Tournus Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France
Is Airbnb profitable in Tournus in 2025? Explore comprehensive Airbnb analytics for Tournus, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Tournus, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 67 active listings.
Whether you're considering an Airbnb investment in Tournus, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tournus Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tournus Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tournus (2025)
Understanding the monthly revenue variations for Airbnb listings in Tournus is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tournus is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tournus across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,469+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,397 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $853 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $428, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tournus
Tournus Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tournus STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tournus:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tournus
Average Daily Rate (ADR) Airbnb Trends in Tournus (2025)
Effective short term rental pricing strategy in Tournus involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tournus typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $173+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $108 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $59 per night.
Average Daily Rate (ADR) Trend by Month in Tournus
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Airbnb Seasonality Analysis & Trends in Tournus (2025)
Peak Season (May, June, April)
- Revenue averages $1,789 per month
- Occupancy rates average 37.1%
- Daily rates average $105
Shoulder Season
- Revenue averages $1,083 per month
- Occupancy maintains around 37.6%
- Daily rates hold near $103
Low Season (February, March, November)
- Revenue drops to average $608 per month
- Occupancy decreases to average 23.2%
- Daily rates adjust to average $98
Seasonality Insights for Tournus
- The Airbnb seasonality in Tournus shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tournus's highest earning potential, with monthly revenues capable of climbing to $2,096, occupancy reaching a high of 51.0%, and ADRs peaking at $106.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $524, occupancy could drop to 21.5%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tournus.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tournus seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tournus (2025)
Exploring the top neighborhoods for short-term rentals in Tournus? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Center | Tournus's historic center boasts stunning architecture and rich history, making it an attractive place for tourists interested in culture and heritage. | Saint-Philibert Church, Abbey of Saint-Philibert, Place de l'Ancien Hôtel de Ville, Tournus Museum, Versailles-style gardens |
| Riverside Promenade | The riverside area offers beautiful views of the Saône River, along with pleasant walking paths that attract visitors looking for leisure activities and scenic walks. | Saône River walks, Local cafes and restaurants, Fishing spots, Boat rentals, Scenic picnic areas |
| Cultural District | This area is known for its art galleries and cultural events, appealing to visitors interested in local art, music, and community activities. | Local art galleries, Cultural festivals, Music events, Workshops, Exhibitions |
| Wine Country | Tournus is located near notable vineyards and wineries, making it a prime location for wine enthusiasts and those seeking culinary experiences. | Wine tours, Local vineyards, Wine tastings, Culinary festivals, Gourmet restaurants |
| Market Square | The vibrant market square draws locals and visitors alike, offering a dynamic atmosphere with fresh produce, local products, and community events. | Weekly market, Local artisan shops, Community events, Street performances, Cafes and bistros |
| Nearby Nature Parks | Nature parks surrounding Tournus provide opportunities for hiking, biking, and enjoying outdoor recreation, appealing to nature lovers and families. | Hiking trails, Picnic areas, Birdwatching, Nature activities, Scenic viewpoints |
| Dining District | Tournus is known for its exceptional dining scene, attracting food lovers eager to try local delicacies and gourmet experiences. | Michelin star restaurants, Traditional bistros, Wine bars, Culinary tours, Local specialties |
| Cycling Routes | The region offers fantastic cycling routes, ideal for adventure enthusiasts and tourists looking to explore the countryside on bikes. | Scenic cycling trails, Bicycle rental shops, Cycling events, Picnic spots, Countryside views |
Understanding Airbnb License Requirements & STR Laws in Tournus (2025)
While Tournus, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tournus to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Tournus (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tournusbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Marengo in the heart of Tournus city
Entire Place • 5 bedrooms
Maison Sylvain
Entire Place • 4 bedrooms
Les Histoires d 'Anges - The gite - Bike reception
Entire Place • 3 bedrooms
Atypical Loft Tournus Mâcon Chalon
Entire Place • 6 bedrooms
Lea's House, Bed & Breakfasts Sleeps 14
Private Room • 4 bedrooms
"Le Loft Philibert"
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tournus (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tournus based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fanny | 6 | $85,365 | 88 | 4.85/5.0 |
| Marie Et Patrick | 3 | $65,708 | 310 | 4.98/5.0 |
| Anthony | 4 | $57,208 | 133 | 4.80/5.0 |
| NicoCaro | 1 | $55,394 | 10 | 4.60/5.0 |
| Chistophe | 3 | $47,591 | 357 | 4.73/5.0 |
| Aurelie | 3 | $35,143 | 76 | 4.91/5.0 |
| Elizabeth | 1 | $33,331 | 28 | 4.86/5.0 |
| Olivmnz | 1 | $28,685 | 37 | 4.97/5.0 |
| Cabana | 3 | $24,888 | 100 | 2.86/5.0 |
| Françoise | 2 | $22,186 | 70 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tournus.
