Sens Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France
Is Airbnb profitable in Sens in 2025? Explore comprehensive Airbnb analytics for Sens, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Sens, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 140 active listings.
Whether you're considering an Airbnb investment in Sens, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sens Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sens Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sens (2025)
Understanding the monthly revenue variations for Airbnb listings in Sens is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sens is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sens across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,049+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,370 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $904 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $491, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sens
Sens Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sens STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sens:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sens
Average Daily Rate (ADR) Airbnb Trends in Sens (2025)
Effective short term rental pricing strategy in Sens involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sens typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $123+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $60 per night.
- Entry-level properties (Bottom 25%) earn around $46 per night.
Average Daily Rate (ADR) Trend by Month in Sens
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Airbnb Seasonality Analysis & Trends in Sens (2025)
Peak Season (May, April, June)
- Revenue averages $1,584 per month
- Occupancy rates average 40.0%
- Daily rates average $77
Shoulder Season
- Revenue averages $1,029 per month
- Occupancy maintains around 43.4%
- Daily rates hold near $77
Low Season (January, February, March)
- Revenue drops to average $726 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $74
Seasonality Insights for Sens
- The Airbnb seasonality in Sens shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sens's highest earning potential, with monthly revenues capable of climbing to $1,729, occupancy reaching a high of 46.5%, and ADRs peaking at $83.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $702, occupancy could drop to 34.8%, and ADRs may adjust down to $73.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sens.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sens seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sens (2025)
Exploring the top neighborhoods for short-term rentals in Sens? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre Ville | The heart of Sens with historical landmarks and a vibrant atmosphere. Ideal for tourists seeking culture, dining, and shopping. | Sens Cathedral, Port de Sens, Musee de Sens, Parc du Moulin à Tan, Les Halles Market |
| Saint-Maurice | A tranquil residential area with beautiful parks and riverside walks, perfect for visitors wanting a peaceful stay yet close to the city. | Parc de Saint-Maurice, Riverside Paths, Local cafes and bistros |
| Sens La Ville | A modern area that connects the city center with suburban comforts. Attracts families and those looking for convenience. | Shopping centers, Local markets, Parks and recreational areas |
| Sens Riverside | Scenic walks along the Yonne River and popular for outdoor activities. Great for nature lovers and families. | Yonne River, Bicycle paths, Picnic spots |
| Near the Train Station | Convenient for travelers coming from Paris or other cities. Offers easy access to public transport and local amenities. | Gare de Sens, Cafes and restaurants around the station, Local shops |
| Old Town | Strolling through narrow streets full of history, charming architecture, and boutique shops makes this area a hit with tourists. | Historical architecture, Boutique shops, Local artisans, Quaint cafes |
| Culinary District | Famous for its gastronomy, the area draws food enthusiasts eager to explore local cuisine and wine. | Restaurants, Culinary workshops, Wine tasting experiences |
| Cultural Quarter | Home to theaters and art galleries, this area attracts visitors interested in cultural events and performances. | Théâtre de Sens, Art galleries, Cultural festivals |
Understanding Airbnb License Requirements & STR Laws in Sens (2025)
While Sens, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sens to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Sens (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sensbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House of character 10 people Meaning
Entire Place • 3 bedrooms
Maison centre Ville Sens
Entire Place • 6 bedrooms
The Dream Workshop, Hot tub.
Entire Place • 1 bedroom
Comfort just steps away from the train station
Entire Place • 1 bedroom
Velvet BEST KEYS - Duplex House - Downtown
Entire Place • 2 bedrooms
House with garden and terrace
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sens (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sens based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emeric - Best Keys | 9 | $134,773 | 362 | 4.83/5.0 |
| Jérémy | 1 | $92,596 | 21 | 5.00/5.0 |
| Loïc | 7 | $70,757 | 940 | 4.72/5.0 |
| Alex | 6 | $63,697 | 70 | 4.05/5.0 |
| Stéphanie | 2 | $53,495 | 158 | 4.88/5.0 |
| Cindie | 7 | $47,967 | 486 | 4.52/5.0 |
| Ludovic | 3 | $45,847 | 90 | 4.90/5.0 |
| Jennifer | 4 | $40,755 | 502 | 4.71/5.0 |
| Alex | 4 | $40,541 | 92 | 4.08/5.0 |
| Alban | 3 | $36,277 | 431 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sens.
Dive Deeper: Advanced Sens STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sens. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSens Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sens
- The Sens Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 140 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sens, Apartment/Condo properties are the most common (79.3%), reflecting the local real estate landscape.
- The presence of 6.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Sens Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sens
- The dominant room capacity in Sens is 1 bedroom listings, making up 51.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.8% of the active Airbnb listings in Sens, indicating a high concentration in these sizes.
- With over half the market (51.4%) consisting of studios or 1-bedroom units, Sens is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (9.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Sens.
Sens Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sens
- The most common guest capacity trend in Sens vacation rentals is listings accommodating 2 guests (41.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Sens STR market, accounting for 70.0% of listings.
- A significant 42.1% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Sens.
- 12.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sens.
- On average, properties in Sens are equipped to host 3.2 guests.
Sens Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sens
- The most common availability pattern in Sens falls within the 181-270 days range, representing 41.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sens (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sens Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
83 listings
65.4% of total
2 Nights
28 listings
22% of total
3 Nights
2 listings
1.6% of total
4-6 Nights
4 listings
3.1% of total
7-29 Nights
1 listings
0.8% of total
30+ Nights
9 listings
7.1% of total
Key Insights
- The most prevalent minimum stay requirement in Sens is 1 Night, adopted by 65.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.4%) of the Sens Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 65.4% of Sens hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sens.
Sens Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.8% of total
Flexible
53 listings
44.9% of total
Moderate
27 listings
22.9% of total
Firm
14 listings
11.9% of total
Strict
23 listings
19.5% of total
Cancellation Policy Insights for Sens
- The prevailing Airbnb cancellation policy trend in Sens is Flexible, used by 44.9% of listings.
- There's a relatively balanced mix between guest-friendly (67.8%) and stricter (31.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.9% market standard in Sens.
- Regularly review your cancellation policy against competitors and market demand shifts in Sens.
Sens STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sens
- The overall average booking lead time for vacation rentals in Sens is 25 days.
- Guests book furthest in advance for stays during May (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (33 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Sens.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Sens averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sens (2025)
Amenity Prevalence
Amenity Insights for Sens
- Essential amenities in Sens that guests expect include: Kitchen, Heating, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sens: Kitchen, Heating, TV, Wifi.
- Prioritize adding missing essentials: Kitchen, Heating, TV, Wifi.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sens to stay competitive.
Sens Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sens
- The typical guest profile for Airbnb in Sens consists of primarily domestic travelers (87%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 86.8% of guests.
- Key international markets include France (86.8%) and Germany (2.3%).
- Top languages spoken are French (48.1%) followed by English (28.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Dijon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sens Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Morienval | 10 | $5,794 | $400.84 | 32% |
| Verdelot | 13 | $3,885 | $300.79 | 46% |
| Trigny | 10 | $3,775 | $248.19 | 46% |
| Dourdan | 15 | $3,576 | $223.06 | 52% |
| Rosoy-en-Multien | 15 | $3,558 | $367.61 | 51% |
| Corgoloin | 10 | $3,314 | $296.49 | 44% |
| Chaintreaux | 11 | $3,136 | $278.28 | 34% |
| Tournan-en-Brie | 16 | $3,020 | $249.98 | 47% |
| Barbizon | 44 | $2,803 | $303.25 | 41% |
| Bairon et ses environs | 11 | $2,800 | $219.30 | 31% |