Plouigneau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plouigneau in 2025? Explore comprehensive Airbnb analytics for Plouigneau, Brittany, France to uncover income potential. This 2025 STR market report for Plouigneau, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.

Whether you're considering an Airbnb investment in Plouigneau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plouigneau Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plouigneau Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$96
The average rental revenue earned for an occupied room per day in Plouigneau.
Occupancy Rate(?)
39.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,549
Typical annual income for an Airbnb listing in Plouigneau. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.4%
Slight decrease (-2.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Plouigneau.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Plouigneau.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
32
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plouigneau (2025)

Understanding the monthly revenue variations for Airbnb listings in Plouigneau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plouigneau is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plouigneau across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,817+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,262 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $746 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $376, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plouigneau

Plouigneau Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plouigneau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plouigneau:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plouigneau

Average Daily Rate (ADR) Airbnb Trends in Plouigneau (2025)

Effective short term rental pricing strategy in Plouigneau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plouigneau typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $158+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $97 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Plouigneau

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Airbnb Seasonality Analysis & Trends in Plouigneau (2025)

Peak Season (August, July, June)
  • Revenue averages $1,578 per month
  • Occupancy rates average 44.0%
  • Daily rates average $101
Shoulder Season
  • Revenue averages $815 per month
  • Occupancy maintains around 32.2%
  • Daily rates hold near $96
Low Season (January, February, March)
  • Revenue drops to average $466 per month
  • Occupancy decreases to average 26.1%
  • Daily rates adjust to average $95

Seasonality Insights for Plouigneau

  • The Airbnb seasonality in Plouigneau shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plouigneau's highest earning potential, with monthly revenues capable of climbing to $1,974, occupancy reaching a high of 62.8%, and ADRs peaking at $102.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $383, occupancy could drop to 18.8%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plouigneau.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plouigneau seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plouigneau (2025)

Exploring the top neighborhoods for short-term rentals in Plouigneau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plouigneau Town Center
The heart of Plouigneau, offering a mix of local shops, cafes, and services. It provides easy access to amenities and is a central location for exploring the rest of Brittany.
Local markets, Café culture, Historic buildings
Brittany Coast
Plouigneau's proximity to the coast makes it appealing for visitors looking for beautiful beaches and seaside activities. It offers stunning views and outdoor recreational opportunities.
Beach activities, Coastal hiking trails, Fishing spots
Monts d'Arrée
A region of natural beauty with rugged hills and scenic landscapes. Great for nature lovers and hikers looking to explore Brittany’s quieter side.
Hiking paths, Scenic views, Wildlife viewing
Regional Parks of Brittany
The numerous parks in the area provide a serene environment for guests seeking tranquility and enjoyment of Brittany’s natural heritage.
Botanical gardens, Picnic areas, Bird watching
Chateau de Kerjean
This historic castle offers cultural insights and is a great draw for history enthusiasts. It adds a unique touch to the Plouigneau experience.
Guided tours, Historical exhibits, Beautiful gardens
Huelgoat Forest
Close to Plouigneau, this enchanting forest is famous for its unique rock formations and myths, perfect for families and outdoor enthusiasts.
Elusive rock formations, Walking trails, Picnic spots
Local Vineyards
The region around Plouigneau has local vineyards that attract wine lovers and those interested in wine tourism, adding to the cultural itinerary.
Wine tasting tours, Vineyard visits, Local produce markets
Brest
A nearby city that offers greater urban amenities, culture, and attractions. Hosts numerous events and festivals, attracting a more varied tourist demographic.
Oceanspace museum, Brest castle, Local dining scene

Understanding Airbnb License Requirements & STR Laws in Plouigneau (2025)

With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Plouigneau. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plouigneau to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 16% licensed listings)

Top Performing Airbnb Properties in Plouigneau (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plouigneaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

VILLA LAND AND SEA

VILLA LAND AND SEA

Entire Place • 4 bedrooms

$22,350
Revenue
57.4%
Occupancy
$410.28
Daily Rate
Gîte L 'ermine Curieuse

Gîte L 'ermine Curieuse

Entire Place • 2 bedrooms

$18,236
Revenue
57.2%
Occupancy
$82.66
Daily Rate
Countryside house/ 15 min beach

