Plérin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plérin in 2025? Explore comprehensive Airbnb analytics for Plérin, Brittany, France to uncover income potential. This 2025 STR market report for Plérin, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 228 active listings.

Whether you're considering an Airbnb investment in Plérin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plérin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plérin Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Plérin.
Occupancy Rate(?)
45.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,260
Typical annual income for an Airbnb listing in Plérin. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.7%
Slight decrease (-3.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Plérin.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Plérin.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
228
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plérin (2025)

Understanding the monthly revenue variations for Airbnb listings in Plérin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plérin is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plérin across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,078+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,022 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,152 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $656, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plérin

Plérin Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plérin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plérin:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plérin

Average Daily Rate (ADR) Airbnb Trends in Plérin (2025)

Effective short term rental pricing strategy in Plérin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plérin typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Plérin

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Airbnb Seasonality Analysis & Trends in Plérin (2025)

Peak Season (August, July, April)
  • Revenue averages $2,343 per month
  • Occupancy rates average 57.5%
  • Daily rates average $134
Shoulder Season
  • Revenue averages $1,545 per month
  • Occupancy maintains around 40.3%
  • Daily rates hold near $132
Low Season (January, February, March)
  • Revenue drops to average $869 per month
  • Occupancy decreases to average 31.2%
  • Daily rates adjust to average $135

Seasonality Insights for Plérin

  • The Airbnb seasonality in Plérin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plérin's highest earning potential, with monthly revenues capable of climbing to $2,754, occupancy reaching a high of 72.2%, and ADRs peaking at $138.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $832, occupancy could drop to 25.9%, and ADRs may adjust down to $128.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plérin.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plérin seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plérin (2025)

Exploring the top neighborhoods for short-term rentals in Plérin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plérin Beach
A popular coastal area known for its beautiful sandy beaches and stunning views of the sea, making it an attractive spot for tourists seeking relaxation and recreation.
Plérin Beach, Saint-Quay-Portrieux Port, Promenade du Littoral, Casino de Plérin, Les Salles des Fêtes
Centre Ville
The city center of Plérin offers a blend of local shops, cafes, and restaurants, providing an authentic experience for visitors who want to explore local culture and cuisine.
Église Saint-Pierre, Place de la Mairie, local markets, restaurants and bistros, historical buildings
Port de Plérin
An active harbor area with a picturesque marina, it attracts visitors who enjoy nautical activities and seafood dining options right by the water.
Port de Plérin, seafood restaurants, fishing activities, boat rentals, viewing the fishing fleet
Les Côtes d'Armor
This region is known for its stunning coastline and natural beauty, popular among nature enthusiasts and those looking to explore scenic landscapes.
Cap Fréhel, Dinan, Saint-Malo, hiking trails, beautiful coastal scenery
Roudouallec
A charming village nearby known for its tranquility and rural charm, great for those looking for a peaceful stay away from the city hustle.
nearby hiking trails, local farms, traditional Breton architecture, cultural festivals, local cheese and produce
Côte de Granit Rose
Famous for its unique pink granite rock formations, this area is a favorite for photographers and nature lovers.
Ploumanac'h, sentier des douaniers, beaches, granite rock formations, scenic views
Baie de Saint-Brieuc
A beautiful bay that offers various water sports and outdoor activities, drawing in tourists interested in beach activities and marine wildlife.
Saint-Brieuc Natural Marine Park, water sports, beaches, bird watching, scenic hikes
Erquy
Known for its stunning cliffs and sandy beaches, this area is a gem for those looking to invest in summer tourism in Brittany, especially for beach lovers.
Erquy Beach, Cap d'Erquy, hiking trails, local seafood, quaint coastal town charm

Understanding Airbnb License Requirements & STR Laws in Plérin (2025)

While Plérin, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plérin to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Plérin (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plérinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa D'Argantel jaccuzi near sea 10pers.

Villa D'Argantel jaccuzi near sea 10pers.

