Plougasnou Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France
Is Airbnb profitable in Plougasnou in 2025? Explore comprehensive Airbnb analytics for Plougasnou, Brittany, France to uncover income potential. This 2025 STR market report for Plougasnou, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 134 active listings.
Whether you're considering an Airbnb investment in Plougasnou, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plougasnou Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Plougasnou Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Plougasnou (2025)
Understanding the monthly revenue variations for Airbnb listings in Plougasnou is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plougasnou is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plougasnou across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,312+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,164 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,257 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $696, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plougasnou
Plougasnou Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Plougasnou STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plougasnou:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plougasnou
Average Daily Rate (ADR) Airbnb Trends in Plougasnou (2025)
Effective short term rental pricing strategy in Plougasnou involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plougasnou typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $169 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Plougasnou
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Airbnb Seasonality Analysis & Trends in Plougasnou (2025)
Peak Season (August, July, June)
- Revenue averages $2,790 per month
- Occupancy rates average 58.0%
- Daily rates average $156
Shoulder Season
- Revenue averages $1,475 per month
- Occupancy maintains around 35.8%
- Daily rates hold near $150
Low Season (January, February, March)
- Revenue drops to average $881 per month
- Occupancy decreases to average 21.4%
- Daily rates adjust to average $156
Seasonality Insights for Plougasnou
- The Airbnb seasonality in Plougasnou shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Plougasnou's highest earning potential, with monthly revenues capable of climbing to $3,491, occupancy reaching a high of 71.0%, and ADRs peaking at $163.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $852, occupancy could drop to 18.8%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plougasnou.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Plougasnou seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Plougasnou (2025)
Exploring the top neighborhoods for short-term rentals in Plougasnou? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Les Amiets | Peaceful coastal location ideal for families and nature lovers, featuring beautiful beaches and scenic walks. Attracts visitors seeking relaxation and outdoor activities. | Les Amiets Beach, Sentier des Douaniers, Plougasnou Port, Local seafood restaurants |
| Plougasnou Centre | The heart of Plougasnou with local shops and events, offering a charming Breton village experience. Great for visitors wanting to explore local culture and cuisine. | Centre culturel, Local markets, Bretagne Folklore, Nearby bakeries and cafés |
| Kélenn | A quiet area close to the sea with stunning views and hiking trails. Attracts nature enthusiasts and those looking for tranquility by the coast. | Kélenn Beach, Coastal trails, Scenic lookout points |
| Trégastel | A nearby area known for its pink granite rocks and beautiful coastal landscapes. A favorite for outdoor adventures and breathtaking views. | Trégastel Beach, Pink granite rocks, Water sports, Scenic boat tours |
| Guerveur | A charming coastal area with picturesque scenery and strong local culture. Perfect for immersing in Brittany’s heritage while enjoying beachfront access. | Guerveur Beach, Local art galleries, Historical sites, Nearby seafood markets |
| Saint-Pol-de-Léon | A vibrant town offering historical sites and quaint coastal charm. Attracts tourists looking for rich history plus beach proximity. | Saint-Pol-de-Léon Cathedral, Local festivals, Markets and shops |
| Moulin de Kéruzec | A serene location near lush landscapes and the river, ideal for those seeking privacy and nature. Perfect for romantic getaways or nature retreats. | Nature trails, Kéruzec River, Bird watching spots |
| Plage de Tahiti | An attractive beach area well-loved by families and surf enthusiasts. Offers ideal conditions for beach activities and vibrant summer experiences. | Tahiti Beach, Water sports, Beachside cafés and bars |
Understanding Airbnb License Requirements & STR Laws in Plougasnou (2025)
While Plougasnou, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plougasnou to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Plougasnou (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plougasnoubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rhun Izella - exceptional view jacuzzi & sauna
Entire Place • 4 bedrooms
Sophie's Terrace Sea View
Entire Place • 5 bedrooms
180° sea view house: The View
Entire Place • 3 bedrooms
Ker Agak House panoramic sea view Diben port
Entire Place • 3 bedrooms
Manoir de Pontplaincoat
Entire Place • 5 bedrooms
La Rhun Prédou-Les
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Plougasnou (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Plougasnou based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Conciergerie Leggett PM | 9 | $240,835 | 88 | 4.90/5.0 |
| Thierry | 5 | $60,977 | 686 | 4.68/5.0 |
| Florence Et David | 1 | $47,614 | 16 | 4.88/5.0 |
| Florence Et Franck | 2 | $46,941 | 197 | 4.98/5.0 |
| Christophe | 1 | $46,090 | 24 | 4.79/5.0 |
| Isabelle | 4 | $45,025 | 144 | 4.99/5.0 |
| Geraud | 2 | $43,285 | 22 | 2.38/5.0 |
| Benoît | 3 | $41,520 | 64 | 3.27/5.0 |
| Host #374420788 | 1 | $41,112 | 0 | 0.00/5.0 |
| Hubert | 1 | $39,376 | 128 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plougasnou.
