Plouër-sur-Rance Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plouër-sur-Rance in 2025? Explore comprehensive Airbnb analytics for Plouër-sur-Rance, Brittany, France to uncover income potential. This 2025 STR market report for Plouër-sur-Rance, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 79 active listings.

Whether you're considering an Airbnb investment in Plouër-sur-Rance, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plouër-sur-Rance Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plouër-sur-Rance Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in Plouër-sur-Rance.
Occupancy Rate(?)
43.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,527
Typical annual income for an Airbnb listing in Plouër-sur-Rance. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.3%
Significant decrease (-10.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Plouër-sur-Rance.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Plouër-sur-Rance.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
79
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plouër-sur-Rance (2025)

Understanding the monthly revenue variations for Airbnb listings in Plouër-sur-Rance is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plouër-sur-Rance is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plouër-sur-Rance across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,168+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,998 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,205 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $580, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plouër-sur-Rance

Plouër-sur-Rance Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plouër-sur-Rance STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plouër-sur-Rance:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plouër-sur-Rance

Average Daily Rate (ADR) Airbnb Trends in Plouër-sur-Rance (2025)

Effective short term rental pricing strategy in Plouër-sur-Rance involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plouër-sur-Rance typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $198+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
  • Typical properties (Median) charge around $102 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Plouër-sur-Rance

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Airbnb Seasonality Analysis & Trends in Plouër-sur-Rance (2025)

Peak Season (August, July, May)
  • Revenue averages $2,424 per month
  • Occupancy rates average 60.9%
  • Daily rates average $134
Shoulder Season
  • Revenue averages $1,419 per month
  • Occupancy maintains around 36.7%
  • Daily rates hold near $128
Low Season (January, February, March)
  • Revenue drops to average $700 per month
  • Occupancy decreases to average 22.8%
  • Daily rates adjust to average $122

Seasonality Insights for Plouër-sur-Rance

  • The Airbnb seasonality in Plouër-sur-Rance shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plouër-sur-Rance's highest earning potential, with monthly revenues capable of climbing to $2,712, occupancy reaching a high of 71.8%, and ADRs peaking at $136.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $634, occupancy could drop to 19.7%, and ADRs may adjust down to $121.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plouër-sur-Rance.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plouër-sur-Rance seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plouër-sur-Rance (2025)

Exploring the top neighborhoods for short-term rentals in Plouër-sur-Rance? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plouër-sur-Rance Marina
A picturesque marina area ideal for water activities and relaxation. It attracts visitors who enjoy boating, sailing, and scenic views, making it a perfect spot for vacation rentals.
Marina of Plouër-sur-Rance, Côte d'Émeraude, Local seafood restaurants, Rance River walks, Nearby Dinard and Saint-Malo
Historic Center
The historic center of Plouër-sur-Rance offers charm and culture, with medieval architecture and local shops. It's ideal for tourists wanting to experience Brittany's history.
Church of Saint-Pierre, Local artisan shops, Cultural festivals, Historic streets
Nearby Beaches
The proximity to beautiful sandy beaches draws sun-seekers and families. This area is perfect for beach house rentals and relaxing seaside vacations.
Plage de Port Rance, Plage de La Fresnaye, Tides for water sports, Family-friendly beach activities
Cultural Sights
With its rich history and culture, this area attracts those interested in heritage and local traditions, making it a unique rental opportunity.
Les Châteaux de la Rance, Local museums, Cultural events and fairs
Rance Valley
The scenic Rance River valley offers beautiful landscapes and outdoor activities like hiking and biking, appealing to nature lovers and adventurers.
Cycling paths, Walking trails along the river, Countryside beauty
Gastronomy Experiences
Brittany is known for its culinary delights, and this area showcases local cuisine, attracting foodies and culinary tourists.
Local breweries, Creperies, Wine tastings and culinary tours
Côtes d'Armor Coast
The proximity to the stunning Côtes d'Armor coast makes this area perfect for hosting visitors looking to explore Brittany's coastline and natural beauty.
Coastal hiking trails, Charming seaside villages, Water sports and boat rentals
Cultural Events
This area is host to numerous cultural events throughout the year, attracting visitors and offering great investment opportunities for short-term rentals during event seasons.
Local festivals, Music and art events, Markets and fairs

Understanding Airbnb License Requirements & STR Laws in Plouër-sur-Rance (2025)

While Plouër-sur-Rance, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plouër-sur-Rance to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Plouër-sur-Rance (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plouër-sur-Rancebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kloz Ar Lore - heated pool

Kloz Ar Lore - heated pool

Entire Place • 4 bedrooms

$65,901
Revenue
42.2%
Occupancy
$338.75
Daily Rate
Warm, quiet cottage, close to the sights