Entire Place • 4 bedrooms

$88,209
Revenue
74.7%
Occupancy
$299.93
Daily Rate
The Lighthouse House

The Lighthouse House

Entire Place • 5 bedrooms

$63,270
Revenue
41.4%
Occupancy
$282.55
Daily Rate
Shipowner's house sea view

Shipowner's house sea view

Entire Place • 2 bedrooms

$56,607
Revenue
84.4%
Occupancy
$201.59
Daily Rate
Sea view villa, swimming pool, jacuzzi and cinema room

Sea view villa, swimming pool, jacuzzi and cinema room

Entire Place • 4 bedrooms

$54,846
Revenue
59.3%
Occupancy
$590.16
Daily Rate
La Cabine hangs from the cliff

La Cabine hangs from the cliff

Entire Place • 1 bedroom

$50,990
Revenue
78.2%
Occupancy
$174.38
Daily Rate
Beautiful villa 50 m from the beach and jacuzzi

Beautiful villa 50 m from the beach and jacuzzi

Entire Place • 5 bedrooms

$50,464
Revenue
30.3%
Occupancy
$427.05
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plérin (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plérin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Conciergerie Confiance By Fann13$310,5394404.50/5.0
Carole3$78,8461434.88/5.0
Emilie2$72,656504.92/5.0
Prello Conciergerie1$63,270184.78/5.0
Jennifer1$56,607404.98/5.0
Aurore2$55,174364.99/5.0
Marie Laure1$54,84635.00/5.0
Gabrielle6$54,006423.92/5.0
Céline1$50,990175.00/5.0
Catherine1$50,46485.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plérin.

Dive Deeper: Advanced Plérin STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plérin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plérin Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plérin

  • The Plérin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 228 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plérin, House properties are the most common (58.3%), reflecting the local real estate landscape.
  • Houses represent a significant 58.3% portion, catering likely to families or larger groups.
  • The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 3.1%) offer potential for unique stay experiences.

Plérin Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plérin

  • The dominant room capacity in Plérin is 1 bedroom listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 57.5% of the active Airbnb listings in Plérin, indicating a high concentration in these sizes.
  • A significant 30.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Plérin.

Plérin Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plérin

  • The most common guest capacity trend in Plérin vacation rentals is listings accommodating 4 guests (28.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Plérin STR market, accounting for 50.9% of listings.
  • 29.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plérin.
  • On average, properties in Plérin are equipped to host 4.1 guests.

Plérin Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plérin

  • The most common availability pattern in Plérin falls within the 271-366 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Plérin (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plérin Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.3%)

1 Night

37 listings

17.3% of total

2 Nights (33.2%)

2 Nights

71 listings

33.2% of total

3 Nights (12.6%)

3 Nights

27 listings

12.6% of total

4-6 Nights (15.4%)

4-6 Nights

33 listings

15.4% of total

7-29 Nights (8.9%)

7-29 Nights

19 listings

8.9% of total

30+ Nights (12.6%)

30+ Nights

27 listings

12.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Plérin is 2 Nights, adopted by 33.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (12.6%) caters to monthly stays (30+ nights) in Plérin, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.2% of Plérin hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.3% currently do.
  • A 2-night minimum appears standard (33.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 12.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plérin.

Plérin Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (32.8%)

Flexible

66 listings

32.8% of total

Moderate (23.4%)

Moderate

47 listings

23.4% of total

Firm (22.9%)

Firm

46 listings

22.9% of total

Strict (20.9%)

Strict

42 listings

20.9% of total

Cancellation Policy Insights for Plérin

  • The prevailing Airbnb cancellation policy trend in Plérin is Flexible, used by 32.8% of listings.
  • There's a relatively balanced mix between guest-friendly (56.2%) and stricter (43.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 32.8% market standard in Plérin.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plérin.

Plérin STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plérin

  • The overall average booking lead time for vacation rentals in Plérin is 48 days.
  • Guests book furthest in advance for stays during July (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Plérin.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Plérin averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plérin (2025)

Amenity Prevalence

Amenity Insights for Plérin

  • Essential amenities in Plérin that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plérin: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plérin to stay competitive.

Plérin Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plérin

  • The typical guest profile for Airbnb in Plérin consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 83.2% of guests.
  • Key international markets include France (83.2%) and Germany (5.8%).
  • Top languages spoken are French (43.9%) followed by English (33.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plérin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Saint Lawrence11$2,911$317.8652%
St Ouen15$2,635$339.5151%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%
St Helier66$2,497$216.7056%
St Saviour20$2,432$199.4254%
Tamerville10$2,338$333.7726%
Île-de-Bréhat46$2,254$221.5245%
Trinity12$2,208$156.9861%

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