Séné Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Séné in 2025? Explore comprehensive Airbnb analytics for Séné, Brittany, France to uncover income potential. This 2025 STR market report for Séné, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 176 active listings.

Whether you're considering an Airbnb investment in Séné, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Séné Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Séné Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$135
The average rental revenue earned for an occupied room per day in Séné.
Occupancy Rate(?)
46.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,635
Typical annual income for an Airbnb listing in Séné. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.6%
Significant decrease (-12.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Séné.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Séné.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
176
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Séné (2025)

Understanding the monthly revenue variations for Airbnb listings in Séné is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Séné is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Séné across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,503+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,291 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,405 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $725, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Séné

Séné Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Séné STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Séné:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Séné

Average Daily Rate (ADR) Airbnb Trends in Séné (2025)

Effective short term rental pricing strategy in Séné involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Séné typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $232+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
  • Typical properties (Median) charge around $107 per night.
  • Entry-level properties (Bottom 25%) earn around $73 per night.

Average Daily Rate (ADR) Trend by Month in Séné

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Airbnb Seasonality Analysis & Trends in Séné (2025)

Peak Season (August, July, June)
  • Revenue averages $2,675 per month
  • Occupancy rates average 55.6%
  • Daily rates average $135
Shoulder Season
  • Revenue averages $1,698 per month
  • Occupancy maintains around 41.2%
  • Daily rates hold near $131
Low Season (January, February, March)
  • Revenue drops to average $986 per month
  • Occupancy decreases to average 29.9%
  • Daily rates adjust to average $130

Seasonality Insights for Séné

  • The Airbnb seasonality in Séné shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Séné's highest earning potential, with monthly revenues capable of climbing to $3,136, occupancy reaching a high of 67.7%, and ADRs peaking at $137.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $916, occupancy could drop to 28.4%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Séné.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Séné seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Séné (2025)

Exploring the top neighborhoods for short-term rentals in Séné? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Le Port
Le Port in Séné offers a charming sea view and is a favorite spot for tourists who enjoy water activities and seafood. It's a great location for families and travelers looking for a peaceful retreat by the water.
La Trinité-sur-Mer, Île aux Moines, Séné's beaches, Marina Port de Séné, Local seafood restaurants
Centre de Séné
The central area of Séné is lively with local markets, shops, and cafes. It's ideal for guests who want to experience the local culture and enjoy convenient amenities nearby.
Place de la Mairie, Local markets, Café de la Mairie, Cycling trails, Séné festival events
Pointe de l'Étel
A scenic coastal area offering breathtaking views of the Gulf of Morbihan, perfect for outdoor enthusiasts and nature lovers. It attracts visitors looking for photography opportunities and hiking.
Coastal trails, Viewpoints of the Gulf, Birdwatching, Water sports, Natural parks
La Vraie Croix
Situated just a short drive from Séné, La Vraie Croix is a beautiful village known for its historic architecture and traditional Breton culture. Ideal for visitors interested in history and local traditions.
Église de la Vraie-Croix, Local artisan shops, Breton festivals, Walking trails around the village, Cultural experiences
Île de Berder
This small island is accessible by foot during low tide and is a hidden gem. Perfect for travelers seeking tranquility and nature, with picturesque landscapes and unique flora.
Nature walks, Seaside picnics, Birdwatching, Scenic views, Quiet beaches
Port-Navalo
Bordering the Atlantic Ocean, Port-Navalo is known for its yacht harbor and lively beach atmosphere. This area attracts families and young people looking for beach fun and water activities.
Yacht harbor, Beaches, Water sports, Coastal restaurants, Nearby islands
Gulf of Morbihan
Famous for its rich biodiversity and scenic beauty, the Gulf of Morbihan attracts nature lovers and boaters. This area is perfect for guests looking for outdoor adventures and marine life.
Boat tours, Islands of the Gulf, Nature reserves, Fishing spots, Scenic viewpoints
Locmiquélic
A charming and peaceful town near Séné, Locmiquélic provides easy access to Séné's attractions while offering a quieter base for visitors. A great option for those who prefer a less touristy environment.
Local parks, Cultural events, Historical sites, Cafés and restaurants, Walking paths

Understanding Airbnb License Requirements & STR Laws in Séné (2025)

Yes, Séné, Brittany, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Séné to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 59% licensed listings)

Top Performing Airbnb Properties in Séné (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sénébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The beach house in Séné

