Pléguien Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Brittany, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pléguien in 2025? Explore comprehensive Airbnb analytics for Pléguien, Brittany, France to uncover income potential. This 2025 STR market report for Pléguien, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Pléguien, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pléguien Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pléguien Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in Pléguien.
Occupancy Rate(?)
42.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,339
Typical annual income for an Airbnb listing in Pléguien. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-26.0%
Significant decrease (-26.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pléguien.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Pléguien.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pléguien (2025)

Understanding the monthly revenue variations for Airbnb listings in Pléguien is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pléguien is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pléguien across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,659+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,473 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,051 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $553, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pléguien

Pléguien Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pléguien STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pléguien:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pléguien

Average Daily Rate (ADR) Airbnb Trends in Pléguien (2025)

Effective short term rental pricing strategy in Pléguien involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pléguien typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $185+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Pléguien

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Airbnb Seasonality Analysis & Trends in Pléguien (2025)

Peak Season (August, July, January)
  • Revenue averages $2,040 per month
  • Occupancy rates average 56.5%
  • Daily rates average $117
Shoulder Season
  • Revenue averages $1,259 per month
  • Occupancy maintains around 31.7%
  • Daily rates hold near $118
Low Season (February, March, October)
  • Revenue drops to average $557 per month
  • Occupancy decreases to average 21.0%
  • Daily rates adjust to average $114

Seasonality Insights for Pléguien

  • The Airbnb seasonality in Pléguien shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pléguien's highest earning potential, with monthly revenues capable of climbing to $2,662, occupancy reaching a high of 79.3%, and ADRs peaking at $120.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $479, occupancy could drop to 15.6%, and ADRs may adjust down to $111.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pléguien.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pléguien seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pléguien (2025)

Exploring the top neighborhoods for short-term rentals in Pléguien? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Pléguien Town Centre
The central area of Pléguien offers charming architecture, local shops, and eateries, making it attractive for tourists who want an authentic Breton experience.
Église Saint-Guillaume de Pléguien, local markets, arts and crafts shops, cafés, historical sites
Port de Paimpol
Just a short drive from Pléguien, the Port de Paimpol is a picturesque port area popular with visitors for its seafood restaurants and scenic views.
Paimpol's harbor, Gabcikovo Memorial, plenty of seafood dining options, boat trips, charming coastal scenery
Côte de Granit Rose
Not far from Pléguien, the Pink Granite Coast is famous for its unique rock formations and stunning coastal landscapes, perfect for nature lovers.
Ploumanac'h Lighthouse, Sentier des Douaniers coastal trail, beautiful beaches, L'Archivolte, hiking opportunities
Erquy
This seaside town is known for its vibrant beach culture and is a favorite holiday destination for families and water sports enthusiasts.
Erquy beach, Cap d'Erquy, hiking trails, seafood festivals, water sports activities
Saint-Quay-Portrieux
A charming seaside resort with a lovely beach and family-friendly amenities, attracting many vacationers during the summer.
Saint-Quay beach, cruise port, water sports classes, family parks, coastal walks
Binic
A quaint seaside town known for its harbor and artisanal shops, Binic attracts tourists looking for a laid-back coastal experience.
Binic beach, harbor front dining, local boutiques, fishing trips, cultural events
Plévenon
A neighboring area with stunning landscapes and access to the Cap Fréhel, making it ideal for outdoor activities and nature-focused tourism.
Cap Fréhel, Fort La Latte, hiking trails, beach access, scenic viewpoints
Lamballe
A historic town known for its equestrian culture and friendly community, Lamballe is a great base for exploring the surrounding Brittany region.
Château de la Roche Jagu, local equestrian events, historical museums, town squares, artisan shops

Understanding Airbnb License Requirements & STR Laws in Pléguien (2025)

While Pléguien, Brittany, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pléguien to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Pléguien (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pléguienbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Simple and warm house

Simple and warm house

Entire Place • 3 bedrooms

$19,923
Revenue
70.6%
Occupancy
$76.55
Daily Rate
Family home with sunny terrace

Family home with sunny terrace

Entire Place • 3 bedrooms

$19,515
Revenue
61.9%
Occupancy
$83.93
Daily Rate
Renovated longhouse close to the beaches

Renovated longhouse close to the beaches

Entire Place • 8 bedrooms

$18,588
Revenue
15.3%
Occupancy
$563.33
Daily Rate
House 8 pers. 4ch. near sea

House 8 pers. 4ch. near sea

Entire Place • 4 bedrooms

$15,603
Revenue
75.8%
Occupancy
$109.26
Daily Rate
House 10 min from the sea

House 10 min from the sea

Entire Place • 3 bedrooms

$14,801
Revenue
25.4%
Occupancy
$101.05
Daily Rate
Family home with Nordic bath and jacuzzi.

