Ushant Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Ushant in 2025? Explore comprehensive Airbnb analytics for Ushant, Brittany, France to uncover income potential. This 2025 STR market report for Ushant, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 64 active listings.
Whether you're considering an Airbnb investment in Ushant, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ushant Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ushant Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ushant (2025)
Understanding the monthly revenue variations for Airbnb listings in Ushant is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ushant is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ushant across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,937+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,949 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,136 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,505, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ushant
Ushant Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ushant STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ushant:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 55%.
- Entry-level properties (Bottom 25%) average 41% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ushant
Average Daily Rate (ADR) Airbnb Trends in Ushant (2025)
Effective short term rental pricing strategy in Ushant involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ushant typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $276+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $123 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Ushant
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Airbnb Seasonality Analysis & Trends in Ushant (2025)
Peak Season (August, July, May)
- Revenue averages $3,541 per month
- Occupancy rates average 75.9%
- Daily rates average $155
Shoulder Season
- Revenue averages $2,406 per month
- Occupancy maintains around 54.0%
- Daily rates hold near $154
Low Season (January, February, March)
- Revenue drops to average $1,401 per month
- Occupancy decreases to average 34.5%
- Daily rates adjust to average $146
Seasonality Insights for Ushant
- The Airbnb seasonality in Ushant shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ushant's highest earning potential, with monthly revenues capable of climbing to $3,929, occupancy reaching a high of 84.5%, and ADRs peaking at $156.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,143, occupancy could drop to 28.2%, and ADRs may adjust down to $146.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ushant.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ushant seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ushant (2025)
Exploring the top neighborhoods for short-term rentals in Ushant? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Île de Ouessant | A beautiful and scenic island known for its rugged coastline and natural beauty. It attracts tourists looking for tranquility, nature, and traditional Brittany culture, making it ideal for unique Airbnb experiences. | Phare du Créach, Plage de Porz Kegun, Océanopolis, Kerlouan Beaches, Local seafood restaurants, Nature hiking trails |
Lampaul | The main village on the island, Lampaul is charming with its local markets and cozy atmosphere, making it popular among travelers seeking authentic experiences and local culture. | Lampaul Port, Local artisan shops, Brittany traditional cuisine, St. Matthias Church, Scenic coastal paths |
Pointe de Stiff | A prominent landmark on the island, known for its lighthouse and stunning views of the sea. Ideal for travelers who enjoy picturesque landscapes and outdoor activities. | Phare de Stiff, Hiking trails with sea views, Bird watching spots, Coastal cliffs, Historical ruins |
Kérem | A quieter area on the island popular for its beautiful landscapes and calm beaches. Attracts relaxation seekers and nature enthusiasts. | Kérem Beach, Grève de Kérem, Local wildlife watching, Biking paths, Picnic areas |
Île de l'Erdeven | An idyllic spot nearby with serene beaches and nature reserves, perfect for families and beach lovers. | Erdeven Beach, Nature reserves, Water sports activities, Family-friendly parks, Picnic spots |
Les Enclos | A historical part of the island known for its traditional architecture and heritage, appealing to history buffs and those interested in local culture. | Traditional stone houses, Cultural heritage sites, Local festivals, Churches, Cultural tours |
An Eol | A scenic viewpoint popular for watching sunsets and enjoying panoramic views of the ocean, attracting couples and photographers. | Sunset views, Photography spots, Star gazing, Ocean views, Quiet picnic areas |
Haven of Carlan | A tranquil harbor spot that offers beautiful views and is great for water activities, making it attractive to adventure seekers and a peaceful retreat. | Water sports, Fishing spots, Harbor views, Local cafes, Boat tours |
Understanding Airbnb License Requirements & STR Laws in Ushant (2025)
While Ushant, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ushant to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Ushant (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ushantbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ô RêVeS BLeUs
Entire Place • 5 bedrooms

