Plougrescant Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plougrescant in 2025? Explore comprehensive Airbnb analytics for Plougrescant, Brittany, France to uncover income potential. This 2025 STR market report for Plougrescant, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 56 active listings.

Whether you're considering an Airbnb investment in Plougrescant, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plougrescant Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plougrescant Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$162
The average rental revenue earned for an occupied room per day in Plougrescant.
Occupancy Rate(?)
41.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,653
Typical annual income for an Airbnb listing in Plougrescant. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.0%
Significant decrease (-16.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Plougrescant.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Plougrescant.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
56
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plougrescant (2025)

Understanding the monthly revenue variations for Airbnb listings in Plougrescant is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plougrescant is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plougrescant across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,371+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,218 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,324 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $701, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plougrescant

Plougrescant Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plougrescant STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plougrescant:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plougrescant

Average Daily Rate (ADR) Airbnb Trends in Plougrescant (2025)

Effective short term rental pricing strategy in Plougrescant involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plougrescant typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $259+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
  • Typical properties (Median) charge around $108 per night.
  • Entry-level properties (Bottom 25%) earn around $82 per night.

Average Daily Rate (ADR) Trend by Month in Plougrescant

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Airbnb Seasonality Analysis & Trends in Plougrescant (2025)

Peak Season (August, July, September)
  • Revenue averages $2,570 per month
  • Occupancy rates average 60.8%
  • Daily rates average $157
Shoulder Season
  • Revenue averages $1,591 per month
  • Occupancy maintains around 34.0%
  • Daily rates hold near $147
Low Season (January, February, March)
  • Revenue drops to average $845 per month
  • Occupancy decreases to average 22.0%
  • Daily rates adjust to average $152

Seasonality Insights for Plougrescant

  • The Airbnb seasonality in Plougrescant shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plougrescant's highest earning potential, with monthly revenues capable of climbing to $3,084, occupancy reaching a high of 71.6%, and ADRs peaking at $162.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $782, occupancy could drop to 19.9%, and ADRs may adjust down to $143.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plougrescant.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plougrescant seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plougrescant (2025)

Exploring the top neighborhoods for short-term rentals in Plougrescant? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plougrescant Coast
Renowned for its stunning coastal landscapes and unique rock formations. Perfect for tourists looking to enjoy nature, hiking, and breathtaking views of the sea.
Enclos de l’Église Saint-Goustan, Pointe du Château, Cap Fréhel, Les Rochers de Plougrescant, Plougrescant Beaches, Sentier des Douaniers
Ile de la Comtesse
A serene island accessible at low tide, ideal for those seeking tranquility and natural beauty. A hit with families and nature enthusiasts.
Ile de la Comtesse, Tidal pools, Birdwatching spots, Historical ruins, Scenic walking paths
Plouha
A nearby town known for its dramatic cliffs and beautiful beaches. Attracts visitors interested in outdoor activities like hiking and beach exploration.
Plage de Bernieux, Sentier des Douaniers, Views from the cliffs, Local seafood restaurants, Historic sites
Trégor
The surrounding region offers rich Breton culture and history, appealing to tourists seeking to explore local traditions and cuisine.
Château de Tonquédec, Bretagne hiking trails, Local markets, Traditional Breton cuisine, Historic towns nearby
Paimpol
A vibrant town known for its harbor and maritime heritage. Popular among travelers for its restaurants, art scene, and festivals.
Paimpol Harbor, Abbaye de Beauport, Local artisan shops, Walks along the coastal path, Annual music festivals
Erquy
Charming coastal town with beautiful beaches and great access to fresh seafood. Great for beachgoers and culinary enthusiasts alike.
Erquy Beach, Cap d’Erquy, Seafood markets, Hiking trails, Local festivals
Saint-Quay-Portrieux
A picturesque coastal town known for its beach resort atmosphere, making it a favored destination for travelers in the summer.
Plage de la Comtesse, Saint-Quay Harbor, Coastal seafood restaurants, Seaside promenade, Local festivals
Binic
Another lovely beach town nearby, popular with families and water sports enthusiasts. It offers a lively atmosphere and community events.
Binic Beach, Marina, Water sports, Seaside hikes, Cultural events throughout the year

Understanding Airbnb License Requirements & STR Laws in Plougrescant (2025)

While Plougrescant, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plougrescant to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in Plougrescant (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plougrescantbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Waterfront property, wonderful sea view

