Saint-Brieuc Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Saint-Brieuc in 2025? Explore comprehensive Airbnb analytics for Saint-Brieuc, Brittany, France to uncover income potential. This 2025 STR market report for Saint-Brieuc, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 424 active listings.
Whether you're considering an Airbnb investment in Saint-Brieuc, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Brieuc Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Brieuc Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Brieuc (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Brieuc is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Brieuc is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Brieuc across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,043+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,409 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $873 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $465, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Brieuc
Saint-Brieuc Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Brieuc STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Brieuc:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Brieuc
Average Daily Rate (ADR) Airbnb Trends in Saint-Brieuc (2025)
Effective short term rental pricing strategy in Saint-Brieuc involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Brieuc typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $117+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $61 per night.
- Entry-level properties (Bottom 25%) earn around $44 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Brieuc
Get Live Saint-Brieuc Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Saint-Brieuc (2025)
Peak Season (August, May, July)
- Revenue averages $1,480 per month
- Occupancy rates average 56.2%
- Daily rates average $73
Shoulder Season
- Revenue averages $1,024 per month
- Occupancy maintains around 41.3%
- Daily rates hold near $72
Low Season (January, February, March)
- Revenue drops to average $712 per month
- Occupancy decreases to average 36.5%
- Daily rates adjust to average $72
Seasonality Insights for Saint-Brieuc
- The Airbnb seasonality in Saint-Brieuc shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Brieuc's highest earning potential, with monthly revenues capable of climbing to $1,674, occupancy reaching a high of 66.6%, and ADRs peaking at $75.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $681, occupancy could drop to 34.1%, and ADRs may adjust down to $71.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Brieuc.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Brieuc seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Brieuc (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Brieuc? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville | The city center of Saint-Brieuc is vibrant and filled with shops, cafes, and historical sites, making it a popular choice for visitors wanting to explore the local culture and amenities. | St. Brieuc Cathedral, Les Champs, Rue Saint-Guy, Musee d'Art et d'Histoire, Le Palais des Congres et de la Culture |
| Plage des Rosaires | This beautiful beach area is perfect for those looking for relaxed seaside vacations, with access to sandy beaches and water activities, attracting families and beachgoers. | Plage des Rosaires, Promenade du Légué, Restaurants de plage, Activités nautiques |
| Saint-Quay-Portrieux | Located just a short drive from Saint-Brieuc, this charming coastal town offers picturesque views and plenty of seaside activities, ideal for tourists and nature lovers. | Port de Saint-Quay, Plage de la Comtesse, Sentier des douaniers, Piscine de mer, Restaurants de fruits de mer |
| Binic | Another scenic coastal area near Saint-Brieuc, known for its harbor and beach, popular among tourists seeking a quintessential Brittany experience. | Plage de Binic, Port de Binic, Sentier des douaniers, Marina de Binic, Centre Nautique |
| La Louve | This residential area is gaining popularity for its quaint atmosphere and is close to shopping centers and parks, appealing to families and longer-staying guests. | Parc des Promenades, Shopping malls, Local cafes, Nearby schools |
| Hill of Brais | A serene neighborhood with scenic views, perfect for guests looking for a peaceful retreat while being close to the city, ideal for nature-loving tourists. | Views of the Bay, Walking trails, Picnic areas, Leisure parks |
| Yffiniac | A charming village located a bit outside of Saint-Brieuc with a rich local history, making it perfect for those looking to immerse themselves in the local culture. | Historical buildings, Local markets, Cultural events, Countryside views |
| Plouha | Known for its dramatic cliffs and breathtaking coastal scenery, Plouha is a favorite for nature enthusiasts and hikers looking for adventure and stunning views. | The cliffs of Plouha, Beaches, Hiking trails, Panoramic viewpoints |
Understanding Airbnb License Requirements & STR Laws in Saint-Brieuc (2025)
While Saint-Brieuc, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Brieuc to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Saint-Brieuc (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Brieucbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Duplex de standing hyper centre
Entire Place • 4 bedrooms
Saint-Brieuc: Magnificent comfortable house
Entire Place • 6 bedrooms
Nouveau - The pretty house of Alphonse, Brittany
Entire Place • 3 bedrooms
Spacious Loft with Jacuzzi and Home Theater
Entire Place • 2 bedrooms
Town house fully renovated with garden
Entire Place • 3 bedrooms
Love room L 'Écrin des Sens in Saint-Brieuc
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Brieuc (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Brieuc based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hôte D'Armor | 22 | $208,858 | 1038 | 4.63/5.0 |
| Gabrielle | 15 | $169,832 | 177 | 3.93/5.0 |
| Julie-Anne | 6 | $129,534 | 1097 | 4.76/5.0 |
| Aurore | 10 | $82,058 | 96 | 4.51/5.0 |
| Ravelle | 1 | $80,181 | 5 | 5.00/5.0 |
| Emmanuelle | 4 | $61,737 | 141 | 4.97/5.0 |
| Thierry | 5 | $60,818 | 491 | 4.84/5.0 |
| Arnaud | 4 | $56,164 | 50 | 4.72/5.0 |
| Isabelle | 3 | $55,301 | 296 | 3.27/5.0 |
| Marie | 2 | $48,874 | 326 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Brieuc.
