Saint-Jacques-de-la-Lande Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Jacques-de-la-Lande in 2025? Explore comprehensive Airbnb analytics for Saint-Jacques-de-la-Lande, Brittany, France to uncover income potential. This 2025 STR market report for Saint-Jacques-de-la-Lande, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.

Whether you're considering an Airbnb investment in Saint-Jacques-de-la-Lande, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Jacques-de-la-Lande Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Jacques-de-la-Lande Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$73
The average rental revenue earned for an occupied room per day in Saint-Jacques-de-la-Lande.
Occupancy Rate(?)
45.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,778
Typical annual income for an Airbnb listing in Saint-Jacques-de-la-Lande. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.6%
Strong growth (10.6%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Saint-Jacques-de-la-Lande.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Saint-Jacques-de-la-Lande.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
84
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Jacques-de-la-Lande (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Jacques-de-la-Lande is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Jacques-de-la-Lande is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Jacques-de-la-Lande across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,330+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,581 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $974 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $527, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Jacques-de-la-Lande

Saint-Jacques-de-la-Lande Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Jacques-de-la-Lande STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Jacques-de-la-Lande:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Jacques-de-la-Lande

Average Daily Rate (ADR) Airbnb Trends in Saint-Jacques-de-la-Lande (2025)

Effective short term rental pricing strategy in Saint-Jacques-de-la-Lande involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Jacques-de-la-Lande typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $127+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
  • Typical properties (Median) charge around $59 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Jacques-de-la-Lande

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Airbnb Seasonality Analysis & Trends in Saint-Jacques-de-la-Lande (2025)

Peak Season (June, May, August)
  • Revenue averages $1,606 per month
  • Occupancy rates average 47.0%
  • Daily rates average $68
Shoulder Season
  • Revenue averages $1,154 per month
  • Occupancy maintains around 47.6%
  • Daily rates hold near $70
Low Season (January, February, March)
  • Revenue drops to average $867 per month
  • Occupancy decreases to average 45.8%
  • Daily rates adjust to average $71

Seasonality Insights for Saint-Jacques-de-la-Lande

  • The Airbnb seasonality in Saint-Jacques-de-la-Lande shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Jacques-de-la-Lande's highest earning potential, with monthly revenues capable of climbing to $1,733, occupancy reaching a high of 58.2%, and ADRs peaking at $75.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $784, occupancy could drop to 35.7%, and ADRs may adjust down to $67.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Jacques-de-la-Lande.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Jacques-de-la-Lande seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Jacques-de-la-Lande (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Jacques-de-la-Lande? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre de Saint-Jacques
Vibrant town center known for its shops, restaurants, and close proximity to public transport. Ideal for visitors who want to explore local culture and amenities with ease.
Église de Saint-Jacques, Local markets, Parks and gardens, Cafés and bistros, Art galleries
Parc de la Houssaie
A tranquil area surrounded by nature, perfect for families and nature lovers looking for a peaceful getaway. It offers easy access to parks and outdoor activities.
Parc de la Houssaie, Walking trails, Playgrounds, Picnic areas, Wildlife viewing
Les Landes
Residential neighborhood with modern amenities and a local feel. Attracts families and tourists looking for a quiet stay with easy access to urban attractions.
Local playgrounds, Community events, Shopping centers, Restaurants
Zone d'Activités de la Rigourdière
A key commercial hub hosting various businesses and services. It's a strategic location for business travelers and short-term stays.
Business centers, Hotels, Restaurants, Fitness centers
Aéroport de Rennes
Located near the airport, this area is perfect for travelers looking for convenience and easy access to transport. Popular among airport layover guests.
Rennes Airport, Car rental services, Airport lounges, Nearby hotels, Transportation facilities
Rennes City Centre
Just a short distance from Saint-Jacques, the vibrant city center of Rennes offers a rich cultural experience with historical sites and entertainment.
Place de la République, Parlement de Bretagne, Rennes Opera, Shopping streets, Cafés and nightlife
Cesson-Sévigné
Close to Saint-Jacques, this suburban area is popular among families and offers a mix of residential charm and easy access to urban amenities.
Cesson-Sévigné parks, Cultural events, Shopping malls, Family-friendly activities
Bruz
Nearby town with historical charm and a growing tourism scene. Great for visitors looking to explore the Brittany region while staying in a quaint locale.
Church of Bruz, Historic downtown, Local festivals, Walking trails, Market days

Understanding Airbnb License Requirements & STR Laws in Saint-Jacques-de-la-Lande (2025)

While Saint-Jacques-de-la-Lande, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Jacques-de-la-Lande to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Saint-Jacques-de-la-Lande (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Jacques-de-la-Landebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Very beautiful house in Rennes

Very beautiful house in Rennes

Entire Place • 4 bedrooms

$48,095
Revenue
36.4%
Occupancy
$246.30
Daily Rate
Le Green, renovated apartment, 4 bedrooms and garden

Le Green, renovated apartment, 4 bedrooms and garden

Entire Place • 4 bedrooms

$44,702
Revenue
48.6%
Occupancy
$211.53
Daily Rate
The Bucolic House, between Rennes and Saint Jacques

The Bucolic House, between Rennes and Saint Jacques

Entire Place • 2 bedrooms

$26,551
Revenue
42.9%
Occupancy
$138.24
Daily Rate
Spacious and peaceful apartment