Waterfront property, wonderful sea view

Entire Place • 3 bedrooms

$37,884
Revenue
59.7%
Occupancy
$277.03
Daily Rate
Breton villa with sea view

Breton villa with sea view

Entire Place • 5 bedrooms

$36,145
Revenue
27.6%
Occupancy
$276.96
Daily Rate
La Liboubane

La Liboubane

Entire Place • 4 bedrooms

$33,248
Revenue
62.2%
Occupancy
$117.27
Daily Rate
Coastalside villa with relaxation room (jacuzzi)

Coastalside villa with relaxation room (jacuzzi)

Entire Place • 4 bedrooms

$29,617
Revenue
49.2%
Occupancy
$186.11
Daily Rate
Villa for 12 near sea

Villa for 12 near sea

Entire Place • 5 bedrooms

$26,336
Revenue
43.9%
Occupancy
$137.99
Daily Rate
Hent Ar Villin · Exceptional with indoor pool

Hent Ar Villin · Exceptional with indoor pool

Entire Place • 5 bedrooms

$25,989
Revenue
20.4%
Occupancy
$534.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plougrescant (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plougrescant based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Les Maestros3$61,455181.52/5.0
Christophe1$37,884844.94/5.0
Olivier1$36,145134.69/5.0
Marie-Anne1$33,2481094.81/5.0
Nathalie1$29,617384.76/5.0
Laurence1$26,336854.82/5.0
Jean-Michel2$25,914804.84/5.0
Jean-Pierre1$25,84735.00/5.0
Françoise3$24,4863364.95/5.0
Richard1$22,821184.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plougrescant.

Dive Deeper: Advanced Plougrescant STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plougrescant. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plougrescant Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plougrescant

  • The Plougrescant Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 56 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plougrescant, House properties are the most common (91.1%), reflecting the local real estate landscape.
  • Houses represent a significant 91.1% portion, catering likely to families or larger groups.
  • The presence of 5.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.6%) offer potential for unique stay experiences.

Plougrescant Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plougrescant

  • The dominant room capacity in Plougrescant is 2 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 51.8% of the active Airbnb listings in Plougrescant, indicating a high concentration in these sizes.
  • A significant 51.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plougrescant.

Plougrescant Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plougrescant

  • The most common guest capacity trend in Plougrescant vacation rentals is listings accommodating 8+ guests (28.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Plougrescant STR market, accounting for 50.0% of listings.
  • 51.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plougrescant.
  • On average, properties in Plougrescant are equipped to host 5.4 guests.

Plougrescant Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plougrescant

  • The most common availability pattern in Plougrescant falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Plougrescant (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plougrescant Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.5%)

1 Night

10 listings

18.5% of total

2 Nights (14.8%)

2 Nights

8 listings

14.8% of total

3 Nights (13%)

3 Nights

7 listings

13% of total

4-6 Nights (18.5%)

4-6 Nights

10 listings

18.5% of total

7-29 Nights (24.1%)

7-29 Nights

13 listings

24.1% of total

30+ Nights (11.1%)

30+ Nights

6 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Plougrescant is 7-29 Nights, adopted by 24.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Plougrescant, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 24.1% of Plougrescant hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plougrescant.

Plougrescant Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.4%)

Flexible

11 listings

23.4% of total

Moderate (12.8%)

Moderate

6 listings

12.8% of total

Firm (31.9%)

Firm

15 listings

31.9% of total

Strict (31.9%)

Strict

15 listings

31.9% of total

Cancellation Policy Insights for Plougrescant

  • The prevailing Airbnb cancellation policy trend in Plougrescant is Firm, used by 31.9% of listings.
  • A majority (63.8%) of hosts in Plougrescant utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31.9% market standard in Plougrescant.
  • With 31.9% using Strict terms, this is a viable option in Plougrescant, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plougrescant.

Plougrescant STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plougrescant

  • The overall average booking lead time for vacation rentals in Plougrescant is 60 days.
  • Guests book furthest in advance for stays during July (average 134 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Plougrescant.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Plougrescant averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plougrescant (2025)

Amenity Prevalence

Amenity Insights for Plougrescant

  • Popular amenities like Free parking on premises, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plougrescant to stay competitive.

Plougrescant Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plougrescant

  • The typical guest profile for Airbnb in Plougrescant consists of primarily domestic travelers (78%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 78.1% of guests.
  • Key international markets include France (78.1%) and Germany (6.3%).
  • Top languages spoken are French (39.6%) followed by English (33.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plougrescant Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Saint Lawrence11$2,911$317.8652%
St Ouen15$2,635$339.5151%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%
St Helier66$2,497$216.7056%
St Saviour20$2,432$199.4254%
Île-de-Bréhat46$2,254$221.5245%
Trinity12$2,208$156.9861%
St Brelade49$2,206$205.1053%

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