Plouzané Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Plouzané in 2025? Explore comprehensive Airbnb analytics for Plouzané, Brittany, France to uncover income potential. This 2025 STR market report for Plouzané, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.
Whether you're considering an Airbnb investment in Plouzané, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plouzané Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Plouzané Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Plouzané (2025)
Understanding the monthly revenue variations for Airbnb listings in Plouzané is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plouzané is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plouzané across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,032+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,638 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $961 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $500, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plouzané
Plouzané Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Plouzané STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plouzané:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plouzané
Average Daily Rate (ADR) Airbnb Trends in Plouzané (2025)
Effective short term rental pricing strategy in Plouzané involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plouzané typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $166+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
- Typical properties (Median) charge around $80 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Plouzané
Get Live Plouzané Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Plouzané (2025)
Peak Season (August, July, May)
- Revenue averages $1,720 per month
- Occupancy rates average 55.9%
- Daily rates average $93
Shoulder Season
- Revenue averages $1,275 per month
- Occupancy maintains around 46.4%
- Daily rates hold near $94
Low Season (January, February, March)
- Revenue drops to average $919 per month
- Occupancy decreases to average 36.9%
- Daily rates adjust to average $96
Seasonality Insights for Plouzané
- The Airbnb seasonality in Plouzané shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Plouzané's highest earning potential, with monthly revenues capable of climbing to $1,925, occupancy reaching a high of 63.6%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $769, occupancy could drop to 30.5%, and ADRs may adjust down to $91.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plouzané.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Plouzané seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Plouzané (2025)
Exploring the top neighborhoods for short-term rentals in Plouzané? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Porspoder | A beautiful beach area offering stunning coastal views and relaxing beach activities. Popular among families and beach-goers looking for a peaceful retreat by the sea. | Plage de Porspoder, Sentier des Douaniers, Les Jardins de Kerdalo |
| Le Conquet | A charming seaside town known for its picturesque harbor and access to beautiful islands. Great for those looking for a quaint and authentic Brittany experience. | Le Conquet Harbor, Ile de Ouessant, Ile de Molène, Abbaye de Landévennec |
| Brest | A large city with a rich maritime history and various cultural attractions. Ideal for urban explorers and those wanting to experience city life in Brittany. | Océanopolis, Brest Castle, Museum of Fine Arts, Selfie Tower, Les Ateliers des Capucins |
| Plougonvelin | A small town that benefits from scenic coastal paths and historical sites. Attractive for tourists looking for outdoor activities and local heritage. | Fort de Bertheaume, Plage de Melgven, Sentier Côtier |
| Camaret-sur-Mer | A picturesque coastal village known for its stunning landscapes, arts scene, and historical monuments. A great location for nature lovers and history buffs. | Camaret Beach, Tour Vauban, Chapelle de Notre-Dame de Rocamadour |
| Saint-Renan | A historical town with charming architecture and proximity to the coast. Offers visitors a taste of authentic Breton culture and history. | Saint-Renan Church, Place de la Liberté, Museum of Saint-Renan |
| L'Aber-Ildut | A tranquil area surrounded by natural beauty, perfect for those seeking peace and retreat. Popular for hiking and enjoying local flora and fauna. | Aber Ildut, GR 34 hiking trails, Marais de Kerouan |
| Kersaint-Plabennec | A peaceful residential area close to Brest, ideal for those working in the city who desire a quiet place to return to at night. | Local parks, Traditional Breton architecture, Nearby hiking paths |
Understanding Airbnb License Requirements & STR Laws in Plouzané (2025)
While Plouzané, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plouzané to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Plouzané (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plouzanébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Maison du Minou - facing the sea
Entire Place • 2 bedrooms
House with magnificent sea views
Entire Place • 4 bedrooms
Longère bretonne à 10 minutes des plages
Entire Place • 4 bedrooms
APB - Maison Proche Mer
Entire Place • 4 bedrooms
Maison neuve tout confort
Entire Place • 4 bedrooms
Lodge 10 minutes from the beaches
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Plouzané (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Plouzané based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gwenaelle | 2 | $43,992 | 17 | 2.23/5.0 |
| Roland | 1 | $33,422 | 25 | 4.96/5.0 |
| Maryline | 1 | $30,093 | 8 | 4.50/5.0 |
| Concierge Bb | 1 | $27,581 | 17 | 4.94/5.0 |
| Marc | 3 | $17,011 | 107 | 4.74/5.0 |
| Host #257339785 | 1 | $14,973 | 3 | 5.00/5.0 |
| Béatrice | 1 | $13,336 | 25 | 5.00/5.0 |
| Jean Michel | 1 | $13,087 | 3 | 5.00/5.0 |
| Remy | 1 | $11,161 | 110 | 4.91/5.0 |
| Nicolas | 3 | $10,997 | 167 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plouzané.