Spacious and peaceful apartment

Entire Place • 2 bedrooms

$23,390
Revenue
56.8%
Occupancy
$99.47
Daily Rate
Rennes green apartment

Rennes green apartment

Entire Place • 1 bedroom

$21,961
Revenue
79.2%
Occupancy
$69.98
Daily Rate
Jade 
Independent studio 
Quiet garden

Jade Independent studio Quiet garden

Entire Place • 1 bedroom

$21,066
Revenue
72.3%
Occupancy
$72.53
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Jacques-de-la-Lande (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Jacques-de-la-Lande based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pierre7$81,6291244.21/5.0
Check In3$74,118644.77/5.0
Betty1$48,095754.72/5.0
Grégory Et Pauline2$46,863444.89/5.0
Ophélie2$42,5811384.92/5.0
Michaël3$42,4861814.95/5.0
Audrey Et Laurent2$29,7121354.86/5.0
Mélanie3$22,774434.56/5.0
Marie1$21,961524.98/5.0
Regine2$20,126614.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Jacques-de-la-Lande.

Dive Deeper: Advanced Saint-Jacques-de-la-Lande STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Jacques-de-la-Lande. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Jacques-de-la-Lande Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Jacques-de-la-Lande

  • The Saint-Jacques-de-la-Lande Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.9% of the 84 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 36.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Saint-Jacques-de-la-Lande, Apartment/Condo properties are the most common (70.2%), reflecting the local real estate landscape.
  • Houses represent a significant 27.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.4%) offer potential for unique stay experiences.

Saint-Jacques-de-la-Lande Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Jacques-de-la-Lande

  • The dominant room capacity in Saint-Jacques-de-la-Lande is 1 bedroom listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 54.8% of the active Airbnb listings in Saint-Jacques-de-la-Lande, indicating a high concentration in these sizes.

Saint-Jacques-de-la-Lande Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Jacques-de-la-Lande

  • The most common guest capacity trend in Saint-Jacques-de-la-Lande vacation rentals is listings accommodating 2 guests (23.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Saint-Jacques-de-la-Lande STR market, accounting for 39.3% of listings.
  • 15.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Jacques-de-la-Lande.
  • On average, properties in Saint-Jacques-de-la-Lande are equipped to host 2.6 guests.

Saint-Jacques-de-la-Lande Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Jacques-de-la-Lande

  • The most common availability pattern in Saint-Jacques-de-la-Lande falls within the 271-366 days range, representing 34.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint-Jacques-de-la-Lande (29.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Jacques-de-la-Lande Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.8%)

1 Night

31 listings

40.8% of total

2 Nights (27.6%)

2 Nights

21 listings

27.6% of total

3 Nights (9.2%)

3 Nights

7 listings

9.2% of total

4-6 Nights (3.9%)

4-6 Nights

3 listings

3.9% of total

7-29 Nights (3.9%)

7-29 Nights

3 listings

3.9% of total

30+ Nights (14.5%)

30+ Nights

11 listings

14.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Jacques-de-la-Lande is 1 Night, adopted by 40.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.4%) of the Saint-Jacques-de-la-Lande Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.5%) caters to monthly stays (30+ nights) in Saint-Jacques-de-la-Lande, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40.8% of Saint-Jacques-de-la-Lande hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 14.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Jacques-de-la-Lande.

Saint-Jacques-de-la-Lande Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42.6%)

Flexible

29 listings

42.6% of total

Moderate (36.8%)

Moderate

25 listings

36.8% of total

Firm (7.4%)

Firm

5 listings

7.4% of total

Strict (13.2%)

Strict

9 listings

13.2% of total

Cancellation Policy Insights for Saint-Jacques-de-la-Lande

  • The prevailing Airbnb cancellation policy trend in Saint-Jacques-de-la-Lande is Flexible, used by 42.6% of listings.
  • The market strongly favors guest-friendly terms, with 79.4% of listings offering Flexible or Moderate policies. This suggests guests in Saint-Jacques-de-la-Lande may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.6% market standard in Saint-Jacques-de-la-Lande.
  • Using a Strict policy might deter some guests, as only 13.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Jacques-de-la-Lande.

Saint-Jacques-de-la-Lande STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Jacques-de-la-Lande

  • The overall average booking lead time for vacation rentals in Saint-Jacques-de-la-Lande is 36 days.
  • Guests book furthest in advance for stays during May (average 67 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (55 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Saint-Jacques-de-la-Lande.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Jacques-de-la-Lande averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Jacques-de-la-Lande (2025)

Amenity Prevalence

Amenity Insights for Saint-Jacques-de-la-Lande

  • Essential amenities in Saint-Jacques-de-la-Lande that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Jacques-de-la-Lande: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Jacques-de-la-Lande to stay competitive.

Saint-Jacques-de-la-Lande Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Jacques-de-la-Lande

  • The typical guest profile for Airbnb in Saint-Jacques-de-la-Lande consists of primarily domestic travelers (89%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 88.9% of guests.
  • Key international markets include France (88.9%) and Italy (1.8%).
  • Top languages spoken are French (48.7%) followed by English (29.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Jacques-de-la-Lande Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Moulins-le-Carbonnel11$3,213$320.8535%
Gonneville-en-Auge12$3,061$235.9040%
Vallon-sur-Gée11$2,913$379.0130%
Saint Lawrence11$2,911$317.8652%
Auberville22$2,777$249.6336%
St Ouen15$2,635$339.5151%
Chambellay11$2,525$255.2434%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%

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