The beach house in Séné

Entire Place • 4 bedrooms

$73,773
Revenue
84.5%
Occupancy
$285.95
Daily Rate
Exceptional sea view house

Exceptional sea view house

Entire Place • 4 bedrooms

$60,524
Revenue
70.2%
Occupancy
$266.28
Daily Rate
Waterfront family home

Waterfront family home

Entire Place • 4 bedrooms

$47,985
Revenue
58.3%
Occupancy
$292.35
Daily Rate
Longère Vannes

Longère Vannes

Entire Place • 5 bedrooms

$43,437
Revenue
76.9%
Occupancy
$190.71
Daily Rate
Sea view- promo July 13-20 24

Sea view- promo July 13-20 24

Entire Place • 3 bedrooms

$42,825
Revenue
47.6%
Occupancy
$236.58
Daily Rate
Warm wood house with sea view and hot tub

Warm wood house with sea view and hot tub

Entire Place • 4 bedrooms

$40,866
Revenue
64.3%
Occupancy
$287.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Séné (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Séné based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mary5$102,6887724.70/5.0
Sabine1$73,77394.78/5.0
Isabelle2$63,314964.88/5.0
Michelle1$60,524165.00/5.0
Axel3$60,0292074.83/5.0
Nolwenn Et Jean-Marie2$49,4781774.96/5.0
Maïwenn Et Geoffrey2$49,177784.91/5.0
Laura1$47,985384.92/5.0
Patricia2$44,624512.41/5.0
Laure1$43,437214.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Séné.

Dive Deeper: Advanced Séné STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Séné. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Séné Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Séné

  • The Séné Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 176 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Séné, House properties are the most common (69.3%), reflecting the local real estate landscape.
  • Houses represent a significant 69.3% portion, catering likely to families or larger groups.
  • The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.7%) offer potential for unique stay experiences.

Séné Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Séné

  • The dominant room capacity in Séné is 1 bedroom listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 54.6% of the active Airbnb listings in Séné, indicating a high concentration in these sizes.
  • A significant 37.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Séné.

Séné Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Séné

  • The most common guest capacity trend in Séné vacation rentals is listings accommodating 2 guests (24.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Séné STR market, accounting for 46.0% of listings.
  • 35.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Séné.
  • On average, properties in Séné are equipped to host 4.2 guests.

Séné Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Séné

  • The most common availability pattern in Séné falls within the 271-366 days range, representing 48.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Séné (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Séné Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.9%)

1 Night

15 listings

8.9% of total

2 Nights (28.6%)

2 Nights

48 listings

28.6% of total

3 Nights (11.3%)

3 Nights

19 listings

11.3% of total

4-6 Nights (17.3%)

4-6 Nights

29 listings

17.3% of total

7-29 Nights (15.5%)

7-29 Nights

26 listings

15.5% of total

30+ Nights (18.5%)

30+ Nights

31 listings

18.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Séné is 2 Nights, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.5%) caters to monthly stays (30+ nights) in Séné, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 28.6% of Séné hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Séné.

Séné Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable

1 listings

0.7% of total

Flexible (25.3%)

Flexible

38 listings

25.3% of total

Moderate (23.3%)

Moderate

35 listings

23.3% of total

Firm (26.7%)

Firm

40 listings

26.7% of total

Strict (24%)

Strict

36 listings

24% of total

Cancellation Policy Insights for Séné

  • The prevailing Airbnb cancellation policy trend in Séné is Firm, used by 26.7% of listings.
  • A majority (50.7%) of hosts in Séné utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 26.7% market standard in Séné.
  • Regularly review your cancellation policy against competitors and market demand shifts in Séné.

Séné STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Séné

  • The overall average booking lead time for vacation rentals in Séné is 61 days.
  • Guests book furthest in advance for stays during June (average 107 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Séné.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
  • Monitor your own booking lead times against these Séné averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Séné (2025)

Amenity Prevalence

Amenity Insights for Séné

  • Essential amenities in Séné that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Séné: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Séné to stay competitive.

Séné Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Séné

  • The typical guest profile for Airbnb in Séné consists of primarily domestic travelers (87%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 87.1% of guests.
  • Key international markets include France (87.1%) and Germany (2.6%).
  • Top languages spoken are French (43.6%) followed by English (34.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Séné Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Le Bois-Plage-en-Ré303$2,528$284.6345%
Sainte-Florence10$2,445$233.7846%
La Flotte396$2,382$236.5346%
Île-de-Bréhat46$2,254$221.5245%
La Couarde-sur-Mer218$2,188$259.2341%
Le Parc13$2,138$173.3143%
Ombrée d'Anjou21$2,063$213.6335%
Lanmodez19$2,050$219.9342%
Île-aux-Moines98$2,048$236.1842%
Laillé12$2,046$116.6537%

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