Countryside house/ 15 min beach

Entire Place • 2 bedrooms

$16,013
Revenue
46.2%
Occupancy
$79.23
Daily Rate
Warm holiday home for 6 people

Warm holiday home for 6 people

Entire Place • 3 bedrooms

$15,073
Revenue
44.2%
Occupancy
$72.73
Daily Rate
Quiet dependency

Quiet dependency

Entire Place • 1 bedroom

$13,740
Revenue
47.5%
Occupancy
$74.49
Daily Rate
nature lodge with animals (pony, goat)

nature lodge with animals (pony, goat)

Entire Place • 3 bedrooms

$13,154
Revenue
54.5%
Occupancy
$101.71
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plouigneau (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plouigneau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ludyvine3$34,651424.60/5.0
Alan1$22,350104.80/5.0
Sylvain2$16,232604.90/5.0
Jerome1$16,013144.64/5.0
Christophe2$15,146392.44/5.0
Laurent1$15,073694.86/5.0
Arnaud1$13,740944.93/5.0
Maryvonne2$13,621514.79/5.0
Damien1$11,31675.00/5.0
Marie Et Quentin1$10,888275.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plouigneau.

Dive Deeper: Advanced Plouigneau STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plouigneau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plouigneau Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plouigneau

  • The Plouigneau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 32 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plouigneau, House properties are the most common (65.6%), reflecting the local real estate landscape.
  • Houses represent a significant 65.6% portion, catering likely to families or larger groups.
  • The presence of 21.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others (combined 6.2%) offer potential for unique stay experiences.

Plouigneau Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plouigneau

  • The dominant room capacity in Plouigneau is 1 bedroom listings, making up 28.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Plouigneau, indicating a high concentration in these sizes.
  • A significant 34.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plouigneau.

Plouigneau Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plouigneau

  • The most common guest capacity trend in Plouigneau vacation rentals is listings accommodating 6 guests (18.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 2 guests dominate the Plouigneau STR market, accounting for 37.6% of listings.
  • 28.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plouigneau.
  • On average, properties in Plouigneau are equipped to host 3.5 guests.

Plouigneau Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plouigneau

  • The most common availability pattern in Plouigneau falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Plouigneau (40.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plouigneau Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.3%)

1 Night

7 listings

23.3% of total

2 Nights (50%)

2 Nights

15 listings

50% of total

3 Nights (10%)

3 Nights

3 listings

10% of total

4-6 Nights (3.3%)

4-6 Nights

1 listings

3.3% of total

7-29 Nights (13.3%)

7-29 Nights

4 listings

13.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Plouigneau is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.3%) of the Plouigneau Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Plouigneau hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.3% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plouigneau.

Plouigneau Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (26.7%)

Flexible

8 listings

26.7% of total

Moderate (46.7%)

Moderate

14 listings

46.7% of total

Firm (13.3%)

Firm

4 listings

13.3% of total

Strict (13.3%)

Strict

4 listings

13.3% of total

Cancellation Policy Insights for Plouigneau

  • The prevailing Airbnb cancellation policy trend in Plouigneau is Moderate, used by 46.7% of listings.
  • The market strongly favors guest-friendly terms, with 73.4% of listings offering Flexible or Moderate policies. This suggests guests in Plouigneau may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 46.7% market standard in Plouigneau.
  • Using a Strict policy might deter some guests, as only 13.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plouigneau.

Plouigneau STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plouigneau

  • The overall average booking lead time for vacation rentals in Plouigneau is 49 days.
  • Guests book furthest in advance for stays during June (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Plouigneau.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Plouigneau averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plouigneau (2025)

Amenity Prevalence

Amenity Insights for Plouigneau

  • Essential amenities in Plouigneau that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Bed linens, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plouigneau: Free parking on premises.
  • Consider adding popular differentiators like Heating or Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plouigneau to stay competitive.

Plouigneau Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plouigneau

  • The typical guest profile for Airbnb in Plouigneau consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 83.1% of guests.
  • Key international markets include France (83.1%) and Germany (3.9%).
  • Top languages spoken are French (47.9%) followed by English (32.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plouigneau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Saint Lawrence11$2,911$317.8652%
St Ouen15$2,635$339.5151%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%
St Helier66$2,497$216.7056%
St Saviour20$2,432$199.4254%
Île-de-Bréhat46$2,254$221.5245%
Trinity12$2,208$156.9861%
St Brelade49$2,206$205.1053%

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