Family home with Nordic bath and jacuzzi.

Entire Place • 4 bedrooms

$13,698
Revenue
76.9%
Occupancy
$144.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pléguien (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pléguien based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marie3$25,1152104.86/5.0
Claire1$19,92394.56/5.0
Gil1$19,515914.97/5.0
Bernard1$18,58894.89/5.0
Vanessa1$15,603124.75/5.0
Jean Charles1$14,801164.94/5.0
Florence1$13,698214.90/5.0
Pauline1$11,8531034.71/5.0
Jeanne & Frederic1$11,092154.93/5.0
Céline1$10,761264.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pléguien.

Dive Deeper: Advanced Pléguien STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pléguien. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pléguien Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pléguien

  • The Pléguien Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pléguien, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.
  • The presence of 15.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Pléguien Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pléguien

  • The dominant room capacity in Pléguien is 1 bedroom listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 52.6% of the active Airbnb listings in Pléguien, indicating a high concentration in these sizes.
  • A significant 36.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pléguien.

Pléguien Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pléguien

  • The most common guest capacity trend in Pléguien vacation rentals is listings accommodating 2 guests (21.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Pléguien STR market, accounting for 36.9% of listings.
  • 36.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pléguien.
  • On average, properties in Pléguien are equipped to host 4.5 guests.

Pléguien Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pléguien

  • The most common availability pattern in Pléguien falls within the 181-270 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pléguien (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pléguien Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.3%)

1 Night

5 listings

26.3% of total

2 Nights (31.6%)

2 Nights

6 listings

31.6% of total

3 Nights (10.5%)

3 Nights

2 listings

10.5% of total

4-6 Nights (10.5%)

4-6 Nights

2 listings

10.5% of total

7-29 Nights (15.8%)

7-29 Nights

3 listings

15.8% of total

30+ Nights (5.3%)

30+ Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Pléguien is 2 Nights, adopted by 31.6% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.6% of Pléguien hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pléguien.

Pléguien Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.1%)

Flexible

4 listings

21.1% of total

Moderate (42.1%)

Moderate

8 listings

42.1% of total

Firm (26.3%)

Firm

5 listings

26.3% of total

Strict (10.5%)

Strict

2 listings

10.5% of total

Cancellation Policy Insights for Pléguien

  • The prevailing Airbnb cancellation policy trend in Pléguien is Moderate, used by 42.1% of listings.
  • There's a relatively balanced mix between guest-friendly (63.2%) and stricter (36.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 42.1% market standard in Pléguien.
  • Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pléguien.

Pléguien STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pléguien

  • The overall average booking lead time for vacation rentals in Pléguien is 53 days.
  • Guests book furthest in advance for stays during July (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (83 days avg.) sees the longest lead times, while Spring (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Pléguien.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Pléguien averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pléguien (2025)

Amenity Prevalence

Amenity Insights for Pléguien

  • Essential amenities in Pléguien that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pléguien: Free parking on premises.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pléguien to stay competitive.

Pléguien Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pléguien

  • The typical guest profile for Airbnb in Pléguien consists of primarily domestic travelers (80%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 80.2% of guests.
  • Key international markets include France (80.2%) and Netherlands (4.6%).
  • Top languages spoken are French (42.7%) followed by English (33.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pléguien Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
St Martin14$4,074$436.7051%
Saint Lawrence11$2,911$317.8652%
St Ouen15$2,635$339.5151%
St Clement14$2,522$219.7651%
Grouville21$2,510$218.4052%
St Helier66$2,497$216.7056%
St Saviour20$2,432$199.4254%
Tamerville10$2,338$333.7726%
Île-de-Bréhat46$2,254$221.5245%
Trinity12$2,208$156.9861%

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