Dive Deeper: Advanced Tournus STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tournus. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTournus Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tournus
- The Tournus Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.6% of the 67 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tournus, Apartment/Condo properties are the most common (64.2%), reflecting the local real estate landscape.
- Houses represent a significant 19.4% portion, catering likely to families or larger groups.
- The presence of 10.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 6.0%) offer potential for unique stay experiences.
Tournus Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tournus
- The dominant room capacity in Tournus is 1 bedroom listings, making up 40.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.2% of the active Airbnb listings in Tournus, indicating a high concentration in these sizes.
Tournus Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tournus
- The most common guest capacity trend in Tournus vacation rentals is listings accommodating 4 guests (26.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Tournus STR market, accounting for 53.8% of listings.
- 28.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tournus.
- On average, properties in Tournus are equipped to host 3.9 guests.
Tournus Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tournus
- The most common availability pattern in Tournus falls within the 271-366 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tournus (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tournus Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
48 listings
73.8% of total
2 Nights
12 listings
18.5% of total
3 Nights
1 listings
1.5% of total
4-6 Nights
2 listings
3.1% of total
7-29 Nights
1 listings
1.5% of total
30+ Nights
1 listings
1.5% of total
Key Insights
- The most prevalent minimum stay requirement in Tournus is 1 Night, adopted by 73.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (92.3%) of the Tournus Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (1.5%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 73.8% of Tournus hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tournus.
Tournus Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
25 listings
41.7% of total
Moderate
19 listings
31.7% of total
Firm
14 listings
23.3% of total
Strict
2 listings
3.3% of total
Cancellation Policy Insights for Tournus
- The prevailing Airbnb cancellation policy trend in Tournus is Flexible, used by 41.7% of listings.
- The market strongly favors guest-friendly terms, with 73.4% of listings offering Flexible or Moderate policies. This suggests guests in Tournus may expect booking flexibility.
- Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.7% market standard in Tournus.
- Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Tournus.
Tournus STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tournus
- The overall average booking lead time for vacation rentals in Tournus is 40 days.
- Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (63 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Tournus.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Tournus averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tournus (2025)
Amenity Prevalence
Amenity Insights for Tournus
- Essential amenities in Tournus that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tournus: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tournus to stay competitive.
Tournus Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tournus
- The typical guest profile for Airbnb in Tournus consists of primarily domestic travelers (70%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 70.4% of guests.
- Key international markets include France (70.4%) and Germany (7.4%).
- Top languages spoken are French (36.8%) followed by English (33.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tournus Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Épinac | 14 | $5,147 | $333.01 | 37% |
| Saint-Germain-au-Mont-d'Or | 10 | $3,928 | $316.02 | 40% |
| Puligny-Montrachet | 11 | $3,908 | $398.00 | 44% |
| Dommartin | 11 | $3,905 | $327.00 | 36% |
| Juliénas | 11 | $3,378 | $292.32 | 46% |
| Corgoloin | 10 | $3,314 | $296.49 | 44% |
| Courzieu | 11 | $3,267 | $287.83 | 52% |
| Vanosc | 13 | $3,072 | $224.52 | 44% |
| Bligny-lès-Beaune | 24 | $2,930 | $233.89 | 44% |
| Romanèche-Thorins | 13 | $2,817 | $239.98 | 43% |