Comfortable 10-person house
Entire Place • 4 bedrooms

Uxantis
Entire Place • 4 bedrooms

Charming sea view house, 2 people, Lampaul, Ushant
Entire Place • 1 bedroom

Chez Pauline et Julien au Goubars
Entire Place • 5 bedrooms

Maison du Caillou
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ushant (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ushant based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Coralie | 7 | $174,184 | 606 | 4.94/5.0 |
Kevin | 4 | $103,416 | 79 | 4.91/5.0 |
Julien | 3 | $100,841 | 244 | 4.92/5.0 |
Aurelie | 3 | $96,623 | 217 | 4.92/5.0 |
Celine | 1 | $89,831 | 9 | 5.00/5.0 |
Luc | 3 | $87,598 | 132 | 4.97/5.0 |
Emeline & Damien | 4 | $78,260 | 200 | 3.67/5.0 |
Awena | 3 | $57,981 | 203 | 4.96/5.0 |
Michel | 2 | $56,077 | 101 | 4.79/5.0 |
Danielle | 2 | $54,081 | 67 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ushant.
Dive Deeper: Advanced Ushant STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ushant. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUshant Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ushant
- The Ushant Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.8% of the 64 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ushant, House properties are the most common (76.6%), reflecting the local real estate landscape.
- Houses represent a significant 76.6% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.7%) offer potential for unique stay experiences.
Ushant Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ushant
- The dominant room capacity in Ushant is 1 bedroom listings, making up 48.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.2% of the active Airbnb listings in Ushant, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ushant.
Ushant Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ushant
- The most common guest capacity trend in Ushant vacation rentals is listings accommodating 2 guests (31.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Ushant STR market, accounting for 48.5% of listings.
- 29.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ushant.
- On average, properties in Ushant are equipped to host 4.0 guests.
Ushant Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ushant
- The most common availability pattern in Ushant falls within the 91-180 days range, representing 40.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 48.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Ushant (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 51.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ushant Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
3.2% of total
2 Nights
28 listings
44.4% of total
3 Nights
13 listings
20.6% of total
4-6 Nights
4 listings
6.3% of total
7-29 Nights
4 listings
6.3% of total
30+ Nights
12 listings
19% of total
Key Insights
- The most prevalent minimum stay requirement in Ushant is 2 Nights, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (19%) caters to monthly stays (30+ nights) in Ushant, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.4% of Ushant hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.2% currently do.
- A 2-night minimum appears standard (44.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 19% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ushant.
Ushant Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
1.6% of total
Non-refundable
2 listings
3.2% of total
Flexible
9 listings
14.5% of total
Moderate
10 listings
16.1% of total
Firm
14 listings
22.6% of total
Strict
26 listings
41.9% of total
Cancellation Policy Insights for Ushant
- The prevailing Airbnb cancellation policy trend in Ushant is Strict, used by 41.9% of listings.
- A majority (64.5%) of hosts in Ushant utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 41.9% market standard in Ushant.
- With 41.9% using Strict terms, this is a viable option in Ushant, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ushant.
Ushant STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ushant
- The overall average booking lead time for vacation rentals in Ushant is 84 days.
- Guests book furthest in advance for stays during August (average 153 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 42 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (137 days avg.) sees the longest lead times, while Winter (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (84 days) as a baseline for your pricing and availability strategy in Ushant.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 137 days) to capture early planners.
- Monitor your own booking lead times against these Ushant averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ushant (2025)
Amenity Prevalence
Amenity Insights for Ushant
- Popular amenities like Heating, Hot water, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ushant to stay competitive.
Ushant Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ushant
- The typical guest profile for Airbnb in Ushant consists of primarily domestic travelers (94%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 93.6% of guests.
- Key international markets include France (93.6%) and Switzerland (2.5%).
- Top languages spoken are French (40.5%) followed by English (36.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ushant Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Hugh Town | 20 | $2,477 | $216.94 | 50% |
Plourin | 16 | $1,686 | $176.47 | 45% |
Plounéour-Brignogan-Plages | 170 | $1,596 | $192.20 | 39% |
Sibiril | 43 | $1,568 | $162.58 | 44% |
Lanildut | 27 | $1,502 | $139.36 | 46% |
Cadgwith | 24 | $1,478 | $152.97 | 40% |
Santec | 96 | $1,477 | $162.89 | 42% |
Plouider | 22 | $1,394 | $158.59 | 47% |
Île-de-Batz | 42 | $1,383 | $146.97 | 37% |
Île-Tudy | 97 | $1,348 | $144.42 | 44% |