Warm, quiet cottage, close to the sights

Entire Place • 3 bedrooms

$44,238
Revenue
79.9%
Occupancy
$143.26
Daily Rate
Charming country cottage

Charming country cottage

Entire Place • 3 bedrooms

$43,909
Revenue
65.1%
Occupancy
$184.28
Daily Rate
A hidden gem on the Rance

A hidden gem on the Rance

Entire Place • 5 bedrooms

$40,682
Revenue
69.7%
Occupancy
$155.42
Daily Rate
La villée

La villée

Entire Place • 4 bedrooms

$32,491
Revenue
33.5%
Occupancy
$453.28
Daily Rate
The Guest House: The shores of the Rance

The Guest House: The shores of the Rance

Entire Place • 3 bedrooms

$28,827
Revenue
39.9%
Occupancy
$124.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plouër-sur-Rance (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plouër-sur-Rance based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patrice3$71,182154.93/5.0
Colin1$65,901125.00/5.0
Sylvia3$46,871674.84/5.0
Charlotte2$45,0391314.94/5.0
Angelina1$44,2382464.89/5.0
Fiona1$43,909454.93/5.0
Agence COCOONR / BOOK&PAY3$42,835694.78/5.0
Andrew1$40,6821584.87/5.0
Mikaël2$37,89432.50/5.0
Justine1$28,827324.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plouër-sur-Rance.

Dive Deeper: Advanced Plouër-sur-Rance STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plouër-sur-Rance. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plouër-sur-Rance Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plouër-sur-Rance

  • The Plouër-sur-Rance Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81% of the 79 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plouër-sur-Rance, House properties are the most common (78.5%), reflecting the local real estate landscape.
  • Houses represent a significant 78.5% portion, catering likely to families or larger groups.
  • The presence of 8.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.3%) offer potential for unique stay experiences.

Plouër-sur-Rance Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plouër-sur-Rance

  • The dominant room capacity in Plouër-sur-Rance is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 60.7% of the active Airbnb listings in Plouër-sur-Rance, indicating a high concentration in these sizes.
  • A significant 24.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plouër-sur-Rance.

Plouër-sur-Rance Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plouër-sur-Rance

  • The most common guest capacity trend in Plouër-sur-Rance vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Plouër-sur-Rance STR market, accounting for 44.3% of listings.
  • 22.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plouër-sur-Rance.
  • On average, properties in Plouër-sur-Rance are equipped to host 3.6 guests.

Plouër-sur-Rance Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plouër-sur-Rance

  • The most common availability pattern in Plouër-sur-Rance falls within the 181-270 days range, representing 40.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Plouër-sur-Rance (41.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plouër-sur-Rance Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.3%)

1 Night

10 listings

13.3% of total

2 Nights (40%)

2 Nights

30 listings

40% of total

3 Nights (17.3%)

3 Nights

13 listings

17.3% of total

4-6 Nights (10.7%)

4-6 Nights

8 listings

10.7% of total

7-29 Nights (6.7%)

7-29 Nights

5 listings

6.7% of total

30+ Nights (12%)

30+ Nights

9 listings

12% of total

Key Insights

  • The most prevalent minimum stay requirement in Plouër-sur-Rance is 2 Nights, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (12%) caters to monthly stays (30+ nights) in Plouër-sur-Rance, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40% of Plouër-sur-Rance hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.3% currently do.
  • A 2-night minimum appears standard (40%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plouër-sur-Rance.

Plouër-sur-Rance Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.4%)

Flexible

18 listings

25.4% of total

Moderate (23.9%)

Moderate

17 listings

23.9% of total

Firm (26.8%)

Firm

19 listings

26.8% of total

Strict (23.9%)

Strict

17 listings

23.9% of total

Cancellation Policy Insights for Plouër-sur-Rance

  • The prevailing Airbnb cancellation policy trend in Plouër-sur-Rance is Firm, used by 26.8% of listings.
  • A majority (50.7%) of hosts in Plouër-sur-Rance utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 26.8% market standard in Plouër-sur-Rance.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plouër-sur-Rance.

Plouër-sur-Rance STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plouër-sur-Rance

  • The overall average booking lead time for vacation rentals in Plouër-sur-Rance is 50 days.
  • Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Plouër-sur-Rance.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Plouër-sur-Rance averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plouër-sur-Rance (2025)

Amenity Prevalence

Amenity Insights for Plouër-sur-Rance

  • Essential amenities in Plouër-sur-Rance that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plouër-sur-Rance: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Smoke alarm or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plouër-sur-Rance to stay competitive.

Plouër-sur-Rance Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plouër-sur-Rance

  • The typical guest profile for Airbnb in Plouër-sur-Rance consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 79.1% of guests.
  • Key international markets include France (79.1%) and Germany (4.2%).
  • Top languages spoken are French (44.2%) followed by English (35.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plouër-sur-Rance Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Moulins-le-Carbonnel11$3,213$320.8535%
Gonneville-en-Auge12$3,061$235.9040%
Vallon-sur-Gée11$2,913$379.0130%
Saint Lawrence11$2,911$317.8652%
Auberville22$2,777$249.6336%
St Ouen15$2,635$339.5151%
Chambellay11$2,525$255.2434%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%

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