Dive Deeper: Advanced Plougasnou STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plougasnou. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlougasnou Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plougasnou
- The Plougasnou Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.8% of the 134 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plougasnou, House properties are the most common (71.6%), reflecting the local real estate landscape.
- Houses represent a significant 71.6% portion, catering likely to families or larger groups.
- The presence of 9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, outdoor/unique (combined 2.2%) offer potential for unique stay experiences.
Plougasnou Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plougasnou
- The dominant room capacity in Plougasnou is 3 bedrooms listings, making up 26.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 50.0% of the active Airbnb listings in Plougasnou, indicating a high concentration in these sizes.
- A significant 46.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plougasnou.
Plougasnou Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plougasnou
- The most common guest capacity trend in Plougasnou vacation rentals is listings accommodating 4 guests (23.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Plougasnou STR market, accounting for 43.2% of listings.
- 41.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plougasnou.
- On average, properties in Plougasnou are equipped to host 4.6 guests.
Plougasnou Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plougasnou
- The most common availability pattern in Plougasnou falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Plougasnou (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Plougasnou Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
21.6% of total
2 Nights
19 listings
15.2% of total
3 Nights
17 listings
13.6% of total
4-6 Nights
34 listings
27.2% of total
7-29 Nights
11 listings
8.8% of total
30+ Nights
17 listings
13.6% of total
Key Insights
- The most prevalent minimum stay requirement in Plougasnou is 4-6 Nights, adopted by 27.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (13.6%) caters to monthly stays (30+ nights) in Plougasnou, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 27.2% of Plougasnou hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plougasnou.
Plougasnou Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
18 listings
16.4% of total
Moderate
32 listings
29.1% of total
Firm
25 listings
22.7% of total
Strict
35 listings
31.8% of total
Cancellation Policy Insights for Plougasnou
- The prevailing Airbnb cancellation policy trend in Plougasnou is Strict, used by 31.8% of listings.
- A majority (54.5%) of hosts in Plougasnou utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.8% market standard in Plougasnou.
- With 31.8% using Strict terms, this is a viable option in Plougasnou, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Plougasnou.
Plougasnou STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Plougasnou
- The overall average booking lead time for vacation rentals in Plougasnou is 67 days.
- Guests book furthest in advance for stays during July (average 140 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (114 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Plougasnou.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 140 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 114 days) to capture early planners.
- Monitor your own booking lead times against these Plougasnou averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Plougasnou (2025)
Amenity Prevalence
Amenity Insights for Plougasnou
- Popular amenities like Heating, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plougasnou to stay competitive.
Plougasnou Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Plougasnou
- The typical guest profile for Airbnb in Plougasnou consists of primarily domestic travelers (77%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 76.7% of guests.
- Key international markets include France (76.7%) and Germany (10%).
- Top languages spoken are French (38.7%) followed by English (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Plougasnou Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| St Martin | 14 | $4,074 | $436.70 | 51% |
| Saint Lawrence | 11 | $2,911 | $317.86 | 52% |
| St Ouen | 15 | $2,635 | $339.51 | 51% |
| St Clement | 14 | $2,522 | $219.76 | 51% |
| Grouville | 21 | $2,510 | $218.40 | 52% |
| St Helier | 66 | $2,497 | $216.70 | 56% |
| St Saviour | 20 | $2,432 | $199.42 | 54% |
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| Trinity | 12 | $2,208 | $156.98 | 61% |
| St Brelade | 49 | $2,206 | $205.10 | 53% |