Dive Deeper: Advanced Plouzané STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plouzané. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlouzané Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plouzané
- The Plouzané Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.7% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plouzané, House properties are the most common (83.7%), reflecting the local real estate landscape.
- Houses represent a significant 83.7% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 2.3%) offer potential for unique stay experiences.
Plouzané Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plouzané
- The dominant room capacity in Plouzané is 1 bedroom listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 53.5% of the active Airbnb listings in Plouzané, indicating a high concentration in these sizes.
- A significant 44.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plouzané.
Plouzané Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plouzané
- The most common guest capacity trend in Plouzané vacation rentals is listings accommodating 6 guests (25.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Plouzané STR market, accounting for 46.5% of listings.
- 44.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plouzané.
- On average, properties in Plouzané are equipped to host 4.2 guests.
Plouzané Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plouzané
- The most common availability pattern in Plouzané falls within the 271-366 days range, representing 58.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Plouzané (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Plouzané Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
20% of total
2 Nights
8 listings
20% of total
3 Nights
3 listings
7.5% of total
4-6 Nights
11 listings
27.5% of total
7-29 Nights
7 listings
17.5% of total
30+ Nights
3 listings
7.5% of total
Key Insights
- The most prevalent minimum stay requirement in Plouzané is 4-6 Nights, adopted by 27.5% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 27.5% of Plouzané hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plouzané.
Plouzané Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
33.3% of total
Moderate
6 listings
20% of total
Firm
6 listings
20% of total
Strict
8 listings
26.7% of total
Cancellation Policy Insights for Plouzané
- The prevailing Airbnb cancellation policy trend in Plouzané is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (53.3%) and stricter (46.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Plouzané.
- Regularly review your cancellation policy against competitors and market demand shifts in Plouzané.
Plouzané STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Plouzané
- The overall average booking lead time for vacation rentals in Plouzané is 67 days.
- Guests book furthest in advance for stays during June (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Plouzané.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Plouzané averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Plouzané (2025)
Amenity Prevalence
Amenity Insights for Plouzané
- Essential amenities in Plouzané that guests expect include: TV, Wifi, Free parking on premises, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Smoke alarm, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Plouzané: TV, Wifi, Free parking on premises, Hot water, Kitchen.
- Prioritize adding missing essentials: Wifi, Free parking on premises, Hot water, Kitchen.
- Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plouzané to stay competitive.
Plouzané Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Plouzané
- The typical guest profile for Airbnb in Plouzané consists of primarily domestic travelers (87%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 86.7% of guests.
- Key international markets include France (86.7%) and Germany (3.3%).
- Top languages spoken are French (42.3%) followed by English (32.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Brest.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Plouzané Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| Ushant | 64 | $2,087 | $152.83 | 54% |
| Lanmodez | 19 | $2,050 | $219.93 | 42% |
| Guern | 13 | $1,802 | $102.72 | 42% |
| Landaul | 17 | $1,697 | $148.36 | 45% |
| Plourin | 16 | $1,686 | $176.47 | 45% |
| Sainte-Brigitte | 11 | $1,652 | $164.87 | 39% |
| Langoat | 10 | $1,645 | $105.20 | 58% |
| Plounéour-Brignogan-Plages | 170 | $1,596 | $192.20 | 39% |
| Sibiril | 43 | $1,568 | $162.58 | 44% |