it a lovely spot for Airbnb hosting.
Château d'Azay-le-Rideau, Gardens of Azay-le-Rideau, La Vallée de l'Indre, Local wineries
Loches
A historic town with medieval architecture and a vibrant market. Attracts tourists looking for a quaint experience with local culture and history.
Château de Loches, Church of St. Ours, Old Town, Market Square
Villandry
Famous for its stunning gardens, Villandry attracts garden enthusiasts and families. The peaceful atmosphere makes it a great location for a calm Airbnb experience.
Château de Villandry, Gardens of Villandry, Local restaurants, Loire river
Amboise
A unique blend of history, gastronomy, and culture, Amboise is perfect for those visiting the Loire Valley. Its charm draws numerous visitors each year.
Château d'Amboise, Le Clos Lucé, Loire Valley cycling paths, Local cuisine
Richelieu
A small town with historical significance, known for its architecture and serene environment. It's attractive for those seeking a peaceful retreat away from busy tourist spots.
Château de Richelieu, Town Hall, Richelieu Park

Understanding Airbnb License Requirements & STR Laws in Bléré (2025)

While Bléré, Centre-Val de Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bléré to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bléré (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Blérébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large family home

Large family home

Entire Place • 5 bedrooms

$127,627
Revenue
63.0%
Occupancy
$449.23
Daily Rate
Pool villa and spa, bike path access

Pool villa and spa, bike path access

Entire Place • 3 bedrooms

$34,628
Revenue
57.2%
Occupancy
$219.79
Daily Rate
Gîte "la Maison du Boulanger" @Château de Fontenay

Gîte "la Maison du Boulanger" @Château de Fontenay

Entire Place • 3 bedrooms

$25,484
Revenue
26.1%
Occupancy
$259.99
Daily Rate
Close to Chenonceau Amboise Beauval and expensive by bike

Close to Chenonceau Amboise Beauval and expensive by bike

Entire Place • 2 bedrooms

$25,455
Revenue
56.3%
Occupancy
$108.15
Daily Rate
Peace, Nature & Heritage

Peace, Nature & Heritage

Entire Place • 3 bedrooms

$25,021
Revenue
59.6%
Occupancy
$139.41
Daily Rate
Charming house near Chenonceau and Amboise.

Charming house near Chenonceau and Amboise.

Entire Place • 2 bedrooms

$22,928
Revenue
51.9%
Occupancy
$98.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bléré (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bléré based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marion1$127,62785.00/5.0
Nathalie3$44,284304.74/5.0
Sylvie1$34,628304.97/5.0
Christine1$25,455714.90/5.0
Fabrice1$25,021345.00/5.0
Bernard1$22,928264.96/5.0
David & Sophie1$20,3193284.90/5.0
Maryse1$16,325915.00/5.0
Nicolas1$15,829924.71/5.0
Philippe1$15,015644.56/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bléré.

Dive Deeper: Advanced Bléré STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bléré. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bléré Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bléré

  • The Bléré Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bléré, House properties are the most common (87.9%), reflecting the local real estate landscape.
  • Houses represent a significant 87.9% portion, catering likely to families or larger groups.
  • The presence of 6.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, apartment/condo (combined 6.0%) offer potential for unique stay experiences.

Bléré Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bléré

  • The dominant room capacity in Bléré is 2 bedrooms listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 78.8% of the active Airbnb listings in Bléré, indicating a high concentration in these sizes.
  • A significant 21.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bléré.

Bléré Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bléré

  • The most common guest capacity trend in Bléré vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Bléré STR market, accounting for 54.5% of listings.
  • 39.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bléré.
  • On average, properties in Bléré are equipped to host 4.9 guests.

Bléré Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bléré

  • The most common availability pattern in Bléré falls within the 271-366 days range, representing 51.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bléré (30.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bléré Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25.8%)

1 Night

8 listings

25.8% of total

2 Nights (35.5%)

2 Nights

11 listings

35.5% of total

3 Nights (6.5%)

3 Nights

2 listings

6.5% of total

4-6 Nights (19.4%)

4-6 Nights

6 listings

19.4% of total

7-29 Nights (3.2%)

7-29 Nights

1 listings

3.2% of total

30+ Nights (9.7%)

30+ Nights

3 listings

9.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Bléré is 2 Nights, adopted by 35.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.3%) of the Bléré Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.5% of Bléré hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bléré.

Bléré Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.9%)

Flexible

5 listings

17.9% of total

Moderate (35.7%)

Moderate

10 listings

35.7% of total

Firm (28.6%)

Firm

8 listings

28.6% of total

Strict (17.9%)

Strict

5 listings

17.9% of total

Cancellation Policy Insights for Bléré

  • The prevailing Airbnb cancellation policy trend in Bléré is Moderate, used by 35.7% of listings.
  • There's a relatively balanced mix between guest-friendly (53.6%) and stricter (46.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 35.7% market standard in Bléré.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bléré.

Bléré STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bléré

  • The overall average booking lead time for vacation rentals in Bléré is 57 days.
  • Guests book furthest in advance for stays during July (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Bléré.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Bléré averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bléré (2025)

Amenity Prevalence

Amenity Insights for Bléré

  • Essential amenities in Bléré that guests expect include: Heating, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Free parking on premises, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bléré: Heating, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bléré to stay competitive.

Bléré Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bléré

  • The typical guest profile for Airbnb in Bléré consists of primarily domestic travelers (85%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 85.1% of guests.
  • Key international markets include France (85.1%) and United Kingdom (2.6%).
  • Top languages spoken are French (49.6%) followed by English (32.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bléré Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Couture-Boussey12$3,620$378.0828%
Millançay11$3,476$370.4239%
Coteaux-sur-Loire19$3,328$270.0041%
Moulins-le-Carbonnel11$3,213$320.8535%
Langon-sur-Cher12$3,127$400.2735%
Mesnils-sur-Iton22$3,028$309.0540%
Villiers-sur-Loir10$2,967$216.5141%
Artannes-sur-Indre21$2,949$275.9141%
Vallon-sur-Gée11$2,913$379.0130%
La Ferté-en-Ouche19$2,854$258.2439%

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