Dive Deeper: Advanced Saint-Brieuc STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Brieuc. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Brieuc Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Brieuc
- The Saint-Brieuc Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.1% of the 424 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Brieuc, Apartment/Condo properties are the most common (64.2%), reflecting the local real estate landscape.
- Houses represent a significant 31.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 4.0%) offer potential for unique stay experiences.
Saint-Brieuc Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Brieuc
- The dominant room capacity in Saint-Brieuc is 1 bedroom listings, making up 43.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.1% of the active Airbnb listings in Saint-Brieuc, indicating a high concentration in these sizes.
Saint-Brieuc Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Brieuc
- The most common guest capacity trend in Saint-Brieuc vacation rentals is listings accommodating 2 guests (35.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Saint-Brieuc STR market, accounting for 61.3% of listings.
- 19.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Brieuc.
- On average, properties in Saint-Brieuc are equipped to host 3.4 guests.
Saint-Brieuc Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Brieuc
- The most common availability pattern in Saint-Brieuc falls within the 271-366 days range, representing 39.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint-Brieuc (36.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Brieuc Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
134 listings
36.6% of total
2 Nights
98 listings
26.8% of total
3 Nights
42 listings
11.5% of total
4-6 Nights
38 listings
10.4% of total
7-29 Nights
16 listings
4.4% of total
30+ Nights
38 listings
10.4% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Brieuc is 1 Night, adopted by 36.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.4%) of the Saint-Brieuc Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.4%) caters to monthly stays (30+ nights) in Saint-Brieuc, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.6% of Saint-Brieuc hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Brieuc.
Saint-Brieuc Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
109 listings
31.7% of total
Moderate
127 listings
36.9% of total
Firm
45 listings
13.1% of total
Strict
63 listings
18.3% of total
Cancellation Policy Insights for Saint-Brieuc
- The prevailing Airbnb cancellation policy trend in Saint-Brieuc is Moderate, used by 36.9% of listings.
- There's a relatively balanced mix between guest-friendly (68.6%) and stricter (31.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.9% market standard in Saint-Brieuc.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Brieuc.
Saint-Brieuc STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Brieuc
- The overall average booking lead time for vacation rentals in Saint-Brieuc is 44 days.
- Guests book furthest in advance for stays during June (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Saint-Brieuc.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Brieuc averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Brieuc (2025)
Amenity Prevalence
Amenity Insights for Saint-Brieuc
- Essential amenities in Saint-Brieuc that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Brieuc: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Brieuc to stay competitive.
Saint-Brieuc Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Brieuc
- The typical guest profile for Airbnb in Saint-Brieuc consists of primarily domestic travelers (89%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 89.0% of guests.
- Key international markets include France (89%) and Germany (2.2%).
- Top languages spoken are French (46.8%) followed by English (30.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Brieuc Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Saint Lawrence | 11 | $2,911 | $317.86 | 52% |
| St Ouen | 15 | $2,635 | $339.51 | 51% |
| St Clement | 14 | $2,522 | $219.76 | 51% |
| Grouville | 21 | $2,510 | $218.40 | 52% |
| St Helier | 66 | $2,497 | $216.70 | 56% |
| St Saviour | 20 | $2,432 | $199.42 | 54% |
| Tamerville | 10 | $2,338 | $333.77 | 26% |
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| Trinity | 12 | $2,208 | $156.98 | 61% |